questionairre ananlysis

17
Questionnaire results In this PowerPoint I will be analysing the results from my questionnaire and be using this to make decisions about my final magazine. A questionnaire was a good way of seeing what my target audience thought about the ideas I had come up with, and also a way for me to see exactly what my target audience actually wanted in their magazine.

Upload: tashaw186

Post on 24-Jan-2015

305 views

Category:

Education


1 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Questionairre ananlysis

Questionnaire resultsIn this PowerPoint I will be analysing the results from my questionnaire and be using this to make

decisions about my final magazine. A questionnaire was a good way of seeing what my target audience thought about the ideas I had come up with, and also a way for me to see exactly what my target audience actually wanted in their magazine.

Page 2: Questionairre ananlysis

The majority of the people who answered my questionnaire were female, therefore I know

the answers are going to be more female oriented. This can help me when I think about the answers my questionnaire has given me.

Page 3: Questionairre ananlysis

This shows me that the majority of people that answered my questionnaire were between the ages of 16-20 therefore maybe

this is the age range i should try and focus my magazine on.

Page 4: Questionairre ananlysis

To know how many magazine people buy in a month, gives me an idea on how often I should publish my own music magazine,

as my competition (Kerrang, Q, NME) will all have customers that buy their magazines on a regular basis.

Page 5: Questionairre ananlysis

Kerrang and NME seem to be purchased by people who could be my potential customers, therefore i will have to make my magazine stand out from these 2 magazines, meaning that my magazine can stand out and catch the eye of all potential customers. Also, when thinking about feature articles, I will try and

have stories and exclusives that match that of Kerrang & NME.

Page 6: Questionairre ananlysis

This shows me the genre of music that my target audience like, as I am considering producing an

Indie/Rock magazine, the turnout of my Questionnaire results is very good.

Page 7: Questionairre ananlysis

This question was to get an idea of the bands and artists that people like, the 2 with the most listeners are Ed Sheeran & McFly, it id good to know this, as if any of these acts fit my chosen Genre, I will be able to see who would be well

sought after by my readers.

Page 8: Questionairre ananlysis

This question shows me some of the types of music that my potential readers listen to, although they have told me their favourite bands, some people do happen to have a

different song by another artist as their favourite song.

Page 9: Questionairre ananlysis
Page 10: Questionairre ananlysis

The previous slide gives me an idea on the types of thing my readers associate with Indie/Rock Music. The feedback from this question will come in handy when it comes to choosing the mise en scene for my music magazine including the front cover image and the images within the magazine. The results show that guitars are definitely something that a lot of people associate with Indie/Rock, therefore this is something I should include in my mise en scene when it comes to taking my front cover image.

Page 11: Questionairre ananlysis

Knowing the readers favourite colour could help me when it comes to the colour scheme of my magazine, as the reader is more likely to take notice of

my magazine on the shelf if the front cover has the reader favourite colour on it, as it is eye catching.

Favorite Colour

Black

Purple

Orange

Red

Green

Blue

Plum

Page 12: Questionairre ananlysis

This question really helps me when making my music magazine, as I will now be able to know what the reader thinks of some of my ideas for my music magazine. Most of the ideas, the readers

seem to think will be good, but the ones which they are not sure, I will now consider other options.

Page 13: Questionairre ananlysis

To know the price that my potential customers are willing to pay for my magazine is very beneficial. I know from this that if I charge more than £3 the public are less likely to purchase my

magazine, but to sell it at £1-£1.99 may be too cheap, and this will mean that I will not make a profit, therefore I could struggle to reproduce the magazine. I think that £2-£2.99 is a reasonable

price to sell my magazine as it benefits both me and the customer.

Page 14: Questionairre ananlysis

I initially had an idea of how often I would like my magazine to be published, and my audience result gives me added reason to

believe that publishing my magazine fortnightly will be the

option, I will now consider this whilst going to publication.

Page 15: Questionairre ananlysis

This question was to get the readers opinion on free gifts with the magazine, for example feature singles, vouchers, coupons etc. the majority of the

potential customers seem to think this is a good idea, therefore I will consider

it when doing my publication plan.

Page 16: Questionairre ananlysis

From this graph I can see that my results show that my potential customers seem to want a fairly small magazine, this benefits me, as it means the

production cost will not be so high. This result gives me a clear idea of how

the customer would like my magazine to be sized.

Page 17: Questionairre ananlysis

Overall:Overall I think the results of this questionnaire have given me a clear idea of some of the things I can put in my magazine, for example, my prospective seem to like the ideas of free gifts, exclusive interviews, up and coming band guides, and gig guides. All of the feedback has given me ideas on how I can improve ideas I have already had, and come up with new concepts based on what my customers want. I have now made my decision on the amount of pages my magazine will contain, and the price at which my magazine will be issued. I think the questionnaire is a great source of information and customer feedback, and therefore I would complete questionnaire's more often when it comes to my magazine.