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Colin A. Houston & AssociatesChemical market intelligence experts since 1971
Primary Surfactant OpportunitiesRegional Markets to 2025
Prospectus
2 Primary Surfactant Opportunities
Raw Materials & Intermediate ChemicalsOleochemicals
Normal Paraffins
Alpha-olefins
Detergent Alkylates
Higher Alcohols
Alkylphenols
Ethylene Oxide
Tertiary Amines
Related TopicsDetergent Builders
Bleach Systems
Key Research Areas
Chemical Products Surfactants End Uses
Primary Surfactants Formulated Product SystemsLinear Alkylbenzene Sulfonates Household
Alcohol Ether Sulfates Personal Care
Alcohol Sulfates Institutional & Industrial
Alcohol Ethoxylates
Methyl Ester Sulfonates
Alkylphenol Ethoxylates
Performance SurfactantsAlkyl Polyglucosides
Amine Oxides
Alpha-olefin Sulfonates
Betaines
Alkoxylates & Blocks
Imidazoline Derivatives
Phosphate Esters
Sarcosinates
Sulfosuccinates
Quaternary Ammonium Cpds.
Others
Major Industrial End UsesAgriculture Paint
Asphalt Paper
Cement Petroleum Additives
Dispersants Plastics & Elastomers
Food Polishes
Leather Slurries
Metalworking Textiles
Oilfield Wallboard
Ore Flotation
Colin A. Houston & Associates, Inc.
262 Eastgate Drive 323Aiken, South Carolina 29803 USATelephone 1 803-226-0350Email [email protected] www.colin-houston.com
3Primary Surfactant Opportunities
Overview
Primary surfactants approached a ten million ton market worth $14.6 billion in 2015. Consumption in Asia and developing regions passed European and American consumption levels ten years ago and continue to lead. Markets have changed in other ways: intermediate supplies have grown, supply chains are better defined, and consolidation and integration continue to advance. New producers and processors have emerged globally.
Sustainability has become a leading trend affecting the presentation of surfactant suppliers to their customers. The development of a bio-based economy in Europe is pioneering a new set of criteria for the selection and use of surfactants. Regulatory issues are also evolving with impacts on surfactant use.
Over the next ten years, these and other use trends will shape the direction of the market. Other factors arising from the condition of markets will also bear an impact. Sulfonate, sulfate and ethoxylate producers will be challenged to meet the additional demand for oilfield surfactant volumes as enhanced oil recovery projects develop. Market gaps can be expected to create producer opportunities.
The growth in the use of alcohol ethoxylate as both a nonionic and an intermediate in surfactant production is reaching the point that it will challenge the volume leadership position of today’s leading surfactant, linear alkylbenzene sulfonate. Other materials like methyl ester sulfonates have also carved out a foothold in the primary surfactant space.
Primary surfactants are a dynamic sector which Colin A. Houston & Associates, Inc. (CAHA) has analyzed in a new report which assembles a comprehensive view of the materials, markets and producers by region. The new report was published in the fourth quarter of 2016.
Primary Surfactant OpportunitiesRegional Markets to 2025
Contents
Description of the Study 4
Table of Contents 5
List of Tables 10
List of Figures 17
Sample Tables 18
Qualifications and Personnel 20
How to Subscribe 22
4Primary Surfactant Opportunities
Surfactant producers will always need to better understand the shifting business environment and its implications. CAHA’s study provides a thorough analysis of the strategic developments, market trends, new technology, and threats and opportunities that are reshaping the surfactant industry. It identifies and examines a range of important current topics and issues that will impact the industry in the years to come.
A brief discussion of each of the main chapters is provided below.
DESCRIPTION OF THE STUDY
5 Primary Surfactant Opportunities
Environmental Developments I-1Background I-2Regional Summaries I-4Future Environmental Trends I-30
Sustainability Programs I-33A Look at the Renewability of Surfactants I-33Current Areas of Focus in Surfactant Sustainability I-36
Retailer Initiatives I-37Regional Programs I-38Raw Materials I-41LCI/LCA I-46
Key Points in Company Sustainability Programs I-46Benefits to Producers I-47Outlook I-48
Primary Surfactant Product Evolution I-49
New Technology and Competitors I-53Introduction I-53Classic Renewables: MES and MEE I-55Sugar Based Renewables: APG and Glucosamides I-56Surfactant Raw Materials - Renewable Technologies I-57
Benzene I-62Ethylene I-72Normal Paraffin I-82Summary I-84
Product Value Chain Developments I-85Value Chain Structure/Supply Chain
Consumer Product Companies I-88Retail I-89
Feedstock Relationships I-90The LABS Value Chain I-92
Linear Alkylbenzene I-92Linear Alkylbenzene Sulfonic Acid I-93Linear Alkylbenzene Sulfonate I-93Raw Materials Effects I-93
Higher Alcohol Derivatives Value Chain I-94Detergent Alcohols I-94Alcohol-based Surfactant Derivatives I-97
Alkylphenol Ethoxylate Value Chain I-103Alkylphenols I-103Phenol I-103Olefins I-103Raw Material Effects I-104
Surfactant Capacity Challenges I-105Sulfonation/Sulfation by Region I-106Ethoxylation Capacity Challenges by Region I-117Consolidation Outlook and Impact I-130
Intermediate Producer Downstream Integration Trend I-132Linear Alkylbenzene I-134Ethylene Oxide I-135Detergent Alcohols I-136Conclusion I-138
Demographic and Economic Drivers by Region I-141
CHAPTER ONE TABLE OF CONTENTS
I. Surfactant TopicsThis chapter examines significant issues in a variety of topics important to surfactant producers. These include:
• Environmental developments. Regulatory developments and environmental aspects, such as toxicity and biodegradability, are reviewed by surfactant.
• Sustainability. A synopsis is given of company sustainability reporting trends, organizations promoting sustainability and supply chain certifications of PKO for most of the companies covered in Chapter II.
• Surfactant product evolution. Primary surfactants have good cost/performance ratios in the surfactant industry primarily due to their volume scale, raw material costs and a limited number of process steps between raw materials and finished products. Because of their large scale usage and marketplace dominance, the established primary surfactants present an extremely large hurdle for new entries to overcome. A new surfactant faces lengthy and costly regulatory compliance testing before it can be used on a broad commercial basis.
• New surfactant technologies and new competitors to conventional surfactants. The three major raw materials employed in the manufacture of the five primary surfactants are discussed in terms of the developing renewable technologies: benzene, ethylene and normal paraffin.
• Product value chain developments. Surfactant pricing is heavily dependent on the supplier’s position in the supply chain. Integrated suppliers have more options when facing competitive prices, but not all conditions favor the integrated producers. Feedstock relationships and value chains are examined.
• Capacity challenges are facing producers. The two major routes to primary surfactants, ethoxylation and sulfonation/sulfation, vary in degree of complexity. However, sulfonation capacity has largely been driven by the location of the end user while ethoxylation capacity has been governed by access to EO. Operating rates for each process are provided by region, and the integration positions of leading ethoxylators and sulfonators are given.
• Intermediate producer downstream integration trends relative to LAB, alcohol and EO positions.
• Demographic and economic drivers. Surfactant usage and growth are dependent on the standards of living for both the welfare of the population and the supporting economic production of a country. GDP forecasts and per capita consumption of each surfactant are given by region.
