questionnaire for interview for music advertisements
TRANSCRIPT
Questionnaire For Interview For Music Advertisements
Please spare some time to complete this questionnaire based on music advertisements for albums and music videos.
1. Which type of genre do you find most appealing?
Indie/ Alternative
Hip Hop/Rap
Jazz/Soul
Grime/ UK Hip-Hop
Pop/RnB
Other
2. What music advertisements do you find most appealing?
3. Would you prefer an music advertisements that was simple/realistic compared to an music advertisements that is busy which has been edited using computer technology?
Yes (I would prefer a simple/realistic cover)
No (I would prefer a advertisement which has been edited)
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4. What colour scheme would you prefer?
Black and white
Bright colour scheme
Realistic colours
5. What camera angle do you prefer?
No Image Medium Shot Close Up Shot
6. Which layout would you find more appealing?
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7. Would you feel more attracted to an music advertisement that has a parental advisory?
Yes
No
8. Would you prefer the music advertisement to have a particular theme or would you prefer just the artist to be featured?
Theme
Only artist featured
9. List 1 to 4 (1 being the least important and 4 being the most importance) the importance of features on a music advertisement.
Image
Album Title
Album Artist
Parental Advisory
10. What type of lighting would you prefer?
Naturalistic
Low Key (Shadows created)
High Key (Reduced shadows)
Results
3. Indie/ Alternative x 7, Hip Hop/Rap x 3, Jazz/Soul x 5, Grime/ UK Hip-Hop x 1, Pop/RnB x 44. The Verve x 11, Laura Marling x 3, Moby x 65. Yes x 8, No x 126.Black and white x 6, Bright colour scheme x 9, Realistic colours x 57. No Image x 2 , Medium Shot x 8, Close Up Shot x 108. Santogold x 7, Stone Roses x 139.Yes x 13, No x 710.Theme x 16, Only artist featured x 411.Image ( 1, 1, 1, 1, 2, 3, 2, 2, 1, 1, 1, 1, 2, 3, 2, 2, 1, 1, 3, 2
Album Title (3, 3, 2, 3, 3, 2, 3, 3, 3, 3, 2, 3, 3, 2, 3, 3, 3, 3, 1 , 3
Album Artist (2, 2, 3, 2, 1, 1, 1, 1, 2, 2, 3, 2, 1, 1, 1, 1, 2, 2, 2, 1
Parental Advisory (4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4, 4
10. Naturalistic x 6, Low Key x 2, High Key x 12