www.retailmedia.com.au

Retail Media offers a fresh approach to delivering news, information, statistics, market trends and editorial insight via its publications, focussing on Grocery, Pharmaceutical and Convenience Store (P&C) markets. To reach the decision-makers in these dynamic markets, contact (02) 9890 1199.

Australia’s Specialist Retail Publisher

2011 MEDIA KIT

RetailWorld

RetailWorldFOR BRAND AND PRODUCT MARKETERS

Retail World is the premier national news magazine serving the grocery trade.

• It is the best targeted media option that provides a unique advertising channel to directly inform and engage the grocery trade at an affordable cost-per-thousand.

• An advertising campaign in Retail World is the backbone of a strategic and tactical trade

campaign, which is the basis for the ultimate goal – a successful consumer promotion.

So before every consumer campaign, communicate your initiatives to the trade with an advertising campaign in Retail World.

EDITORIAL

Retail World is backed by a strong team of specialist writers and columnists and provides readers with news, analysis and commentary – everything needed to build their business.

Retail World also undertakes significant research on category shares, which is published in the December issue. Our own research is backed by Nielsen data nationally and Mintel research internationally.

AUDIENCE

Retail World goes straight to the desks of the key decision-makers at head office and supermarket level. Owners and managers – both chain and independent – receive Retail World every fortnight.

ISSUE DATE CATEGORY REVIEW FRESH SPECIAL

COVERAGEBUSINESS

REVIEWBOOKINGDEADLINE

MATERIALDEADLINE

May 23 Personal CareHair Care (Including Colourants)

Nutritional Supplements

International Foods FRESH Store Equipment

(Bakery and Deli) May-03 May-09

Jun 6 Paper Goods Frozen Vegetables Smallgoods Tasmanian Review

Technology: Security

May-17 May-23Super/Insurance/Payroll

Jun 20 Spreads

Beverages (Soft Drinks, Energy Drinks, Water, Cordial)

Tobacco Christmas Merchandising FRESH IGA Expo Store Equipment

(Refrigeration) May-27 Jun-06

Jul 18 Dried Fruit & Cooking Nuts

Boxed Confectionery Canned Fruit Frozen Foods FRESH Half Yearly Review Packaging &

Design Jun-27 Jul-04

Aug 1 Asian Food & Rice Pest Control

Personal Care (Including Depilatories, Deodorants & Talc)

Cosmetics FRESH In-store Services Jul-11 Jul-18

Aug 15 Skin & Sun Care Salty Snacks

Stationery (Home & Office)

Tobacco

Transport, Logistics & Warehousing Jul-25 Aug-01

Financial Services

Aug 29 Bread Salad Dressing

Dairy Case (Including Yoghurts, Dips & Cream)

Deli (Shelf Stable) FRESH WA Review Overstocks Aug-08 Aug-15

Sep 12 Pet Needs Ice Cream & Desserts

Summer Beverages Oral Care

Summer Entertaining (Fresh: Meat)

Store Equipment (Shop Fitting) Aug-22 Aug-29

Sep 26 Condiments Baby Needs Coffee FRESHSummer Entertaining (BBQ, Party, Picnicware)

Technology: POS/SecurityBusiness Solutions

Sep-06 Sep-12

Oct 10 Biscuits (Snacking) Confectionery Cheese Christmas

Marketing Tri Media Sep-19 Sep-26

Oct 24 Smallgoods Tobacco Gluten Free FRESHRecruitment & Training Oct-04 Oct-10Financial Services

Nov 7 Fruit JuiceHair Care (Including Colourants)

Desserts (Cones/Toppings/Water Ices/Jellies/Puddings)

SA Review POP: In-store Media Oct-18 Oct-24

Nov 21 Family Planning

Prepaid Communication

Laundry Needs Sugar FRESH Summer

Entertaining Franchising Oct-31 Nov-07

Dec 12 Retail World Annual Report 2011 Nov-14 Nov-21

CASUAL 12x 23x

Full Page $9590 $8690 $8250

Double Page Spread $16,300 $15,015 $14,310

Half Page Spread $9800 $8910 $8580

Half Page $5700 $5160 $4905

Quarter Page $3100 $2805 $2675

FREQUENCY PACKAGES

Inside Front Cover DPS (Pg 2+3) $17,325

Double Page Spread after IFC (Pg 4+5) $17,325

Centre Spread $17,325

Inside Back Cover $10,260

Category Review Cover $10,020

ERHP (ROB or Category Review) $10,020

Stitched/loose inserts, Cover Mounts, Tip ons P.O.A.

