playchip whitepapercdn.ceo.ca.s3-us-west-2.amazonaws.com/1dbomjg... · stainless games is an...

24
PlayChip WhitePaper PREPARED BY THE PLAYCHIP TEAM Ver 5.1 FEB 19 | 2017

Upload: others

Post on 26-Jun-2020

3 views

Category:

Documents


0 download

TRANSCRIPT

PlayChip WhitePaper

P R E P A R E D B Y T H E P L A Y C H I P T E A M

Ver 5.1 F E B 1 9 | 2 0 1 7

Disclaimer: The PlayChip Tokens are not securities and should not be purchased as an investment. This document is not a Prospectus for an Initial Public Offering. The Capital Market regulations do not apply to the PlayChip token generation event(s) and PlayLand Inc. has not filed for or received regulatory approval by any regulatory agencies including Canada or the United States.

Play builds the kind

of free-and-easy, try-it-out,

do-it-yourself character

that our future needs.

JAMES L. HYMES JR.

1.0 Executive Summary 02

2.0 PlayChip Alliance & Communities 03

3.0 Market Overview 04

3.1 Problems in the gaming Industry 05

3.3 PlayChip & PlayLand Solution 06

4.0 PlayChip Alliance Partners 07

5.0 Proof of Play 10

5.1 PlayLand LTD 10

5.2 PlaChip Wallet 10

5.3 Funding Allocation 10

5.4 PlayChip Ecosystem 11

6.0 PlayChip Core Team 12

6.1 PlayChip Advisory Board 14

7.0 The PlayChip Token 15

7.1 PlayChip Adoption 16

7.2 Development Roadmap 17

7.3 Ecosystem and Traction 18

8.0 Token Sale & Economics 19

8.1 Token Generation Event 20

8.2 Token Distribution 20

8.3 How to participate in the token generation event 21

8.4 Crowdsale from a technical perspective 22

Table of Contents

Executive Summary

PlayChip is advancing the gaming industry by harnessing the power of blockchain technology. We are focused on creating one universal gaming token (PlayChip), which will be used to incentivize, monetize, and reward users and contributors. As such, PlayChip aims to become the first and largest blockchain solution of its kind in the gaming industry.

PlayLand (a platform for social gamers) and the PlayChip Alliance (partner firms that will use the PlayChip token) will offer a host of gaming environments that utilize the PlayChip token. PlayLand will offer open-source Software Development Kits (SDKs) for multiple programming languages. The PlayLand SDKs will give game developers the ability to launch games on the PlayLand platform, while being able to take advantage of a massive network of PlayChip token holders and liquidity providers.

In essence, PlayLand can connect a full spectrum of games to a single virtual currency and digital identity in both the digital and physical gaming universe with a commitment to trust, transparency and security. With PlayChip, we are building a single currency platform and protocol for the next generation of gaming entertainment.

PlayChip and PlayLand Limited are supported by an impressive network of partners that includes: Enthusiast Gaming, Stainless Games Ltd. and Jackpot Digital Inc, amongst other leading innovators. PlayChip’s core team is led by Sheldon Inwentash, chief executive officer of ThreeD Capital Inc., and Jan Lindner, a veteran entrepreneur and gaming executive.

02

PlayChip Alliance & Communities To accelerate the growth and increase the adoption of the PlayChip token, we will be

working closely with a network of partners and their respective communities to ensure

technical integration throughout multiple platforms. This seamless process will ensure

user acceptance and a frictionless customer experience. The PlayChip Alliance currently

includes strategic partnerships with:

Mobi Media, a company who controls properties with over 400 Million existing subscribers across Gaming, Social and Telecom platforms will be integrating the PlayChip token throughout their ecosystem. Enthusiast Gaming Inc., a company who averages over 100 million visitors and 520 million page views monthly will be integrating the PlayChip token across their gaming network. Addap’s, a revolutionary blockchain browser will accept the PlayChip token as the preferred in-browser currency for all commerce related applications.

Fintech Select Inc. SelectCoin POS (Point Of Sale) terminals will be integrating the PlayChip token across thousands of physical locations.

Stainless Games Ltd, a developer of the game series “Carmageddon”, will be integrating the PlayChip token into their games as an in-game currency for their gamers.

Jackpot Digital Inc., a leading electronic table games and manufacturer will be integrating the PlayChip token into their games as in-game currency for their games for cruise ships, casinos and online operators.