6Primary Surfactant Opportunities
Introduction II-2
Surfactant Producer Strategies II-6Basic Industry Positions II-6
Hydrophile-Oriented Positions II-7Hydrophobe-Oriented Positions II-9Fully-Integrated Positions II-11Converter Positions II-14Summary Of Positions by Product II-16
Surfactant Strategies II-20End Market Approach II-22
Diversification Of Surfactant Offerings II-23Surfactants As Gateway Products II-25The Changing Role Of Toll Production II-27Commodities and Specialties II-29Regional Positions in Primary Surfactants II-30
Recent Mergers and Acquisitions II-38
Global Producer Profiles II-47BASF II-47Clariant II-58Huntsman II-69Kao II-81Sasol Performance Chemicals II-92Shell Chemicals II-101Solvay II-111Stepan II-121
Regional Producer Profiles II-128Air Products II-128CEPSA II-133Dow Chemical II-139Ecogreen II-151Galaxy II-156Kuala Lumpur Kepong II-161Lion II-172Lubrizol II-178Musim Mas II-182Oxiteno II-186Pilot Chemical II-196Saudi Kayan II-201Tayca II-204Wilmar International II-209
For each of the above company Profiles:Product MixIntegration FactorsCore or Peripheral Business StatusPositioningMarketing ActivitiesSustainability ProgramsSWOT Analysis
CHAPTER TWO TABLE OF CONTENTS
II. Surfactant Producer ProfilesThere are hundreds of surfactant producers worldwide, but the majority of them are local, serving markets in their own countries. A much smaller number of surfactant producers serve regional markets and a relative few are global producers. The market these producers share is multi-faceted and strategies have evolved to address this condition. Of these, eight global and 14 regional major surfactant producers were selected for review. Each profile includes company financial status; their surfactant related products; major plants, products and capacities by location; how the company is integrated with intermediates, raw materials and finished products; customer positioning and business marketing activities relative to surfactants; a summary of the company’s sustainability policies, positions and programs; and a SWOT analysis.
7 Primary Surfactant Opportunities
CHAPTER THREE TABLE OF CONTENTS
Capacity Growth Summary III-3
Trade III-5
Linear Alkylbenzene Sulfonates III-7Value Development, Price History and Trade III-7Applications and End Use Consumption III-10Captive and Merchant Markets III-14Market Trends and Issues III-19
Sustainability and Regulatory Developments III-19Advances in Technology and Standards III-19Issues III-20Outlook II-21
Methyl Ester Sulfonates III-22Value Development, Pricing History and Trade III-22Applications and End Use Consumption III-26Captive and Merchant Markets III-28Market Trends and Issues III-30
Sustainability III-30Advances in Technology and Standards III-30Issues III-31Outlook III-32
Alcohol Ether Sulfates III-33Value Development, Pricing History and Trade III-34Applications and End Use Consumption III-37Captive and Merchant Markets by Region III-41Market Trends and Issues III-48
Outlook III-49
Alcohol Sulfates III-50Value Development, Pricing History and Trade III-51Applications and End Use Consumption III-53Captive and Merchant Markets III-57Market Trends and Issues III-62
Issues III-63Outlook III-64
Alcohol Ethoxylates III-65Value Development, Pricing History and Trade III-67Applications and End Use Consumption III-70Captive and Merchant Markets by Region III-75Market Trends and Issues III-84
Advances in Technology and Standards III-84Issues III-85Outlook III-86
Alkylphenol Ethoxylates III-87Value Development, Pricing History and Trade III-88Applications and End Use Consumption by Region III-90Captive and Merchant Markets III-95Market Trends and Issues III-98
Advances in Technology and Standards III-99Issues III-99Outlook III-99
III. Surfactant Market StructureThe market value of the six primary surfactants (LABS, MES, AES, AS, AE and APE) was $14.6 billion in 2015. This chapter offers an analysis of each surfactant’s demand by region and by each major end use, with a forecast to 2025. The various end use applications in each major segment (household, personal care and industrial) are examined. Merchant market shares of the major producers in each region are reviewed. Additional discussions pertaining to each surfactant are given on their sustainability, new technologies affecting them and issues preventing wider acceptance. Pricing histories and a demand outlook are provided for each surfactant.
8Primary Surfactant Opportunities
CHAPTER FOUR TABLE OF CONTENTS
Linear Alkylbenzene IV-1Global Capacity Developments by Region IV-1Production IV-6Renewable Feedstock Developments IV-7
Benzene IV-7n-Paraffin IV-7Internal and Alpha-Olefins IV-8
Supply Patterns/Trade IV-8Pricing Review IV-9Outlook IV-10
Detergent Alcohols IV-12Global Capacity Developments by Region IV-12Production IV-17Renewable Feedstock Developments IV-18
Ethylene IV-18Palm Kernel Oil IV-18Other Renewable Feedstocks IV-18
Supply Patterns/Trade IV-19Pricing Review IV-20Outlook IV-21
Ethylene Oxide IV-23Global Capacity Developments by Region IV-23Renewable Feedstock Development IV-30Pricing Review IV-31Outlook IV-33
IV. Surfactant IntermediatesThree major surfactant intermediates reviewed in this study: LAB, detergent alcohols and EO. The review of each intermediate includes historical capacity developments by region; capacity of major producers; future capacity expansion plans; production by region (where available); developments pertaining to renewable feedstocks; trade trends; pricing history; and an outlook.
V. Surfactant Demand to 2025Total global demand for primary surfactants in 2015 amounted to 9.8 million tons and is forecast to grow at an average annual increase of 3.3 percent. Demand for each of the six primary surfactants reviewed in Chapter III is forecast to 2025 by region (North America, South America, Europe, Asia and Other Regions) and by each end use within each region (household, personal care, and industrial). Discussions are included for major applications in each end use by region.
