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Permanent Media Installationsabout our core team members

RadMoon was initially founded as a Digital Art & Media installation company. Much of our work has been focused on delivering permanent creative installations for Museums, Art Galleries, Government Projects, and Corporate lobby’s where the installation is meant to be always working & serviceable.

When our clients involve working with Museums, Universities, Art Galleries, or Public Art Installations; RadMoon has a specific internal team dedicated to the planning, engineering, and design of the installations. These individuals have very specific roles that insure the installation is being created to the client spec, and that the installation is being created in a way that is serviceable and long

lasting. Most importantly, these individuals are accomplished and knowledgeable in the very specific areas such installations require:

Matthew G. Hilla, PhD. !! CTO RadMoon, INC Jin Joon Lee, M.A ! Director of Art & Design Juno Seo, B.S! Principal Art Theorist Christine Mott, M.A! Media Coordinator Many of these core functional members also hold Adjunct Professorships at Public Universities, and teach their methodologies to media and arts students. Matthew G. Hilla has recently been requested by the globally esteemed Korean National University of Arts, to teach and

design a course specifically relating to interactive media installations for the 2011 Spring semester. http://www.karts.ac.kr

Jin Joon Lee (Director Lee) is a regular speaker and consultant for Arts and Media universities around the world. Most recently, Tokyo University of the Arts.

Christine Mott teaches Film and Media students regularly at Northwestern University.

Juno Seo, is the principal art theorist for the new Gangam Arts Center & Museum in Seoul.

Interactive outdoor sculpture - Digital Media City, Seoul South Korea.

Designer: Jin Joon Lee

ART & INTERACTIVE INSTALLATIONSR

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At RadMoon, we develop transformational business solutions for our clients that reflect their corporate culture, and leverages their existing product strengths and market channels to create new information value chains for:

+ Promoting discovery and awareness of company’s brand and services

+ Broadening the reach of services to consumers

+ Generating market intelligence for corporate strategy and directions

+ Streamlining communications in operational processes

+ Improving product appeals and service

effectiveness to customers

To accomplish this, we leverage our ability to pair up our clients information strategy, with ground breaking technologies. Throughout history, information and its conveyance has played a crucial role in social progress and human survival – the effective use of information for marketing & decision making has helped nations win wars and businesses outperform their competitors.

Now even more than before, information is the best tool that businesses can use to compete and win in the marketplace. Businesses can gain additional competitive advantage by improving on a number of functions such as gathering market intelligence,

promoting products and services and streamlining operational procedures.

Businesses are transformed as a result of using and communicating information more effectively. We partner with our clients to understand their information strategy, and their brand, in order to engineer a solution that is groundbreaking and socially useful.

With physical locations in: Singapore, South Korea, Japan, and the USA; RadMoon has a large network of professionals who are able to respond to the global demands that our clients face.

Our core value is rooted to RadMoon’s corporate mission:

“Helping organizations succeed through strategic business transformation enabled by innovation, and sustainable technologies.”

Core Values and MissionWhat drives us?

SEOUL 2010RadMoon staff prepare the “Seoul Digital Media City” for the official Mercedes Benz launch event.

For this event, RadMoon constructed the world’s largest 3D LED screen (pictured).

More information can be found online at:

http://vimeo.com/13155433

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RadMoon chooses to focus much of its efforts on providing leadership in the areas of Installation Consulting, Design, and Support . As such, we like to be involved early in the decision making process. We find that partnering with our clients, and providing careful cooperative planning of installations is the best way to manage and drive success.

Through proper engineering and foresight, we minimize risks and mitigate future issues, thus creating a more cost-effective solution in terms of future supportability. This allows us to accurately estimate your yearly support costs, create support plans, and also forecast divestiture costs for future budgeting needs.

We often function as a “general contractor”, on behalf of our clients, in many projects. We find our clients prefer to have our experts manage all pieces of the installation: design, construction, cabling, power, manufacturing, support, and

management of permits for areas that require seismic certification for installations (West coast US and Japan).

Being involved in all phases of a project insures that the client receives top-quality service, and is notified of issues as they arise. This also gives the client a single-point of contact should any changes need to be managed.

For large projects, where RadMoon acts as the general contractor, RadMoon will assign a permanent liaison that will is embedded in the customers office location (if separate from the build location) to acts as a constant communication channel.

We support all final products we build. RadMoon works directly with the hardware manufactures to create viable support plan options for all our installations.