Lucova Inc., a trusted payments solution partner that has over 1.7 million mobile payment transactions will be integrating the PlayChip token within their proprietary Point-of-Experience platform offered through retail locations across North America.

PlayChip is honored and excited to announce our first set of partners in the PlayChip Alliance.

Our respective partners will be actively participating and supporting our PlayChip token

fundraising efforts.

03

Market OverviewThe modern video games industry is in a constant state of flux, trying to keep up with

the demands of gamers, technology, and - increasingly - shareholders. As we step into

the seventh generation of video game consoles, games are increasingly complex, more

engaging - and more expensive to develop. The harsh reality is that modern game

development is expensive and carries big risks, thus creating a barrier to creativity and

crowd participation. The future of the game industry is in serious need for a modern solution.

Labor, knowledge and software tools for game creation have never been so accessible in

quantity, quality and price. Simultaneously, devices and platforms for game publication

have never been so abundant and yet the underlying structure of the gaming industry is

centralized and not trusted throughout the gaming community.

Our mission is to establish a new level of trust, transparency, and security in gaming

for both gamers and game developers. We are creating a new ‘world of gaming’ where

gamers earn rewards from winning games as well as being active participants

throughout the PlayChip ecosystem. The universal and dynamic PlayChip token has been

formulated to be utilized by gamers, content creators and gaming communities through

the PlayLand Platform and the PlayLand Alliance.

2017 Global Games Market = 108.98Bn1

-- 1 https://newzoo.com/insights/articles/the-global-games-market-will-reach-108-9-billion-in-2017-with-mobile-taking-42/ 04

A S I A - P A C I F I C

$51.2 Bn

E U R O P E , M I D D L E - E A S T A N D A F R I C A

$26.3Bn

L A T I N A M E R I C A

$4.4 Bn

N O R T H A M E R I C A

$27.0 Bn

Problems in the Gaming IndustryOne of the biggest problems facing the gaming industry today is a lack of originality

in design and production. Others, however, believe it is a matter of business – specifically,

the gap between small, indie production companies and big business. The PlayChip token

is set to address these problems using innovative technology and modern methodology

and governance practices.

1) Unfair Game Conditions and Lack of Transparency

Game developers, especially indies and small studios, are having a hard time achieving

success and competing on platforms where central authorities control everything, including

the sharing and handing out of game revenues. As a strong foundation for trading and

registering ownership of digital assets, blockchains, the distributed ledgers powering

cryptocurrencies such as PlayChip, can deal with many of the challenges that the industry

currently faces and make digital and physical gaming more transparent and fair.

2) FraudIt is estimated that for every legitimate virtual purchase made, there are 7.5 virtual

items lost to fraud. Video game developers being hampered by a dishonest chargeback process

from fraudsters for a number of reasons. Some major gaming platforms are forced to refund

game purchasers for all and any reasons due to the online nature of the industry.

3) High Fees and Slow Transactions

Game publishers and communities rely on third-party platforms to process virtual

goods transactions . Gamers encounter delays, opaque fund flow, high transaction

fees and commission fees. Developing a platform for managing virtual goods is

time-consuming and costly. The complexity of managing a virtual economy on

proprietary infrastructure delays time to market. Security concerns introduce a

further set of difficulties.

05

The PlayChip and PlayLand Solution1) Trust and Transparency The PlayChip Alliance uses blockchain technology to transform the entire gaming ecosystem,

ranging from creating more secure, instant and transparent payments to connecting gamers

and developers from across the globe. PlayChip liberates the entire Gaming industry from

the unfair grip of the centralized game economies and major platform monopolies. The

PlayChip Network makes the community (PlayChip token holders) the main benefactor of the

network success through encouragement of active participation. Prize pools from games deployed

on the PlayChip Network are never controlled by any central entity but rather a smart contract.

Payouts of prize pools are processed automatically upon completion of the games by way

of smart contracts on the Ethereum blockchain. No particular individual or entity can have

a centralized advantage at any stage of the gaming process through out the PlayChip network.

Reducing costs to developer and publishers while creating safe and secure environment for

gamers is the backbone of the PlayChip Network and the PlayChip token.

2. PlayChip eliminates Fraud in Gaming

PlayChip Network has developed extensive Know Your Cusomter (KYC) processes on top of Social

Networking Platform. Profiles are used to eliminate fraud when it comes to gaming transactions.