World Summary V-1Demand by End Use V-2Demand by Surfactant V-4Per Capita Demand V-5
North America Surfactant Demand Outlook V-7Household Products V-9
Heavy Duty Detergents V-10Light Duty Liquids V-10Other Household Products V-10
Personal Care Products V-11Shampoo V-11Body Wash V-11Toothpaste V-12
Other Personal Care Products V-12Industrial Applications V-12I&I Cleaners V-13Ag Chem V-13Plastics and Elastomers V-13Paints and Coatings V-14Pulp and Paper V-14Textiles V-14Oil and Gas V-14Other Industrial Applications V-15
9 Primary Surfactant Opportunities
CHAPTER FIVE TABLE OF CONTENTS
V. Surfactant Demand to 2025 (Continued) South America Surfactant Demand Outlook V-16Household Products V-18Personal Care Products V-20Industrial Applications V-21
I&I Cleaners V-21Ag Chem V-22Paints and Coatings V-22Pulp and Paper V-22Textiles V-22Oil and Gas V-22Other Industrial Applications V-22
European Surfactant Demand Outlook V-23Household Products V-25
Heavy Duty Detergents V-26Light Duty Liquids V-26
Personal Care Products V-27Industrial Applications V-27
Asia Surfactant Demand V-30Household Products V-33Personal Care Products V-35Industrial Applications V-35
I&I Cleaners V-36Ag Chem V-36Paints and Coatings V-37Pulp and Paper V-37Plastics and Elastomers V-37Textiles V-37Mining V-37
Other Regions Surfactant Demand V-38Household Products V-40Personal Care Products V-41Industrial Applications V-41
CHAPTER SIX
VI. Appendix REGIONAL ETHOXYLATOR TABLES VI-2—VI-13
REGIONAL SULFATOR / SULFONATOR TABLES VI-14—VI-32
10 Primary Surfactant Opportunities
LIST OF TABLESEXECUTIVE SUMMARY 33 TABLES
No. Table Description Page
1 World - Total Primary Surfactant Consumption by Region, 2005-2025 iv
2 Sulf(on)ator Capacity and Primary Surfactant Utilization Rates by Region, 2002-2015 x
3 Ethoxylator Capacity and Primary Surfactant Utilization Rates by Region, 2002-2015 x
4 Integration and Surfactant Capacities of Top Global Companies, 2015 xi
5 Integration and Surfactant Capacities of Two Region Producers, 2015 xii
6 Intermediate Producer Downstream Activities xiii
7 Primary Surfactant Producer Integration, 2016 xvii
8 Primary Surfactants - Acquisition/Divestiture Summary, 2002-2016 xviii
9 Primary Surfactant Consumption by Surfactant, 2005-2025 xx
10 Linear Alkylbenzene Sulfonates Consumption by Region, 2005-2025 xxi
11 Linear Alkylbenzene Sulfonates Consumption by End Use, 2005-2025 xxi
12 Linear Alkylbenzene Sulfonates - Merchant and Captive Market Shares by Region, 2015 xxii
13 Methyl Ester Sulfonates Consumption by Region, 2005-2025 xxii
14 Methyl Ester Sulfonates Captive and Merchant Market Shares, 2015 xxiii
15 Alcohol Ether Sulfates Consumption by Region, 2005-2025 xxiii
16 Alcohol Ether Sulfates Consumption by End Use, 2005-2025 xxiv
17 Alcohol Ether Sulfates - Merchant and Captive Market Shares by Region, 2015 xxiv
18 Alcohol Sulfates Consumption by Region, 2005-2025 xxv
19 Alcohol Sulfates Consumption by End Use, 2005-2025 xxv
20 Alcohol Sulfates - Merchant and Captive Market Sharesby Region, 2015 xxvi
21 Alcohol Ethoxylates Consumption by Region, 2005-2025 xxvi
22 Alcohol Ethoxylates Consumption by End Use, 2005-2025 xxvii
23 Alcohol Ethoxylates - Merchant and Captive Market Shares by Region, 2015 xxviii
24 Alkylphenol Ethoxylates Consumption by Region, 2005-2025 xxviii
25 Alkylphenol Ethoxylates - Merchant and Captive Market Shares by Region, 2015 xxix
26 Consumption of Primary Surfactants by End Use, 2005-2025 xxxii
27 Consumption of Primary Surfactants by End Use, 2015 xxxii
28 Primary Surfactant Consumption by Surfactant, 2005-2025 xxxiii
29 North America - Total Primary Surfactant Consumption, 2005-2025 xxxiv
30 South America - Total Primary Surfactant Consumption, 2005-2025 xxxv
31 Europe - Total Primary Surfactant Consumption, 2005-2025 xxxvi
32 Asia - Total Primary Surfactant Consumption, 2005-2025 xxxvii
33 Other Regions - Total Primary Surfactant Consumption, 2005-2025 xxxviii
CHAPTER ONE: SURFACTANT TOPICS 35 TABLES
No. Table Description Page
I-1 Risk Assessment of MES and LABS I-14
I-2 World - Total Primary Surfactant Consumption by Surfactant, 2015 I-33
I-3 Factors Affecting Sustainability I-36
I-4 Palm Oil Related Production, Certification and Sales, 2015 I-42
I-5 RSPO Certified Palm Kernel Oil I-44
I-6 Economics of Normal Paraffin Via Ecofining I-83
I-7 Typical LAB Characteristics I-92
I-8 Sulf(on)ator Capacity and Primary Surfactant Utilization Rates by Region, 2002-2015 I-106
I-9 North America - Leading Sulfators/Sulfonators and Capacities, 2015 I-107
I-10 South America - Leading Sulfators/Sulfonators and Capacities, 2015 I-109
11Primary Surfactant Opportunities
CHAPTER ONE: SURFACTANT TOPICS - TABLES (CONTINUED)
No. Table Description Page
I-11 Europe - Integrated Merchant Sulfator/Sulfonators, 2015 I-111
I-12 Europe - Leading Non-Integrated Sulfators/Sulfonators and Capacities, 2015 I-112
I-13 Asia - Leading Sulfators/Sulfonators and Capacities, 2015 I-114
I-14 Other Regions - Leading Sulfators/Sulfonators and Capacities, 2015 I-116
I-15 Ethoxylator Capacity and Primary Surfactant Utilization Rates by Region, 2002-2015 I-117
I-16 North America - Integration of Leading Ethoxylators, 2015 I-119
I-17 North America - Leading Non-Integrated Ethoxylators and Capacities, 2015 I-120
I-18 South America - Integration of Leading Ethoxylators, 2015 I-121
I-19 Europe - Integration of Leading Ethoxylators, 2015 I-122
I-20 Europe - Non-Integrated Ethoxylator Capacities, 2015 I-124
I-21 Asia - Integration of Leading Ethoxylators, 2015 I-126
I-22 Asia - Non-Integrated Ethoxylators, 2015 I-127
I-23 Other Regions - Ethoxylators, Plants, Locations and Capacities, 2015 I-129
I-24 Intermediate Producer Downstream Activities I-131
I-25 World Economic Data by Region, 2015 I-141
I-26 North America - Select Changes in Real GDP by Country, 2015-2021 I-143
I-27 North America - Per Capita Surfactant Consumption, 2015 I-144
I-28 South America - Select Changes in Real GDP by Country, 2015-2021 I-145
I-29 South America - Per Capita Surfactant Consumption, 2015 I-146
I-30 Europe - Select Changes in Real GDP by Country, 2015-2021 I-147
I-31 Europe - Per Capita Surfactant Consumption, 2015 I-148
I-32 Asia - Select Changes in Real GDP by Country, 2015-2021 I-149
I-33 Asia - Per Capita Surfactant Consumption, 2015 I-150
I-34 Other Regions - Select Changes in Real GDP by Country, 2015-2021 I-151
I-35 Other Regions - Per Capita Surfactant Consumption, 2015 I-152
CHAPTER TWO: SURFACTANT PRODUCER PROFILES 78 TABLES
