question percentage nyte1 1 how often,ifatall,doyou read or ......question nyte1_1 project: 210187 n...

MORNING CONSULT + TheNewYork Times

NationalTrackingPoll

ToplineReport

Question

NYTE1_1

Project: 210187N Size: 3423 Adults

MarginofError:

January 26-28, 2021

Response Frequency Percentage

How often, ifat all, doyou read or watch the following, ifat all? The New York TimesEvery day 157 5 %

Several times a week 248 7%

About once a week 203 6%

Severaltimes a month 203 6%

About once a month 197

Less often than once a month 467 14%

Never 1948 57%

6 %

NYTE1_2 How often, ifat all, doyou read or watch the following, ifat all? CNN

Everyday 450

Severaltimes a week 418

About once a week 258

Several times a month 243


Less often than once a month 503

Never 1298

13%

12%

8%

7%

7%15%

38%

NYTE1_3 How often, ifat all, do you read or watch the following, ifat all? Fox News

Everyday 423

Severaltimes a week 414

About once a week 304

Several times a month 221


Less often than once a month 510

Never 1322

12%

12%

9%6%

7%15%

39%

NYTE2 How appropriate or inappropriate is the following tweet from a journalist? ( N = 1,688)

Very appropriate 210 12%

Somewhatappropriate 240 14%

Somewhat inappropriate 257 15%

Very inappropriate 261 15%

Neither appropriate nor inappropriate 457 27 %Don't know / No opinion 264 16%

MORNING CONSULT + The New York Times

Question

NYTE3


And basedon the image above, do you trust the journalist who posted the tweet moreor less, or about the same? (N = 1,688)

Trust the journalist more 112 7%Trust the journalist less 492 29%

About the same 597 35%Don'tknow/ No opinion 487 29%

NYTE4 How appropriate or inappropriate is the following tweet from a journalist? ( N = 1,735)

Very appropriate 331 19

Somewhatappropriate 292 17%

Somewhatinappropriate 236 14%

Very inappropriate 239 14%

Neitherappropriatenor inappropriate 428 25 %Don't know / No opinion 209 12%

NYTE5

NYTE6_1

And basedon the imageabove, do you trust thejournalistwho posted the tweet moreor less, or about the same? ( N = 1,735)

Trust the journalist more 116 7%

Trust the journalist less 466 27 %About the same 724 42%

Don't know / No opinion 428 25%

To what extent are thefollowingimportant to you when consideringifyou shouldtrust a journalist? Thejournalist Looks likeme

Very important 117 3%

Somewhat important 151 %

Nottoo important 428 12%

Not important at all 2206 64%Don'tknow/ No opinion 521 15%

NYTE6_2 To what extent are thefollowing important to you when considering ifyou shouldtrust a journalist ? The journalist Has a similar upbringingto me


Somewhat important 444 13%

Not too important 666 19%

Not important at all 1601 47%Don'tknow/ No opinion 559 16%

To what extent are thefollowing important to you when considering if you shouldtrust a journalist ? The journalist Shares my religious views


Somewhatimportant 423 12%


Not important at all 1679 49%Don't know / No opinion 522 15%

NYTE6_3


Question

NYTE6_4

NYTE6_5

NYTE6_6


To what extent are thefollowing important to you when considering ifyou shouldtrust a journalist ? The journalist Is a woman

Very important 133 %Somewhatimportant 206 6%


Not important at all 2102 61%

Don'tknow/ No opinion 458 13%

To what extent are thefollowingimportant to you when considering ifyou shouldtrust a journalist? The journalist Is a man

Very important 96 3 %Somewhat important 150 4%


Not important at all 2184 64%


To what extent are thefollowing important to you when considering if you shouldtrust a journalist ? The journalist Shares mypolitical and social views


Somewhatimportant 853 25%


Notimportantat all 1044 31%Don't know / No opinion 495 14 %

Which of thefollowing is closest to your opinion, even ifneither is exactly correct ?I trust journalists more ifthey keep their political and 1418 41%

social views privateI trust journalists more if they are open and honest 1231 36%

about their politicaland socialviewsDon'tknow/ No opinion 774 23%

Which ofthefollowing is closest to your opinion , even ifneither is exactly correct ?I am more likely to trust journalists if they share my 1133 33%

politicaland social views.

