Thursday 22 August

SEARS Networking event

Marketing & CampaignsIncident handlingHandling negative publicity

Social Media Today

Marketing & Campaigns

Facebook events Twitter promotion

Youtube videos

#Hashtags?

Facebook new stats

Pinterest

Pinterest

Incident handling

Luck favours the prepared

Irresponsible use of social media sabotages the positive work done

by company communications professionals who are trying to

build loyalty and advocacy

Critical Incident Management

Luck favours the prepared

Create a clear framework, so that critical incidents can be dealt with consistently and

effectively at the earliest opportunity

Handling negative publicity

Anyone with a mobile phone has an audience

• Prevention is better than cure

• Respond quickly

• Holding statement

• Acknowledge mistakes

• Make amends

Social media management

Hope you found this useful

Questions?

Rene Looper

Tuminds Social Media