No. Table Description Page
II-1 Primary Surfactant Producer Integration, 2016 II-1
II-2 Primary Surfactant Use in Non-Household Applications II-3
II-3 Surfactant Producers and Key End Markets II-22
II-4 Surfactant Cross-Integration by Globals II-24
II-5 Market Facing Organizations - Surfactants Offered with Other Ingredients for Formulations II-26
II-6 Linear Alkylbenzene Sulfonates Producer Positions by Region II-32
II-7 Methyl Ester Sulfonate Producer Positions by Region II-33
II-8 Alcohol Ether Sulfate Producer Positions by Region II-34
II-9 Alcohol Sulfate Producer Positions by Region II-35
II-10 Alcohol Ethoxylate Producer Positions by Region II-36
II-11 Alkylphenol Ethoxylate Producer Positions by Region II-37
II-12 Surfactants - Key Developments by Company II-38
II-13 BASF - Performance Products Business Performance, 2010-2015 II-47
II-14 BASF - Intermediate and Surfactant Plants, 2015 II-51
II-15 BASF - Surfactant Integration Matrix II-53
II-16 Clariant - Care Chemicals Business Performance, 2012-2015 II-59
II-17 Clariant - Key Surfactant Developments II-61
II-18 Clariant - Intermediate and Surfactant Plants, 2015 II-64
12 Primary Surfactant Opportunities
No. Table Description Page
II-19 Clariant - Surfactant Integration Matrix II-65
II-20 Huntsman - Performance Products Segment Performance, 2010-2015 II-69
II-21 Huntsman Intermediate and Surfactant Plants, 2015 II-75
II-22 Huntsman Performance Products Surfactant Product Range, 2015 II-76
II-23 Huntsman - Surfactant Integration Matrix, 2015 II-78
II-24 Kao Worldwide Subsidiaries and Affiliates II-81
II-25 Kao Financial Performance by Segment, 2013-2015 II-84
II-26 Kao - Intermediate and Surfactant Plants, 2015 II-86
II-27 Kao - Surfactant Integration Matrix, 2015 II-88
II-28 Sasol Ltd. Chemicals Organizational Changes II-92
II-29 Sasol Chemical - Olefins & Surfactants Performance, 2010-2013 II-93
II-30 Sasol Performance Chemicals, 2013-2016 II-93
II-31 Sasol Performance Chemicals - Key Surfactant Developments II-94
II-32 Sasol Olefins and Surfactants Plant Locations, Products and Capacities, 2015 II-95
II-33 Sasol Performance Chemical - Surfactant Integration Matrix II-97
II-34 Shell Chemicals Financial Performance, 2010-2015 II-101
II-35 Shell Chemicals - Key Surfactant Developments II-102
II-36 Shell Chemicals - Intermediate and Surfactant Plant Locations and Capacities, 2015 II-104
II-37 Shell Chemicals - Surfactant Integration Matrix II-105
II-38 Solvay - Novecare Business Unit Performance, 2012-2015 II-111
II-39 Solvay Intermediate and Surfactant Plants, 2015 II-116
II-40 Stepan - Surfactant Segment Performance, 2010-2015 II-121
II-41 Stepan - Recent Developments, 2008-2016 II-122
II-42 Stepan - Regional Surfactant Product Positions II-123
II-43 Stepan Company Intermediate and Surfactant Plants, 2015 II-124
II-44 Performance Materials Business Performance, 2013-2015 II-128
II-45 Air Products - Intermediate and Surfactant Plants, 2015 II-130
II-46 CEPSA - Petrochemicals Segment Performance, 2010-2015 II-133
II-47 CEPSA - Plant Locations, Products and Capacities, 2015 II-134
II-48 CEPSA - Surfactant Integration Matrix II-135
II-49 Dow - Consumer Solutions Segment Performance, 2012-2015 II-140
II-50 Dow Intermediate and Surfactant Plants, 2015 II-144
II-51 Dow - Surfactant Integration Matrix, 2015 II-145
II-52 Ecogreen - Intermediate and Surfactant Plants, 2015 II-152
II-53 Ecogreen - Surfactant Integration Matrix, 2015 II-153
II-54 Select Galaxy Surfactant Products II-157
II-55 Galaxy - Surfactant Plants, 2015 II-158
II-56 KLK Manufacturing Financial Performance, 2010-2015 II-161
II-57 KLK Surfactant Related Acquisitions, 2007-2015 II-162
II-58 KLK - Intermediate and Surfactant Related Plant Locations and Capacities, 2015 II-165
II-59 KLK - Surfactant Integration Matrix II-168
II-60 Lion - Industrial Products Business Performance, 2010-2015 II-173
II-61 Lion - Intermediate and Surfactant Plants, 2015 II-174
II-62 Lubrizol- Intermediate and Surfactant Plants, 2015 II-179
II-63 Musim Mas - Intermediate and Surfactant Plants, 2015 II-182
II-64 Oxiteno Financial Performance, 2010-2015 II-186
CHAPTER TWO: SURFACTANT PRODUCER PROFILES - TABLES (CONTINUED)
13Primary Surfactant Opportunities
No. Table Description Page
II-65 Oxiteno - Key Surfactant Developments II-187
II-66 Oxiteno - Intermediate and Surfactant Plant Locations and Capacities, 2012 II-188
II-67 Oxiteno - Surfactant Integration Matrix II-189
II-68 Pilot Chemical - Major Products by Brands II-197
II-69 Pilot - Intermediate and Surfactant Plants, 2015 II-198
II-70 Saudi Kayan Financial Results, 2012-2015 II-201
II-71 Saudi Kayan - Intermediate and Surfactant Plants, 2015 II-202
II-72 Tayca - Sales by Segment, 2011-2015 II-204
II-73 Tayca - Surfactant Plants, 2015 II-206
II-74 Wilmar International Organizational Changes II-210
II-75 Wilmar Palm and Laurics/Tropical Oils Financial Performance, 2010-2015 II-210
II-76 Wilmar International Limited - Key Surfactant Developments II-211
II-77 Wilmar - Intermediate and Surfactant Plant Locations and Capacities - 2015 II-212
II-78 Wilmar - Surfactant Integration Matrix II-214
CHAPTER THREE: SURFACTANT MARKET STRUCTURE 72 TABLES
No. Table Description Page
IIII-1 World - Total Primary Surfactant Consumption by Surfactant, 2005-2025 III-2
III-2 World - Sulfonation/Sulfation Capacity by Region, 2005-2015 III-3
III-3 World - Ethoxylation Capacity by Region, 2005-2015 III-4
III-4 Ex-Regional Anionic Trade, 2015 III-6
III-5 Ex-Regional Nonionic Trade, 2015 III-6
III-6 Linear Alkylbenzene Sulfonates Consumption by Region, 2005-2025 III-7
III-7 World - Sulfonation/Sulfation Capacity by Region, 2005-2015 III-10
III-8 North America - Linear Alkylbenzene Sulfonates Consumption by End Use, 2005-2025 III-12
III-9 South America - Linear Alkylbenzene Sulfonates Consumption by End Use, 2005-2025 III-12
III-10 Europe - Linear Alkylbenzene Sulfonates Consumption by End Use, 2005-2025 III-13
III-11 Asia - Linear Alkylbenzene Sulfonates Consumption by End Use, 2005-2025 III-13
III-12 Other Regions - Linear Alkylbenzene Sulfonates Consumption by End Use, 2005-2025 III-14
III-13 Linear Alkylbenzene Sulfonates - Merchant and Captive Market Shares by Region, 2015 III-14
III-14 North America - Linear Alkylbenzene Sulfonates Merchant Market Share by Major Producer, 2015 III-15
III-15 South America - Linear Alkylbenzene Sulfonates Merchant Market Share by Major Producer, 2015 III-16
III-16 Europe - Linear Alkylbenzene Sulfonates Merchant Market Share by Major Producer, 2015 III-17
