polystar corporate brochure
TRANSCRIPT
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Company 04
Global Presence 05
Milestones 06
Mission and Strategy 08
Elements of Success 10
Product Portfolio 12
Business Values 13
Solutions 14
Professional Services 16
Selected References 18
Use Cases 20
Customer Geographical Breakdown 22
Executive Team 24
2
Global Presence
PrEsENCEO
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Our Company Glob
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Global PrEsENCEour ComPaNyComPaNy Global
Presence
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Global Presence
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Global PrEsENCE
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Global
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Global presenCe
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presence Global
Polystar is the premier supplier of Customer Experience Management, network Monitoring and Test Solutions to leading telecom operators, communication service providers and network equipment manufacturers around the globe. our innovative product portfolio supports the complete lifecycle of new services and technologies—from design, pre-deployment verification and stress-testing, through roll-out, down to network assurance and service management of in-service mobile, fixed, IP or converged networks.
Polystar has extensive know-how and a proven track record over the last 30 years. Since the company’s inception, Polystar’s team of professionals has achieved a continuous and sustainable organic growth in a highly competitive industry. This is accomplished through continuous globalisation and diversification, leveraging of our expertise, and through our innovative products and strategic partnerships.
Today, Polystar is recognised as one of the fastest-growing companies in Sweden. Polystar strives to align its own business objectives with those of its clients. We owe our growth to our customers, who value our innovative products and exceptional services.
To address the growing number of international clients and the increasing demand for Polystar solutions, we have been continuously expanding our geographical presence over the past years, making considerable investments in selected major markets. Currently, we maintain eight offices around the world in Sweden, Canada, USa, Germany, UaE and Singapore. Polystar’s headquarters are located in Stockholm, Sweden.
Company Global Presence
We are committed to our customers and partners and have a passion for innovation.
» «
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20112012
2013
20102009
200820072006
20051998
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1983
Polystar oSIX and Polystar T&M merge to form Polystar Polystar is named one of the fastest growing companies in Sweden
for the second consecutive year
Polystar is recognised by Frost & Sullivan with the 2012 Global Customer Value Enhancement award in CEM
Polystar celebrates its 30th anniversary
Polystar is ranked as one of the fastest growing companies in Sweden Polystar acquires Xperior – a leading Scandinavian distributor of advanced test
systems and measurement solutions for the telecommunications market
Polystar reports the best result in company history
Polystar celebrates its 25th anniversary
Polystar surpasses 100 employees
Polystar Communication Technology (Beijing) Co., ltd is founded in China
Polystar merges with Swedish probe vendor oSIX aB, creating Polystar oSIX aB
oSIX aB is founded
Becomes a reseller of probe-based oSS/BSS solutions
Becomes a reseller of monitoring systems for the telecom market
Becomes a reseller of test systems for the telecom market
Polystar aB is founded
6
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oUR MISSIon
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Our Strategy
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“ Our products bring simplicity
Polystar’s mission is to deliver state-of-the-art technology that helps network operators around the world to improve their service and customer offerings, adopt to the rapid changes, and ensure their business advantage on the highly competitive market.
our goal is to become the market leader of Customer Experience Management, network Monitoring and Test Solutions. at Polystar, we continuously invest in product excellence and work on developing new cutting-edge products and technologies –all to bring our products to perfection. Having the best and most innovative solutions in place, the next step is to expand them into new geographical regions by establishing new and strengthening existing local presence on major telecom markets.
another key part of our strategy involves developing close customer partnerships. It is of the highest importance for Polystar to deliver excellence, along with long-term customer partnership and trust.
Mission
Strategy
Mikael Grill, CEo Polystar
to a complex environment. "
Polystar’s persistent work on developing and delivering market-leading solutions, high level of customer satisfaction and focused growth of the new markets are the main components of our success strategy.
»«
9
Succ
ess
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ENts
SUCCESSelements of suCCess
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Elements of Successsuccess success
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INNOVATION
EXCELLENCE
CUSTOMER DEDICATION
PEOPLE
our elements of success – our core values – define who we are. They are the cornerstones of our company. They influence the way we work with each other and the way we serve our customers.
INNOVATION at Polystar, we have been constantly pushing the boundaries of conventional thinking and technology. We transform innovative thinking into business value for our customers and partners.
