reflections
DESCRIPTION
footwear trendforecastiong fall 14/15TRANSCRIPT
R e f l e c t i o n sT h e W a y We L i v e
Malorie Earles
Fall 2014/15
Table Of Contents
Editors Note . . . p 2Refections, intro . . . p 4Title Page . . .p5 Utilitarian. . .p7 Color Stor y . . . p 9 Mood Board . . . p 10 Elements . . . p 11 Womens Knee High boot. . . . p 13 Pointed Mule . . . p 15 Mens Utilitarian High Top . . . p 17 No Lace Boot . . . p 19
Folkloric Urbanite . . . p21 Color Stor y . . . p 23 Mood Board . . . p 24 Elements . . . p 25 Womens
Within the Details. . . . p 27 Royal Flat . . . p 29 Mens Pattern Dress . . . p 31 Woven City . . . p 33
Synthetic Experiencer’s . . . p 35 Color Stor y . . . p 37 Mood Board . . . p 38 Elements . . . p 39 Womens Rubber Soul . . . p 41 Ir idescent Oil Spill . . . p 43 Mens Technologically Transparent . . . p 45 Liquid Metal . . . p 47
Closing . . . p 50
1
I was asked to use my collective skills that I have gained through out my education at the Savannah College of Art and Design to create a project to reflect what I have learned. Over the past four years I have been inspired by the fashion industry and business as a whole,. To be more specific, the fashion industries fast pace and forward thinking nature has been the bases of excitement through out my education. To represent my understanding and knowledge of the product development process, more specifically trend forecasting I have created Reflections. Reflections is a trend forecasting book dedicated to the fall and winter seasons of 2014/15 in footwear. Throughout this book I will propose how society and their life style choices have altered the world of fashion. I will be show casing the abstract trend ideas for the upcoming footwear seasons.
Editors Note:
3
R e f l e c t i o n sT h e W a y We L i v e
The trends for Fa l l / Winter 2014/15 happen to re f lect the way
we as humans l i ve today. Th i s t rend forecast ing publ i cat ion ,
Re fect ion ’s , i s an over v iew on how the way we have chosen to
l i ve our l i ves and mer re ly a “ re f lect ion ” on humani ty. In tak ing
a deeper look into soc icety today i t i s v i s ib ly c lear that the
ways we have chosen to l i ve a f fects t rends in fash ion and more
spec i f i ca l l y footwear and accessor ies .
R e f l e c t i o n s e n c o m p a s s t h r e e c a t e g o r i e s o f l i f e s t y l e s , w h i c h
i n c l u d e t h e m o d e r n i s t i c u t i l i t a r i a n , t h e f o l k l o r i c u r b a n i t e s
a n d t h e s y n t h e t i c e x p e r i e n c e r ’ s . E a c h l i f e s t y l e h a s c u r a t e d
a t h e m e o f t r e n d s , c o l o r s a n d f a s h i o n d i r e c t i o n t h a t
c r e a t e s a n d t e l l s a c o m p e l l i n g s t o r y o f s o c i e t y t o d a y.
M o d e r n i s t i c U t i l i t a r i a n
5
F o l k l o r i c U r b a n i t e
S y n t h e t i c E x p e r i e n c e r
7
The moder n i s t i c u t i l i t a r i an i s one who has chosen to “ unp l ug ” . Th i s means tha t t hey have g i ven up the need fo r soc i a l med ia , t e l e v i s i on , and the i n s tan t and cons tan t connec t ion w i th o the r s . Th i s t ype o f soc i e t y can be compared to an o r gan i c s t y l e o f l i f e . Th i s i dea re f l e c t s t h i ng s su ch a s moder n a r t , t he u se o f o r gan i c mate r i a l s and i dea tha t eve r y th i ng ha s a na tu r a l i s t i c f unc t i on and a pu r pose . Th i s t rend i s r e f l e c ted th rough the use of heavy wools , canvas cottons and natura l tones .
M o d e r n i s t i c U t i l i t a r i a n
9
Pantone 16-0924
Pantone 14-0000
Pantone 18-4105
Pantone 19-3803
Pantone 11-0604
Pantone 19-4022
Pantone 13-4110
Pantone 18-1408
Pantone 19-1218
Simplistic
Minimal
Soft
11
Wood Grain Geometrical
Natural
13
Knee High BootThe knee high boot this winter will be very structural. It will have elements of natural leather and suede . The Knee high boots wi l l have a wedge or chunky heel to he lp compl iment the soft but arch itectura l fee l ing . Leather s wi l l be treated to have a protect ive g loss he lp keeping the leather safe f rom winter e lements .
Womens
15
Pointed MuleThe po inted mule i s s imp l i s t i c and r ight for fa l l 2014/15 . Adorned wi th t r immings such as fe l ted wool wi l l he lp keep your feet warm throughout the co ld months . E lements t rend ing in shoe wear, such as the po inted toe , and the h igh wedge wi l l he lp make th i s shoe popu lar for the fa l l . The mater ia l s used such as dar k sh iny leather and the so f t wool he lp create a interest ing contrast .