III-17 Asia - Linear Alkylbenzene Sulfonates Merchant Market Share by Major Producer, 2015 III-18
III-18 Methyl Ester Sulfonates Consumption by Region, 2005-2025 III-22
III-19 Methyl Ester Sulfonates Consumption by End Use, 2005-2025 III-26
III-20 North America - Methyl Ester Sulfonates Consumption by End Use, 2005-2025 III-26
III-21 South America - Methyl Ester Sulfonates Consumption by End Use, 2005-2025 III-27
III-22 Asia - Methyl Ester Sulfonates Consumption by End Use, 2005-2025 III-27
III-23 Other Regions - Methyl Ester Sulfonates Consumption by End Use, 2005-2025 III-27
III-24 Methyl Ester Sulfonates Captive and Merchant Market Shares by Region, 2015 III-28
III-25 Asia/Pacific - Methyl Ester Sulfonates Merchant Market Share by Major Producer, 2015 III-29
III-26 Alcohol Ether Sulfates Consumption by Region, 2005-2025 III-33
III-27 Alcohol Ether Sulfates Consumption by End Use, 2005-2025 III-37
III-28 North America - Alcohol Ether Sulfates Consumption by End Use, 2005-2025 III-38
III-29 South America - Alcohol Ether Sulfates Consumption by End Use, 2005-2025 III-39
CHAPTER TWO: SURFACTANT PRODUCER PROFILES - TABLES (CONTINUED)
14 Primary Surfactant Opportunities
No. Table Description Page
III-30 Europe - Alcohol Ether Sulfates Consumption by End Use, 2005-2025 III-40
III-31 Asia - Alcohol Ether Sulfates Consumption by End Use, 2005-2025 III-40
III-32 Other Regions - Alcohol Ether Sulfates Consumption by End Use, 2005-2025 III-41
III-33 Alcohol Ether Sulfates - Merchant and Captive Market Shares by Region, 2015 III-41
III-34 North America - Alcohol Ether Sulfates Merchant Market Share by Major Producer, 2015 III-42
III-35 South America - Alcohol Ether Sulfates Merchant Market Share by Major Producer, 2015 III-43
III-36 Europe - Alcohol Ether Sulfates Merchant Market Share by Major Producer, 2015 III-45
III-37 Asia - Alcohol Ether Sulfates Merchant Market Share by Major Producer, 2015 III-46
III-38 Alcohol Sulfates Consumption by Region, 2005-2025 III-50
III-39 Alcohol Sulfates Consumption by End Use, 2005-2025 III-54
III-40 North America - Alcohol Sulfates Consumption by End Use, 2005-2025 III-54
III-41 South America - Alcohol Sulfates Consumption by End Use, 2005-2025 III-55
III-42 Europe - Alcohol Sulfates Consumption by End Use, 2005-2025 III-55
III-43 Asia - Alcohol Sulfates Consumption by End Use, 2005-2025 III-56
III-44 Other Regions - Alcohol Sulfates Consumption by End Use, 2005-2025 III-56
III-45 Alcohol Sulfates - Merchant and Captive Market Shares by Region, 2015 III-57
III-46 North America - Alcohol Sulfates Merchant Market Share by Major Producer, 2015 III-58
III-47 South America - Alcohol Sulfates Merchant Market Share by Major Producer, 2015 III-59
III-48 Europe - Alcohol Sulfates Merchant Market Share by Major Producer, 2015 III-60
III-49 Asia - Alcohol Sulfates Merchant Market Share by Major Producer, 2015 III-61
III-50 Alcohol Ethoxylates Consumption by Region, 2005-2025 III-65
III-51 Total Consumption of Surfactant and Intermediate Alcohol Ethoxylates by Region, 2005-2025 III-66
III-52 Alcohol Ethoxylates Consumption by End Use, 2005-2025 III-70
III-53 North America - Alcohol Ethoxylates Consumption by End Use, 2005-2025 III-73
III-54 South America - Alcohol Ethoxylates Consumption by End Use, 2005-2025 III-73
III-55 Europe - Alcohol Ethoxylates Consumption by End Use, 2005-2025 III-74
III-56 Asia - Alcohol Ethoxylates Consumption by End Use, 2005-2025 III-74
III-57 Other Regions - Alcohol Ethoxylates Consumption by End Use, 2005-2025 III-75
III-58 Alcohol Ethoxylates - Merchant and Captive Market Shares by Region, 2015 III-75
III-59 North America - Surfactant and Intermediate Alcohol Ethoxylates Merchant Market Share by Major Producer, 2015 III-76
III-60 South America - Alcohol Ethoxylates Merchant Market Share by Major Producer, 2015 III-78
III-61 Europe - Surfactant and Intermediate Alcohol Ethoxylates Merchant Market Share by Major Producer, 2015 III-80
III-62 Asia - Alcohol Ethoxylates (AE7) Merchant Market Share by Major Producer, 2015 III-83
III-63 Alkylphenol Ethoxylates Consumption by Region, 2005-2025 III-87
III-64 Alkylphenol Ethoxylates Consumption by End Use, 2005-2025 III-92
III-65 North America - Alkylphenol Ethoxylates Consumption by End Use, 2005-2025 III-92
III-66 South America - Alkylphenol Ethoxylates Consumption by End Use, 2005-2025 III-93
III-67 Europe - Alkylphenol Ethoxylates Consumption by End Use, 2005-2025 III-93
III-68 Asia - Alkylphenol Ethoxylates Consumption by End Use, 2005-2025 III-94
III-69 Other Regions - Alkylphenol Ethoxylates Consumption by End Use, 2005-2025 III-95
III-70 Alkylphenol Ethoxylates - Merchant and Captive Market Shares by Region, 2015 III-95
III-71 North America - Alkylphenol Ethoxylates Merchant Market Share by Major Producer, 2015 III-96
III-72 Asia - Alkylphenol Ethoxylates Merchant Market Share by Major Producer, 2016 III-97
CHAPTER THREE: SURFACTANT MARKET STRUCTURE - TABLES (CONTINUED)
15Primary Surfactant Opportunities
CHAPTER FOUR: SURFACTANT INTERMEDIATES 18 TABLES
No. Table Description Page
IV-1 Linear Alkylbenzene Capacity by Region, 2005-2016 IV-1
IV-2 Outlook for Linear Alkylbenzene Capacity Changes by Region and Producer Since 2016 IV-5
IV-3 Linear Alkylbenzene Production by Region, 2005-2015 IV-6
IV-4 Linear Alkylbenzene - Regional Trade - 2015 IV-8
IV-5 Annual Brent and LAB Prices, 2005-2016 IV-9
IV-6 C12+ Alcohol Capacity Developments, 2005-2017 by Region, Producer and Type IV-13
IV-7 Outlook For C12 and Higher Detergent Alcohol Announced Capacity Additions by Region, Type and Producer IV-16
IV-8 C12+ Alcohol Production by Type and Region, 2005-2015 IV-17
IV-9 Higher Alcohol - Regional Trade, 2015 IV-19
IV-10 Higher Alcohol - Regional Trade, 2014 IV-19
IV-11 Average Annual Fatty Alcohol Prices by Region IV-20
IV-12 Ethylene Oxide Capacity Development by Region, 2005-2015 IV-24
IV-13 North America - Ethylene Oxide Planned Capacity IV-25
IV-14 Asia - Selected Recently Started Ethylene Oxide Capacity, 2014-2015 IV-27
IV-15 Asia - Selected Ethylene Oxide Planned Capacity IV-28
IV-16 Middle East - Selected Ethylene Oxide Planned Capacity IV-29
IV-17 Average Quarterly Ethylene Oxide Prices IV-32
IV-18 Regional Ethylene Oxide Capacity Development Plans, 2015-2022 IV-33
CHAPTER FIVE: REGIONAL SURFACTANT DEMAND OUTLOOK TO 2025 BY END USE 37 TABLES
No. Table Description Page
V-1 World - Total Primary Surfactant Consumption by Region, 2005-2025 V-1
