questernari & data analysis

8/13/2019 Questernari & Data Analysis

1/16

INTERPRETATION

Keeping in mind the objectives of the study, the survey was being

done and following interpretation were being drawn.

1. Have you heard about Privatization in Life InsuranceSector ?

Objective :- To know the awareness of Privatization in insurance

sector, this question is asked. As there are a number of private

insurance companies, which provide a variety of products and services

as compared to, nationalized insurance companies.

Awareness of Privatization in Insurance sector

Interpretation

The evident from above finding showed that out of 100 respondents,

78 respondents are aware of private companies present in the

insurance sector and rest of the respondents i.e., 22 is not aware of

private insurance companies.


2/16

2. Have you heard about Private Insurance CompanyReliance life insurance?

Objective :- To know the awareness of customer regarding.

Reliance life insurance.

4.2 Awareness of Customer Regarding. Reliance life in surance.

Interpretation

The above figure depicts that out of 100 respondents, 75

respondents are aware Reliance life insurance and rests of the

respondents i.e., 15 are not aware of Reliance life insurance.


3/16

3. From where did you come to know about Reliance LifeInsurance ?

Objective :- To know the media, which helps in promotion of

Reliance Life Insurance. As we know in the present era media plays

an important role in the promotion of companies.

4.3 Role of Media in the Promotion of Reliance Life Insurance

Interpretation

According to above data Electronic Media plays a vital role in the

promotion of Reliance Life Insurance. As 56 of the respondents are

aware through Electronic Media, 20 through Agents, 10 through

Print Media and 14 through other like friends and relatives.


4/16

4. Do you think services provided by Private Sector will bebetter than Public Sector companies ?

Objective :- To know the priority given by customer to the private

sector over public sector. As we know that more and more

customers are moving towards private sector because of better

facilities and services provided by private sector.

Priority of Private sector over the public sector.

Interpretation

The above figure depicts that 68 of the total respondents agree that

private sector was providing better services as compared to the public

sector.


5/16

5. Do you have Insurance Policy ?Objective :- To know the number of persons who presently have

life insurance policy. As most of the persons are very muh

concerned about their family and life so cover the risk by an

insurance policy.

4.5 No. of persons having insurance policy

Interpretation

The above evident shows that as most of 62 of the total respondents

have insurance policy to cover the risk of the life and tax. This shows

that most peoples are interested in buying insurance policy.


6/16

6. With which company do you have Insurance Policy ?Objective :- To known the number of customers dealing with

different insurance companies. As the there are a number of

companies providing different products.

4.6 No. of customers dealing with different insurance companies.

Interpretation

The above evident shows that out of the total respondents 62 dealing

with LIC, which is a public sector insurance company, 18 respondents

were dealing with ICICI Pru and HDFC Std. Life respectively, 03

respondents are dealing with Reliance Insurance company.


7/16

7. What according to you are the motives of buying LifeInsurance Policy?

Objective :- To know the motive of buying insurance policy. There

is always a reason to buy life insurance policy as it protects the

insurer from different aspects even after death.

Interpretation

As the above figure showed that most of the respondents buyinsurance policy for the purpose of saving tax, 42 respondents are in

favour of this, 22 respondents gave preference to secure investment,

30 and 06 are with life cover and liquidity respectively.


8/16

8. Do you have any plan to buy Insurance Policy in nearfuture ?

Objective :- To know the customer preference to buy insurance

policy in near future.

4.8 Preference to buy insurance policy in future

Interpretation

As the above figure depicts that mostly respondents are interested

to buy insurance policy in the future. 40 of the total respondents are

in favour of this and rest 42 respondents want any insurance.


9/16

9. If you have any plan to buy an Insurance Policy,Which policy would you prefect?

Objective: - To knows the customer preference regarding various

insurance plans provided by the insurance companies.

4.9 Preference regarding various insurance plans

Interpretation

As the above evident shows that as most as 32 of the total

respondents prefer to invest in endowment plan, 26 prefer to have

child plan, 24 prefer to Spl. Endowment Plan and rest 18 cash flow

plan.


10/16

10. If you are not taking any insurance policy, please tell usthe reasons why?

Objective: - To know the reasons not to buy any insurance plan by

the respondents.

