Product Line UpOverview To-Go Bottles

Sparkling Beverages

3

#1 selling

sparkling

beverage in

the U.S.1

Brand Attributes

• World’s most valuable brand2

• Coca-Cola received the

highest scores for “goes well

with food” from consumers3

Consumer Target

• Those 12-49

• Males 19-34

Diet Coke is

ranked as the #1

diet soft drink in

the world.1

Brand Attributes

• Diet Coke is the favorite diet soft

drink brand among adults3

• Caffeine Free Diet Coke provides

same great taste and refreshment as

Diet Coke except without the

caffeine

Consumer Target

• Adults 20+

#1 selling

lime flavored

soft drink

in the U.S.1

Brand Attributes

• 100% natural flavors, no

caffeine, and perfectly clear

• Teens rate Sprite #1 among

sparkling brands for being “thirst

quenching” and “refreshing”7

Consumer Target

• Multicultural Youth 13-24

Brand Attributes

• An intensely flavored and

refreshing spicy cherry soft

drink

Consumer Target

• Teen/young adult 16-29

The most

successful soft

drink launch of

the decade4

Brand Attributes

• Real Coca-Cola taste and zero

calories

Consumer Target

• Males 18-34

Brand Attributes

• The original caffeinated

citrus beverage

• Citrus is 2nd largest

sparkling soft drink

category5

• Showed double digit growth in

Convenience Retail in 20106

Consumer Target

• Teens 13-19

Brand Attributes

• Great lemon-lime

taste of Sprite with

zero calories, zero

carbs, zero sugar,

zero caffeine

Consumer Target

• Multicultural Youth 13-24

#1 selling

orange soda in

the U.S.1

Brand Attributes

• Caffeine free, 100% natural

flavors

Consumer Target

• Teens 13-19

Brand Attributes

• Sophisticated adult

soft drink with a

distinctive

grapefruit taste

• Unique diet sparkling drink with

no caffeine, calories or carbs

Consumer Target

• Adults 35+

#1 selling root beer

in the U.S.4

Brand Attributes

• Unique root beer with an authentic,

bold taste

Consumer Target

• Teens 15-18

• Young Adults 19-24

2011s fastest

growing

ginger ale

brand10

Brand Attributes

• Crisp, clean, with natural

flavors and no caffeine

Consumer Target

• Adults 35-49 who prefer

adult beverages in adult dining

contexts

1-Beverage Digest Factbook-2010. 2-Interbrand. 3-B Cubed June 2010. 4-Beverage Digest Factbook-2010 and Nielsen. 5-Nielsen CSD Segment Volume Change 2003-2007. 6-Nielsen CR Channel YTD May 2010. 7-BBB Jan-Dec 2008. 8-Nielsen FDM sales data, Jan-Dec 2011.

Brand Attributes

• Great tasting,

stevia* & cane

sugar sweetened

cola

Consumer Target

• Millennial Moms with young

children

20 oz.

PET

20 oz.

PET

20 oz.

PET

Diet Coke®Coca-Cola®

Sprite®Coke ZeroTM

20 oz.

PET

Sparkling (Core)

Cherry Vanilla Caffeine

Free

Lime Cherry

Cherry

Zero

Vanilla

Zero

Sprite Zero

240Cals

200Cals

200Cals

0Cals

0Cals

0Cals

240Cals

0Cals

0Cals

0Cals

0Cals

0Cals

Sparkling

20 oz.

PET

20 oz.

PET

20 oz.

PET

20 oz.

PET

20 oz. PET and 12oz Aluminum

Barq‘s®

Mello Yello®Fresca® Fanta®

Pibb Xtra®

Pibb Xtra

Zero

Pibb Xtra Diet

Barq‘s

Mello Yello

Zero

Mello

Yello

20 oz.

PET

Ginger Ale Tonic

Water

Club

Soda

Seltzer

Water

Seagram's®

250Cals

0Cals

270Cals

0Cals

220Cals

0Cals

210Cals

0Cals 290

Cals0

Cals

OrangeOrange

Zero

StrawberryPineapple

Grape

0Cals

270Cals

300Cals

300Cals

0Cals

300Cals

300Cals

Berry Mango

300Cals

8 oz. Glass

Specialty Packaging (Aluminum, Glass, Mini Cans)

8.5 oz. Aluminum Bottles• Coca-Cola Classic

• Coke Zero

• Diet Coke

• Sprite

• Ginger Ale

12 oz. Glass

• Coca-Cola Classic

• Coke Zero

• Diet Coke

• Sprite

• Coca-Cola Life

• Coke de Mexico

• Sprite de Mexico

• Fanta de Mexico

100Cals

100Cals

0Cals

0Cals 100

Cals100Cals

0Cals

0Cals

140Cals

140Cals

160Cals

160Cals

160Cals

160Cals

60Cals

Juices and Juice Drinks

(1) Source Euromonitor International Limited; total volume sales including retail volume sales plus foodservice sales in litres based on 2011 data, (2) 2013 Orange Juice Image & Awareness Custom Report as of April 22, 2014 (3) Nelsen AMC, 52 w/e 07.04.15