V-2 World - Consumption of Primary Surfactants by End Use, 2005-2025 V-2
V-3 World - Consumption of Primary Surfactants by End Use and Region, 2005-2025 V-3
V-4 World - Consumption of Primary Surfactants by End Use, 2015 V-3
V-5 World - Total Primary Surfactant Consumption by Surfactant, 2005-2025 V-4
V-6 World - Per Capita Consumption of Primary Surfactants by Region, 2005-2025 V-6
V-7 World - Per Capita Consumption of Primary Surfactants by Region and End Use, 2015 V-6
V-8 North America - Consumption of Primary Surfactants by End Use, 2005-2025 V-7
V-9 North America - Total Primary Surfactant Consumption, 2005-2025 V-7
V-10 North America - Consumption of Primary Surfactants by End Use, 2015 V-9
V-11 North America - Primary Surfactant Consumption in Household End Uses, 2005-2025 V-9
V-12 North America - Primary Surfactant Consumption in Personal Care, 2005-2025 V-11
V-13 North America - Primary Surfactant Consumption in Industrial Uses, 2005-2025 V-12
V-14 South America - Consumption of Primary Surfactants by End Use, 2005-2025 V-16
V-15 South America - Total Primary Surfactant Consumption, 2005-2025 V-17
V-16 South America - Consumption of Primary Surfactants by End Use, 2015 V-18
V-17 South America - Primary Surfactant Consumption in Household End Uses, 2005-2025 V-19
V-18 South America - Primary Surfactant Consumption in Personal Care, 2005-2025 V-21
V-19 South America - Primary Surfactant Consumption in Industrial Uses, 2005-2025 V-21
V-20 Europe - Consumption of Primary Surfactants by End Use, 2005-2025 V-23
V-21 Europe - Total Primary Surfactant Consumption, 2005-2025 V-24
V-22 Europe - Consumption of Primary Surfactants by End Use, 2015 V-25
16 Primary Surfactant Opportunities
No. Table Description Page
V-23 Europe - Primary Surfactant Consumption in Household End Uses, 2005-2025 V-26
V-24 Europe - Primary Surfactant Consumption in Personal Care, 2005-2025 V-27
V-25 Europe - Primary Surfactant Consumption in Industrial Uses, 2005-2025 V-28
V-26 Asia - Consumption of Primary Surfactants by End Use, 2005-2025 V-31
V-27 Asia - Total Primary Surfactant Consumption, 2005-2025 V-32
V-28 Asia - Consumption of Primary Surfactants by End Use, 2015 V-33
V-29 Asia - Primary Surfactant Consumption in Household End Uses, 2005-2025 V-34
V-30 Asia - Primary Surfactant Consumption in Personal Care, 2005-2025 V-35
V-31 Asia - Primary Surfactant Consumption in Industrial Uses, 2005-2025 V-36
V-32 Other Regions - Consumption of Primary Surfactants by End Use, 2005-2025 V-38
V-33 Other Regions - Total Primary Surfactant Consumption, 2005-2025 V-38
V-34 Other Regions - Consumption of Primary Surfactants by End Use, 2015 V-40
V-35 Other Regions - Primary Surfactant Consumption in Household End Uses, 2005-2025 V-40
V-36 Other Regions - Primary Surfactant Consumption in Personal Care, 2005-2025 V-41
V-37 Other Regions - Primary Surfactant Consumption in Industrial Uses, 2005-2025 V-42
CHAPTER FIVE: REGIONAL SURFACTANT DEMAND OUTLOOK TO 2025 BY END USE (CONTINUED)
17Primary Surfactant Opportunities
LIST OF FIGURES
No. Figure Description Page
I-1 Integration of Old and New Process Technologies I-59
I-2 Biomass Sources and Classifications I-60
I-3 Biomass Processing Stages I-61
I-4 Major End Uses of Benzene I-62
I-5 Global Benzene Production by Technology Type I-63
I-6 Bio-TCat™ Process for Production of BTX from Biomass I-65
I-7 Virent Bioforming® Process Flow Diagram I-67
I-8 Use of Biomass Gasification and F-T Technology to Produce Aromatics I-69
I-9 BTX Production from Biomass Derived Syngas I-69
I-10 Ethylene Competitive Costs I-73
I-11 Second Generation Bio-Ethanol Production I-75
I-12 General Process Flow Diagram for Ethanol Dehydration to Ethylene I-76
I-13 Ethanol-to-Ethylene Feasibility Study Process Flow Diagram I-78
I-14 Sensitivity of Payback Period with Varying Ethanol Prices I-79
I-15 Sensitivity of Profit with Varying Ethanol Prices I-79
I-16 Sensitivity of Payback Period to Ethylene Prices I-79
I-17 Sensitivity of Grass Roots Capital, Capital Cost and Net Income to Grass Roots Capital I-80
I-18 Sensitivity of Payback Time to Grass Roots Capital Changes I-80
I-19 Surfactant Producers Value Chain Diagram I-85
I-20 Petro- and Oleo-Derived Surfactants Production Scheme I-91
I-21 PKO Feed Calculations I-97
I-22 World - Regional Economic Data, 2015 I-142
II-1 Alcohol & Ethoxylation Integration Levels, 2016 II-17
II-2 BASF - Care Chemicals Sales by Region, 2015 II-48
II-3 BASF - Performance Chemicals Sales by Region, 2015 II-48
II-4 Clariant - Sales by Business Area, 2015 II-58
II-5 Global Amines Company Integrated Value Chain II-62
II-6 Huntsman - Sales by Business Segment, 2015 II-70
II-7 Kao - Chemical Business Segment Sales by Region Before Eliminations, 2015 II-84
II-8 Stepan - Sales by Business Segment, 2015 II-121
II-9 Air Products - Performance Materials Revenue by Region and by Unit, FY 2015 II-129
II-10 Dow - Sales by Business Segment, 2015 II-140
II-11 Lion - Net Sales by Business Segment, 2015 II-172
III-1 LABS Production Process and Mass Balance III-8
III-2 Regional LABS Prices, 2003-2016 III-9
III-3 MES Production Process III-23
III-4 Asia - Palm Stearin Premium/Discount Over Kerosene, 2007-2016 III-24
III-5 MES Price Range, 2007-2016 III-25
III-6 AES Mass Balance III-35
III-7 Regional AES Prices, 2004-2016 III-36
III-8 Regional Alcohol Sulfates Prices, 2003-2016 III-52
III-9 Regional AE-7 Price History, 2006-2016 III-68
III-10 U.S. Gulf Coast Fatty Alcohol and EO Prices, 2006-2016 III-69
III-11 NPE Production Process and Mass Balance III-88
III-12 North American NPE-9 Price History, 2003-2016 III-89
IV-1 Annual Brent and LAB Prices, 2005-2016 IV-10
IV-2 Quarterly Mid-Cut Fatty Alcohol and Palm Kernel Oil Pricing, 2006-2016 IV-21
18 Primary Surfactant Opportunities
SAMPLE TABLES - Abbreviated
Table 4 | INTEGRATION AND SURFACTANT CAPACITIES OF TOP GLOBAL COMPANIES, 2015(thousand tons)
Table I-11 | EUROPE - INTEGRATED MERCHANT SULFATOR/SULFONATORS, 2015(thousand tons)
Table I-16 | NORTH AMERICA - INTEGRATION OF LEADING ETHOXYLATORS, 2015(thousand tons)
Company
Hydrophobe Hydrophile Ethoxylation Sulfation/Sulfonation
C12+ Alc LAB PEO N. Am S. Am Eur Asia Total N. Am S. Am Eur Asia Other Total
TOTAL
Company
Sulfation/Sulfonation
LAB PEOLocal
C12+ Alc.World
C12+ Alc.Total
Capacity LABS AES/AS
TOTAL LEADERS
TOTAL REGION
LEADERS AS % OF REGION
Producer
Integration in Region Ethoxylation Capacity
C12+ Alc. EOUnited States Canada Mexico Total
TOTAL LEADERS
TOTAL REGION