PlayChip Token’s that are purchased by acceptance of fiat currency via a credit card are

automatically locked for a 60 day period while we verify the user’s identity and right to use the

credit card that was utilized to purchase PlayChip tokens.

3. Reduced Transaction Fees and Increase flow of value

PlayChip creates an instant, borderless and frictionless flow of value between gamers and

content creators on a large scale therefore lowering the cost of transactions fees across

the network.

The PlayChip token uses blockchain technology to enable gamers to directly connect to

developers and compensate them for playing their games. The PlayChip smart contracts,

code stored on the blockchain which executes upon the completion of a transaction,

creates automated revenue sharing between developers and content creators.

06

PlayChip Partner Network

STAINLESS GAMES LTD Stainless Games is an established video game developer, creating cutting-edge games on all main

platforms. Best known as the creative force behind the multi-million copy selling “Carmageddon”

franchise, Stainless is an established developer out of the United Kingdom with a track record of

delivering quality and recognizable game titles. Stainless are world leaders in Driving/Simulation

technology as well as Collectible Card Game technologies and have published well over 30 SKUs

on Xbox, PlayStation, PC, PC Steam, iOS, Android, and OS X - with many millions of units in product

sales and downloads.

FINTECH SELECTFintech Select (FS) is a provider of robust and disruptive Prepaid Card programs, Mobile Banking

solutions and Cryptocurrency technologies with the goal of creating a new and ubiquitous environment

for these core offerings for consumers and businesses alike.

Fintech Select will be deploying a POS cryptocurrency solution to provide easy and hassle free

buying and or selling of cryptocurrencies through retail partners. The solution is interconnected with

the Selectcoin card and POS footprint that allows anyone to buy and sell cryptocurrencies through a

streamlined and simplified manner. The custom and proprietary solution makes every POS Terminal

a Cryptocurrency exchange. This will enable the POS cryptocurrency solution to sell and buy PlayChip

tokens from PlayLand platform users. Fintech Select’s payment technology will help facilitate the

distribution of the PlayChip tokens..

LUCOVA INC.

Lucova offers a Bluetooth customer identity intelligence platform for experience-centric

enterprise businesses. From customer recognition software, to hands free payments, to

point of experience (POE) software and everything in between. Lucova brings people, data

and technology together to power those small, everyday moments.

The PlayChip token will be integrated throughout the Lucova payment platform and POE

software offered through numerous locations across North America.

07

JACKPOT DIGITAL INCJackpot Digital Inc. is a leading electronic table games manufacturer and mobile gaming

provider for the regulated casino industry. Jackpot Digital specializes in multiplayer gaming

products, including poker and casino games, which are complemented by a robust suite

of back end tools for operators to efficiently control and optimize their gaming business.

Jackpot Digital will facilitate the PlayChip token’s participation in the physical gaming world.

The PlayChip token will be the first cryptocurrency accepted on the Jackpot digital system

by using the PlayChip token pre-paid card and POS system. This will allow gamers to use

the PlayChip token to participate on Jackpot Digital gaming tables while using the PlayChip

POS for fiat currency conversion and Prize pool redemption.

ENTHUSIAST GAMING INCEnthusiast Gaming is a media and technology company bringing together online and offline

gamers from around the world. Its grassroot beginning as a fan-lead community evolved into

the creation of the first few fan based social networking websites: Nintendo Enthusiast,

Gaming Enthusiast, PlayStation Enthusiast, and later TV and Film Enthusiast.

Enthusiast Gaming operates a live network of gaming events, competitions, markets

and gatherings within the fan-led local communities in which it was created, including the

Enthusiast Gaming Live Expo, Canada’s Largest Gaming Convention 12,000 Attendees.

The PlayChip token will be embedded within Enthusiast Gaming’s gaming and social platforms

and will be used for entry, rewards and payments for goods and services.

ADDAP’S

Addaps is a revolutionary blockchain based web browser that allows users to navigate

the online world in a smarter and safer environment. The Addap’s browser is a ABT

Decentralized web service protocol, allows users multi browsing, multi tasking and

multi screening web interfaces including creating and share environments. The PlayChip

token will be the first token to be accepted throughout the Addap’s browser interface.

The Addap’s browser will also be one of the primary operating environments that will host

the PlayLand platform using the PlayChip token.