Brand Attributes

• Premium, all-natural, not-from-concentrate juices and drinks

• Simply Beverages® offer consumers premium, great-tasting products in a unique and iconic carafe

Consumer Target

• Higher income, higher educated adults who enjoy premium beverages

• Affluent women 35-54

Brand Attributes

• FUZE® is a delicious line of fruit flavored drinks and tea beverages infused with vitamins B6 and B12 and a healthy dose of optimism

Consumer Target

• Young Flavor Enthusiasts (16-25 and 55% male)

Brand Attributes

• Low calories, essential vitamins and no sodium

• Perfect for school lunches, birthday parties, sporting events, sleepovers and more

• Great tasting, fun, nutritious drink that comes with a

spill-proof cap

Consumer Target

• Children

#1 chilled juice/juice drink brand in the U.S. in dollars3

Brand Attributes• A line of great tasting and

refreshing, low calorie sparkling juice drinks

• Made with real fruit juice• Only natural flavors• Low in calories

Consumer Target

• Women 25-49 and families with kids of all ages

Launching in 2016!

Minute Maid Sparkling

Minute Maid is the #1 Fruit & Vegetable Juice Brand in the World 1

Brand Attributes

• Minute Maid is the “Preferred Juice Brand” 2

• "98% of consumers are aware of the Minute Maid Brand 2.

• Nearly 1 in 2 Households enjoy a Minute Maid Product“2

Consumer Target

• Millennials (25-39) looking for purposeful replenishment at home or on the go

Brand Attributes

• Great tasting juice drinks that are made with juice

• Comes in a variety of products including Lemonades and Punches, and Fruit and Vegetable Blends

Consumer Target

• Millennials (25-39) looking for purposeful replenishment at home or on the go

• Over-index with multi-cultural consumers

Brand Attributes

• A shelf stable BIB juice and juice drink solution

• Provides customers with juice and juice drink variety including juices, juice drinks and bar mixers

Consumer Target

• Core target adults 25-34

• 18-64 year old male and females and family with kids.

Brand Attributes

• A line of non-alcoholic frozen fruit beverages that are available in frozen & shelf stable mixes

• Made with real fruit and fruit juices and produce high quality fruit smoothies

Consumer Target

• Adults 18-54 and families with kids

Brand Attributes

• Great tasting better for you juices and juice drinks

Consumer Target

• Adults (25-39) looking for better for you options

Brand Attributes• Non-GMO verified fruit smoothies

in unique flavor combinations, most with 100% juice, for convenient nutrition

• Great-tasting protein shakes to satisfy the on-the-go snacking occasion

Consumer Target

• Health-conscious adults aged 18-34, affluent, educated, 50/50 male/female

Juice, Juice Drinks and Fruit Flavored Drinks

Lemonade Pink

Lemonade

Fruit

Punch

Orangeade

20 oz.

Minute Maid®

Orange

15.2 oz.

Apple Cran/Apple/

Raspberry

Cran/Grape Ruby Red

GrapefruitFruit

Punch

Pineapple

Orange

Minute Maid®

Strawberry

Passion

Lemonade Pink

Lemonade

16 oz.

220Cals

210Cals

230Cals

270Cals

240Cals

220Cals

220Cals

210Cals

200Cals

260Cals

270Cals

200Cals

260Cals

270Cals

16.9 oz.

MINUTE MAID SPARKLING

~35Cals

~35Cals

~35Cals

~35Cals

EmergingIsotonic and Energy Drinks

1-Nielsen Total U.S. CR Channel, YTD April 2011. 2-YTD thru latest M/E Nov. 25, 2011. 3-DASANI DROPS consumer product test, March 2012

Brand Attributes

• The POWERADE ION4®

advanced electrolyte system helps replenish four electrolytes lost in sweat

Consumer Target

• Teen, multicultural males with goal oriented mindset. Strong focus on Hispanic American and African American consumers.

Brand Attributes

• Features Full Throttle’s “No-Choke Mixture” 100mg caffeine, 100mg D-Ribose and 100% DV Niacin per serving

Consumer Target

• 25-34 year old male skew

Brand Attributes

• #1 Energy Brand in the U.S. in eq. volume and eq. share1

• Monster continues to grow its portfolio and share of the energy category by launching stellar innovation such as Nitrous and Import.