KEY POSITIONS (Subject to availability)

Wrap: Front & Back Cover $25,990

Blockbuster: Front & Back Cover with Inside Front Cover Spread $37,125

Premium Mindspace: OFC Gatefold + Inside Gatefold FC Spread + Page 4 Full Page Ad + Outside Back Cover

$46,750

FRONT COVER MINDSPACE PACKAGES (Subject to availability)

Cover Wrap $29,900

Inside Front Cover Spread $19,425

Inside Back Cover Spread $16,800

Inside Back Cover $11,025

Double Page Spread Advertorial $16,800

Full Page $10,500

Half Page $6300

Quarter Page $3675

TAB $27,500

RetailWorld2011 ANNUAL REPORT

AD PACKS

CONTACT

Bianca Velez National Advertising ManagerP: (02) 9683 0111E: Bianca.Velez@retailmedia.com.au

Michelle Cullen Senior Account ManagerP: (02) 9683 0108E: Michelle.Cullen@retailmedia.com.au

Rosanna Anderson Victorian State ManagerP: 0407 426 660E: Rosanna.Anderson@retailmedia.com.au

prices on application

SAMPLING OPTIONS + OTHER CREATIVE EXECUTIONS

91% read Retail World for industry news*

74% read cover-to-cover and almost half return to articles for reference*

62% pass it on to colleagues after use, and half of those to two or more colleagues in decision-making roles*

80% report that Retail World influences ranging decisions**

88% use Retail World advertisements to find out about new products*

*Shopability Readership Survey Results (Oct 09).

**Independent Pulse Readership Survey (Feb 09).

N ew f ro mC a d b u r y D a i r y M i l k

Av a i l a b l e N o w

Pinpoint Design Group Pty Ltd5 Charnwood CrescentSt Kilda Victoria 3182T. 9534 0600 F. 9534 0690www.pinpointdesign.com.au

This artwork has been prepared to the specifications as briefed. The responsibility for its accuracy is held in the client’s approval. Please refer to the appropriate matching system for accurate colours.

CADBURYCLIENT

PROJECT

DATE

UPDATED

23037 Mousse Retail World Ad_COVER FA

08/04/11

12/04/11

CLIENT APPROVAL

Additional Instructions

DATE

CYAN

MAGENTA

YELLOW

CYAN

MAGENTA

YELLOW

BLACK

2 8 5mm

240mm

340mm

April 25, 2011

1 Kraft FC.indd 1 19/4/11 9:16:00 AM

RETAIL PHARMACY

Retail Pharmacy is the leading industry publication and

is the most informative business publication for pharmacy specific business and retail-related topics.

• Retail Pharmacy is aimed at pharmacists

• Retail Pharmacy focuses on the business side of pharmacy

• Retail Pharmacy provides training/educational opportunities via CPE and Health features.

Retail Pharmacy covers all aspects of community pharmacy from industry news and medical research to shopfitting and design, business, health features and continuing education.

Retail Pharmacy is delivered direct to the pharmacy, meaning your advertising messages are sent straight to the people who count.

NIELSEN REPORT

Twice yearly Retail Pharmacy publishes the definitive State of the Industry Report with data from The Nielsen Company on key OTC categories. This valuable information is highly sought after and means these reports have a long shelf life, providing advertisers with longevity.

EDITORIAL INDEPENDENCE

Retail Pharmacy is not linked to an official pharmacy association or body. It has no bias and supports a wide range of voices from all involved in the industry.

20TH BIRTHDAY EDITION JUNE 2011

MAY 2

01

1

MAY 2011

$2 million media investment for The Purist Company brands A’kin and Al’chemy planned from July 2011*

Proudly supporting Australian Pharmacies*Based on rate card spend

FOR EXCITING OFFERS during May + June only, call 1800 631 283

Transforms hair naturally

ISSUE HEALTH FEATURES EARLY BUSINESS BEAUTY BOOKING DEADLINE

MATERIAL DEADLINE

ON SALE

May Heart Health Colds Managing Stress Nutrition Refurbishing Winter

Colours Apr 15 Apr 18 May 1

Jun CoughsEye and Lenses Care

Men’s Health Skin CareState of Industry Report

Teeth Whitening May 13 May 18 Jun 1

Jul Incontinence Diabetes Aged Care Pain Management POP Male

Grooming Jun 10 Jun 15 Jul 1

Aug Oral Care Smoking Cessation Asthma Mother and

BabyBanner Groups

Spring Colours Jul 15 Jul 20 Aug 1

Sep Hay fever Skin Care Sleep Aponea Allergies Dispensing Self-Tanning Aug 12 Aug 17 Sep 1