4.10 Reasons not to buy any insurance plan

Interpretation

As the evident shows that as most as 35 of the total respondents

dont understand the working of the insurance system and nearly 24

of the respondents dont see any benefit with the system, 15 and 26

of the respondents dont want insurance and could not afford

respectively.


11/16

QUESTIONNAIRE

1. ARE YOU EMPLOYED?YES NO

If YES, only then proceed

2. DO YOU HAVE ANY INSURANCE POLICY?YES NO

3. WHICH INSURANCE POLICY DO YOU HAVE?LIFE NON-LIFE BOTH

4. WHICH COS INSURANCE POLICY YOU PREFER THE MOST?(RANK THEM)

a) LIC

b) ICICIPRUDENTIAL

c) SBI LIFE INSURANCE

d) ING VYSYA LIFE

e) RELIANCE LIFE INSURANCE

f) TATA AIG LIFE

g) ANY OTHER ________( Specify)

5. FOR HOW MANY YEARS DO YOU HAVE INSURANCE POLICY?(Please Tick)

a)


12/16

6. WHAT DO YOU THINK ARE THE BENEFITS OF INSURANCECOVER?

(RANK THEM)

a) COVER FUTURE UNCERTAINITY

b) TAX DEDUCTIONS

c) FUTURE INVESTMENT

d) ANY OTHER _________ (Specify)

7. WHICH FEATURE OF YOUR POLICY ATTRACTED YOU TO BUYIT?

(RANK THEM)

a) LOW PREMIUM

b) LARGER RISK COVERANCE

c) MONEY BACK GUARNTEE

d) REPUTATION OF COMPANY

e) EASY ACCESS TO AGENTS

f) ANY OTHER _________ (Specify)

8. YOUR MONTHLY INCOME?

a)


13/16

10. WHATS YOUR PERCEPTION ABOUT INSURANCE?

(RANK THEM)

a) A SAVING TOOL

b) A TAX SAVING DEVICE

c) A TOOL TO PROTECT FUTURE

11. HOW HAS/WOULD YOU BOUGHT/BUY AN INSURANCE?

a) CUSTOMER APPROCHED INSURANCE COs

b) INSURANCE COs APPROCHED CUSTOMER

12. AREYOU SATISFIED WITH THE POLICY?

a) SATISFIED SAVING TOOL

b) NOT SATISFIED

c) NOT RESPONDING

13. ARE YOU SATISFIED WITH THE SERVICE AGENT?

a) SATISFIED SAVING TOOL

b) NOT SATISFIED

c) NOT RESPONDING


14/16

14 DO YOU PAY TAXES?

YES NO

15. WHERE HAVE YOU INVESTED FOR TAX SAVI NG?

(RANK THEM)

a) LIC

b) NSC

c) BONDS

d) PPF

e) PF

f) EPF

16.WHICH IS THE BEST FORM OF INVESTMENTS?(RANK THEM)

a) FIXED ASSETS

b) BANK DEPOSITS

c) JEWELLERY

d) SECURITIES, i.e. Bonds, MFs

e) SHARES

f) INSURANCE


15/16

17. WHAT DO YOU INTENT TO GAIN FROM INVESTMENTS?

a) SAVING & RETURNS

b) SECURITY

c) TAX BENIFITS

18. WHATS THE RIGHT AGE TO BUY INSURANCE?

a) AFTER 25 Yrs

b) AFTER 35 Yrs

c) AFTER 45 Yrs

d) ANYTIME

19.HOW WOULD YOU RATE INDIAN INSURANCE COs?

a) RIGID PLANS

b) NON-USER FRIENDLY

c) UNSATISFATORY SREVICES

d) NON-AGGRESSIVE

e) SATISFACTORY

f) GOOD

g) VERY GOOD


16/16

20.ARE YOU PLANNING FOR NEW INVESTMENTS?

PLANNING NOT PLANING

21. WOULD YOU GO FOR INSURANCE IF A SERVICE PROVIDER

AWAY FROM THE CITY OFFERS BETTER SERVICE & PRODUCTS?

a) YES

b) NO

c) UNCERTAIN

THANK YOU

NAME:_________________________

ADDRESS:______________________

______________________________OCCUPATION:___________________

questernari & data analysis

Documents