I trust journalistseven ifthey do notshare mypolitical 940 27%andsocialviews.


Do you agree or disagree with the followingstatements ? Journalists have aresponsibility to keep their opinions private, even in their personal social media.

Strongly agree 1020 30%Somewhatagree 863 25%

Somewhatdisagree 646 19%Stronglydisagree 328 10%


1


Question

NYTE9_2

NYTE93

NYTE9_4

Response Frequency PercentageDo you agree or disagree with thefollowing statements ? I will lose trust in ajournalistifthey share their personal political and / or social views on social media.

Strongly agree 599 18%Somewhat agree 712 21%

Somewhat disagree 840 25 %

Strongly disagree 511 15%


Do you agree or disagree with the following statements ? I will stop reading orwatching a journalist ifthey share their personalpolitical and / or social views publicly.


Somewhatdisagree 900 26%

Strongly disagree 621 18%Don't know / No opinion 21%

Doyou agree or disagree with thefollowingstatements? The mainstream media has aresponsibilityto keep its reporters' opinionsout ofitsjournalism .

Stronglyagree 1332 39%

Somewhatagree 904 %

Somewhat disagree 435 13%

Strongly disagree 164 5%Don't know / No opinion 587 17%

Doyou agree or disagree with the followingstatements? I prefer to know about myfavoritejournalists personalpolitical and/or social views.


Somewhatdisagree 691 20 %Strongly disagree 776 23%


Do you agree or disagree with thefollowingstatements ? I prefer to know about alljournalists personal political and / or social views.

Strongly agree 300 9%Somewhat agree 760


Strongly disagree 879 26%


NYTE9_5

NYTE9_6

22%


Question Response Frequency Percentage

Do you agree or disagree with thefollowing statements? In this day and age, it'simportant to know journalists 'political opinions.

Strongly agree 381 11%Somewhatagree 849 25%


Stronglydisagree 815 24%Don't know No opinion 664 19 %

Note: Group proportions may total to larger than one -hundred percent due to rounding . All statistics are calculated for registered voters with demographic post -stratification weights applied .

MorningConsultRespondent Demographics Summary

RespondentDemographicsSummary

SummaryStatisticsof SurveyRespondentDemographics

Demographic Group Frequency Percentage

xdem Adults 3423 100%

xdemGender Gender : Male

Gender : Female

N

1652

1771

3423

48%

52%

age Age: 18-34

Age: 35-44Age: 45-64

Age: 65+N

1019

556

1168

679

3423

30%

16%

34%

20 %

demAgeGeneration GenZers: 1997-2012

Millennials: 1981-1996

GenXers: 1965-1980

BabyBoomers: 1946-1964N

442

921

838

1098

3298

13%

27%

24%

32%

xpid3 PID: Dem(nolean)

PID: Ind (no lean)

PID: Rep (no leanN

1273

1201

949

3423

37 %

35%

28 %

xpidGender PID/ Gender : Dem Men

PID/ Gender : Dem Women

PID/Gender: Ind Men

PID/Gender: IndWomen

PID/Gender: Rep MenPID/ Gender: Rep Women

N

598

675

624

577

430

519

3423

17%

20%18%

17%

13%

15%

xdemIdeo3 Ideo: Liberal( 1-3)Ideo: Moderate(4 )

Ideo: Conservative(5-7)

