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Research Conclusion By Mike Ham P10540735

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Page 1: Research conclusion

Research Conclusion

By Mike Ham P10540735

Page 2: Research conclusion

All my research was blogged, and can be found at:

http://mikehamtech2002.tumblr.com/

Headings on the side will take you to my key questions and case study.

Where to find my Research

Screen shot of headings on my blog taken on 07/03/2012

Figure 1

Page 3: Research conclusion

After researching Blogging and performing a case study on Tumblr, I have concluded that…

Blogging has had an impact and still does, but it has a small future.

Conclusion

Page 4: Research conclusion

Blogging has:

Shifted from traditional media into participation culture.

Grown massively.

Made a cultural impact.

A small future.

Conclusion Arguments

Page 5: Research conclusion

Bloggers blur themselves from traditional media and create

their own media where blog readers interact and leave comments, taking part in participatory culture and therefore become part of the creators of the media.

Shifted from traditional media into participation culture.

BLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/tagged/whatisblogging

Page 6: Research conclusion

We move from personal websites and print to blogs, and from publishing to participation. Where

we become a producer not a consumer (Gauntlett)

Shifted from traditional media into participation culture.

BLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/tagged/whatisblogging

David Gauntlett – Making is Connecting

Figure 2

Page 7: Research conclusion

Blogs allow freedom unlike print. Bloggers can choose their own template and can adjust how their blog look and work.

Blogs allow participation. Encourages readers to leave comments, use links to other sources and bloggers. RSS (really simple syndication) emphasises participation by subscribing to other blogs.

Shifted from traditional media into participation culture.

BLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/tagged/whatisblogging

Blogger allows all of this

Figure 3

Page 8: Research conclusion

Tumblr bloggers are encouraged to

participate by

following other

bloggers and re blog content. Most are photos. The more notes, the more participation shown.

Shifted from traditional media into participation culture.

BLOGGING HAS

Figure 4

Figure 5More information can be found at:

http://mikehamtech2002.tumblr.com/post/18846182655/here-are-the-results-and-evaluation-for-my-tumblr

Page 9: Research conclusion

We saw a huge rise of blogging with releases of popular blogs such as blogger.

People investigate blogging and it is put into the dictionary.

Blogging effected major issues in the world such as

politics and became part of mainstream culture by broadcasting news through blogs.

Blogs became a career option as a result of ad sense being released.

Grown massivelyBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/tagged/wheredidbloggingbegin

2000 - 2005

Page 10: Research conclusion

The vlogging culture took off when the Yahoo video blogging group was created.

Youtube born and many vlogs were created.

Microblogs and tumblelogs also started around this time

Participation grew as bloggers were now able to follow people and communicate creating a larger online community.

Grown massivelyBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/tagged/wheredidbloggingbegin

2005 - 2007

Page 11: Research conclusion

Blogs continue to grow

between developing between the years changing their looks and the tools available.

Between these years social networking take off and blogs aren’t recognised as much but are still a huge part of mainstream media displaying news and of the sort.

Grown massivelyBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/tagged/wheredidbloggingbegin

2007 - Today

Page 12: Research conclusion

58% of Tumblr Bloggers are new .

The growth of Tumblr and amount of views it gets (14 billion) monthly show that there is

still an impact as people are still blogging. Popularity of Tumblr shows that blogging is still being used.

Grown massivelyBLOGGING HAS

Figure5

More information can be found at:http://mikehamtech2002.tumblr.com/post/18846182655/here-are-the-results-and-evaluation-for-my-tumblrhttp://mikehamtech2002.tumblr.com/post/18434704281/the-growth-of-tumblr

Page 13: Research conclusion

Made a cultural impactBLOGGING HAS

In education and children – Works individually by helping

improve languages and gets work recognised.

In family – Sharing personal experiences as a community online, helps others in same situation and blogger personally.

In business/companies – Blogging as a popular social medium, allows

companies to connect to community through blogging, enhancing news, sales, noticeability competition and communication.

More information can be found at:http://mikehamtech2002.tumblr.com/post/17709601615/the-influences-of-blogging

Page 14: Research conclusion

Made a cultural impactBLOGGING HAS

Screen print of circle of moms blog taken on (07/03/2012)

Screen print of year 5 Ferry Lane Primary school blog taken on (07/03/2012)

Screen print of CAT blog (07/03/2012)

Family Education and Children

Business and companies

Figure6

Figure 7

Figure 8

Page 15: Research conclusion

In society – Information can be democratised and distributed vastly, giving the power to the people to make a change in any topic.

In religion – Helps spread teachings of a religion and brings the blogger closer to their religion.

And advertising – Encourages bloggers to post more and

create revenue by blogging. Also companies such as

Google profit too.

