presentation on future group & payback.pptx

8/14/2019 presentation on FUTURE GROUP & PAYBACK.pptx

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FUTURE GROUP & PAYBACKFuture Group India was established in 1994 with avision to provide diverse services in Indian and Globalmarkets. The company operates more than 120 BigBazaar stores, 170 Food Bazaar stores, among other

formats, in over 70 cities across the country, covering anoperational retail space of over 16 million square feet

Headquarter MumbaiDiversified Business>> Retail as flagship sector Pantaloons Stores Big Bazaar Central

Food Bazaar Home Town E Zone Depot Health & Beauty Malls


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Food, Fashion, General Merchandise and Homeproducts . These four categories together accountfor nearly 65% of the consumption in the country

and represent mass consumer aspirations. Indias retail boom is being driven by resurgence

in the economy. Modern retail still has around 6%share of the total retail spend in the country, that

is estimated at around US $ 400 billion. Thus, thepotential for modern retail growth in India ishuge.


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PAYBACK is Europe's leading customer loyalty

program based company, headquartered inGermany. Payback is Indias first and largest multi-partner

loyalty program. With more than 30 partners

with 1,500 outlets and 10 million card members,its the only program which works with marketleading pan-India players from the banking,travel, petroleum and online sectors such asICICI Bank, HPCL, Univercell, BookMyShow andMakeMyTrip.

With Future Group and PAYBACK Shopping isRewarding .


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BENEFITS FOR FUTURE GROUP ALIGNMENT WITH ITS STRATEGY aimed at achieving

inclusive, sustained and profitable growth with threelevers- Customer Orientation, Continous Innovationand Collaborative transformation

CUSTOMER RETENTION FIGHT COMPETETION & TO ACHIEVE COMPETITIVE

ADVANTAGE ADDED CUSTOMER LOYALTY UNDERSTAND CUSTOMER BEHAVIOUR SALES SUSTAINABILTY Benefit from Paybacks marketing platform with its

proven track record in boosting customer loyalty andincreasing Sales


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Factors

WIN WIN FOR BOTH- IN LINE WITH STRATEGY COMPLIMENTARY PRODUCT & MARKET

NO CONFLICT OF INTREST COMPLIMENTARY CAPABILITY NO FUTURE RISK PERCIEVED TRUST


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PEPSICO & UNILEVER PepsiCo Inc. is an American multinational into

food and beverage Unilever FMCG Giant

Formed alliance in 1991 & renewed in 2007for marketing and distribution of ready-to-drink tea products under the Lipton brand in13 countries


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Unilever Pepsi Co will move Lipton brand into new markets and new

distribution channels . Pepsi has a strong Customer Relations network, distributionchannel for distribution of product. Thus spreading its customerbase

Ice tea is a niche, but fast-growing category. In particular, youngurban adults . Fast introduction and sale of iced tea in markets.More visibility

Pepsi Co. Half share of profits to Pepsi Co in selling an established brand Bottling of Iced Tea is done in Franchise bottling plants Unilever will bring the brand, knowledge of the tea industry and

a substantial research and development capability . Learningopportunity for future

Better building of image as promoting/providing healthyrefreshment breverage


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COMPLIMENTING GOAL- MARKET ACCESS vsPRODUCT ACCESS Fight common rivals COCACOLA- NESTLE LEARNING FOR BOTH (UNILEVER DISTRIBUTION

CHANNELS etc and PEPSI- NEW PRODUCT, R&DEXPERTISE)

FINANCIAL BENEFITS FOR BOTH

presentation on future group & payback.pptx

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