Oct Antifungals Women’s Health Travel Health Head Lice Recruitment

Hair Care and Colourants

Sep 9 Sep 14 Oct 1

Nov Weight Loss Sun and Skin Care Ear Care Tummy

TroublesFurther Training (CPE)

Summer Colours Oct 14 Oct 19 Nov 1

Dec/Jan

2012

Sexual Health and Planning

Eye Care Complementary Medicines Ear Care

State of Industry Report

Nail Care Nov 11 Nov 16 Dec 1

Front Cover + Inside Front Cover Spread + Outside Back Cover

$35,152

Front Cover + Outside Back Cover $19,500

Front Cover + Inside Front Cover Spread $26,640

Reverse Back Cover + Inside Back Cover Spread

$23,088

Inside Front Cover Spread $15,000

Opposite Contents Page $7696

First RHP in magazine $7104

Centre Page Spread $13,500

Outside Back Cover $8288

CASUAL 3x 6x 11x

Full Page $6510 $6380 $6185 $5860

Double Page Spread

$12,375 $12,125 $11,755 $11,135

Half Page Spread

$8945 $8765 $8495 $8050

Half Page $4720 $4625 $4435 $4245

Third Page $4255 $4170 $4040 $3830

Inserts National Run @ $5000 (A4 Loose Leaf)

FREQUENCY PACKAGES

PREMIUM POSITIONS

RETAIL PHARMACY AUDIENCE

91% read Retail Pharmacy for industry news

87% read Retail Pharmacy to find out about new products

75% read Retail Pharmacy for training / learning new things

72% say Retail Pharmacy is a key or primary source of information for their business

77% of respondents believe Retail Pharmacy is equally or more useful than other primary information sources to make business decisions

50% read cover to cover and half return to articles for reference

52% pass it on to colleagues after use, and 21% return to it for reference

84% say they would find a training section useful for staff within the magazine

58% to find out about consumer campaigns to support sales

63% say repeated advertising makes them take notice.

* Shopportunity Readership Survey

Results – October 2009

*Cancellation deadlines 60 days/No cancellation on front covers*Refer to website for Technical Specifications, terms and conditions

CONTACT

Kurt Byers National Advertising ManagerP: (02) 9683 0115M: 0449 865 340E: Kurt.Byers@retailmedia.com.au

Jimmy Aoun Advertising Account ManagerP: (02) 9683 0125E: Jimmy.Aoun@retailmedia.com.au

CONVENIENCE WORLD

C onvenience World magazine is the leading magazine

within the Australian Petrol & Convenience (P&C) Channel. It is the ideal media trade option to directly engage and influence the convenience channel at an affordable cost. Convenience World is the key resource that decision-makers turn to when they are looking to make an informed purchasing decision for their store(s).

Convenience World magazine provides colourful, attractive pages with shorter, smarter

and sharper stories, presenting readers with crucial information on what profitable products they can stock on their shelves, as well as giving them the knowledge on how to move those products off the shelves.

Our category features offer in-depth analysis on the current state of the market, trends and recent developments in the industry and provides a space for companies to communicate key sales and marketing strategies to retailers.

Our focus on retailer issues looks at key equipment and services which retailers need to successfully operate their business, while our regular sections, keeps readers updated on the latest developments in key categories.

ISSUEON

SALEBOOKING DEADLINE

MATERIAL DEADLINE

BEVERAGES CONFECTIONERY TOBACCORETAIL

SERVICESCATEGORY REVIEWS

1 Feb-11 Jan-20 Jan-27

Sports &

Energy

Drinks

Confectionery TobaccoStore

EquipmentSalty Snacks

Automotive

Merchandise

2 Apr-04 Mar-10 Mar-17Functional &

Plain WaterConfectionery Tobacco

POP and

Displays

Breakfast

Products

Telco

Products

3 May-16 Apr-15 Apr-18Fruit Juice &

DrinksConfectionery Tobacco

Forecourt

TechnologyCoffee to Go

Winter

Merchandise

4 Jun-23 May-13 May-15Flavoured &

Plain MilkConfectionery Tobacco

Business

ServicesFood to Go

Personal

Care

5 Jul-26 Jun-17 Jun-20

Sports &

Energy

Drinks

Confectionery TobaccoPOS and

Security

Healthy

SnacksSupply Chain

6 Aug-22 Jul-29 Aug-01Iced Tea &

Iced CoffeeConfectionery Tobacco

Banking

and ATM

Bread &

BakeryFront of Store

7 Oct-14 Aug-26 Aug-29Summer

BeveragesConfectionery Tobacco

Time of

Day tradingFoodservice

Summer

Merchandise

8 Nov-15 Oct-07 Oct-10Carbonated

BeveragesConfectionery Tobacco

CW Annual

Report

Ice Cream &

Slushies

Take Home

Groceries

Launching MARCH 2011

THIS ISSUE: n CONFECTIONERY n SNACKFOODS n SPORTS & ENERGY DRINKS n CW ANNUAL REPORT n NEWS

ISSUE 1. VOL 9. 2011

1 Ferrero TicTac FC.indd 12 3/2/11 5:01:02 PM

TRADING TERMS: Full trading terms are available on the website www.retailmedia.com.au or from your Account Manager.

