PRIMARY RESEARCH AND CONCLUSION

Questionnaire

Primary research method

To create a successful film magazine first I needed to find out what makes a good magaizne poster by researching what my audience would like to see on the poster. The method I have chosen to carry out my primary research is a online questionnaire. I felt a online questionnaire would be more affective than a traditional paper questionnaire as a online version would allow me to distribute it to more people at once furthermore saving time in the process.

This data I will collect will act as a strong foundation for developing my film magazine. Through this research I have been able to understand the target audiences preferences , key elements of a magazine and the demands. More clearly and by following the research, I can now produce a film magazine that has maximum potential of being successful.

Results

50%50%

What is your gender?

MaleFemale

5%

58%

35%

2%

What is your age?

11 to 1516 to 1819 to 2425+

85%

15%

Should the magazine be simple or busy?

BusySimple70%

15%

10%5%

What is the main element of a film

magazine ?Main image Colour schemeFonts used Design and

layout

10%

20%

30%

40%

Which font is the best for a magazine?

1234 18%

80%

2%

What is the best film magazine you have

seen ? Total FilmsEmpireMad Magazine

25%

30%

40%

5%

How much would you pay for a magazine ?

Less than £2£3£4£5+ 17%

33%

50%

Which of these film magazines is the

best?123

10%

85%

5%

How often do you purchase

magazines?Daily WeeklyMonthly Every 3

Months