PRINTING SOLUTIONS FOR PUBLISHERS

WE'REGLAD YOUASKED!

wwwwww.mclarenclarenpress.compress.com

MP Publishers:Layout 1 1/20/11 9:02 AM Page 1

extra eye appeal and a prestige feel while not breaking the bank. When we know what you want to achieve, we can lay out theoptions that best fit your objectives.

How committed is McLaren to being green?McLaren offers a certified option for publishers who require green printing. We hold Forestry Stewardship Council (FSC)certification, which guarantees that the forest products purchased by McLaren come from responsibly managed forests andverified recycled sources. Under FSC’s “chain of custody” certification system, forest products are tracked against a set of strictenvironmental and social standards from the forest to the final consumer’s door. The end result is environmentally responsibleproducts in the marketplace carrying the FSC “tree” logo. When you need to be green, McLaren is a great partner to choose.

How do I know that McLaren will produce consistent quality?Our entire production system, from our sales team to our pre-press, printing, binding and shipping departments, is designed toprovide consistently high quality on every job. In our pre-press department, for example, we have deployed the latest graphic artscomputer systems and communication technologies to ensure that every job is correct and proper before it reaches the press.The proofs you approve follow your job to the press room floor to enable our operators to compare them with press output.Our web press is equipped with a state-of-the-art, on-the-fly registration system that checks and adjusts registration on everysingle impression. Our craftsmen are trained to monitor quality every step of the way, and empowered to “stop the presses”whenthey see a problem. No job leaves the make-ready process, the press room, or our bindery until it is as perfect as it can be.

How can I be sure that you'll deliver myprint job on time?As a newspaper printer with publishing experience, McLaren understandsthat your schedule rules! We have taken great pains to ensure that every jobis prepared, printed and delivered on time every time. We have evenestablished our own fleet of delivery trucks and trained our drivers to make itthrough even the worst weather. We are fanatical about meeting our

commitments, and will do everything in our power to deliveron our promises.

How do I reach somebody atMcLaren who can make decisions?McLaren is a family-owned and run company. There is amember of the McLaren family in virtually every corner ofour plant and in the field, too. They are part of acompany-wide team empowered to do what it takes tosatisfy our customers. Call our plant anytime 24/7and one of our printing professionals will answer the phoneready to resolve any issues. While you don't need to talk toa McLaren to get a quick decision, a McLaren is alwaysavailable if you need one.

What if I need to know moreabout McLaren?Contact our sales team at: 1-800-465-1662

or visit our website at: www.mclarenpress.com

What makes you think you know what I need?Before we became a printing company, McLaren Press Graphics was a publisher of communitynewspapers and specialty magazines. That experience has given us a unique understanding both ofthe challenges publishers must overcome, and the success awaiting those with the knowledge andcourage to seize opportunities. But that's just the starting point. Our sales team is led by seasonedprofessionals with extensive publishing experience. They know what it takes to establish profitable,winning publications in the Canadian marketplace. All members of the McLaren sales team spend agreat deal of time listening to our customers about their strategies, objectives and needs. By lettingyou do the talking, and running what you tell us through the filter of our experience,we are better able to recommend solutions that closely align with your expectations.

What can you tell me that I don't already know?We can't be sure until we understand what you know. But in most cases, we areable to offer publishers fresh ideas about the use of colour, the size and format oftheir publications, the right type of paper to use to achieve the desired results, howto maximize the power of our leading-edge pre-press capabilities and even whereto find new publication marketing opportunities. Because we have ongoingrelationships with dozens of publishers, we can also give you a pretty good idea ofwhat concepts work, and don't work, in the marketplace.

How can I lower my printing costs withoutsacrificing quality!There are many ways to achieve printing cost reductions. For example, you canchange the size or format of your publication to maximize press and pre-pressefficiency. You can adjust your spreads to localize colour reproduction, reduce thenumber of plates, and save make-ready time. The type, weight and quality of paperselected also affects costs. Matching a glossy cover printed on our sheet-fed presswith contents printed on our web press allows you to create a publication with

MMccLALARREENN PRPREESSSS GRGRAAPHIPHICSCS

isis haphapppyy toto anansswwerer ppuubblisherlishers's'totouughestghest qquuestioestionnss ababoouuttoouurr pprrinintintingg sosolulutiotionnss

MP Publishers:Layout 1 1/20/11 9:02 AM Page 3

extra eye appeal and a prestige feel while not breaking the bank. When we know what you want to achieve, we can lay out theoptions that best fit your objectives.

