picture perfect transforming the library tour with instagram elizabeth marcus, undergraduate...
TRANSCRIPT
![Page 1: Picture Perfect Transforming the Library Tour with Instagram Elizabeth Marcus, Undergraduate Experience Librarian, Western Carolina University, emarcus@email.wcu.edu](https://reader036.vdocuments.us/reader036/viewer/2022070415/5697bf9f1a28abf838c94bb4/html5/thumbnails/1.jpg)
Picture Perfect Transforming the Library Tour
with Instagram
Elizabeth Marcus, Undergraduate Experience Librarian, Western Carolina University, [email protected]
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What Type of Library Do You Work At?
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Which Social Media Platforms Does Your
Library Use?
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The Challen
geTraditional library tours did not engage first-year students at the point-of-need.
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The Idea• Colleague shared
information from ACRL conference.
• Lauren Wallis, author of Do-It-Yourself Library Instruction blog.
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Online Adults, ages 18-29
Use Instagram
(Pew Research Center, 2015)
The Data
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The Activity
1. Divide class into small groups.
2. Assign each group a task(s) (e.g., find the best study spot).
3. Provide 10-15 minutes for exploration.
4. Return to instruction space to review photos. Librarian may add new information at this time.
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Activity Tasks
• A poster about the library’s classification system
• A room you can reserve to practice group presentations
• A book in the general collection about careers in tourism
• A DVD you would like to check out.• A book in the reference collection about
Africa• Something you would not expect to see
in a library
• Meet a library staff member and ask what they do. Instagram an item related to their job duties. (Do not take their picture unless they volunteer.)
• A gigantic children’s book• A charging station• Where to print in the library• A sign with Hunter Library’s operating
hours• A very large world map
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Lessons LearnedSecurity settings on students’ personal Instagram accounts often prevent photo viewing.
Fix: Use library’s Instagram account.
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Lessons LearnedStudents are hesitant to log
out of their Instagram account.
Fix: Ask instructor to prepare students before
library visit.
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Lessons LearnedActivity is challenging with
small classes.
Fix: Confirm number of students and willing smartphone users
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Lessons LearnedVague tasks are confusing (e.g., find something fun).
Fix: Ask students to find a specific object, person, or location in most cases.
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AssessmentFormal vs. Informal
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Assessment
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Student Feedback 148 Total Responses
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How Could The Activity Be Improved?
Top 4 Responses
1. Increase number of tasks for each group
2. Allow more time to explore the library
3. Add greater variety of tasks4. Make tasks more
challenging
Assessment
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In Your Library• Ideal Activity for Teen
Library Programs• Teaching Moment for Other
Demographic Groups• Apply for Technology Grants
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Thank You!
Visit Hunter Library’s Instagram Page at
http://www.instagram.com/hunterlibrary
Questions?Contact Information
Elizabeth Marcus Email: [email protected]
Phone: 828-227-3398
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Photo Credits1. Library Tour Group- http://userscontent2.emaze.com/images/9ab8ce47-e9c3-4d3d-
aca0-e7d491bbd3d8/79cc19f5-c445-43a3-a3de-55bad27a11a0image6.jpeg
2. Laptop Typing- https://parincblog.files.wordpress.com/2014/04/laptop-hands2.jpg
3. Instagram Phone- http://s3.amazonaws.com/digitaltrends-uploads-prod/2014/12/Instagram-header.jpg
4. All other photos in this presentation are from Hunter Library’s Instagram page- http://www.instagram.com/hunterlibrary.
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Works CitedDuggan, Maeve. “Mobile Messaging and Social Media – 2015.” Pew
Research Center. August 2015. Available at: http://www.pewinternet.org/2015/08/19/mobile-messaging- and-social-media-2015/.Lenhart, Amanda. “Teen, Social Media and Technology Overview 2015.” Pew Research Center. April 2015. Available at: http://www.pewinternet.org/2015/04/09/teens-social-media-technology-2015/.Wallis, Lauren. “#selfiesinthestacks: Library Instruction with Instagram.” The Innovative Library Classroom. Radford, VA. May 13, 2014. Conference Presentation. Available at: http://www.slideshare.net/lmwallis/library-instruction-with-instagram?related=1