Project Salvation Army New Site (SANS):

The Journey so far

This concept portfolio will show the resultingdesigns of the new Salvation Army website based on the findings of Stage 1.

BACKGROUNDWorking together with Big Mallet, The Salvation Army want to create a modern, mobile responsive, user-friendly digital platform that will transform the web presence of The Salvation Army to serve its members, officers, supporters and wider public users.

We looked at The Salvation Army’s use of digital as a whole with an end goal of delivering a new and robust website for The Army in the UK and Republic of Ireland. Stage 1 focused on the user requirements for corps and centres in creating the new website.

The reason for this approach was agreed in the meeting last year with the Digital Taskforce and Fit for Mission to discover the individual needs of the frontline to promote mission.

DREAM SESSIONS:

An exercise wasled with those onthe frontline inworkshops to bestgather the informationon what peoplewholly desired out oftheir use of digital.People were askedto write down onpost-it notes theirdreams for digital andnot to worry aboutany barriers thatcurrent policies andrestrictions wouldplace on them.

THE FOLLOWING WORD CLOUD IS THEFINAL SUMMARY OF WHAT PEOPLE WANTIN A WEBSITE.

Main header with navigation bar

Church section intro with summary corps text

Google maps integration with exact corps location

Expandable and collapsable what’s on section with editable subsections for corps information

Staff section populated by editable images, ranks and titles

Media section with custom editable gallery slideshow

You Tube video embed ability with corps channel link.

Audio files using Soundcloud plugin to enable worship sharing

A featured blog, allowing staff members to blog from the corps about their work in the community

Page footer with contact details, social media and related links

CORPS WEBSITEDESIGN

We worked with corps to identify who they want to reach through their website and designed a versatile structure where they can express their individuality through their own content to appeal to their audiences, such as members to let them know what’s on, the local community to encourage them to come along and young people to join in.

THE MAIN AIMS AND OBJECTIVES OF THE PROJECT ARE:

• To enable 75% of frontline units to have a robust digital platform to promote mission by January 2015.

• To promote The Salvation Army as a modern and relevant Church through the development of a new and engaging website with new Corporate site by October 2014.

CORPS WEBSITE DESIGN AS SEEN ON MOBILE DEVICES

DIGITAL PATHWAY SURVEY FEEDBACK

82.05% of corps would like to be in control of updating their own websites.

79.49% of corps use Social Media.

87.18% of stakeholders rated having an online presence to promote mission as important or crucial.

The following details are what corps feel are the most important information for their webpresence to display.

Contact detailsUpcoming activitiesAbout us/What we doWorship timesNews updatesActivities/GroupsPhoto galleriesFacilities

Main header with navigation bar

Google maps integration with exact division location

Expandable and collapsable what’s on section with editable subsections for divisional events

Staff section populated by editable images, ranks and titles

Gallery photo slideshow

Latest news from the division

Page footer with contact details, social media and related links

DIVISION WEBSITEDESIGN

A digital presence where divisions can publicise events, share news and resources in a flexible and creative way.

Visibility

Capturing the heart of a division

STATE OF THE ART DYNAMIC BLOCK FRAMEWORK

Fluid Design

The main website will be constucted using modular content blocks which can re-arrange to scale and perfectly fit any device.

Inclusive

The Salvation Army at your fingertips, anywhere.

MAIN WEBSITEDESIGN

Responsive Design

The websites will be built in a responsive framework. Here are the concepts demonstrating the flexibility of the palette design across multiple devices i.e, PC, Tablet, and mobile.

STATE OF THE ART DYNAMIC BLOCK FRAMEWORK

CONTENT PAGEDESIGN

CASE STUDY PAGEDESIGN

Project Salvation Army New Site (SANS):

To be continued...