Program Design

Roger A. Rennekamp, Ph.D.Extension Professor

and Specialist in Program and Staff Development

Department of Community and Leadership Development

University of Kentucky

Development of Linkages with

the Public

Situation Analysis

Priority Setting

Program Design

Program Implementation

Evaluation and Accountability

Program

A program is a sequence of intentional actions and events organized in a manner that they result in valued outcomes for a clearly defined audience.

How does a program work?

We do stuff.

Good things

happen.

A B CIf If

ThenThen

Logic Model(logic modeling, program planning,

program design, outcome engineering)

What is a logic model?

A graphic representation of a program,supported by a program theory,depicted as a logical chain of “if-then” relationships,and guides program program implementation and

evaluation.

Three Major Components of Logic Models

Inputsresources

Outputsactions

Outcomesresults

Defining Outputs

Inputsresources

Outputsactions

Outcomesresults

AudienceActivities

Three Types of Outcomes

Inputsresources

Outputsactions

Outcomesresults

Initial Outcomes

Intermediate Outcomes

Long-Term Outcomes

A Simple Linear Model

InputsResources committed

to the program

ActivitiesLearning

experiences supported by the resources

invested

AudienceIndividuals who participate, their

characteristics, and reactions

Initial OutcomesLearning that results from participation

(KOSA)

Intermediate Outcomes

Actions that result from learning

(Practices and Behaviors)

Long-term Outcomes

Conditions which change as a result of

actions (SEEC)

InputsOutputs Outcomes

Activities Audience Initial Intermediate Long-Term

Resources deployed to address situation

StaffVolunteersTimeMoneyMaterialsEquipmentTechnologyPartners

Activities supported by resources invested

WorkshopsMeetingsField DaysDemonstrationCampsTrainings Web SitesHome Visits

Individuals or groups who participate in the activities

NumberCharacteristicsReactions

Learning that results from participation

AwarenessKnowledgeOpinionsSkillsAspirations

Actions that results from learning

PracticesBehaviorsPoliciesSocial ActionChoices

Conditions which change as a result of action

SocialEconomicEnvironmental

Contextual Factors

Generic Program Logic Model

InputsOutputs Outcomes

Activities Audience Initial Intermediate Long-Term

Resources deployed to address situation

Activities supported by resources invested

Individuals or groups who participate in the activities

Learning that results from participation

Actions that results from learning

Conditions which change as a result of action

Contextual Factors

Program Planning Worksheet

Let’s look at some logic models for specific programs.

Site Director and Staff, Principal,

Teachers, Volunteers, School Staff,

Extension Staff, and Evaluator

21st Century Community Learning

Center Advisory

Cooperative Extension, School, Community

Partnership

Department of Education Grant

Homework Help, Tutoring, Field Trips,

Academic Enrichment,Cultural and

Performing Arts Events

Reality Store, After-School Classes, Red Ribbon Week, STOP,

Junior Guard, Leadership Team, Nutritious Snacks

Family Events, Science Fair, Parenting

Classes, Adult Computer Classes, Community/School Collaboration, GED

Referrals

All Cumberland County Middle

School Students

21st Century Community

Learning Center Participants

Students Complete Homework,

Experiential Learning Approaches Increase

Student Comprehension

Participating Youth Become More Engaged with School, Gain

Resistance, Coping, and Leadership Skills

Parents Participatein Learning

Opportunities, Community

Members Volunteer at School

Academic Index Increases by 3.7%,Arts and Humanities

Scores Increase 2.5%

Targeted Assets Increase 5%,

AttendanceIncreases 2%,

Disciplinary Referrals and Dropout Rate Decrease 10%

Capable and Competent Information

Age Workforce (Academic Outcomes)

Healthy, Responsible, Caring Citizens

(Youth Development Outcomes)

Cumberland County 21st CCLC Logic Model

Inputs Activities Primary Audience

Initial Outcomes

Intermediate Outcomes

Long Term Outcomes

Parents and Community Members

Parents Increase Computer Literacy,

Gain Parenting Skills, Community Members

Have Renwed Commitment to Youth

Lifelong Learners and Engaged Community

Leaders(Family and Community Outcomes)

Project Leadership Team (Farmers, Processors, UK

Faculty, Collaborators)

Collaborators (KY Department of

Agriculture, Health Departments, UK and

KSU)

Stakeholders (Farmers, Microprocessors, Food Manufacturers, Farmers

Markets, Roadside Stands, Consumers,

Inspectors, Other Agency Staff)

SARE Professional Development Program

Grant

Develop Microprocessor

Certification Manual

Conduct Train-the-Trainer Sessions for individuals who will teach local HBM

Workshops

Trainers conduct local HBM certification

workshops for farmers and food processors.

UK Value-Added Small Processing Incubator

conducts Better Process Control

Schools.

Home-Based Microprocessors

participate in certification workshops.

Extension Agents,Health Inspectors,

and Food Manufacturing Inspectors are

trained.

Agency Professionals have knowledge and

skills needed to provide training and

technical asssistance.

Home-Based Microprossessors

have knowledge and skills necessary to produce safe home-processed products.

Production Supervisors have

knowedge and skills necessary to oversee

production of safe manufactured

products.

Agency Professionals provide accurate and

reliable technical assistance to processors.

Home-Based Microprocessors use

safe processing practices.

Food sold by Value-Added Entrepreurs is safe for consumption.

Consumer confidence in products produced by microprocessors

increases.

Logic Model for the Value-Added Microprocessor Project

Inputs Activities Targeted Audiences

Learning Outcomes

Behavioral Outcomes

Long Term Outcomes

Commercial Food Manufacturers

Commercial Food Manufacturers use safe commercial

processing practices.

Revenues from microprocessed foods

increases.

Why Use Logic Models? Planning Tool Blueprint for Implementation Guides Evaluation Strengthens Case for Investment Simple Image of a Complex

Phenomenon Reflect Shared Understanding Diagnose Program Flaws

Who Uses Logic Models?

W.K. Kellogg FoundationCenters for Disease ControlUnited Way of AmericaHarvard Family Research ProjectCooperative Extension Service

Steps in Logic Modeling

Convene a planning group Large room and lots of paper Template or free form Create a model beginning with outcomes Get feedback from outside Revise Plan evaluation and select indicators

Logic Modeling Resources

This Powerpoint Presentation http://www.ca.uky.edu/AgPSD/programdesign.ppt

Program Design Publication http://www.ca.uky.edu/AgPSD/programdesign.pdf

Logic Modeling Course on the Web www1.uwex.edu/ces/lmcourse/

W.K. Kellogg Foundation Logic Modeling Guide www.wkkf.org/Pubs/Tools/Evaluation/Pub3669.pdf

MAP

Program Plan

Program Plan

Program Plan

MAPS and Program Plans

MAPS and Program Plans

MAP 2

Program Plan 3

Program Plan 2

MAP 1

Program Plan 1

MAP 3

Program Plan 4

Program Plan 6

Program Plan 5

MAP 4

Program Plan 7

Program Plan 8

Entering the Plan of Work in CATPAWS

A C-MAP can have more than one Program Plan associated with it

Improved CATPAWS template No longer select PAC codes for each plan Evaluation is topic for March staff meetings Template available in April Final Submitted by July 1