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Promoters Guide
Nueces and Surrounding Counties
DemographicsPopulation
Survey Year Corpus Christi Nueces County
Corpus Christi MSA*
Region
2004 281,000 317,800 409,400 533,200
Population by Age Group
1-18 18-24 25-34 35-49 50+
28.1% 10.1% 12.2% 21.7% 27.9%
*Metropolitan Surrounding Area
Source: Survey of Buying Power 2004
Demographics
Projected Population Growth, 2000-2020
40.222.4
0204060
Texas Corpus Christi
City
Perc
ent
Incr
ease
Projected population growth for Corpus Christi for the years
2000 through 2020 is 22.4 %
Source: Texas State Data Center
DemographicsPercentage of Race
White Persons Black or African American Persons
Asian Persons Hispanic or Latino Persons
39.1 % 3.8% 1.06% 54.7%
-Corpus Christi is ranked 9th among cities in the United States with the highest percentage of the population speaking Spanish at home
-36.2 percent of people 5 years and older speak Spanish at home.
*source: U.S. Census Bureau
DemographicsEffective Buying Income*
Area Median Household Income
Per Capita Income Total Income
Corpus Christi MSA
$33,587.00 $15,871.00 $4,459,653,000.00
Region $30,331.00 $14,757.00 $7,868,273,000.00
Cost of Living**
Area Cost of Living Index
Corpus Christi 88.5
National Average 100
*source: Survey of Buying Power
**source: Claritas Inc. 2004
Demographics
Income Percent
Under $15,000 20.3%
$15,000 - $24,999 14.9%
$25,000 - $34,999 13.7%
$35,000 - $49,999 16.4%
$50,000 - $74,999 17.9%
$75,000 and up 16.3%
Household by Income For MSA
Employment Statue
Percent
Employed 56.7
Unemployed 4.5
Armed Forces 1.3
Not in Labor Force 37.4
Employment StatusPopulation 16 years and over
Source: U.S. Census Bureau
Source: Claritas Inc. 2004
Texas: Unique Demographics•Texas has one of the highest proportions of Hispanic families in the nation.
•Texans spend more on hair spray, cosmetics, deodorant and diet pills than the average American.
•Texas leads the nation in the purchase of baby foods, formulas and disposable diapers.
•The fastest growing product categories in Texas supermarkets include iced-tea drinks, refrigerated prepared salads and coleslaws, liquid diet supplements, refrigerated tortillas and freshbagels.
Source: American Demographics
EducationEducational AttainmentPopulation 25 years and over
Education Level Number Percent
Less than 9th grade 18,909 11.1
9th -12th grade (no diploma) 22,229 13.1
High School Graduate or Equivalency
42,051 24.7
Some College (no degree) 43,530 25.6
Associate Degree 10,077 5.9
Bachelor’s Degree 21,206 12.5
Graduate or Professional Degree
12,240 7.2
Source: U.S. Census Bureau
Education
School Name Number of Students
Del Mar College (Corpus Christi)
11,046
Texas A&M University –Corpus Christi
7,900
Texas A&M University –Kingsville
6,359
Coastal Bend College (Beeville, Kingsville, Alice)
2,900
Post-Secondary Institutions
Source: Corpus Christi Regional Economic Development Corporation
Housing
Housing Tenure
- Median value of Owner Occupied Homes is $72,100
-Persons Per Household 2.75
Owner Occupied Housing Units 59.6%
Renter Occupied Housing Units 40.4%