Consumer Target

• 18-34 year old male skew

Brand Attributes

• NOS features the CMPLX6™ formulation (which contains Caffeine, Taurine, Guarana, B6, B12 and L-Theanine)

Consumer Target

• 18-24 year old daily energy drink consumers

Brand Attributes

• ZICO is the #2 coconut water brand and growing rapidly2

• Zero fat, zero cholestorol and no added sugar

Consumer Target

• Female age 30s, Active Lifestyle

Brand Attributes

• Core Power starts with real milk, natural ingredients and great taste

• Has a 9 month shelf life from date of production

Consumer Target

• Health and wellness enthusiasts

Brand Attributes

• Liquid flavor enhancer backed by a recognizable and trusted brand

• More concentrated formula allowing 50% more servings based on 12oz. Serving size3

Consumer Target

• Impulse purchasers, variety seekers and are on-the-go

Brand Attributes

• Premium Italian Espresso Coffee Drink

• 3 11.5oz PET Flavors (cappuccino , latte, vanilla) 1 6.8oz can (café)

• Has a 9 month shelf life from date of production

Consumer Target

• Millennial 19-34

• Target millennials & foodies who don't compromise on quality with coffee truth in a stylish, convenient package

Brand Attributes

• 50% more protein & 50% less sugar by filtering real milk

Consumer Target

• Millennial momsRole of Dairy Category

• Provide pure nutrition for the whole family from a trusted source

Brand Attributes

• Badge Value / Taste Lead

• Discover Healthier Aspects

Consumer Target

• Big Kids 12-24

Energy Drinks

Toffee

Original Blue Agave

Absolutely

Zero

Lo-carbRegular

16 oz.

Irish

Blend

Vanilla

LightKona

Blend

Loca

Moca

Mean

Bean

15 oz.

16 oz.

Rehab

Lemonade

Monster® Java Monster®

Full Throttle®

Ultra

Blue

Coffee Vanilla Chocolate

188Cals

Per Can

220Cals

230Cals

Ultra

Zero

0Cals

0Cals

93.75Cals

0Cals

20Cals

20Cals

200Cals

220Cals

220Cals

220Cals

15.5 oz.

Monster Rehab®

Muscle Monster®

15.5 oz.

Rehab

Green TeaRehab

Rojo

Rehab

Protean

20Cals

20Cals

20Cals

Rehab

Pink

Lemonade

20Cals

Isotonic Drinks

Fruit

Punch

Mixed

Berry

Grape

Fruit

Punch

Lemon

Lime

Grape Strawberry

Lemonade

OrangeMountain

Berry Blast®

20 oz.

POWERADE®

POWERADE ZEROTM

20 oz.

12 fl oz.32 oz.

Melon White

Cherry

32 oz.

Lemon

Lime

Orange

Strawberry

Mountain

Berry

Blast®

Fruit

Punch

Grape Orange

130Cals

200Cals

80Cals

Available in all 20oz.

flavors, plus 2

additional flavors.

0Cals

Available in all 20oz.

flavors, plus 3 additional

flavors.0

Cals

Enhanced Water

power-c

drangonfruitessentia

l

orange

orange

focus

kiwi

strawberry

energy

tropical

citrus

revive

fruit

punch

xxx

acai -

blueberry

pomegranat

e

power-c

drangonfruit

revive

fruit

punch

xxx

acai -

blueberry

pomegranate

20 oz. 16.9 oz.

focus

kiwi

strawberry

glow

strawberry

guanabana

go-go

mixed

berry

revive

fruit

punch

xxx

acai -

blueberry

pomegranat

e

rise

orange

xxx

acai -

blueberry

pomegranate

rise

orang

e

vitaminwater®

vitaminwater zero®

20 oz.16.9 oz.

refreshmango

Tea

vital-ttea

squeezedlemonade

power-c

dragonfruit

squeezed

lemonade

squeezed

lemonade

120Cals

120Cals

120Cals

120Cals

120Cals

120Cals

120Cals

120Cals

120Cals

100Cals

100Cals

0Cals

0Cals

0Cals

0Cals

0Cals

0Cals

0Cals

0Cals

0Cals

0Cals

0Cals

100Cals

Tea

Coffee

Water & Enhanced#1 Favorite, Best Tasting, and Highest Quality national branded water1

Brand Attributes

• PlantBottle made with up to 30% plant-based materials and 100% recyclable

Consumer Target

• Male and female 19-49

#1 selling enhanced bottled water2

Brand Attributes

• vitaminwater® is a nutrient enhanced water beverage with electrolytes

Consumer Target

• Appeals to adults 25-49 who want to feel good and live healthier

Brand Attributes• Gold Peak’s ‘Favorite

Brand’ attribute is 4x that of primary competitor1

Consumer Target

• Adults 25-49 who drink RTD or fresh-brewed iced tea and are willing to pay a bit more for quality

Brand Attributes

• High-quality roast and ground coffee known for its smooth aroma and well-rounded taste