08

MOBI MEDIA31 Global Telecommunication carriers in 21 Countries trust Mobi Meda to maximize their revenue

from over 350 Million subscribers. Mobi Media focuses on deliver captivating content and campaigns

to millions of mobile customers around the globe.

Mobi Media entertains, engages, informs and innovates through mobile. Whether it’s accelerating

revenue through premium SMS services, increasing engagement with competitions, games and

streaming services or bespoke m-commerce platforms, they are ready to help you increase your

presence in the global mobile marketplace. Our newest element to enhance our Global mobile

footprint would be incorporating the PlayChip token throughout our growing ecosystem.

09

Proof of Play (POP)In order to participate in such rewards and incentives, token holders must

actively participate in building our ecosystem through our method of judging

active participation called Proof of Play, also referred to as POP.

The idea of POP is quite simple: the more you play, the more rewards you can

earn. PlayChip token holders are required to participate in at least one transaction

within the period before a reward is given. The wallet holder will be incentivized

with a portion of the platform rewards including a portion of the network fees

based on the wallet addresses’ proportion of the total of the network tokens.

PlayLand LTD .

PlayLand Ltd., mission is to promote and support the PlayLand platform,

oversee the development and education of the universal PlayChip token infrastructure for

the digital and physical gaming world and establish a new level of transparency and security.

PlayLand Ltd., will be guided by a strong and diverse board, and will establish well defined

boundaries for operations of different types (eg. hiring, treasury management, code

development, etc.) as well as policies and process to ensure trust and transparency.

PlayChip WalletThe PlayChip Wallet is a multi-currency payment gateway inside the PlayChip ecosystem,

allowing users to exchange fiat money, and cryptocurrencies for PlayChip tokens to participate

on the PlayLand platform and PlayChip Alliance partner network.

10

11

Funding Allocation

All proceeds from the PlayChip token Public sale will be used to enhance the PlayLand platform and the use of the PlayChip token across the PlayChip Alliance.

50% Enhance technical and gaming development

30% Marketing and PlayChip Alliance expansion

10% Further develop technology hardware infrastructure

5% Security fees

5% Accounting & legal fees

PlayChip Ecosystem

PlayChip Team Jan Lindner / PRESIDENT - Game Development Executive and Entrepreneur Jan is the CEO of Stainless Entertainment and has over 25 years of managerial and

entrepreneurial experience in software development and corporate management.

Most recently, he served as the CEO of Leonid Systems, presiding over substantial

growth - as well as the company’s eventual acquisition by BroadSoft in 2015.

From 2009 to 2011, Jan headed the software division of Spin Master, a large multinational toy

manufacturer. Before that, Jan served as CTO at two global games publishers, Take 2 (publisher

of Grand Theft Auto) and Vivendi (publisher of World of Warcraft). Prior to these roles Jan started at

Ironport together with two founders, serving as CTO and VP Engineering. Ironport was acquired by

Cisco for over $800M in 2006.

Sheldon Inwentash / CHAIRMAN - Has raised over $15 Billion in venture capital invest-

ments Sheldon, is chairman and CEO of ThreeD Capital Inc., a global venture capital firm

specializing in investments in resources, technology and biotechnology.

Sheldon has over 30 years of investing experience. Through two decades leading Pinetree

Capital, Sheldon created significant shareholder value through early investments in

Queenston Mining (acquired by Osisko Mining Corp. for $550-million), Aurelian Resources (acquired by

Kinross for $1.2-billion) and Gold Eagle Mines (acquired by Goldcorp for $1.5-billion), amongst other

significant successful investments.

In 2007, he was a finalist for the Ernst & Young entrepreneur of the year award. In 2012, Sheldon received

an honorary degree, doctor of laws (LL.D) from the University of Toronto for his leadership as an serial

entrepreneur, his philanthropy, and commitment to making a difference in the lives of children and their

families.

Ben Tran / CEO OF PLUTO NETWORKS INC - Sales and Marketing Executive Ben has close to 20 years of experience as a senior sales and marketing manager for popular

brands such as Sony Canada, Limited Brands, Jacuzzi, and The Body Shop. He comes from

a computer and electrical engineering background, which led him to launch his own digital

marketing and data analytics firm in 2012.

