practice kick-off & development plan. practice development team practice development team...

PRACTICE KICK-OFF & DEVELOPMENT PLAN

PRACTICE DEVELOPMENT

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PRACTICE DEVELOPMENT

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REGIONALDEVELOPMENT

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REGIONALDEVELOPMENT

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BUSINESSDEVELOPMENT

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BUSINESSDEVELOPMENT

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NETWORKDEVELOPMENT

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NETWORKDEVELOPMENT

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YOUR SUPPORT TEAM. COMMITTED TO SUCCESS.

Everyone here today is absolutely committed to the success of this partnership…

Copyright ©2011. Airrosti Rehab Centers. All rights reserved. Not for distribution.

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HOW DO I TELL OUR PATIENTS ABOUT AIRROSTI?


A p p l i e d

I n t e g r a t i o n f o r t h e

R a p i d

R e c o v e r y

O f

S o f t

T i s s u e

I n j u r i e s

Airrosti is a Rapid Recovery Treatment Model for Chronic Pain, Soft-Tissue & Joint Injuries.

• Airrosti resolves most issues in an

average

of 3 visits

• Airrosti is a highly specific manual

therapy

• Airrosti visits are one-on-one patient time

for an entire hour

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CLINICAL OVERVIEW/TREATMENT GUIDELINES

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AIRROSTI’S BEST PRACTICES TREATMENT MODEL

1 Hour One-On-One

Each Visit

All Muscle, Orthopedicand Neurological

Tests Are Performed

More AccurateDiagnosis

Prevention of Unnecessary MRIs, CTs,

Injections, Rx, etc.

No Passive Modalitiesor Chiropractic

Adjustments

Real-Time Reportingto Plan Sponsor of

Program Impact/Savings

Full-Time Providers Delivering Consistent

Treatment & Outcomes

Highly SpecificManual Therapy& Active Rehab

Patient ReportedOutcomes Documented

on Every Case

Strict Recruiting, Training & Practice

Evaluation Standards

QUALITY PATIENT TIME

CLINICAL GUIDELINE ASSESSMENTS

EVIDENCE BASED TREATMENT

OUTCOME BASED REPORTING

PROVIDERQUALITYASSURANCE

2.9 Visit Avg.


PROVIDER EXCELLENCE6


Provider Training, Management, Collaboration and Mentoring

• Minimum five (5) weeks of initial training, with a focus on clinical guidelines, latest MSK evidence and outcome based care

• Quarterly site visit evaluations (unannounced) conducted by Clinical Directors

• Required provider mentoring program

• Quarterly provider “round table” clinical meetings in each market

• Highly utilized patient case collaboration message board

• Individual provider outcome measurement with tailored training and/or clinical coaching support

Airrosti Certified Providers are employees of the company, and they love their jobs! Airrosti has been voted one of the “Best Places to Work” in San Antonio for the past three years.

Airrosti’s treatment model addresses the FASCIAL COMPONENT of the injury which makes an immediate and lasting impact.

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HANDS ON MANUAL THERAPY CORRECTS SOFT TISSUE DISTORTIONS

Muscle Injuries

Fascia represents 20% of your body weight.

Fascial Injuries


What is fascia? Fascia (soft tissue) is the connective tissue enveloping, separating, or binding together muscles, organs, and other soft structures of the body. Due to its limited blood supply, after an injury it cannot typically repair itself as easily or quickly as a muscle would.

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WHAT DOES AIRROSTI TREAT?

Airrosti can also make a significant impact on Post Surgical Outcomes.


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AIRROSTI TREATMENT RESULTS


Did Airrosti Completely Resolve Your Injury/Condition? (All Survey Responses)

Did Airrosti Prevent a Recommended Surgery?

Did Airrosti Help You Eliminate/Reduce Medications Taken For This Injury?

Did Airrosti Prevent Further Medical Services For This Injury? (Including Patients Reporting Prior PT & Chiro Visits)

PARTICIPANTS WHO REPORTED POSITIVE RESOLUTION & PREVENTION

88% or 24,090* Cases Reported ”YES”

1,196 Cases Reported ”YES”



How Do We Know Airrosti Works?In addition to performing in-depth outcome studies and documenting the treatment effectiveness at each visit, we survey patients (post treatment) and record overall treatment success from the patient’s perspective.

*Number of survey participants answering question

99% of all patients responding said they would recommend Airrosti to friends and family.

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AIRROSTI OUTCOMES CREATE UNIQUE PARTNERSHIPS

Airrosti Outcomes:

• Average 2.9 Visits Per Diagnostic Episode (last 15,000+ cases)

• Promote a “Fix vs. Adopt” Treatment Philosophy

• Are Routinely Reported to Payors to Prove Our Value

Our New Partnership:

• Provides Patient Access to Other Medical Care

• Prevents Unnecessary Care

• Promotes Cost Efficiency

Airrosti’s Outcomes & Our New Partnership Create Unique Employer Relationships

Employers continually promote Airrosti as a unique employee benefit:Onsite, mailers, emails, pay stuffers, lunch & learns, Intranet, newsletters, posters, etc.