PREMIUM POSITIONS ARE IN HIGH DEMAND. We will work with you to offer you the best positions available at the time of your inquiry.

MULTI-PUBLICATION DISCOUNT All multi-channel advertising campaigns in Retail World, Convenience World and Retail Pharmacy are eligible for a Retail Media Group Discount.

GST Please note, these rates do not include 10 per cent GST which will be added at the time of invoicing.

Rates effective September 1, 2010.

Forward bookings that are confirmed for the following calendar year will be rate adjusted in line with that years rate card prior to publication.

DISPLAY ADVERTISING

CASUAL 2x 4x 6x 8x

Double Page Spread $8280 $7940 $7600 $7105 $6900

Full Page $4890 $4425 $4250 $3975 $3600

Half Page Spread $4460 $4240 $3965 $3645 $3300

Half Page $2920 $2755 $2590 $2225 $2200

Quarter Page $1920 $1710 $1500 $1290 $990

Blockbuster (Front Cover + IFC DPS) $15,950

Wraparound (Front Cover + OBC) $13,650

Front Cover $8475

Inside Front Cover (DPS) $9970

Centre Page Spread $9250

Product of the Month DPS $8980

Outside Back Cover $6980

Inside Back Cover $5830

Category Review Cover $5930

Insert – A4 - National $5600

PREMIUM POSITIONS

CONTACT

Kelly Wintle National Advertising ManagerP: (02) 9890 1199E: Kelly.Wintle@retailmedia.com.au

Specifications for advertising material

Ad Sizes Trim Bleed Type Area

Front Cover 285mm H x 240mm W 295mm H x 250mm W 265mm H x 220mm W

Full Page 340mm H x 240mm W 350mm H x 250mm W 320mm H x 210mm W

Double Page Spread 340mm H x 480mm W 350mm H x 490mm W 320mm H x 450mm W

Half Page Horizontal 152mm H x 220mm W No bleed required 152mm H x 220mm W

Half Page Vertical 310mm H x 108mm W No bleed required 310mm H x 108mm W

Half Page Double Page Spread 152mm H x 460mm W No bleed required 152mm H x 460mm W

Quarter Page Horizontal 75mm H x 220mm W No bleed required 75mm H x 220mm W

Quarter Page Vertical 152mm H x 108mm W No bleed required 152mm H x 130mm W

Third Page Horizontal 90mm H x 220mm W No bleed required 90mm H x 220mm W

Third Page Vertical 310mm H x 84mm W No bleed required 302mm H x 85mm W

Contact: Maria de Guzman on (02) 9683 0132 or maria.deguzman@retailmedia.com.au for further information.

A high resolution PDF can be generated from most programs. We recommend and accept Adobe Acrobat files.

All artwork must have:• All fonts embedded• Minimum of 300dpi• CMYK colour mode only (no RGB or spot colours)• Black text to be 100% black NOT 4-colour black• Magazine total ink weight is less than 320%• No overprint to be contained in file• Artwork for full page must include

5mm bleed + trims.

Our magazines are supplied to the printer in PDF format. It is strongly advised that all advertising is supplied to Retail Media using the above criteria and saved as a PDF to ensure the printed artwork is correct. Artwork will be flightchecked, and you will be advised if there are any problems with the PDF file you have sent.

Supply• Quickcut • Websend • Email (limited to 10MB): jim.wix@retailmedia.com.au• MAC CD/DVD. Posted or delivered to:

Attn: Jim Wix, Retail Media, Level 1, 410 Church Street, North Parramatta, NSW 2151.

Approval requirements• Retail Media will not accept any responsibility for

artwork that is not supplied in accordance with our specifications.

• Advertising material needs to be compliant with all legislative law requirements within all states and territories of Australia.

• Any advertising offering readers a ‘chance to win’ as opposed to ‘a game of skill’ must have the relevant state and territory permit numbers present on the artwork.

Retail Media’s preferred format is a high-res PDF file

ADVERTISING SPECS

Contact Jim Wix on 02 9683 0132 or jim.wix@retailmedia.com.au for further information.