EXCELLENCE We are dedicated to excellence, professionalism and continuous improvement in everything we do. We are committed to deliver superlative products and services, and adding value beyond what is expected.
CUSTOMER DEDICATION We build our customer relationships on trust, openness, mutual respect and integrity. We are dedicated to develop long-term relationships with our customers by listening to their needs and consistently delivering high-performance products.
PEOPLE We search, respect, and value different perspectives and experiences. We encourage open and effective communication and interaction. We value our em ployees’ knowledge and skills, and consider people our most fundamental asset.
Elements of Success10
Product Portfolio ProductPr
oduc
tPolySTaR
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Rportfolioportfolio Business ValuesBUSInESS
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Business
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BU
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NETwORk INSIghT
CUSTOMER INSIghT
SOLVER
CUSTOMER INSIghTPolystar’s Customer Insight solution enables operators to secure long-term success with customer experience management (CEM). It helps operators to gain competitive advantage by understanding customer behaviour, enabling outstanding customer care, the retention of the most valuable customers and adapting marketing and offerings to actual customer behaviour. It helps operators to improve overall customer satisfaction, and reduce churn.
NETwORk INSIghTPolystar’s network Insight solution enables operators to provide the best customer experience through outstanding network performance and quality. It helps operators to gain competitive advantage, improve customer experience and brand loyalty, while taking control of their networks and gaining a better understanding of the network behaviour.
SOLVERSolver is a high-performance load and stress test tool for mobile core networks. It simulates all generations of mobile access networks, SIP, and fixed networks with users generating life-like load to the core network. For nearly 10 years many operators and most leading mobile network vendors have appreciated Solver’s combination of advanced features and ease-of-use. Solver cost-efficiently provides the relevant data that aids the process of securing your mobile network investments and business.
Product Portfolio
LOAD TESTINg
ThE FOUNDATION OF CEMBusiness Values
ThE FOUNDATION OF CEMPolystar’s Customer and network Insight solutions form the foundation of a comprehensive Customer Experience Management deployment. The solutions help Communications Service Providers to gain rich insight into subscriber behaviour and to provide the best customer experience through outstanding network performance and quality. Polystar’s solutions enable CSPs to proactively manage mobile data growth, harness the value of Big data, and successfully monetise network assets. Polystar helps each CSP to make sense of its unique network data and turn it into actionable intelligence. Its market-leading, non-intrusive, true wire-speed probe solutions help mobile and fixed-line operators to simplify the view of ever-more-complex network technologies, visualise an end-to-end network performance and deliver deep and specific insight of the subscriber’s user experience. Customer Experience Management involves every part of an operator’s organisation and customer touch points. Customisable dashboards, trend data and reports create business intelligence from network data and help to deliver mission-critical information about operations and performance to different stakeholders of the organisation. Senior Executives, Product Management and Marketing, Customer Care, Key account Management, network & Service operations, Engineering, Roaming and Interconnect departments will all benefit from the actionable intelligence, gained from Polystar’s Customer and network Insight solutions.
LOAD AND FEATURE TESTINgSolver is a powerful tool for performing stress and feature testing of SIP, PSTn, 3G and 4G telecommunications networks. It helps operators and manufacturers to assert full control over their networks.The versatility of Solver makes it a key resource for all test requirements, across multiple departments – from purchasing, installation, licensing and training, to testing, reporting and maintenance. With the capability of simulating millions of subscriber sessions, Solver simplifies qualitative performance analysis for equipment manufacturers and network operators. Polystar continuously enhances Solver with new functionality to address emerging challenges. The latest release is focused on enabling rich voice services in converged networks, addressing the needs of VolTE, WebRTC and RCS technologies.
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solutionsPolystar
SolutionsPOLySTAR IS AN INTELLIgENT DATA PROVIDER DELIVERINg REAL TIME NETwORk AND CUSTOMER INSIghTSPolystar provides end-to-end analytics, monitoring, troubleshooting and reporting solutions that help network operators to harness the value of big data and successfully monetise their data assets. Polystar’s network Insight and Customer Insight solutions are complete, turnkey platforms that can be deployed as stand-alone solutions, or integrated with 3rd party systems, when required. as stand-alone solutions they grant operators vital information, displayed in a graphical user interface and specifically designed to deliver immediate value to their customers. When integrated, Polystar’s solutions can be used as a source of enriched data for Big data or other third-party solutions and in-house applications, such as customer experience management, fraud, roaming management, revenue assurance, interconnect billing re-conciliation, and oTa systems. By using the export and integration capabilities in Polystar’s solutions, operators can enhance their big data analysis and make better sense of the information goldmine.
