quality controller the axis of your marketing wheel digital marketer brand awareness builder...
TRANSCRIPT
quality controller
The axis of your marketing wheel
digital marketer
brand awareness builder
recruiter
sales booster
ad broadcaster
customer relations manager
press distributor
survey manager
loyalty builderbusiness networker
web traffic driver
email signature standardizer
list builder
MARKETING & MEDIA SOLUTION 2
product launcherdigital publisher
Just add Rocketseed Mail
advertiser
contact manager
tool.channel.email marketing solution does it all.
productivity booster
fund raiser
cost saver
compliance controller
customer profiler
anything is possible
lead generator
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Traffic driver
MARKETING & MEDIA SOLUTION 3
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drive traffic to designated areas
3. provide links to various sections of your site
2. include link to your homepage
1. link to specific product landing pages
Sales booster
MARKETING & MEDIA SOLUTION 4
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drive more sales
3. real time reporting with click alerts
4. fully compatible with Google Analytics
2. display special offers that link to campaign landing page
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1. launch new products / rates
Digital marketer
MARKETING & MEDIA SOLUTION 5
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dynamic, interactive marketing
3. Market various products or services in your email footer insert
2. use the ‘banner library code’ to insert specific banners for specific recipients
1. use ‘automatic banner rotation’ to display various marketing banners for every mail sent
[rs_winefest]
Dear Andrew,
Thank you for your interest. I am available on 26 May 2011 if you’re keen to meet.
Looking forward to hearing from you.
Regards,
John Rocketseed
Subject line
Dear Judy,
Thank you for your email. I have discussed your proposal for a revised carnival theme with Mr. Jones and he will get back to you shortly.
Thank you for your efforts.
Regards,
John Rocketseed
Dear Jackson,
I’ve taken the liberty to draft ‘n preliminary quarterly administrative report. I would appreciate it if we could perhaps meet prior to the cricket club meeting to discuss some of my reviews.
Please let me know when you could avail yourself.
Regards,
John Rocketseed
Dear Samuel,
Thank you for your interest in the jazz festival. We’re looking forward to some additional television coverage as well as a slot on national radio. I’ll get back to you shortly with details on same.
Regards,
John Rocketseed
Dear Josie,
The wine festival is a yearly institution under our brand which aims to explore potential new avenues in an already saturated wine consumption market.
Maybe we should get together to discuss this in more depth?
Regards,
John Rocketseed
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Digital publisher
MARKETING & MEDIA SOLUTION 6
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press release: reinvented
3. directly link to video & picture galleries
2. link to latest blog article and provide signup to RSS feed
1. highlight breaking news with banner inserts and link to article
Recruiter
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save money on recruitment
MARKETING & MEDIA SOLUTION 7
4. extend jobs to your social networks
3. include signup for job alerts
2. link to a specific job on website or landing page
1. link to job category sections on your website
Social networker
MARKETING & MEDIA SOLUTION 8
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grow your social audience
3. introduce your video montage on youtube
4. showcase your latest tweets
1. grow your Twitter following
2. link to your FB page to grow your fan base
List builder
MARKETING & MEDIA SOLUTION 9
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build email databases with integrity
3. remove duplicate email addresses
2. capture all recipient email addresses automatically as you send them
1. include a link to your newsletter sign-up page with every outbound email
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recipients
4. extract cleaned database on monthly basis
5. feed list into rocketmailer bulk-mail system for opt-in campaign
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recipients
recipients
recipients
recipients
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recipients
recipients
recipients
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MARKETING & MEDIA SOLUTION 10
85%13 20050099%of all business correspondence occurs via email
number of emails on average sent by user per year
hours spent by staff sending and receiving email per year
average open and delivery rate of everyday email the highest of any media channel
It all starts with email
yet, companies continuously spend their marketing budget on the other 15%. why?
time spent communicating with clients, prospects, consumers, suppliers, i.e.:
your target audience
time spent communicating, but not marketing.users place higher priority on direct email communications, ensuring superior deliverability of your marketing message
Just add Rocketseed Mail
MARKETING & MEDIA SOLUTION 11
How much?
Just add Rocketseed Mail
1 x 30 second ad on SABC 1 around Generations:
R 130,00025 users on Rocketseed for 8.6 years!100 users on Rocketseed for 2.7 years!500 users on Rocketseed for 8.6 months!1,000 users on Rocketseed for 5.2 months!
or
1 x full page ad in corporate magazine per cycle:
orR 20,00025 users on Rocketseed for 16 months!
100 users on Rocketseed for 5 months!500 users on Rocketseed for 6 weeks!1,000 users on Rocketseed for 24 days!
10,000 impressions on News24:
R 3,500or
25 users on Rocketseed for 2.8 months!50 users on Rocketseed for 26 days!500 users on Rocketseed for 7 days!1,000 users on Rocketseed for 4 days!
1 x billboard in Gauteng for 1 month:
R 30,00025 users on Rocketseed for 2 years!100 users on Rocketseed for 7.5 months!500 users on Rocketseed for 2 months!1,000 users on Rocketseed for 5 weeks!
or