Since discovering the business potential of Blockchain technology in 2015, Ben has worked with some of the

industry’s brightest minds to provide marketing solutions and broker funding for innovators. Through his vast

network of cryptocurrency professionals, fintech entrepreneurs, and high net worth investors across Canada

and Asia, Ben has raised significant capital for the successful launches.

12

Sameer Pirani / CEO OF PLAYLAND LTD. - Social innovator and Creative direction Sameer is a successful innovator, entrepreneur, and marketing executive who has made

a career of bringing ideas to life. Sameer is the founder of Eve Tab, a nightlife based app

offering patrons a VIP experience using innovative technology.

Sameer is an experienced, hands-on marketing professional, who has a successful

track record of leading the ‘big idea’ development, execution, and management of innovative,

results-oriented, cross-channel marketing campaigns. He has a history of leading marketing and

strategy for innovative brands, agencies and startups in the technology, entertainment, and social

networking spaces.

Daniel Bloch - Legal Advisor Throughout his career, Daniel has assisted clients by providing strategic business

solutions alongside sound legal representation. Daniel’s business and legal networks

provide his clients with international forums for obtaining financing, new business

connections, and local legal representation.

Daniel has conducted transactions in over 20 countries and has the requisite knowledge to help

his clients navigate the complexities of these transactions in all areas of corporate finance, private

equity, mergers and acquisitions, joint ventures, and securities law. Having served as both an

officer and director of Canadian and U.S. publicly listed companies, he knows how to balance the

needs of legal compliance with a company’s desire for increased growth and revenue.

David Schirmer / Community Director David is well known cryptocurrency evangelist who spends most of his free time

researching and extolling the virtues of Blockchain technology. He started his career

in Tax Consulting at Deloitte before moving into the manufacturing industry with

Saint Gobain (SGC) as a financial analyst and financial services manager. While at

Saint Gobain, David was introduced to lean methodology. These principles help to methodically determine

the value of various processes and outputs.

David focuses on the fundamentals of the currency, rather than putting greater weight in the

technical analysis. As such, David brings a detailed and analytical mindset to PlayChip.

13

PlayChip Advisory Board Patrick Buckland - Chairman and Co-Founder of Stainless Games Patrick is what can be termed an industry veteran. He has been programming

videogames since the early 80s and has been wholly or jointly responsible for a

number of bestsellers including Crystal Quest, Carmageddon and State of

Emergency. Patrick’s first commercially published game was in 1981. He has

also produced a varied range of non-game software over the years, including a

security system used by the CIA and NASA.

.

Elie Galam For the last 12 years, Elie has managed assets for hedge funds, deploying billions of dollars.

Since 2014 he has been investing heavily in eSports companies in Europe and

North America, and continues to increase his focus in this fast growing industry. He is a

non executive advisor and early investor in Gimli. Elie holds a Masters degree in mathematics

from Harvard University. He is also an advisor to Bancor, which was the world’s largest ICO

at the time it was held, raising 153 Million dollars.

Matt Edmunds - COO at Stainless Games Matt has been in the videogame business for 22 years, following a programming stint at BT’s

research laboratories. He was employee #1 at Stainless Games, and was a senior

programmer on the classic Carmageddon series of titles. Matt became COO of Stainless in

2003, and together with Patrick Buckland oversaw the development of a number of

successful titles, including the Magic: The Gathering - Duels of the Planeswalkers series.

Eric Weinstein - Managing Director at Neuberger Berman Eric is a member of Neuberger Berman’s Investment Risk Committee, a member of NB

Alternative Investment Management’s Investment Committee and is Chairman of Hedge

Fund Solutions. Neuberger Berman is the successor firm to Lehman Brothers’ asset

management division. At Lehman, Eric was a Managing Director and Chief Investment

Officer of Lehman Brothers Alternative Investment Management. Before joining Lehman,

Eric co-managed a fund of funds and a hedge fund seeding fund at Larch Lane Advisors. Previously, he

served as the head of Risk Management Advisory Services with SBC Warburg/O’Connor. Prior to joining

O’Connor, he was a vice president at First Manhattan Consulting Group and an associate at Morgan Stanley.

Eric earned an MBA from the University of Pennsylvania, the Wharton School and a BA from Brandeis

University. He serves as a member of the board of overseers for the Brandeis University International

14

Gary Hopkinson is a Managing Director at Eastmore Group Gary Hopkinson is a Managing Director at Eastmore Group, LLC in Beverly Hills, California

since October 1st 2017 investing in Public and Private Equity. From January 2008 until

January 2014, Gary had a successful start to his career being the Head of Asia’s leading

Brokerage and Investment Bank in Japan, managing over 100 investment professionals.