We provide solutions that address the needs of various stakeholders within the operator’s organisation, such as Company Executives; network operations & Engineering; Roaming & Interconnect; Customer Care; Product Management and Marketing departments.
Turn your real time network data into actionable intelligence » Polystar solutions provide an unmatched
ability to create customised dashboards
that give a rich insight into your subscribers'
behavior and network performance «
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SubScriber AnAlyticS
Marketing analytics
Corporate analytiCs
NETWORK ElEmENTs AssURANCE
Network ANAlytics
Network MoNitoriNg
Roaming analytics
Interconnect AnAlytIcs
PolystarsolutioNsPolystar
solutioNspolystar
SolUTIonS
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PolySTaR SolUTIonS
SubScriber AnAlyticS
Marketing analytics
Corporate analytiCs
NETWORK ElEmENTs AssURANCE
Network ANAlytics
Network MoNitoriNg
Roaming analytics
Interconnect AnAlytIcs
SUbSCRIbER ANALyTICSThe Subscriber analytics solution delivers insights on voice messaging, data consumption and performance to customer
care. It improves overall customer satisfaction and helps to reduce churn through improved services in customer care. It
significantly increases First Call Resolution time and reduces escalations from front to 2nd line. In addition, it facilitates a
significant cost reduction by decreasing the time taken to resolve issues in troubleshooting activity.
Polystar’s Subscriber analytics solution makes customer care more efficient by
empowering customer care agents with the right information.
MARkETINg ANALyTICSThe Marketing analytics solution helps product management and marketing teams to develop a competitive edge by using objective
customer information. It enables operators to adjust business models faster than competitors and puts operators in a position to
increase market share and reinforce brand differentiation. Real user behaviour information empowers marketing teams to segment their
customer base, design more attractive product offerings, adopt tariff plans or business models, and improve the effectiveness of
marketing campaigns. By being able to adapt offerings and campaigns to actual user needs, operators will benefit
from increased aRPU, reduced churn and maximised return on investments.
CORPORATE ANALyTICSThe Corporate analytics solution is designed to enable account Management and Business Service teams to continuously monitor and
enforce Slas for key accounts, covering voice, SMS and mobile data services. It enables continuous monitoring of QoS, traffic volume
and service usage for each corporate account or group. The Corporate analytics solution allows operators to offer customer specific
Slas while identifying and proactively addressing potential issues before Sla levels are breached. With the Corporate analytics
solution, operators are able to retain the most valuable customers, assure their loyalty and build trust by providing
the true facts behind the quality delivered.
NETwORk ELEMENTS ASSURANCEWhether your network is in operation with live traffic or under development in your lab environment, these
solutions conveniently provide the ability to stress the system (with or without payload) to quickly identify or
locate dysfunctional network elements. Easy-to-use applications along with small-footprint hardware allow the
operator or manufacturer to verify the quality of the network’s performance very efficiently, before any
problems start to cost money and ultimately affect the users.
ROAMINg ANALyTICSThe Roaming analytics solution helps operators to maximise roaming revenue streams and ensure superior service quality. It enables
operators to accelerate the resolution time of roaming QoS issues, and helps to dramatically improve the experience of mobile users,
stimulating roaming revenue growth. operators will benefit from increased roaming usage, ensure customer retention, and strengthen their
brands to build differentiation in a competitive market. In addition, the objective information obtained enables operators
to negotiate better terms for their roaming agreements based on the performance quality actually delivered.
INTERCONNECT ANALyTICSThe Interconnect analytics solution helps operators to maximise and secure Interconnect revenues, ensure service quality and monitor
and enforce Service level agreements (Slas) for interconnect traffic. By ensuring consistency, it delivers a better customer and partner
experience. With Polystar’s Interconnect analytics solutions, operators will be able to explore new business opportunities and enable
rapid business decisions, based on objective data. The Interconnect analytics solution enables operators to detect and address
interconnect revenue loss by analysing incoming or outgoing traffic and service volumes.