How committed is McLaren to being green?McLaren offers a certified option for publishers who require green printing. We hold Forestry Stewardship Council (FSC)certification, which guarantees that the forest products purchased by McLaren come from responsibly managed forests andverified recycled sources. Under FSC’s “chain of custody” certification system, forest products are tracked against a set of strictenvironmental and social standards from the forest to the final consumer’s door. The end result is environmentally responsibleproducts in the marketplace carrying the FSC “tree” logo. When you need to be green, McLaren is a great partner to choose.

How do I know that McLaren will produce consistent quality?Our entire production system, from our sales team to our pre-press, printing, binding and shipping departments, is designed toprovide consistently high quality on every job. In our pre-press department, for example, we have deployed the latest graphic artscomputer systems and communication technologies to ensure that every job is correct and proper before it reaches the press.The proofs you approve follow your job to the press room floor to enable our operators to compare them with press output.Our web press is equipped with a state-of-the-art, on-the-fly registration system that checks and adjusts registration on everysingle impression. Our craftsmen are trained to monitor quality every step of the way, and empowered to “stop the presses”whenthey see a problem. No job leaves the make-ready process, the press room, or our bindery until it is as perfect as it can be.

How can I be sure that you'll deliver myprint job on time?As a newspaper printer with publishing experience, McLaren understandsthat your schedule rules! We have taken great pains to ensure that every jobis prepared, printed and delivered on time every time. We have evenestablished our own fleet of delivery trucks and trained our drivers to make itthrough even the worst weather. We are fanatical about meeting our

commitments, and will do everything in our power to deliveron our promises.

How do I reach somebody atMcLaren who can make decisions?McLaren is a family-owned and run company. There is amember of the McLaren family in virtually every corner ofour plant and in the field, too. They are part of acompany-wide team empowered to do what it takes tosatisfy our customers. Call our plant anytime 24/7and one of our printing professionals will answer the phoneready to resolve any issues. While you don't need to talk toa McLaren to get a quick decision, a McLaren is alwaysavailable if you need one.

What if I need to know moreabout McLaren?Contact our sales team at: 1-800-465-1662

or visit our website at: www.mclarenpress.com

What makes you think you know what I need?Before we became a printing company, McLaren Press Graphics was a publisher of communitynewspapers and specialty magazines. That experience has given us a unique understanding both ofthe challenges publishers must overcome, and the success awaiting those with the knowledge andcourage to seize opportunities. But that's just the starting point. Our sales team is led by seasonedprofessionals with extensive publishing experience. They know what it takes to establish profitable,winning publications in the Canadian marketplace. All members of the McLaren sales team spend agreat deal of time listening to our customers about their strategies, objectives and needs. By lettingyou do the talking, and running what you tell us through the filter of our experience,we are better able to recommend solutions that closely align with your expectations.

What can you tell me that I don't already know?We can't be sure until we understand what you know. But in most cases, we areable to offer publishers fresh ideas about the use of colour, the size and format oftheir publications, the right type of paper to use to achieve the desired results, howto maximize the power of our leading-edge pre-press capabilities and even whereto find new publication marketing opportunities. Because we have ongoingrelationships with dozens of publishers, we can also give you a pretty good idea ofwhat concepts work, and don't work, in the marketplace.

How can I lower my printing costs withoutsacrificing quality!There are many ways to achieve printing cost reductions. For example, you canchange the size or format of your publication to maximize press and pre-pressefficiency. You can adjust your spreads to localize colour reproduction, reduce thenumber of plates, and save make-ready time. The type, weight and quality of paperselected also affects costs. Matching a glossy cover printed on our sheet-fed presswith contents printed on our web press allows you to create a publication with

MMccLALARREENN PRPREESSSS GRGRAAPHIPHICSCS

isis haphapppyy toto anansswwerer ppuubblisherlishers's'totouughestghest qquuestioestionnss ababoouuttoouurr pprrinintintingg sosolulutiotionnss

MP Publishers:Layout 1 1/20/11 9:02 AM Page 3

PRINTING SOLUTIONS FOR PUBLISHERS

WE'REGLAD YOUASKED!

wwwwww.mclarenclarenpress.compress.com

MP Publishers:Layout 1 1/20/11 9:02 AM Page 1