From January 2014, Gary helped create and manage a boutique investment bank for

Evolution Financial Group in Tokyo, Japan where he served as Managing Director, he also served as

Managing Director of Evo Fund which focuses on Quantitative Trading in Tokyo as well as being an investor

in Venture Capital.

Amit Jhas - CEO at Lucova Inc. Amit Jhas is a serial entrepreneur and currently the CEO at Lucova Inc., a customer

identity platform bridging mobile devices with point-of-sale infrastructure to power

human-centric transactions. Mr. Jhas has been the critical driver of transforming

point-of-sale solutions and mobile payment technologies that range from retail to dining

operators. Previously, Mr. Jhas oversaw the creation of Bedside Clinical Systems out of

Sick Kids Hospital and helped drive the development of an early-warning pediatric software solution from

research to FDA approval. In 2012, he oversaw the launch of Kapplex Inc., a digital microfludic platform

that was acquired in 2015. Over the last decade, Mr. Jhas has created significant shareholder value from

building high-technology businesses.

Adi Sossover - CEO at Addap’s Adi is the CEO and co-founder of Addap’s and ABT Technologies, a major disruptive

web-browsing engine associated with blockchain technology. Adi has over 25 years of

executive roles experience in software development and deployment in large corporations

and in public companies throughout Europe, US and Asia (with companies now part of Sie

mens AG and American Express Group). Business angel in the last 10 years, Adi continued

to innovate with international application development projects. Adi graduated from the Hebrew University of

Jerusalem in Economics and Finance.

David van Herwaarde - CEO at Mobi Media David is an Australian businessman with a diversified business portfolio ranging from

accommodation assets, construction business, crowd funding, and more recently taking

a mobile technology business to the frontier and emerging markets.

As a Chartered Accountant with a Bachelor of International Finance, David has a long

history in diversified hotel groups and as an equity partner of KPMG Australia, before retiring from public

practice to pursue his entrepreneurial ambitions. His latest venture of Mobimedia International has taken

a small mobile based operation from the Islands of the Pacific to an International business that connects to over 1 billion mobile customers. 15

PlayChip TokenPlayChip is a cryptocurrency token created for the PlayLand platform to be utilized throughout

the PlayLand Alliance network of applications as the primary method for in-app transactions.

The PlayChip is designed as an ERC20 Token on the Ethereum blockchain to allow for the

exchange of value between the different participants inside the PlayLand platform and

participating partner communities. The PlayChip token can be used towards participation

on multiple platforms that are a part of the PlayChip Alliance. The PlayChip token network

operator offers SDKs to utilize our Application Programming Interface (API) which allows

access to the PlayLand Platform and the PlayChip ecosystem.

PlayChip AdoptionThe adoption of the PlayChip token will be the primary focus of the PlayChip team and network

operators. Through strategic partnerships, development of new and exciting games and by providing

access and ease to be part of and participate in the PlayChip ecosystem. By bridging the gap

between the digital and physical world, we are changing the game.

To get us there we have outlined certain milestones:

Milestone 1: Innovators

Innovators tend to be risk takers and try new things. Before we embark on this new and exciting

new journey, we must think about safety first. The first stage in our development is to ensure safety

and security of all the participants through strict KYC and Anti-money laundering (AML) protocols within the

PlayChip wallet. Our first game, the PlayChip wallet and the Playland Platform (beta) will be released before

the public crowdsale. PlayChip token holders will have access to play and transact within our first game and

the PlayChip wallet.

Milestone 2: Early Adopters

We will offer open-source SDKs for multiple languages, wallets and payment platforms for

partners in our PlayChip Alliance and game developers looking to launch their games on the

PlayLand platform. A point of sale (POS) cryptocurrency solution will be deployed with partners

of the PlayChip Alliance. PlayChip tokens will be available for purchase throughout the PlayChip

Alliance network.

16

17

Milestone 3: Early Majority

The PlayChip Alliance will offer game plugins and PlayChip wallets across their entire

network providing PlayChip token holders a vast array of gaming options to meet their

growing needs. At this point, a number of marketing initiatives and campaigns will be in full

swing, focusing on acquiring as many users as possible. We will continue to work with our

PlayChip Alliance partners to cross-promote and expand our collaborative networks.