NETwORk ANALyTICSThe network analytics solution captures, consolidates, aggregates, and analyses network data - and turns it into actionable network
and Business Intelligence. It helps operators to differentiate themselves from competitors by delivering superior network quality and
customer experience. It enables operators to gain operational efficiencies through end-to-end network and service monitoring and
maximise network uptime. operators will be able to optimise network investment with more accurate network planning and benefit
from reduced operational and support costs by rapid real-time detection of network issues. Polystar’s network analytics
solution helps to enhance Quality of Experience (QoE), increase customer loyalty and minimise churn. In addition,
it enables operators to increase market share, drive revenues and boost brand loyalty.
NETwORk MONITORINgThe network Monitoring solution enables operators to be one step ahead. advanced, real-time surveillance and troubleshooting
capabilities help operators to reduce time-to-market for new services and protect revenues by proactive management of network
performance through early detection of the network and service quality issues. It reduces the complexity of the network and allows faster
analysis and issue resolution. By delivering excellent and consistent QoE, operators are better able to
ensure customer retention and minimise churn.
pr
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PRoFESSIonal SERVICESservices
SERVICES
SERVICESSERVICES
ProfessionalProfessional
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ProfEssioNalProfEssioNalS
ERVI
CESsErViCE
sErViCEProfessional
service
which cannot be bought or measured with money,
“ To give real service you must add something ,
donald a. adams
and that is sincerity and integrity."
Polystar delivers tailored turnkey network Monitoring, Service assurance and Testing solutions in a rapidly evolving and complex telecommunications environment, where it is essential to provide clients with long- term partnership and a customer-focused approach. our goal is to make your business better through securing that you gain the highest possible value and a maximised return on your capital investments in our solutions. We believe that it is fundamental to have a business partner that you can rely on through the entire solution life cycle: a partner that continuously fulfills your needs, from the solution’s implementation, through its commercial use, to continuous modifications and upgrades. Therefore, Polystar has developed a broad service offering and implemented a global customer-centric organisation to deliver those services.
We offer a comprehensive Services portfolio for our solutions to support our customers’ business objectives.
» Project and Program Management » Customisations » design and Customer Integration » Managed Services » Solution-oriented Consulting
Polystar will work with you to determine or tailor the offering to fit your needs, and will assure that you benefit highly from the delivered services:
» Expertise, experience and resources needed to design, implement and integrate Polystar’s customised solutions into the customer network and business environment
» Knowledge transfer through training or workshops to capitalise on the capacity and business potential of Polystar´s solutions
» Customised reporting that pinpoints areas of specific interest for each individual customer, achieving maximum knowledge and awareness of the network infrastructure investment, and improved service management information
our Services portfolio, in combination with our strong commitment to the clients and a customer-centric approach, enable Polystar to be your reliable business partner, rather than just a vendor. our extensive experience of complex integrations worldwide assures predictable, successful, seamless and timely implementation and delivery of Polystar solutions.
Professional Services 17
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Selected References
With over 100 customers in more than 50 countries, covering all types of networks, Polystar is truly established as one of the market-leading vendors within its niche.
» «
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Mobile Data Monitoring
Network PerformaNce moNitoriNg
Network testiNg SubScriber AnAlyticS
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Use Cases
one of Canada’s largest communications companies uses Polystar’s products to handle the rapid mobile data growth
and to assure that all the required network applications are operational at all times. Using real-time and historical analysis
in oSIX and Jupiter, the operator is better able to troubleshoot and isolate signalling and application user experience
issues across their multi vendor network. Polystar’s customer has considerably improved efficiency, workflow and
processes within its organisation as a result. Further, the customer also benefits greatly from the insight it gains from the
behaviour of different handsets and devices on the network.
NETwORk TESTINg Polystar’s test tool Solver has helped a French mobile broadband operator to ensure the quality of
its brand new network. With Solver, the customer was able to verify the capacity, stability, and voice
quality of the network before its commercial launch. By letting Solver generate a considerable
amount of calls, the operator could monitor its Core network behaviour, react and adjust
correspondingly. Upon successful network rollout in January 2012, the operator is using Solver to
proactively ensure its users’ experience and discover weaknesses before they affect the customers.
SUbSCRIbER ANALyTICS a leading asian operator selected Polystar’s Subscriber analytics solution
to enhance the operational efficiency of its customer support teams. The
solution has been deployed to help front line support resolve customer
issues more effectively.