Installation Consulting / Design / Supportour guiding methodologies

SEOUL - South Korea JULY 2010

Matthew G. Hilla of RadMoon, INC is shown consulting on media installations for the new GANG DONG ARTS CENTER. This center is Seoul’s newest arts center (completion target: 9/20/10) being built with a specific focus on NEW MEDIA and DIGITAL ART. It will be the first Arts Center of this type in the world.

RadMoon was contacted to provide engineering expertise on installation design, interactivity, longevity, and support. RadMoon will be working with local Korean artists to provide vision and leadership for the final installations, and manage the final deliverables.R

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Innovating New Media Conceptsmeet our CTO

“Innovation is human nature, people are always creating new ideas and tools. However, understanding how these creative concepts can affect the larger world around us, and harnessing their true potential.... that part I consider to be Art, not Nature.

For the past 16 years, my primary focus has been to change the way businesses and consumers use technology.

Through the lens of innovation, I look for opportunities to “change the game” by using both existing and new technologies to change the overall dynamic of the world around us.

While the basic act of innovation is innate to all Human DNA, a properly organized approach to innovation is essential to propel the

value technology can provide to businesses and consumers. Too much structure, however, can stifle innovation and lead to dead-ends.

This is where my expertise and experience really comes to light - maintaining the proper balance between the Art, Nature, and Science of Innovation.”

" -Matthew G. Hilla

Matthew Hilla is the CTO and Co-Founder of RadMoon, INC and is considered a true innovator in Interactive Media, and Visualization Technologies.

Having nearly 16 years of engineering experience relating to information technology, visual media, interactive art & design;

Matthew brings a variety of talent to the projects he engages on.

His experiences in creating large scale social networks, interactive art exhibits, consumer products, and new media communications, tie directly to solution sets needed by businesses in today’s day and age.

Previous to RadMoon, Matthew worked as the Global Digital Innovation Lead at NIKE, Inc., and has consulted his services to several top Fortune 100 brands in the areas of interactive design, and new media.

Personal Video Blog: http://vimeo.com/user3654615

MATTHEW G. HILLAOwner: RadMoonPortland OR, USACareer Years: 16

“Innovation is in our nature, people are always creating new ideas and tools... “

MATTHEW HILLAR

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Digital Design Library - HYUNDAI

RadMoon designed and built the interactive installations for Hyundai’s design and inspiration lounge in Korea. The artwork reacts to both motion and touch.

It also provides information feeds on daily events and schedules, managed through a web interface.

SEOUL CULTURAL ARTS FOUNDATION

RadMoon designed interactive museum exhibits for the SCAF field museum in Seoul. Pictured here are 3 of the 15 interactive installations that visitors can use to learn more about Korean Traditional art.

Each installation was created to be unique and different, and provide different information. These are multilingual.

AUTODESK MUSEUM

RadMoon designed the information panels for the exhibits in the AUTODESK corporate museum in San Fancisco.

Next to each physical object exists and interactive projected light panel that visitors can use to learn about the design process.

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HOLOGRAPHIC DISPLAY

Using a transparent capacitive touch film made by 3M, paired with powerful HD projectors - we can create a holographic touch wall.

The touch and projection interface is bonded to a glass substrate, which gives a magical “hologram” feel to the experience.

INTERACTIVE HOLOGRAPHIC AVATAR

The avatar is created using a live

human subject, and shot on a black background video stage using an ultra-high resolution camera (RED cam).

The image is then projected on a

custom built “cutout” in the shape of the actor, using an HD projector.

This is a very scalable solution, once the content is filmed - costs

to scale to multiple units are hardware based only. Software costs vary depending on need.

Touch enabled Avatars are available.

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MICROSOFT RETAIL STORES

RadMoon CTO Matthew Hilla and his staff consulted and engineered several of the key customer experience solutions

found in the Microsoft Retail Stores. From the 120 foot long video wall, to the gigantic 103 inch touch screen.

More information:

http://www.youtube.com/watch?v=sI1xfojVbXQ

CUSTOM FORMAT TOUCH AND INTERACTIVE KIOSKS

RadMoon utilizes a variety of “best of breed” technologies to design the perfect human interface and kiosk format.

We have global channel distributers and a support network that allows fast efficient installation and maintenance of most any

solution.

3D ARCHITECTURAL PROJECTION

RadMoon has a global network of artists that we utilize to create one of a kind Architectural Projections for brand events, or permanent installations

More information can be seen in our RadMoon video showreel:

http://vimeo.com/15518404

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MERCEDES BENZ

For this event, RadMoon constructed the world’s largest 3D LED screen, and planned the complete end to end solution for the Launch Event of the Mercedes SLS AMG supercar.

More information can be found online at:

http://vimeo.com/13155433