Milestone 4: Late Majority

We will be releasing a PlayChip cypto card program with few of our Alliance partners which

will offer PlayChip token’s for users at participating merchants. Simultaneously, we will be

launching a PlayChip Kiosk solution with Jackpot Digital Inc and Lucova Inc., where users

will be able to purchase or transfer their PlayChip tokens onto Jackpot Digital game cards to

participate in Jackpot Digital games.

Milestone 5: Laggards

The early focus on the adoption and advancement of the PlayChip token will be for gamers

and game developers. At this phase, we will switch focus to the spectators and social gaming

platforms that complete the current gaming ‘cycle of play’. The use of the token will be

spearheaded towards incentivizing, participation and content creation.

Development Roadmap

Concept and Development

Open PlayChip API for Game Developers

Release of Game X 1.0

Release of PlayChip Wallet

Q1/18 Token Generation event

and Crowd Sale

SAFT presale

PlayChip Wallet, PlayLand

Platform and Game X 1.0 development

Team, Funding & Business Development

Q3/18

Q2/18

Q1/18

Q1/18

Q4/17

Q3/17

Q2/17

Ecosystem & TractionInteractive gaming has evolved rapidly since the early days of arcade and Atari systems.

What was once a one or two-player experience is now shared widely around the globe, spanning across every conceivable measure of demographics.

In 1995 there were 100 million gamers worldwide; 1.2 billion as of 2013 and double that today to 2.6 billion.1

Revenue for the global gaming industry is estimated at excess of US$100 billion,

reaching US$108.9BN in 2017 and a projected US$128.5BN by 2020.2

The mobile gaming market with 2.2 billion gamers across the globe is expected to

generate US$108.9 billion in game revenues in 2017.3

1. The average US gamer is 35 years old.4 According to a recent report from the Entertainment Software Association, 72% of US gamers are aged 18 or older, with women being 31% of that number. Women aged 18 and older actually represent a significantly greater portion of gamers than boys under the age of 18 (31% versus 18%).

2. More people watch online video game play than major cable networks and subscription entertainment services. At 665 million strong, these consumers are cutting the cord on traditional cable packages and subscriptions in favour of DIY platforms. SuperData, a gaming and technology research firm, estimates that ads and direct consumer spending on mgame video content will reach $4.6 billion in 2017.5

3. eSports (short for Electronic Sports), the name given to professional competitive gaming, will generate nearly $700 million in revenue in 2017. Extrapolating the current year-on-year growth rate, Newzoo – an eSports and global–gaming market intelligence provider, projects that number will reach $1.49 billion by the year 2020.6

-- 1 https://www.superdataresearch.com/market-data/gaming-video-content/2 https://www.statista.com/topics/3070/us-gamers/ 2 https://newzoo.com/insights/articles/the-global-games-market-will-reach-108-9-billion-in-2017-with-mobile-taking-42/4 https://www.statista.com/topics/3070/us-gamers/3 https://newzoo.com/insights/articles/the-global-games-market-will-reach-108-9-billion-in-2017-with-mobile-taking-42/4 https://www.statista.com/topics/3070/us-gamers/4 https://www.statista.com/topics/3070/us-gamers/5 https://www.superdataresearch.com/market-data/gaming-video-content/2 https://www.statista.com/topics/3070/us-gamers/ 6 http://www.businessinsider.com/esports-market-growth-ready-for-mainstream-2017-3opics/3070/us-gamers/ 18

M O B I L E$46.1 Bn

C O N S O L E $33.5 Bn

P C$29.4 Bn

$108.9 Bn

19

Token Sale1,000,000,000 PlayChip tokens80% 800,000,000 PlayChip tokens will be available for accredited investors through a SAFT

20% 200,000,000 of PlayChip tokens will be available for the Crowd Sale

1. SAFT - Simple Agreement for future tokens Price: $0.06 per tokenDates: Feb 18th - Mar 19th, 2018

2. CROWD SALE

Price: $0.10 per tokenDates: Mar 19th - Apr 20th, 2018

Token Economics:5,000,000,000 PlayChip tokens

20% 1,000,000,000 PlayChip tokens will be available through a pre-sale using a SAFT and a public sale

12% 600,000,000 PlayChip tokens will be available for current PlayChip Alliance members

60% 3,000,000,000 of total tokens will be available for Reserve. 1.5 Billion for future PlayChip Alliance partners and 1.5 Billion tokens to distribute through an Air Drop system based on technology and growth milestones.