Results have been dramatic. The front-line team has been empowered
with the tools to resolve more issues, meaning that fewer problems are
escalated to the 2nd line. This has increased customer satisfaction and,
due to the lower costs of dealing with issues in the front-line team, the
overall ‘cost per call’ rate has been reduced. Put simply, with Polystar’s
Subscriber analytics solution, the teams resolve problems faster and at a
lower cost, delivering enhanced satisfaction for operators’ end-customers.
NETwORk PERFORMANCE MONITORINg Polystar deployed its Interconnect, network and Service assurance solutions at a major
communications provider in asia to cover legacy, GPRS and UMTS network technologies.
Polystar’s sophisticated, yet simple to use, reporting tool Jupiter enables the customer to
proactively improve network quality and efficiency, obtain a better overview over voice, data,
roaming, interconnect and other value-added services. In addition, the oSIX Real-time network
Monitoring solution grants the customer a powerful troubleshooting tool to proactively detect any
performance degradations in real-time, prioritise and resolve customer-impacting problems in the
most efficient and rapid manner. The implementation of Polystar’s network performance
monitoring and analysis system allowed the operator to take the next steps in the continuous
improvement of the network performance.
MObILE DATA MONITORINgPolystar supplied a network-wide signalling monitoring solution to a Spanish mobile operator, ensuring end-to-end
quality of service. Polystar’s future proof and powerful product portfolio aids the vision of the network operator to deliver
high quality mobile services to the market. In addition to giving the customer full visibility of the network performance
and services quality, Polystar’s reporting tool Jupiter also adheres to the very important Spanish SETSI regulation’s
quality KPIs. The implementation of this solution resulted in improved service quality and increased subscriber loyalty,
and will address the company’s strong focus on delivering superior quality to its customers.
SERVICE ASSURANCE
2120
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Custom
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Customer Geographical Breakdown
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Breakdown
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Americas 3%
Customer Geographical BreakdownPolystar has established an enviable global customer base, servicing over 100 mobile and fixed-line telecom operators, service providers and network manufacturers in more than 50 countries. We are justifiably proud of our considerable European footprint, gained throughout the years. Capitalising on this success and leveraging our deep expertise, Polystar continuously expands into new strategic markets, offering premium quality world-wide.
The chart shows the amount of sales per geographical region
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Mikael Grill
Erik Couture Thomas Nilsson
Joachim Borgh Niklas Berglind
Mikael grillChief Executive officer
Mikael Grill founded Polystar with the vision of making it the worldwide telecommunications test and service assurance company it is today. Mikael is also the CEo of the Polystar Group. Prior to working at Polystar, Mikael gained extensive experience through managing other technology companies.
Erik CoutureExecutive Vice President Sales and Marketing Erik Couture has over 20 years of sales experience in the technology industry. His current responsibilities at Polystar include worldwide leadership for sales and marketing. Prior to joining Polystar, Erik worked 9 years for the world’s largest database vendor and served several sales leadership positions during his tenure both in Canada and in the United States.
Thomas NilssonChief Technology officer
Thomas nilsson has over 15 years of experience in the telecommunications and IT industries. during his eleven years with Polystar he has held various management positions within the company, including Head of Product Management. as the Chief Technology officer of Polystar, Thomas is responsible for the roadmap and the overall product strategy.
Joachim borghChief operating officer
Joachim Borgh has dedicated most of his working life to telecom – more than 20 years in the industry, and 10 of these years at the world’s largest telecom vendor. His experience spans from Chief Technology officer to Vice President development positions. as Chief operating officer Joachim is in charge of delivery and support of the Polystar’s products and services.
Niklas berglindExecutive Vice President development
niklas Berglind has over 18 years of experience in the telecommunication industry.during the past years he has held various management positions within the company, such as Product Manager and Senior System Manager. Today niklas is an Executive Vice President development, being in charge of development and maintenance of Polystar's products. niklas is also a member of the Polystar Group Board.
Executive Team
Marie-France CoutureMarie-France Couture Chief Financial officer
Marie-France Couture is a Chartered accountant with extensive experience in finance and accounting, gained throughout her career spanning over more than 20years in Canada. Before joining Polystar, she has held positions of VP, Treasury andRisk Management and Corporate Controller for multinational companies in Canada.
2524
Mårbackagatan 19SE-123 43 FarstaSweden
Phone: +46 8 50 600 600Fax: +46 8 50 600 601Web: www.polystar.com