N

961

949

1086

2995

28 %

28%

32%

xeduc3 Educ: < CollegeEduc : Bachelors degree

Educ: Post-gradN

2353

691

380

3423

69%

20 %

11%

Continued on next page

NationalTrackingPoll # 210187, January, 2021Respondent Demographics Summary

SummaryStatisticsof SurveyRespondentDemographics


Income: Under50k

Income: 50k- 100k

Income: 100k+

N

1835

1023

564

3423

54 %

30 %

16 %

xdemWhite Ethnicity: White 2679 78 %

xdem HispBin Ethnicity: Hispanic 544 16%

demBlackBin 427 12%Ethnicity: Black

Ethnicity: OtherdemRaceOther 317 9 %

xdem Religion AllChristian

All Non-Christian

Atheist

Agnostic/NothinginparticularSomething Else

N

1551

153

146

904

670

3423

%

4%

%%

20%

xdemReligOther ReligiousNon -Protestant /Catholic 188 6 %

xdemEvang EvangelicalNon -Evangelical

N

889

1268

2157

26%

37%

Community : UrbanCommunity: Suburban

Community : RuralN

876

1646

901

3423

%48%

26%

xdemEmploy Employ: PrivateSector

Employ: Government

Employ : Self-Employed

Employ: Homemaker

Employ: StudentEmploy: Retired

Employ: UnemployedEmploy: Other

N

986

193

307

219

178

766

540

233

3423

29%6%9%

6%5%

22%16%

7%

xdem Military HH: Yes

Military HH: NoN

514

2909

3423

15%

85%

Continuedonnext page

Page

Morning ConsultRespondent Demographics Summary

SummaryStatisticsof Survey RespondentDemographics


xnr1 RD/WT RightDirectionRD/WT: Wrong Track

N

1367

2056

3423

40

60%

xdemBidenApprove BidenJob ApproveBidenJob Disapprove

N

1914

1062

56%

31%

xdemBiden Biden Job Strongly ApproveBiden Job Somewhat Approve

Biden Job Somewhat DisapproveBiden Job Strongly Disapprove

N

1107

806

284

778

2975

32%

24%

8 %

23%

xdem Fav Favorableof Biden

UnfavorableofBiden

N

1935

1239

3174

57%

36%

xdemBidenFavFull Very FavorableofBiden

SomewhatFavorableof BidenSomewhatUnfavorableofBiden

Very Unfavorableof BidenN

1078

857

383

856

3174

31%

25 %

11%

25 %

xnr3 # 1 Issue: Economy# 1 Issue: Security

# 1 Issue: Health Care# 1 Issue: Medicare / Social Security

# 1 Issue: Women's Issues

# 1 Issue: Education

#1 Issue: Energy# 1 Issue: Other

N

1367

321589

371173

133185

284

3423

40%

9 %

17%

11%5 %

4%

5 %

8%

xsubVote200 2020 Vote: Joe Biden

2020 Vote: Donald Trump2020 Vote: Other

2020 Vote: Didn'tVote

N

1550

1046

120

702

3417

45%

31%

%

20%

xsubVote180 2018 HouseVote: Democrat

2018 HouseVote: Republican2018 HouseVote: Someoneelse

N

1152

883

123

2158

34%

26%

4%

Continuedonnextpage

NationalTrackingPoll # 210187, January, 2021Respondent Demographics Summary

Summary Statistics of Survey RespondentDemographics


xsub Vote160 2016 Vote: Hillary Clinton2016 Vote : Donald Trump

2016 Vote : Other

2016 Vote: Didn't Vote

N

1064

996

232

1125

3417

31%

29%

7 %

33 %

xsub Vote140 Voted in2014: Yes

Voted in 2014 No

N

1910

1513

3423

56%

44%

xreg4 4-Region: Northeast4 -Region: Midwest

4 -Region: South

4-Region: WestN

612

719

1282

809

3423

18%

21

37%

24%

NYTExdem1 New York Times : weekly + user 608 18

NYTExdem2 New York Times : monthly + user 1008 29%

NYTExdem3 CNN: weekly + user 1126 33 %

NYTExdem4 CNN: monthly + user 1622 47%

NYTExdem5 Fox News: weekly + user 1142 33%

FoxNews: monthly + user 1591 46%

Note: Group proportions may total to larger than one -hundred percent due to rounding . All statistics are calculated with demographic post-stratification weights applied.

Morning Consult

MORNING CONSULT

question percentage nyte1 1 how often,ifatall,doyou read or ......question nyte1_1 project: 210187 n...

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