powered by roseasp.com. goerpcloud team emily norausky marketing manager jeffrey demaria product...
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![Page 1: Powered by RoseASP.com. goERPcloud Team Emily Norausky Marketing Manager Jeffrey DeMaria Product Manager](https://reader035.vdocuments.us/reader035/viewer/2022062221/56649dc65503460f94abad6c/html5/thumbnails/1.jpg)
goERPcloudFY15 Marketing Strategy
Powered by RoseASP.com
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goERPcloud Team
Emily NorauskyMarketing Manager
Jeffrey DeMariaProduct Manager
![Page 3: Powered by RoseASP.com. goERPcloud Team Emily Norausky Marketing Manager Jeffrey DeMaria Product Manager](https://reader035.vdocuments.us/reader035/viewer/2022062221/56649dc65503460f94abad6c/html5/thumbnails/3.jpg)
Marketing Affiliate Program
Revamped Trial
Workflows
Lead Communication
Agenda
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3 Ways to Access a Trial2. Start Trial on Partner Websites
1. Start Trial from goERPcloud
3. Marketing Affiliate Program
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Marketing Affiliate Contributor
Who can participate?
• Microsoft Employees• MVP’s• Blog Owners• Thought Leaders• Motivated Individuals• Associations• Business Partners• Any one who wants to help
What do they get?
• Lead notification• Offer trials from web• Credit for leads• Post Blogs on
goERPcloud• Contribute Resources
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Have Local Media/Industry Resources?
Enter their contact information into our web from
Contact will be added to our media workflow
Receive 3rd party recognition and establish expertise
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Dynamic Workflow
Trial Nurture Workflow
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Revamped Nurture
Updated template Leveraging product specific
resources Partner is identified on all emails
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Generic GP Trial Nurture Workflow
q
Week 1 Week 2 Week 3 Week 4Free Trial
StartsEmail - Welcome To Your
Microsoft Dynamics GP Trial
Immediately
Email – Look Forward and Transform the Way You Work
Email – Can Your Business Remain Competitive
Email – Gain Insights on Financial Performance, See
How GP Works
Email – Let’s Get You Connected With Your
Microsoft Dynamics Cloud Partner
Day 3
Day 5
Day 7
55 Minutes
Email – Is Cloud Computing The Right Answer For You?
Day 9
Email – Manage Business From Anywhere
Day 10
Email – Grow Your Business and Your Profits
Day 12
Email – You’re Halfway Through Your Dynamics Trial
Day 15
Email – Focus On Business, Not The Technology
Day 16
Email – Ready to learn more about an ERP solution in the
Cloud?
Day 18
Email – Go beyond access to information
Day 20
Email – Is It Time to Make the Switch to Microsoft Dynamics?
Day 25
Email – Sporting equipment innovator improves efficiency
with Dynamics GP
Day 28
Email – Have you capitalized on this 30 day trial opportunity?
Day 30
Email – Ready to make your good business a great
business?
Day 31
![Page 10: Powered by RoseASP.com. goERPcloud Team Emily Norausky Marketing Manager Jeffrey DeMaria Product Manager](https://reader035.vdocuments.us/reader035/viewer/2022062221/56649dc65503460f94abad6c/html5/thumbnails/10.jpg)
Partner Trial Nurture Workflow Week 1 Week 2 Week 3 Week 4
Free Trial
StartsEmail - Welcome To Your
Microsoft Dynamics GP Trial
Immediately
Email – Look Forward and Transform the Way You Work
Email – Can Your Business Remain Competitive
Email – Let’s Get You Connected With Your
Microsoft Dynamics Cloud Partner
Day 3
Day 5
55 Minutes
Email – Is Cloud Computing The Right Answer For You?
Day 9
Email – Grow Your Business and Your Profits
Day 12
Email – You’re Halfway Through Your Dynamics Trial
Day 15
Email – Focus On Business, Not The Technology
Day 16
Email – Ready to learn more about an ERP solution in the
Cloud?
Day 18
Email – Go beyond access to information
Day 20
Email - Is It Time to Make the Switch to Microsoft Dynamics?
Day 25
Email - Sporting equipment innovator improves efficiency
with Dynamics GP
Day 28
Email – Have you capitalized on this 30 day trial opportunity?
Day 30
Email – Ready to make your good business a great
business?
Day 31
Email – Gain Insights on Financial Performance, See
How GP Works
Day 7
Email – Manage Business From Anywhere
Day 10
![Page 11: Powered by RoseASP.com. goERPcloud Team Emily Norausky Marketing Manager Jeffrey DeMaria Product Manager](https://reader035.vdocuments.us/reader035/viewer/2022062221/56649dc65503460f94abad6c/html5/thumbnails/11.jpg)
Lead Communication
Lead fills out form Lead notification sent Confirm lead receiptLead clicks validation
link Workflow selectionNurture marketing
sent
Lead interacts Tracking and reporting Lead status update
TriggerAutomatio
nAction
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Daily Prospect Activities Report
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Q & A?