8% 400,000,000 PlayChip tokens will be available for Early Investors, Founders and Advisors

SAFT tokens will be locked for 3 months after the sale begins.

Founder and Advisor tokens will be locked for 6 months after the sale begins.

20

Token Generation Event START DATE: 19th of March 2018 (12:00 PM EST (New York/Toronto, UTC-5)END DATE: 19th of April, 2018 (12:00 PM EST, UTC-5)Currency accepted: ETH, BTCMinimum purchase amount: 0.1 ETH or 0.001 BTCMaximum purchase amount: No limit

* ETH exchange rates are subject to change without notice prior to the start of the public crowd sale. Once the public crowd sale starts the exchange rate will be locked.

Token Distribution 20% of the total tokens will be available to purchase during our Public Sale. 20% of the total tokens will be held for early investors, team members and advisors. 60% of the total tokens will be held in reserve for which half will be available for new PlayChip Alliance partners and the other half will be deployed to all existing PlayChip token holders upon completion of technical and growth milestones using an Air Drop system.

PlayLand continues to add value and strategic partners through our Playchip Alliance. To help increase protocol adoption we will be using the Token Network Effect model. As the PlayChip Alliance network grows, the PlayChip token adds value to the platform and accelerates network effects.

PlayChip is focused on aligning incentives across all stakeholders, ensuring velocity and higher growth then centralized organizations. The PlayChip token network will carefully manage the distribution of tokens across all five groups of network participants (users, core developers, third-party developers, investors, service providers) to maximize the growth of the network.

“Token networks align network participants to work together toward a common goal — the growth of the network and the appreciation of the token.” — Chris Dixon

TOKEN NETWORK EFFECT

Overall utility = financial +application utility

Financial utility

Application utility

How to Participate in the PlayChip token generation event 1. BUY CRYPTO CURRENCY

Find an exchange:

Some examples are: Kraken, CoinSquare, QuadrigaCX, GDAX, Bitflyer Bithumb, Coinone, Korbit, Unocoin, Koinex and BTCC

Register account: What you need: Government verified Identifications & Bank Account

Load Account: Send Fiat currency to your new account (Applies to certain exchanges. Not all exchanges accept Fiat)

Buy cryptocurrency: With your fiat money you can now buy Bitcoin, Ethereum etc.

2. CREATE YOUR PERSONAL WALLET

Crypto wallets are used to store and access your digital currency.

Choose an Online and or Mobile wallet: MyEtherWallet

Chose a Hardware Wallet: Trezor, Ledger Nano etc.

To be compatible, a wallet must be able to export your Private Key and be able to call arbitrary contract methods

Incompatible wallets for the PlayCihp token: Any Bitcoin or Ethereum exchange which includes Bitfinex, Binance, Bittrex, BitStamp, Cex.io, Coinbase, Kraken, and Poloniex

3. PARTICIPATE IN TOKEN GENERATION EVENT

Read PlayChip token generation agreement: Understand how the token sale works: Price per token, timeline, etc

Download the wallet: Download PlayChip wallet and create a profile.

Send Money: Send cryptocurrency from your chosen personal wallet (DO NOT SEND FROM EXCHANGE WALLET) to the ICO address. Set proper gas amount/price.

Receive PlayChip Tokens: PlayChip tokens will be distributed upon completion of the Crowd Sale and our internal Know Your Customer process.

Move PlayChip Tokens: If tokens are not in a secure location, move your tokens such as a paper wallet or hardware device like Trezor or Ledger.

PlayChip - Log into one of our partners on the Network, select the game and Just Play!

21

Crowdsale from a technical perspective 1. CREATE LEGAL CONTRACT

2. CREATE ETHEREUM TOKEN CONTRACT

3. REGISTER AND ACCEPT TERMS

4. WHITELIST FOR TOKEN GENERATION EVENT

5. AUTHORIZE USER TO INVEST AS WELL AS SEND ETHEREUM OR BTC DONATION ADDRESS

6. SEND ETHEREUM OR BTC TO PURCHASE

7. USER BALANCE INITIALIZATION

8. PLAYCHIP TOKEN TRANSFER

22