product and services guidelines

8/9/2019 Product and Services Guidelines

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Define Produ!

• List or more products under t!e "o##o$in sub-!eadins

1&'ouse!o#d items

&#ectro

niceuip

ments3&cosm

etics

*&c#ot!in

+&,ood

products

&toi#teri

es

.&station

er/


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PRODUCT GUIDELINES "Pre#en!$!ion 1%

1& denti"/ t!e product

& p#ain t!e use and tareted customer

3& Describe t!e p!/sica# attributes (+ PA)

*& 2tate t!e strent!s o" t!e product

+& 2tate price and discounts o" oods

& 2tate $arrant/ period.& 2tate product out#ets contact person


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1 Iden!if' !(e )rodu!

4ame o" t!e product

A brie" !istor/ o" t!e product 5!en it is introduced

re#eased to t!e mar6et

-3 sentences


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7!is is our uniue

product ca##ed'/undai Connectivit/Concept& t can turnsmartp!ones into car

6e/s& t $asmanu"actured b/ 7!e2out! 8orean ve!ic#eand $i## be introducedto t!e mar6et b/ ear#/01+


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DO

TSOF

ICE

• 7!is is our innovative product&• 7!e concept is a "aucet and it9s

name is 7empdot&;• 7!is product $as desin b/


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2 E*)+$in !(e u#e $nd !$r,e!ed u#!o-er

At#east 3 uses o" t!e product 5!o are /our tareted customer

7!is '/undai Connectivit/ concept are used "or

- trans"errin content "rom /our smartp!one to /our ve!ic#e

- access naviation - used to #oc6 and un#oc6 ve!ic#es

- access messain@music and ot!er p!one"unction "rom t!e car seat


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• Our tareted customer $ou#d be t!e bus/ career peop#e &

• maine /our smartp!one doub#in

up as /our ve!ic#e9s 6e/ t!at $ou#dma6e one #ess t!in to remember to brin $it! /ou $!erever /ou o&


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The

uses

and

targ

ete

dcust

om

er

• 7!e uic6 and simp#ereasonin "or t!is is t!att!ere9s dots on top o" t!e"aucet@ dots t!at bot! activate

t!e $ater "#o$ and contro# t!etemperature o" t!at $ater att!e same time&

• 7!e tareted customer $ou#d be t!e modern citi?enespecia##/ in t!e upsca#e to$n

$it! modern taste o" 6itc!enapp#iances&


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3 P('#i$+ $!!ri.u!e# Size

big, compact,portable,medium size, try to

give exact measurement

Colour

Colour-fast, ablaze, bold, bright, colourful,fluorescent, fresh

Shape

Innovative, state-of-the-art, thicker, thin,

tailored

Materials/Ingredients used

ough, fiberglass,long lasting, flexible

!urability

"ong-lasting,

durable, #aterresistance,

depending onuser


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3 P('#i$+ $!!ri.u!e#

2i?e 2ma## si?e t!at made it compact andeasier to carr/ around& t is about inc! inc!

Co#our Comes in 3 ec#usive co#ors B b#ac6@si#ver and $!ite

2!ape Comes in reu#ar !andp!one s!apemade "itted into t!e poc6et


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S!ren,!(# of !(e )rodu!

convenience

#uurious

Cut above t!e

rest

e""icient p-to-date

pamper

use"u#

ser "riend#/ e#iab#e

'i!#/recommended

2atis"action

uaranteed

7oo ood to be true


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/ S!ren,!(# of !(e )rodu!

• ser "riend#/& All drivers need to do is swipetheir phones over a tag and it will unlock(explanation)

•t is re#iab#e as it is $ire#ess#/ c!arin& Driversdon’t need to worry about battery drainage

• t is a#so made convenience as t!e smartphonecan then slide into a wireless dock that is

located in the center console, where the entirecontent, ranging from music to phone contacts,and profile settings among others are thenstreamed to the car’s 7inch touch screen


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Strengths of the

product

ser "riend#/& Alldrivers need to do isswipe their phones

over a tag and it willunlock (explanation)

use /our smartp!oneto un#oc6 or start /our

car $it! Eust a tap : Eust et a 2martp!one $it! 4,C cupport


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t is re#iab#eas it is $ire#ess#/

c!arin& Drivers don’tneed to worryabout batterydrainage


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t is a#so madeconvenience as t!esmartphone can thenslide into a wirelessdock that is located inthe center console,where the entirecontent, ranging frommusic to phonecontacts, and profilesettings among others

are then streamed to thecar’s 7inch touchscreen


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Prie $nd di#oun!#

Fa#ue "ormone/ nbeatab#e barain 5!i#estoc6s #ast

10 % "or +0"irst

customer

conomica#G $isec!oice


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• 7!e product is indeed a va#ue "ormone/

• 7!e price rane $i## be bet$een

• ,ree i"ts $i## be iven to t!e "irst+0customers $!i#e stoc6s #ast&


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$rr$n!' )eriod

Fa#id unti#

-+ /ears $arrant/ - $arrant/ periods!ou#d be s#i!ter

t!an durabi#it/

" "au#t/ G $!at todoH


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S!$!e )rodu! ou!+e!# 4 on!$! )er#on

•

On#ine purc!ase : $$$&&

Can be "ound in out#ets

Located in a## maEor to$ns G#are sca#e

,or "urt!er in"ormationp#ease contact :


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Language Input

• Made of / made out of G used $!en $e can see t!e oriina# materia#s usedamp#es : a& 7!is !andba is made of crocodi#e s6in

b& 'e bui#t a !ouse $!ic! $as made out of Leo bric6s&

• Made from G used $!en $e cannot see t!e oriina# inredients

amp#e : a& 7!is cup ca6e is made from "#our@ es@ butter and suar&

• Made with G to mention an important inredient in t!e product

amp#e : a& 7!is pasta is made with !i! ua#it/ "#our

• Made in G to describe t!e oriin o" t!e product

amp#es : a& 7!ese #uurious "urniture $as made in ta#/

• Made for G used to describe t!e intended recipient o" t!e product

amp#e : a& 2ara made a ca6e for !er "at!er&

• Made something for a reason G to describe t!e reason "or ma6in somet!in

amp#e : a& 2!e made !er scar" into a s#in "or !is bro6en arm&


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Practice : Circle the correct answer

1& Leat!er is made ( $it! o" b/ ) anima# s6ins&

& t $as decorated $it! "#o$ers $!ic! $ere made (into o" b/ ) sea s!e##s&

3&


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An#5er#

1& Leat!er is made ( $it! of b/ ) anima# s6ins&& t $as decorated $it! "#o$ers $!ic! $ere made

(into out of b/ ) sea s!e##s&

3&


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Practice – Vocabulary

convenient

ane

Juaranteeperiod

t!ic6er practica#

o""er

maintain

smoot! Durab#e

compact


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1& 7!e price o" t!e product is "rom rmIK G rm 1+K on#/

&


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& n order to a "air comp#eion@ use


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An#5er#

1& ane

& Convenient3& Practica#

*& O""er

+& 7!ic6er&


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