potfolio 2012
DESCRIPTION
Cross-disciplinary Portfolio 2012TRANSCRIPT
Strategy
Interior
Simon Vanquaethem
Design Portfolio 2012
Service
Product& Furniture
Curiosity
HELLO
I'm Simon Vanquaethem, french designer in Amsterdam.
After almost 2 years of an exciting relationship with the Amsterdam and Dubai based creative agency DAY. where I produced a big part of my portfolio projects, I’m now seeking new challenges.
I studied for 6 years in Paris at the Ensci - Les ateliers (National institute for advanced studies in industrial design) where I developed a broad, flexible and creative approach to design.
I'm happy to show you a short selection of my works ranging from furniture to strategy, for big and small brands or just for the pleasure of doing.
If you need extra-help (eyes, hands, brain), let's get in touch!
ENJOY!
In my short and intense design carrier, I’ve been faced by a lot of different situations, each of them requiering the appropriate approach, regarding the user, the time, and the budget. To dive quickly in a project and make the right connections, I get to understand contexts, cli-ents, materials, spaces, brands, vocabularies, technics, dilemas, strategies, identities, creative Processes, hierarchy, priorities.
Understanding
TOOLS
I’ve always been a curious person, finding myself in strange situations, making experiments, observing details, asking questions... Curiosity makes me discover, learn and practice in a lot of fields. Since it’s the very base of the creative process, I place Curiosity as my top 1 tool and hobby.
Curiosity
Let it be an object, a space, an experience, a concept or a vision, I love the moment where it becomes visible.I sketch a lot, it’s the most efficient and direct design tool ever.Illustrator is a good and reliable friend, we have made some cool Illustrations, interiors, data-visualisations, together.
Representation
x
Strategy
Service
Product& Furniture
CuriosityINTERIOR
The LAB is a user centered space. By placing products and services in their context, it offers visitors a tangible way to meet Ziggo.
• Planning of the LAB • Design of the furniture elements • Graphical environment •
ZIGGO STUDIO IN UTRECHT
2009 - DAY. Creative direction Gesina Roters
To celebrate the 2012 collection, the stand is set up as a photo studio.
The visitors can see which stroller fit them the best, under the eye of a professional photographer and on the beats of the DJ.
• Design of the stand • Graphical environment •
2011 - DAY. Creative direction Gesina Roters
BUGABOO FAIR STAND
STRATEGY
Interior Service
Product& Furniture
Curiosity
The concept developed places Belgacom stores as the local source of inspiration, entertainment and services.
It is shaped by the users and for the users.
• Retail strategy study • Strategic positioning • Interior design •
BELGACOM RETAIL CONCEPT AND STRATEGY
2012 - DAY. In collaboration with Emilie Tromp and Lotte Poters.. Creative direction Louck De Sevaux & Gesina Roters
get inspired by new technologysee people’s advice
leave a markvisualize informations
help people to achieve something
tell stories
belgacom
belgacom belgacomgaclgacgacbelgag
hi eva!
let me show youmy latest phone...
did you know that...
hi eva!
In the surroundings of a store, geo-localized markers allow personalised push notifications.
Personal datas are made more friendly and underdstandable The social table offers interactive content
By mixing different functions responding local needs and opportunities, PARK offers new purposes to unoccupied office buildings.
• Brand strategy • Concept • Graphic design •
PARK
2012 - DAY. Creative direction Louck De Sevaux
sport
work care shops
accomodation culture
PRODUCT & FURNITURE
Strategy
InteriorCuriosity
Service
The Family Tree display is a shop in shop solution offering Bugaboo products an adaptative and scalable landscape.
• Concept • Design of the display • Visual Merchandizing •
BUGABOO SHOP IN SHOP DISPLAY
2009 - DAY. In collaboration with Tsjong Won Bruisma. Creative direction Louck De Sevaux
THE SWING
Fluidity, movement and continuity. As the link between the bones and the muscles, the swing plays with two qualities of the wood, its strenght and flexibility.
2008 - School project under the direction of Jean François Dingjian
SERVICE
Strategy
Interior
Product& Furniture
Curiosity
UTILISACTEUR
Utilisacteur is a service allowing citizens to share real-time informations about public transportation traffic, parking and car sharing possibilities.The illustration was produced to communicate the service at the Biennale du design de St-Etiennes. • Creative direction • Graphic design •
2010 - Utilisacteur
To minimize our dependency to bottled water, ÉVÉ focuses on the essence of the problem, the way people consume it.The service enhance the value of tap water by bringing moblility and better quality at a lower cost by adapting the existing system.ÉVÉ team won a 1st prize at the Cumulus Green Award Competition 2009.
ÉVÉ
2008 -Team project with Damien Arlettaz, Benjamin Salabay, from the Ensci, Diana Goldemberg, Morgane Léchard from the École Centrale des Pont et Chaussées.
CURIOSITY
Strategy
Interior Service
Product& Furniture
More than just an extra layer, artistic creation is an ongoing process.Photography, collages or little installations are a way to explore my surrounding and to underline observations.
1985 - 2012 Work in Progress
I HOPE YOU ENJOYED
This was a short presentation of my works, if you want to know more about a specific project, about me or if you want to see more, feel free to contact me, I would be pleased to meet you!
Simon Vanquaethem
(+31) 6 84 40 16 [email protected]
Strategy
Interior
Simon Vanquaethem
Service
Product& Furniture
Curiosity
Cross-disciplinaryDesigner