LEADERS AS % OF REGION
19Primary Surfactant Opportunities
Company
Hydrophobe Hydrophile Ethoxylation Sulfation/Sulfonation
C12+ Alc LAB PEO N. Am S. Am Eur Asia Total N. Am S. Am Eur Asia Other Total
TOTAL
Company
Sulfation/Sulfonation
LAB PEOLocal
C12+ Alc.World
C12+ Alc.Total
Capacity LABS AES/AS
TOTAL LEADERS
TOTAL REGION
LEADERS AS % OF REGION
Table III-27 | ALCOHOL ETHER SULFATES CONSUMPTION BY END USE, 2005-2025(thousand tons)
Table III-33 | ALCOHOL ETHER SULFATES - MERCHANT AND CAPTIVE MARKET SHARESBY REGION, 2015 (percent)
Table III-46 | NORTH AMERICA - ALCOHOL SULFATES MERCHANT MARKET SHARE BY MAJOR PRODUCER, 2015
Table V-29 | ASIA - PRIMARY SURFACTANT CONSUMPTION IN HOUSEHOLD END USES, 2005-2025 (thousand tons)
End Use 2005 2013 2015 2016 2020 2025CAGR %‘15-’25
Household
Personal Care
Industrial
TOTAL
Region
Market Shares
Merchant Sales Captive & Toll Production
TOTAL
Company
Merchant Market Share
thousand tons percent
Total Merchant Sales
Total Captive & Toll Production
GRAND TOTAL
SAMPLE TABLES - Abbreviated (Continued)
Surfactant 2005 2013 2015 2016 2020 2025CAGR % ‘15-’25
LABS
MES
AES
AS
AE
APE
TOTAL
20 Primary Surfactant Opportunities
QUALIFICATIONS AND PERSONNEL
Colin A. Houston & Associates, Inc. was founded in 1971
to provide consulting services to the chemical industry
worldwide. The primary area of expertise is surfactants:
raw materials, intermediates, major surfactants, and the
surfactant consuming industries. Other areas of activity
include: a variety of industry studies on such topics as oilfield
chemicals, detergent builders, ingredients for personal care
products, and bleaching agents; engineering studies such
as a worldwide study of glycerine evaporation plants with
recommendations for improved efficiency; process economics
of world alpha-olefin plants; benchmarking of process
economics for U.S. fatty acid producers; a world study of the
state of the art in spray-drying detergents; contracts with the
U.S. Government to develop industry effluent guidelines; and
business strategy and acquisition studies.
The reputation thus earned by CAHA for comprehensive,
high quality technoeconomic and market analyses has led to
a variety of engineering, marketing, and strategic planning
studies for individual clients in North and South America,
Europe, Asia, Africa and the Middle East.
CAHA completed a similar edition, Surfactant Developments,
in 2002 and subsequently launched a quarterly newsletter
of the same title. The newsletter has gone on to update and
expand on topics first presented in the multiclient study.
The project team approach utilized by CAHA includes a core
of senior and technical professionals augmented by expert
consultant associates. The following synopses present the
staff and consultants who have contributed to the study,
PRIMARY SURFACTANT OPPORTUNITIES - REGIONAL
MARKETS TO 2025.
Joel H. Houston, President, was the project leader
on PRIMARY SURFACTANT OPPORTUNITIES - REGIONAL
MARKETS TO 2025 and numerous other multiclient studies
including HIGHER ALCOHOLS TO 2025, NORMAL PARAFFINS
- WORLD MARKETS, 2007-2017, OPPORTUNITIES IN
PERFORMANCE SURFACTANTS IN WEST EUROPE,
SURFACTANTS FOR EMERGING MARKETS IN ASIA/PACIFIC,
1996-2010, and SURFACTANTS FOR CONSUMER PRODUCTS
- NORTH AMERICAN FORECAST TO 2008. Mr. Houston has
extensive experience in projects for consumer products, has
presented papers at CESIO, AOCS, BACS, ECMRA and IESD
meetings, and is the editor of CAHA’s global newsletters, LAB
MARKET REPORT and SURFACTANT DEVELOPMENTS. He is
a member of PDMA, AOCS and ASTM.
Matthew C. Jordan, Vice President, was
project leader for DETERGENT ALKYLATES - WORLD
MARKETS to 2025, and a contributing author to
NORMAL PARAFFINS - WORLD MARKETS, 2007-2017, and
HIGHER ALCOHOLS TO 2025. He is the project leader for
the monthly LAB MARKET REPORT, as well as a contributing
author to CAHA’s SURFACTANT DEVELOPMENTS and C12-22
REVIEW, A HIGHER ALCOHOLS JOURNAL newsletters.
Since joining CAHA full time in 2007, he has contributed
to several proprietary reports and consulting projects
related to intermediates including normal paraffins and
linear alkylbenzene, as well as surfactant studies on linear
alkylbenzene sulfonates, methyl ester sulfonates, secondary
alkane sulfonates, alpha olefins sulfonates, as well as other
anionic and nonionic products.
John Rapko, Senior Research Associate, has authored the
Higher Alcohols Technologies section of HIGHER ALCOHOLS
TO 2025, and authored sections of DETERGENT ALKYLATES -
WORLD MARKETS TO 2025. Dr. Rapko contributes to CAHA’s
LAB MARKET REPORT and has also assisted on numerous
proprietary studies. In Dr. Rapko’s 36 years of professional
experience, he has directed the work of professional
chemists and chemical engineers at all degree levels in the
21Primary Surfactant Opportunities
areas of process development, chemistry, engineering and
assessment of a range of technologies related to areas such
as the manufacture of detergent alkylate, detergent builders
and dehydrogenation catalysts. He holds a Ph.D. and B.S.
in Chemistry (ACS Certified) from St. Louis University. He
is a member of American Chemical Society, American Oil
Chemists Society, an Associate Editor for the Journal of
Surfactans and Detergents and a member of Sigma Xi, the
Scientific Research Society.
James H. Covill, Senior Research Associate, is an
operations, manufacturing and technical executive with 40
years of experience with Clariant in the management and
leadership of ethoxylation and specialty chemicals production
units, project investments, marketing, strategy, finance and
business operations. He holds a B.A. in Chemistry from
Rhode Island College.
Donald M. Faison, Research Associate, is an expert in
market research and statistical analysis of data with over 20
years experience in actinide chemistry and non-destructive
analysis of gamma-rays and neutrons in several different
laboratories. He was a contributing author to DETERGENT
ALKYLATES - WORLD MARKETS TO 2025, HIGHER ALCOHOLS
TO 2025 and THE C12-22 REVIEW, A HIGHER ALCOHOLS
JOURNAL newsletter. Mr. Faison contributes to CAHA’s
monthly newsletter reports SURFACTANT DEVELOPMENTS,
and the LAB MARKET REPORT. Since joining CAHA in
2012, he has contributed to several proprietary studies
including: OLEOCHEMICALS IN LATIN AMERICA, and APE
REPLACEMENTS IN THE U.S. He was a Chemist, Radiochemist,
and Senior Scientist responsible for multiple instruments
in multiple nuclear facilities. As a Chemical Engineer, Mr.