• Made from 100% Arabica beans that deliver the authentic consistent taste

Consumer Target

• 35-64; skews slightly male

Brand Attributes

• A rich, high-quality shelf stable liquid coffee concentrate made from 100% % Arabica beans

Consumer Target

• 35-64; skews slightly male

Brand Attributes• Fusion of Tea and Fruit Flavors• Naturally flavored and low in

calories

Consumer Target• Skews male, multicultural and

millenial variety seekers

#1 selling premium bottled water3

Brand Attributes

• smartwater is vapor distilled and electrolyte enhanced for refreshment and hydration

Consumer Target

• 19-34 year old men and women aiming to stay ahead of the curve, take an active interest in looking good and feeling their best, and seeking brands that deliver style and substance

1-Bev360, 3MMT July 2015. 2-Enhanced water brand ranking EQ Volume AMC (2015 YTD). 3-Nielsen ScanTrack, AMC, YTD 7/3/15. 4-Nielsen AMC YTD thru w/e May 30 2015).

Roast & Ground and Liquid Coffee Concentrate

Brand Attributes

• smartwater sparkling delivers a refreshing combination of pure sparkling taste, carbonation, vapor distillation and electrolytes

Consumer Target

• male and female (26-34)

• healthy meals/snacks, and breaks

Launching Jan. 2016!

Fastest growing unsweetened sparkling water 4

Brand Attributes

• Dasani Sparkling leads key competitors in incidence

• By leveraging the Dasani TM, Dasani Sparkling had higher brand awareness than key competitor La Croix

Consumer Target

• Adults 25-49, Higher HHI, Health and Wellness Focused

Strongest growth in favorite LWE1

Brand Attributes

• 6 zero-calorie varieties made with natural fruit flavors

Consumer Target

• Adults 25-49, Kids <18 in the home, over-index multicultural

Brand Attributes• Real Brewed tea• Certified organic• Certified fair trade• Just a tad sweet

Consumer Target

• Females, over-indexing 25-45, who are educated and seeking to incorporate healthier steps into their lifestyle

Tea

18.5 fl. oz.

Gold Peak®

Sweet Diet Lemon Green Unsweetened

190Cals

0Cals

180Cals

180Cals

0Cals

Lemonade/Iced Tea

220Cals

Not Too Sweet Tea

16.9 fl. oz.

Honest®

tea

Half & Half

HoneyGreen

Tea

80Cals

70Cals

100Cals

80Cals

100Cals

100Cals

0Cals

100Cals

80Cals

100Cals

Unsweet Lemon

Tea

Peach White

Tea

RaspberryTea

LemonTea

Pomegranate Blue

OrangeMango

CranberryLemonade

Tea

20 fl. oz.

FUZE®

1 liter

Lemon Green Tea with Honey & Ginseng

120Cals

130Cals

Strawberry Red

Peace Tea®

Georgia Peach

50Cals

Sweet Lemon

Tea

50Cals

Razzleberry Tea

50Cals

50Cals

50Cals

50Cals

50Cals

50Cals

50Cals

Caddy Shack

Green Tea

Tx Style Sweet

Tea

Sno-Berry

Pink Lemonade

Tea

Viva Mango

23 fl. oz.

70Cals Per

12 fl. oz.

20 fl. oz.

Coffee

Gold Peak

Roast &

Ground CoffeeAvailable Varieties • Light Roast

• Dark Roast

• Decaf

Water

LimePlant

Bottle

700 mL20 fl. oz.

1 Liter

20 fl. oz.

DASANI® smartwater® Gold Peak Coffee®

1 Liter

Berry

Georgia

Express-

Liquid Coffee

ConcentrateAvailable Varieties • Dark Roast

• Decaf

0Cals

Per Bottle

0Cals

Per Bottle

0Cals Per

8 fl oz

5Cals Per

8 fl oz

1.5 Liter

Strawberry

Kiwi

Pink

LemonadePineapple

CoconutMixed

Berry

Questions???

Core Power Team

Account Set-up/Ordering/Delivery Process

Account Set-Up

Documents needed• Contact Person/s Information• Tax Identification Number• Credit Application – Sent

Electronically Via Email.• W9

Order Process

Order Process• Contact Person/s Information• Mycoke.com

Deliver Process

Delivery Process• 48hrs delivery turnaround• Payment Process

Questions???

Questions???

Contact List• Rick Rangel – Mobile #: 817-320-4809 Email: rirangel@coca-cola.comAccount Manager

• Adam Stack – Mobile # 817-475-4365 Email: adamstack@coca-cola.comBusiness Development Leader

• Lauren Carr- Mobile # 682-216-4932 Email: lcarr@coca-cola.comAccount Manager

• Joe Ramirez – Mobile # 817-475-9219 Email: jramirez3@coca-cola.comBusiness Development Leader

• Ty Johnson – Mobile # 940-257-4531 Email: tyronjohnson@coca-cola.comDistrict Sales Manager