responsive web designed for your communication and marketing needs
DESCRIPTION
This presentation will give you an overview of the application of Responsive Web Designed. Obviously a live presentation would show you the application in ActionTRANSCRIPT
Danny Boulanger
Solutions Expert
Franco Bao
Solutions Expert, Services
Building “Responsive Web Design” for your Communication and Marketing Strategy
Agenda
� Challenges
� What the Responsive Web Design framework is
� Discussion about InBound Marketing strategy
� See it in action
� Differences between a standard website and a SharePoint website
� Benefits for you and your customers
Your Trainers
Our clients
Chambre des communes
Challenges
Remember When?
� Launch your Browser to view a site and get this
<link href="../css_files/main.css" rel="stylesheet" type="text/css" media="screen" />
<!--[if lte IE 6]>
<link href="../css_files/IE6.css" rel="stylesheet" type="text/css" media="screen" />
<![endif]-->
<!--[if lte IE 7]>
<link href="../css_files/IE7.css" rel="stylesheet" type="text/css" media="screen" />
<![endif]-->
Or having to do this to your html for different browsers
Remember When?
� Two websites, one for your desktop and one specifically for mobile
� Two complete html, one for desktops and one for mobiles with a
redirect code
… or
� <link rel="stylesheet" media="handheld" />
� <link rel="stylesheet" media="screen" />
Trends
Trends in Intranet
� Employee are getting mobile (In the U.S., an estimated 13 million)
� Content Approval
� Agreement
Trends in Marketing
� Why having sales people calling your customer when they don’t need you?
� Email Marketing
� Inbound Marketing
Market Changes
Trends
Many Business Applications
� Articles
� Blog Posts
� Books/eBooks
� Brochures
� Case Studies
� Demos
� Email Marketing
Information Guides
Live Streamed Events
Manuals
Microsites/Web Pages
Online Courses
Podcasts/Videocasts
Presentations
Press Releases/Reviews
Product Data Sheets
Reference Guides
Resource Libraries
What isResponsive Web Design?
What is Responsive Web Design
� Three key technical features are the heart of responsive Web design:
• media queries to detect the device or the resolution of the device
being used@media screen and (min-width: 751px) and (max-width: 999px) { }
• A flexible grid-based layout that uses relative sizing
Percentages and floating elements.
• Flexible images and media, through dynamic resizing or CSS
� Truly responsive Web design requires all three features to be implemented and create a flexible foundation.
Responsive or Adaptive
� A responsive design fluidly changes to fit any browser size. The media-query changes should almost not be identifiable, fluidly change and respond to fit any screen or device size.
� An adaptive design changes to fit a defined set of browser sizes. Adaptive design revolves around how a site will change to fit a predetermined set of screen and device sizes.
Responsive Example: http://alistapart.com/d/responsive-web-design/ex/ex-site-FINAL.html
Adaptive examples: http://www.colly.com, http://adampolselli.com
What Elements Makes RWD Possible?
� HTML5
� New features of media playback allows you to put <audio> and <video> by default into your browser with no <embed> which makes the content customizable and needs no plugins
� New Tags to better define your content. <header>, <nav>, <footer>, <article> and <section>. SEO friendly tags which help your site ranking in Google
� Universal device compatibility. Allows developers to target the largest amount of devices with the least amount of developmental effort.
� Works in accordance with CSS 3 Stylesheets that have progressed for RWD
What Elements Makes RWD Possible?
� CCS3
� The @Font-face properties. Allow Corporate fonts as text and not images
� Border radius ability to make rounded corners
� Box shadow customizable to developer preferences
� Dynamic widths and proportional sizing for multiple screen sizes.
Max-width, min-width, img {width:100%} and media queries
.roundedboxshadow { -moz-box-shadow: 3px 3px 5px #535353; -webkit-box-shadow: 3px 3px 5px #535353; box-shadow: 3px 3px 5px #535353; -moz-border-radius: 6px 6px 6px 6px;-webkit-border-radius: 6px;
border-radius: 6px 6px 6px 6px; }
RESPONSIVE WEB DESIGN AND A SHAREPOINT WEBSITE
Responsive Difficulties in SharePoint
� SharePoint comes with it’s own extensive css which needs to be overwritten.
� Navigation not responsive friendly
� Navigation is hover oriented. jQuery to enable touchStart for mobiles
� body #s4-bodyContainer style prevents the screen from shrinking when displaying in mobile devices, so add body #s4-bodyContainer{ min-width:0; }
� OOB SharePoint Controls difficult to style
� i.e. OOB search control
SEE IT IN ACTION
BENEFITS FOR YOUAND YOUR CUSTOMERS
Conclusion
� Benefits
� Provides real content access to your reader
� Supports your internal content review process
� Reduces your cost, mid and long term to maintain your content
� Supports various communications and marketing needs
� Challenges
� Your content design must be developed for Responsive
� Animation limitation with jQuery
Contact
Danny Boulanger
Expert en solutions SharePoint
514.762.1370
www.alcero.com
http://blog.alcero.com
www.twitter.com/alcerosolution