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Page 1: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 2: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 3: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 4: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 5: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 6: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

3 Leadership Strategies to Minimize

Risk-Taking Behavior

David Allan GallowayFounder & President

Continuous MILE Consulting, LLC

Page 7: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

To strengthen our leadership skills, we should view our world

in ③ ways…

Page 8: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

LOOK AROUND

LOOK OUT

LOOK IN

Page 9: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

LOOK AROUND(at the situation)

Page 10: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

90% of human error and most at-risk behaviors occur because we are:

influencedfallible

Page 11: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

We are(easily and often)

influenced…

Page 12: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 13: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 14: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 15: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 16: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 17: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Habit:

After several minutes of searching in the chemical storage area…

“I’ll get the chemicals, since I’ve done it many times.”

Obstacle:

Page 18: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Time Pressure Distraction Frustration Multiple Tasks Complacency

Prevalent human error TRAPs: Vague Guidance Peer Pressure Non-Normal Environment Fatigue

We are fallible…

Page 19: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Time Pressure: Nick reminded Ed & Phil that the

maintenance work could not begin until they had completed the cleaning job.

Vague Guidance: …their job was to “transport several

tote bins of cleaning chemicals”

Page 20: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Ed noticed that the storage area had been re-arranged since the last time...

Non-Normal:

“I’ve had to work a double shift the past five days.”

Fatigue:

Page 21: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 22: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

As Ed and Phil were loaded into ambulances, Nick tried to piece what happened together in his mind. Something had gone terribly wrong.

He was determined to find out

WHAT mistakes were made and

WHO made them.

Page 23: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

23

We tend to attribute people’s behavior to

the way they arerather than to

the situation they are in.*Dr. Lee Ross of Stanford University

Page 24: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

The way they are?

The situation they are in?

Incompetent

Careless

Reckless

Incapable

Irresponsible

Obstacles

Vague Guidance

Fatigue

Time Pressure

Non-Normal

(Who) (Why)

Page 25: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Do I have a

PEOPLE problem?or a

SITUATION problem?

Page 26: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Leadership Strategy:

LISTENfor

Influences

DISCOVERErrorTraps

LOOK AROUND (and change the situation)

① ②

Page 27: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Leadership Action:“Change the Situation”

TAKE ACTION!Eliminate (or mitigate) error trapsImplement error-proofing solutionsCollaborate on removing obstaclesCoach unhealthy perceptions & habits

Leadership Strategy:LOOK AROUND (and change the situation)

Page 28: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

LOOK OUT(for each other)

Page 29: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

29

8 Questions Simple Insightful

Page 30: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

How comfortable are you in stopping and talking to a co-worker if you see them taking an unnecessary risk,

Speaking Up❼

even if they are more senior than you?

Page 31: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Up to 50%are not comfortable speaking up!

Page 32: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Why are some people reluctant to speak up?

“The other person has more experience or authority than me.”

“I’m not sure how they will respond to any feedback.”

Page 33: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

In commercial airlines, captains and first officers split the flying duties equally.

Plane Crashes are much more likely to

happen when the Captain is in the “flying seat.”

Why?

Page 34: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

“Phil noticed that the tote bins were not identical, but decided not to say anythingsince Ed was much more experienced than him.”

Page 35: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

adapted from “Will you watch out for my safety?” by John Drebinger

Why is this such a powerful question for co-workers to ask one another?

Page 36: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

You are Pro-Actively giving others permission to “Speak Up” (to you).

It sends a message that you trust them (to watch out for your personal safety).

When you watch out for someone else, you improve your own safety awareness!

Page 37: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

adapted from “Will you watch out for my safety?” by John Drebinger

Page 38: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

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LOOK OUT (for each other)

Leadership Strategy:

SET THE EXPECTATIONIs “speaking up” part of your safety vision?Is every employee (current & new) coached to speak up?Does everyone know how to speak up (and listen)?

Page 39: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

39

LOOK OUT (for each other)

Leadership Strategy:

MAKE IT PERSONALFacilitate mini-conversations among members of

natural work groups.Encourage each employee to ask every one of their

co-workers to “watch out for my safety” one person at-a-time.

Page 40: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

LOOK IN(at yourself)

Page 41: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 42: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

him was worried she always

from are Florida oranges temperature

shoes give replace old thesky the seamless gray is

us bingo sing play let

Page 43: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 44: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

him was worried she always

from are Florida oranges temperature

shoes give replace old thesky the seamless gray is

us bingo sing play let

Page 45: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

old

agingcane

Page 46: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Are you primingyour employees to

take risks or

work safely?

Page 47: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

behind scheduleon time

rushwaiting

quickly

pace

critical path

asap

minimumwhatever it takes

Negative Priming

Page 48: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

make sure

help each otherconcerns

stop if unsureno heroes

relief

check it out

take breakswatch out

Positive Priming

Page 49: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

‘Pre-suasion’ The art of influence by capturing and channeling attention.

Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D.

Page 50: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

“Can I have a few minutes of your time for a short survey?”

29%

Page 51: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

“Do you consider yourself to be a helpful person?”

“Can I have a few minutes of your time for a short survey?”

77%

Pre-suasive Opener

Page 52: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

“Would you watch out for the new employees in your area while they go through their training?”

“Do you consider yourself to be a team player?”Pre-suasive

Opener

Page 53: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

The environment will benefit

It’s the socially responsible thing to do

It will save you money on your utilities

Most of your neighbors try to conserve energy $3.50

Four different messages were sent to homeowners (once per week for a month) asking them to conserve household energy…

Social Proof

Page 54: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Most of your co-workers use a pre-job checklistThe majority of our employees

speak up when they see something that doesn’t look safe95% of the forklift operators in our

facility always buckle up……………..?

Social Proof

Page 55: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

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LOOK IN (at yourself)

Leadership Strategy:

POSITIVELY PRIMEWhat message do you want to send?Your words (and phrases) carry more weight than you

realize on the mindset of others under your leadership –choose carefully!

Page 56: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

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LOOK IN (at yourself)

Leadership Strategy:

PRACTICE PRE-SUASION

Learn about these (and other) pre-suasion strategiesUse these concepts to influence

desired behaviors and habits

Page 57: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

“He who wants to persuade should put

his trust not in the right argument

but in the right word.”

- Joseph Conrad

Page 58: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I
Page 59: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

FRAMETHE CONVERSATION

LISTENFOR INFLUENCES

DISCOVERERROR TRAPS

IDENTIFYTHE BEHAVIOR

TAKEACTION

❶ ❷ ❸ ❹ ❺

A structured, 5-step process can be used to conduct an effective one-on-one safety conversation

Page 60: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

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POCKET GUIDE FOR A SAFETY CONVERSATIONTM

Page 61: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Free mobile app

SAFETYCONVERSATION GUIDE

Page 62: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

LOOK AROUND

LOOK OUT

LOOK IN

Page 63: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Questions for you to consider

Page 64: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Do you know how much risk-taking behavior (seen and unseen) occurs in your organization?

Page 65: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Do you know why these behaviors occur, where to look, and what to do?

Page 66: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

Do you have the safety leadership and conversation skills to minimize these behaviors?

Page 67: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

What are you going to do about it?

Page 68: PowerPoint Presentation · The art of influence by capturing and channeling attention. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. “Can I

BETTER PROCESSES. SAFER OPERATIONS. STRONGER INNOVATION.

www.ContinuousMILE.com

David Allan GallowayFounder & President