Faison was responsible for dissolution of actinide metals and
oxides, and anion resin exchange processes. He is a member
of the American Oil Chemists Society. He holds a B.S. in
Chemical Engineering, Clemson University (ABET accredited)
and a B.S. in Chemistry, Furman University.
22 Primary Surfactant Opportunities
HOW TO SUBSCRIBE
To subscribe to the study please contact CAHA at the address below.
Colin A. Houston & Associates, Inc.262 Eastgate Drive 323Aiken, SC 29803 USA
Telephone No.: +1 803-226-0350E-Mail: [email protected]
Website: www.colin-houston.com
23Primary Surfactant Opportunities
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Primary Surfactant Opportunities
DETERGENT ALKYLATES - WORLD MARKETS TO 2025 (July 2015) is a comprehensive study which details
the production, capacity, trade and supply/demand balance
by region for LAB. Major factors affecting the outlook are
examined including raw material requirements, surfactant
consumption trends, novel technological developments,
production costs, prices, sulfonation capacity, and
environmental issues, among others. Historical and forecast
consumption of LABS is reviewed in depth for the 2005-
2025 period by application and end use, incorporating
an understanding of the formulation trends, competition
with alcohol-based surfactants, consumer preferences and
customer-oriented requirements.
HIGHER ALCOHOLS TO 2025 (February 2013)
analyzes the scale and potential effect of the rapid buildup
of new fatty alcohol capacity in Southeast Asia. The
study includes synthetic and oleo-derived fatty alcohols
production economics, technology and market forecasts.
Twenty-two in-depth alcohol producer profiles are included.
Surfactant trends and markets are covered for the major
alcohol derivatives.
NORMAL PARAFFINS - WORLD MARKETS, 2007-2017 (February 2009) explores the scale of a looming
shortage and determines the potential impact of gas-to-
liquid n-paraffin capacity to come on-stream in 2011. This
study covers the supply of normal paraffins, producers and
their operations, capacities, integration, and historical and
forecast production by region. It also covers the demand
for normal paraffins, including consumption by region and
by end use, market trends and issues, and future supply/
demand balances.
LIST OF MULTICLIENT STUDIES
OPPORTUNITIES IN PERFORMANCE SURFACTANTS IN WEST EUROPE (January 2007)
provides an in-depth analysis on each of ten specialty
materials. Topics include product performance and
differentiation, costs, consumption and trends, competing
materials and systems, and major customers as well as
producers, including their production and market share.
Thirteen producers are profiled, giving an added perspective
on their overall position in the specialty surfactants market.
ALPHA-OLEFINS - WORLD MARKETS, 2000-2010 AND ALPHA-OLEFIN MARKET INTELLIGENCE DATABASE (September 2001) analyzes all the factors
affecting alpha-olefin supply and demand. It assesses the
impact of new plants and potential new producers and
quantifies production and consumption by chain length and
by region. It provides detailed data on over 20 individual
end use markets including producers, production, market
trends and alpha-olefin consumption.
Primary Surfactant Opportunities
LAB MARKET REPORT - is designed to bring together,
in one concise monthly publication, all the news of interest
to LAB market participants. CAHA has published this report
since 2001. It offers current information on the entire LAB
value chain from raw materials to detergents and other
end uses. There are a range of relevant feature articles
included. Each one offers a timely and concise review of the
subject without entering into excruciating historical content
but, nevertheless, providing sufficient content and coverage
so that our readership walks away with a complete picture.
The annually updated LAB DATABASE, included with the
subscription, contains the complete list of detergent
alkylate producers and capacities by region, the LAB trade
balance and LAB price history. A one-year subscription
(January-December) to the LAB MARKET REPORT AND
DATABASE includes 12 monthly issues. Delivery of the
newsletter is via Internet access.
SURFACTANT DEVELOPMENTS NEWSLETTER keeps surfactant producers informed of key news and
developments occurring in their market in a form that
is both concise and thorough. It is designed to help
subscribers make efficient use of their time while gaining
useful knowledge of specific developments and enlarging
their understanding of the major issues shaping the
market. CAHA began publication of this newsletter in
2003, as an extension of the multiclient study SURFACTANT
DEVELOPMENTS - FORECAST TO 2010. A one-year
subscription (January-December) includes four quarterly
issues. Delivery of the newsletter is via Internet access.
LIST OF NEWSLETTERS
Primary Surfactant Opportunities
AMONG CAHA’S CLIENTS ARE:
AbengoaAir Products and Chemicals, Inc.AkzoNobelAlbemarle Corp.AmwayAradetArdorAshland ChemicalAvon Products, Inc.BASFBayer AGBliss ChemicalBoraxCalgon Corp.Cargill, Inc.CasChemCECACentral SoyaCEPSAChemithonChemturaChevron Corp.Chevron Phillips ChemicalClariant International Ltd.Clorox Co.Colgate-PalmoliveCytec Industries Inc.Daelim Industrial Co., Ltd.Deten Química S.A.Dow ChemicalDSMDyno IndustriesEastman Chemical ProductsEcogreen OleochemicalsEcolabE.I. duPont de Nemours & CoElevance Renewable SciencesEmery OleochemicalsEthyl Corp.EvonikExxonMobil Chemical Co.Farabi Petrochemical Co.
FluorFMC Corp.Fogla GroupGalaxy SurfactantsGenencorGivaudanHaarman & Reimer Corp.HansaHenkelHoneywell International - UOPHuntsman Corp.Idemitsu Petrochemical Co. Ltd.IMC Corp.Indian Oil Corp.INEOSInolex Corp.ISU ChemicalJX Nippon Oil and Energy Corp.Kao Corp.Kemira OyKLK OleoLam Soon Oil & Soap Mfg.Laporte Industries PLCLion Corp.Lonza Inc.Lubrizol Corp.Lyondell ChemicalsMillenium Chemical Corp.Mitsubishi ChemicalMitsui & Co.MuntajatMusim Mas/ICOFNalco ChemicalNeste OyNova ChemicalNovozymes A/SOccidental Petroleum/OxychemOLEON N.V.ONIDOLOxenoOxitenoPenoles
PersanPilot Chemical CompanyPQ Corp.Procter & GamblePZ CussonsQatar PetroleumReckitt BenckiserReliance IndustriesRuetgers Corp.SABICSasolS.C. Johnson & SonSEEF Ltd.Shell Chemical LPSI GroupSolvay S.A.SpolanaStepan CompanySterling Chemicals, Inc. SumitomoSunocoTamilnadu Petroproducts Ltd. TasweeqTetra TechnologiesThai Ethoxylates - PTT TotalFinaElfToyota TsushoTufail ChemicalsUnger Fabrikker A.S.UnileverUniqemaUnited Coconut Chemicals, Inc. UnocalVarelaVenocoVertellus Specialties, Inc. Vulcan ChemicalWarwick International Ltd. WeylChemWilmar InternationalW.R. Grace & Co.YPF
Major Industrial End UsesAgriculture Paint
Asphalt Paper
Cement Petroleum Additives
Dispersants Plastics & Elastomers
Food Polishes
Leather Slurries
Metalworking Textiles
Oilfield Wallboard
Ore Flotation
CHEMICAL MARKET RESEARCH EXPERTS SINCE 1971
Colin A. Houston & Associates, Inc.
262 Eastgate Drive 323Aiken, South Carolina 29803 USATelephone 1 803-226-0350Email [email protected] www.colin-houston.com