Womens
17
Utilitarian High TopFor men, the high top will continue to be a popular style in the coming Fall. Elements of the high top will include colored soles and the paring of leather and canvas details. The high top will create a very comfor table yet stylish look that will make the utilitarian high top a versatile shoe to have in the closet. High tops will be made of leathers and waxed canvas to protect from the elements.
Mens
19
No Lace BootA modern and simple booth will keep men in fashion this fall. Trending are boots with no laces,, to help keep design minimalistic and easy to use. Key elements of mens boots this fall will be white and brown softened and hard leathers, and elastic appliqués to help with function.
Mens
21
This trend was inspired by the concept of traveling and experiencing cultures around the world. This wanderlust type of society is very bohemian in attitude and the way they participate the world around them. The kind of person who has inspired this trend is very eclectic and eccentric in a very vibrant way. The folkloric urbanite has inspired trends that use decadent wearings and embroideries and a clash of patterns and colors. This very vibrant and textured trend is reflected through heavy embroidery, wearings and the reflections of different cultures through out.
F o l k l o r i c U r b a n i t e
23
Pantone 19-1521
Pantone 17-1048
Pantone 13-4105
Pantone 19-3953
Pantone 18-2027
Pantone 19-4022
Pantone16-1225
Pantone 1818-1405
Pantone 17-0839
Pantone 19-0508
Pantone 17-6153
Embroidered
25
Embellished
Patterend
CulturalLuxurious
EmbrodieredEmbellished
Beaded
Embroidered
Adorned
Patterned
27
Within the DetailsWomens formal wear will be heavily influenced by beading and adornments. Heels, Wedges, and booties are all predicted to be popular but it is within the details that make these shoes special. Beading, appliqué, and embroidery will help accomplish the well traveled and cultural look that will be popular for Fall 2014/15.
Womens
29
Royal FlatThis antique styled flat will be making a royal impact this fall. Being inspired by cultures past, the high tongued flat will be adorned with beading and embellishments. Heavy emphasis on these details will create a very luxurious feeling with these shoes. Materials include suede, leather, and brocade fabrics.
Womens
31
Patterned DressFall will bring many patterns to the world of men. This is seen through the heavy detailing appearing in the men shoes. Brocades, animal prints and embellishments are inspiring and pushing mens dress shoes to a whole new level.
Mens
33
Woven CityBeing inspired by nomadic cultures, many designers have been lead back to the of the woven shoe. In mens city wear the detailing of woven leathers has sparked creativity into these stylish shoes. Materials include extremely soft leathers and nubucks which are woven to create intricate detailing.
Mens
35
The synthetic experiencer’s are people who are turned on by being connected with technology. This fast past, techno life style has brought much of the world together today on an imaginary platform called the Internet. Due to this hyper digital age there have been many advancements in the field of technology that help push the limits of ordinary fibers and textiles. In reflection of this trend items such as high performance sports wear and the use of plastic materials has inspired the world of fashion to push beyond ordinary limits.
S y n t h e t i c E x p e r i e n c e r
37
Pantone 17-1462
Pantone 16-1255
Pantone 13-0752
Pantone 16-5515
Pantone 18-4252
Pantone18-3840
Pantone 18-2333
Pantone 17-6153
Pantone19-5920
Pantone 8400c
Pantone 871c
Pantone 18-2333
Oil Spill
Iridescent
39
Iridescent
Futuristic
BrightPlastic
High- TechInnovative
Liquid
Oil Spill
Iridescent
Iridescent
Technology
41
Rubber SoulThe advancement in high-tech inspired dress has only been pushed further. The inclusion of thick rubber treads to emulate the futuristic active wear has inspired “rubber soul”. Key elements being rubber, textured treads, and leather making bold statements in womens wear for fall.
Womens
43
Iridescent Oil SpillThe use and discovery of oil has impacted the world in such a large way. One of the aspects that has been reflected into ready to wear fashion has been the iridescent effect of the oil spill. Predominate this fall many high-tech textures and fabrics have been developed to emulate this must have resource.
Womens
45
Technologically Transparent
The mens fall and winter collections have reflected the need for transparency of our lives and what we do each and every day. This idea has been translated into see through materials for mens shoes, giving us the real picture of whats underneath. Materials include the use of clear vinyl and molded plastics to create this see through effect.
Mens
47
Liquid Metal Technological advances in materials has lead to the creation of the liquid metal look.. This trend has key elements of high shine, high contrast and the appearance of a liquid within a solid form. This tromp oil’ effect has taken mens wear to a whole new and innovative level. The shine is a plastic material that is applied to leather or fabric which then can be manipulated into the boot or shoe.
Mens
49
I n v iew ing th i s book I hope that the t rends for fa l l 2014/15 are more c lear i n the i r d i rec t iona l nature . Be ing i n sp i red by the way humans have chosen to l i ve the i r l i ve s w i l l cont inue d i rec t the c reat i ve process o f the fa sh ion leader s . Thank you for your t ime .
Malorie Ear les