pheon: the concept
DESCRIPTION
Presentation for Smithsonian staff as part of the 2.0 Forum on March 24, 2010.TRANSCRIPT
PHEON: Beginnings• Core narrative
• Mission-based gameplay – on-line component• Multiple entities can participate
PHEON: Goals• Increase familiarity with our collections• Inspire creativity• Connect art with *real* life• Raise awareness of the American Art Museum
+53° 13' 53.97"-1° 36' 58.39"
PHEON: Process• Proposal from CityMystery• Executed contract!• …Discovery• …Design• …Launch• …Evaluate• …Archive