PresentationsPart 2

What to teach?

• Teach a class on investment properties• Teach agents how to use Fan Pages – Schedule a 90 minute

meeting with individual agents to walk them through a fan page setup. While you are with them, any calls that come in while you are together can be handed off to you for a pre-approval. (sneaky) Invite other curious agents to look over your shoulder (ninja)

• Teach classes on Social Media – Use the materials already provided for you by the various classes. This is a “hot” topic and agents are looking for any direction with this.

What to teach?

• Teach a class on the loan process (can video record as well)– The process – docs, income requirements, credit, etc.– Specifics of different Loan types– How to read the GFE/HUD-1

• Teach a class on the do’s and don’ts of credit. Run ads on Craigslist or let your partners know when you are teaching it (ask if they would like to co-sponsor) Put yellow signs around town (ask your partners if they would like to co-sponsor).

What to teach?

• Teach a class at a church. They are always looking for something to offer. Women – Host a budget class with a financial planner, New Couples – What to expect when buying their first home, Singles – How to buy a home on their own, Seniors – How to do a reverse mortgage, etc.

• Teach a class on How to get your blog post’s to first page of Google. Show an ActiveRain post as your example.

What to teach?

• Teach a class on Video Marketing. Bring your camera and make short videos during the presentation.

• Record all of your classes and use them as webinars for those who can’t attend in person. Also a great “reason to follow up”

What to teach?

• Find any content you want

www.voelspriet.nl/googledocs.htm

What to teach?

• What ever you teach, keep it fun. Now lets go get those Apples!!!!

How to get them there

• Start with a simple squeeze page or form (use the woobox app on your fan page)

• Make a short 45 second to 1 minute video telling the viewer the benefits of your presentation and how they can attend

• Youtube is great for this video as it gives you the embed code• Create an excel or Drive doc to track registrants

How to get them there

• Co-Sponsor with your title reps. Provide the invitation content for them to email to their database

• Make a flyer explaining the benefits and RSVP info and drop them at local offices

• Email your Database of realtors with the pre-written email explaining the benefits

How to get them there

• Posts the benefits to your Fan Page and provide an easy way to RSVP

• Posts to your Linked Profile• Send an Inmail to your connection in Linked In with the

benefits and RSVP information• Make a board on Pinterest called events and pin the flyer to it

How to get them there

• Create an Ad on Facebook with the benefits and target your custom audience

• Make the ad click to the app with the squeeze page and your video explaining the benefits

• Ask your referral partners to share with their co-workers and friends

How to get them there

• Pick up the phone and call your prospect referral partners and ask them to join you

Be Prepared

• Research the registrants before your presentation• Make a name tag for each attendee• Place a mark on the name tags of the target agents (the above

average agents)• Focus any free time to schmooze the targets

Be Prepared

• Have your follow up sequence ready to go Emails call script…….etc.

“It’s not the will to win that counts. Everyone has that. It’s the will to prepare to win that makes all the difference” -Bear Bryant-