AIRROSTI FRIENDS AND PARTNERS11


Carriers Sports Employers Public Entities

“Airrosti helps dramatically

reduce costs and is a win-win

for both insurance carriers

and their members.”

Account Manager,

National Insurance Carrier

“Never before have I

experienced a form of therapy

as effective as Airrosti. [It] has

the ability to dramatically reduce

typical injury down time.”

Head Coach, Men’s U.S.

Olympics Gymnastics Team

“Airrosti gave me a second

chance at life! What had lasted

for years in agony and was given

the worst prognosis actually

responded within a few

treatments at Airrosti.”

Dependent, The Container Store

“Not only does Airrosti help us

reduce insurance and claim

costs, but it also helps

employees get back to work

and be more productive.”

Human Resources Employee,

Austin Housing Authority

BCBS, Humana, CIGNA, UHC, Aetna, TX True Choice, PHCS

UT, Olympic Gymnastics Team, Golden State Warriors

Rackspace, The Container Store

Capital Metro, Northside ISD, Federal Reserve Bank of Dallas, Travis County

PARTNERSHIP BENEFITS12

CURRENTAIRROSTIPARTNERS

What Does This Partnership Mean to You?Airrosti Drives New Patients to Your Practice


Airrosti’s “Water Cooler” Buzz

• Airrosti’s strategic marketing and established employer

partnerships effectively drive new patients to the practice.

• Historically, a large portion of our patients return to the

office of our PCP partners for additional medical needs

(patients want a one-stop family medical home).

• Tremendous word-of-mouth helps provide a continuous

stream of new patients—the majority of our new patients

find us via existing patient referrals, and over 99% of our

patients say they would recommend Airrosti to loved ones.

INTERNAL COMMUNICATION13

YOUR PATIENTS WITH OUR WITHOUT MSI OR PAIN

Current Patients

Your Staff

• Educational Training Program

• Experience Airrosti Program…For Your Staff, Too!

• Creative Incentives & Contests

• Tools to Educate Non-Airrosti Candidates

• Ongoing Motivation & Support from Airrosti Team

• Experience Airrosti Program (First Visit FREE!)

• Customized Announcement

• MSI Survey Added to Your New Patient Paperwork

• Promotional/Educational Materials in Your Office

• Other Awareness Campaigns

Refer 10 new patients to Dr. Wilson and win afitness gift bag!


EXTERNAL COMMUNICATION14

YOUR PATIENTS WITH OUR WITHOUT MSI OR PAIN

Surrounding Geographic Area

• Airrosti Web Announcements

• Free Web Toolkit Helps You Feature Airrosti on Your Site

• Airrosti Web Development/Design Support, As Needed

• Facebook and Other Social Media Outlets

Current Airrosti Employer Partners

• Email Blasts

• Direct Mail Announcements

• Paycheck Stuffers

• Special Events


STAFF SUPPORT15


CURRENTAIRROSTIPARTNERS

How Airrosti Works With Your Staff

Scheduling, Collections, and Billing

• Simple Scheduling System (Raintree)

• Scheduling Procedures

• Benefits Verification

• Check-in and Collections

• Invoicing

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PARTNERSHIP SUCCESS

Get Started with Airrosti TODAY. Here’s how:

Identify current patients who may be a candidate

for Airrosti

GIVE THEM INFO / GET THEM SCHEDULED!

Experience Airrosti firsthand

TAKE ADVANTAGE OF OUR FREE FIRST VISIT OFFER /

GET SCHEDULED NOW!

Determine who’s living with pain & heighten Airrosti awareness

ADD OUR MSI SURVEY TO YOUR NEW PATIENT

PAPERWORK!

Help us educate the community on a better solution

APPROVE CUSTOMCOMMUNICATIONS &

PROVIDE PATIENT INFO!

Great Teamwork Produces

Exceptional Results!


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Our Mutual Goals:

PARTNERSHIP EXPECTATIONS

50 New Patients

First 8 Weeks

Ongoing Awareness

Utilization Consistently @ 75%

THE ERADICATION OF PAIN & INJURY

THROUGH AIRROSTI!!!

ACCOMPLISHING THESE GOALS WILL ENSURE:

• A Successful Practice Kick-off

• Continued Growth Within Your Practice

• The Absolute BEST Care is Provided to

Your

Patients & the Surrounding Community

60 - 90 days after the kick-off, we will complete our KICK -OFF RE-CAP & prepare a plan for continued success & growth!


Questions?

THANK YOU!

PDM Presentation 11-0509

practice kick-off & development plan. practice development team practice development team...

Documents

visits airrosti

airrosti rehab centers

airrosti center of excellence

center of excellence

brief overview of airrosti

centers of excellence

oneonone patient time

consistent treatment