peter bailey, ceo, foundation for regional development - marketing regional areas as an alternative...

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Presented by “Marketing Regional Areas as an alternative to Urban Living” 1

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Presented by

“Marketing Regional Areas

as an alternative

to Urban Living”

1

Encourage Regional Living - why?2

� Cost effective for your Company

� Build longevity with your employees

� Provide jobs for the youth of your Mine’s community

� As Sydney grows toward an extra 7 million – more & more

will be seeking alternatives outside of the metropolitan area.

They made the move ...3

Minimising the Impact of FIFO......4

You may all be aware of the impact of FIFO

�High staff turnover

� Family breakdowns

�Communities don’t benefit

How to build & attract a local &

loyal workforce .....5

Build it they will come:

� How do you attract a loyal workforce?

� How do you build a loyal workforce?

� How do you create a local workforce?

FRDL – is a not for Profit6

New and expanded Membership open to all

We work for regional and coastal Australia

� Independent Chairman- Anthony Fox -current

� Finance Director- Sam Notley- current

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Foundation for Regional Development Limited

Armidale NSW 2350

E: [email protected]

T: (02) 67715633

W: www.frdl.org.au

Peter Bailey – Chief Executive Officer