Made a cultural impactBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/post/17709601615/the-influences-of-blogginghttp://mikehamtech2002.tumblr.com/post/18379077476/advertising-on-blogs

Page 16: Research conclusion

Made a cultural impactBLOGGING HAS

Screen print of rangertaxes.com (07/03/2012)

Screen print of circle of a Christian blog (07/03/2012) Screen print of adverts

found on ibelieveinadv.com(07/03/2012)

Figure9 Figure1

0Figure 11

Page 17: Research conclusion

Made a cultural impactBLOGGING HAS

Tumblr bloggers are blogging throughout the day

both socially and in work.

76% blog daily on Tumblr.

Blogging has become part of a bloggers daily activity in the week.

Figure5More information can be found at:

http://mikehamtech2002.tumblr.com/post/18846182655/here-are-the-results-and-evaluation-for-my-tumblr

Page 18: Research conclusion

Made a cultural impactBLOGGING HAS

Tumblr bloggers blog for personal

(62%)uses.

Tumblr bloggers attracted to people that blog (42%) and visit them regularly ,

re blogging (62%) photos that have personal meanings to the blogger.

More information can be found at:http://mikehamtech2002.tumblr.com/post/18846182655/here-are-the-results-and-evaluation-for-my-tumblr

Figure5

Page 19: Research conclusion

Technology is growing by getting cheaper and easier to use. Therefore, we are

more likely to see more shared media, such as blogs, in all kinds of aspects: text, audio, video and still images.

A small futureBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/post/17656139216/the-future-of-blogs

Screen print of Boingboing blog taken on (07/03/2012)

Figure12

Page 20: Research conclusion

Traits of blogging can be found in popular social networks like Facebook. So forms of blogging will be around. (ordered in chronological order, emphasis on individual and subject)

A small futureBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/post/17656139216/the-future-of-blogs

Screen print of Facebook taken on (07/03/2012)

Figure 13

Page 21: Research conclusion

User Generated Content, like blogging is more than just posts of images and videos. Information can be implied rather than posted. For example blogs regularly link to other blogs. They

not only contribute content, they contribute information to the web. (Google and Amazon)

A small futureBLOGGING HAS

More information can be found at:http://mikehamtech2002.tumblr.com/post/17656139216/the-future-of-blogs

Screen print of Google taken on (07/03/2012)

Figure 14

Page 22: Research conclusion

Blogging has had an impact and still does, but it has a small future.

Conclusion

Page 23: Research conclusion

Figure 1 – Tumblr menu of key questions [online image] available from: http://mikehamtech2002.tumblr.com/ accessed on (07/03/2012)

Figure 2 – Gauntlett image [online image] available from: http://www.theory.org.uk/david/dg220a.jpg accessed on (10/03/2012)

Figure 3 - Blogger image [online image] available from: http://upload.wikimedia.org/wikipedia/commons/thumb/3/31/Blogger.svg/256px-Blogger.svg.png accessed on (10/03/2012)

Figure 4 - screen shot from Tumblr blog [online image] available from http://t-i-g-e-r-p-r-i-n-c-e-s-s.tumblr.com/post/18839426601 accessed on (07/03/2012)

Figure 5 –Tumblr logo image [online image] available from: http://i0.kym-cdn.com/photos/images/original/000/160/390/tumblr_logo.png?1313038291 accessed on (07/03/2012)

Figure 6 - screen shot of Circle of moms blog [WWW] available from: http://www.circleofmoms.com/survey_qa.php?question_id=1701760accessed accessed on (07/03/2012)

Figure 7 – screen shot of Ferry Lane Primary School Year 5 blog [WWW] available from: http://y5.ferrylane.net/ accessed on (07/03/2012)

Figure 8 – screen shot of CAT blog [WWW] available from: http://www.cat.com/about-the-company accessed on (07/03/2012)

Figure 9 - screen shot of rangers taxes blog[WWW] available from: http://rangerstaxes.com accessed on (07/03/2012)

Figure 10 - screen shot of Christian blog [WWW] available from: http://www.christianblog.com/blog/kreynolds/something-to-consider/ accessed on (07/03/2012)

Figure 11 - Screen shot of advert found on ibelieveinadv.com(07/03/2012[WWW] available from: http://ibelieveinadv.com/ accessed on (07/03/2012)

Figure 12 – screen shot of Blog by Boingboing [WWW] available from: http://boingboing.net/ accessed on (07/03/2012)

Figure 13 – screen shot of Mike Ham Facebook account [WWW] available from: www.facebook.com accessed on (07/03/2012)

Figure 14 – Google screenshot [WWW] available from: www.google.co.uk accessed on (07/03/2012)

References