Source: U.S. Census Bureau
Media
Information
Publication Account Rep. Email Office #
Corpus Christi Caller-Times Dolores Vela [email protected] 361-886-3674
Tejano y Grupero News Leonardo [email protected] 361-853-1804
FYI Evonne Gottsch [email protected] 361-885-0393
Media
Station Sales Representative
Email Office # Fax #
KIII-ABC Charles Burnes [email protected] 361-986-8412 361-986-8440
KORO-Univision Claire Arredondo [email protected] 361-883-2823 361-883-2262
KRIS-NBC Mark Avelar [email protected] 361-886-6129 361-886-6116
KZTV-CBS Gabriel Gonzalez [email protected] 361-883-7070 361-882-0553
UPN Michele Simmons [email protected] 361-882-1414 361-882-1973
Media
Station Sales Representative
Email Office # Fax #
KAJA-TELMUNDO
Don Grubaugh 361-886-6118 361-888-6175
KDF-TV-FOX DonGrubaugh 361-886-6118 361-888-6175
TIME WARNER Linda Hattersley [email protected] 361-857-2757 361-855-3866
COX MEDIA Joe Giudice [email protected] 361-230-0757 361-758-6816
KTMV Carlos Lopez 361-289-8877
RadioRadio
Station Dial
Position Format Website Sales Rep Office #
KKLM-FM 88.7 Christian Contemp. www.klove.com 1-800-350-5390
KLUX-FM 89.5 Easy Listening www.klux.org Russ Martin 361-289-2487
KEDT-FM 90.3 Public Radio “NPR”
www.kedt.org Cheryl Fetsis 361-855-2213
KBNJ-FM 91.7 Christian Contemp. www.kbnj.org Arron Daniels 361-855-0975
KKBA-FM 92.7 Adult Contemp. LeighAnne Geiter
361-561-2342
KMXR-FM 93.9 Oldies Brett Stenner 361-289-0111
KBSO-FM 94.7 American Roots/Texas Radio
www.texasradio947.com Daddy D 361-289-0999
KZFM-FM 95.5 Top 40 www.hotz95.com LeighAnne Geiter
361-561-2342
RadioRadio
Station Dial
Position Format Website Sales Rep Office #
KLTG-FM 96.5 Hot AC www.thebeach965online.com
Norma Flores 361-696-6913
KFTX-FM 97.5 Country www.kftx.com Josh Sandoval 361-883-5987
KLHB-FM 98.3 Tejano www.club983.com Norma Flores 361-696-6913
KRYS-FM 99.1 Country www.krysfm.com Brett Stenner 361-289-0111
KSAB-FM 99.9 Tejano www.ksabfm.com Brett Stenner 361-289-0111
KNCN-FM 101.3 Rock www.c101.com Brett Stenner 361-289-0111
KKPN-FM 102.3 Hot AC www.planet1023.com Mark White 361-814-3800 ext. 102
KNDA-FM 102.9 Hip Hop
Patricia Rodriguez
361-814-1030
RadioRadio
Station Dial
Position Format Website Sales Rep Office #
KOUL-FM 103.7 Country www.koul1037.com Norma Flores 361-696-6913
KPUS-FM 104.5 Classic Rock Mark White 361-814-3800 ext.102
KMJR-FM 105.5 Spanish Norma Flores 361-696-6913
KMZZ-FM 106.9 Unknown Ben Benavides
361-299-6001
KRPX-FM 107.3 Oldies Mark White 361-814-3800 ext.102
KCTA-AM 1030 Religious www.kctaradio.com David Freymiller
361-882-7711
KCCT-AM 1150 Talk
KSIX-AM 1230 Sports “ESPN Radio”
www.espn1230ksix.com Valerie Smith 361-882-5749
RadioRadio
StationDial
PositionFormat Website Sales Rep Office #
KINE-AM 1330 Spanish Carlos Lopez 361-289-8877
KKTX-AM 1360 News Talk www.1360online.com Brett Stenner 361-289-0111
KUNO-AM 1400 Spanish Brett Stenner 361-289-0111
KEYS-AM 1440 News Talk www.1440keys.com LeighAnneGeiter
361-561-2342
KROB-AM 1510 Spanish Ben Benavides 361-299-6001
KDAE-AM 1590 Religious www.radiolibertad.com 361-299-1960