personalized email marketing!

11
Email Marketing – A Personalized Approach for Marketers

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Page 1: Personalized Email Marketing!

Email Marketing – A Personalized Approach for Marketers

Page 2: Personalized Email Marketing!

You can make your Consumers’ buying journey shorter!

Did you know how?• Right behavioral data

• In-depth conversation

• Simplify the buying choice for the customer

• Include relevant life situations

• Apply the right marketing mix

• Instant follow-up once the customer takes an action

Page 3: Personalized Email Marketing!

How to Create Personalized Experiences?

To stand out, the first step of personalization is creating a customized experience through custom-

segmented marketing messages

Demographic

Psychographic

Behavioral

What customers

love

to find out!

Page 4: Personalized Email Marketing!

How to Create Personalized Experiences?

Personalized mails have

25% higher open

rates &

51% higher click

rates

Segment by industry, location,

habits etc.

Address unique needs

Send individually personalized

messages Target customers

Page 5: Personalized Email Marketing!

New Ways to Create Personalized Experiences

Online Newsletter Marketing Article Marketing

Tips Marketing Infographic Marketing

Drip Marketing Pop-up Marketing

Photo Mail Marketing

Photo Personalization

Logo Marketing H2H Marketing

Event based Marketing

Piggyback Marketing

Page 6: Personalized Email Marketing!

How to Make Personalized Marketing Work for Business!

Customize your product

with personalizatio

n

Page 7: Personalized Email Marketing!

How to Make Personalized Marketing Work for Business!

Design customer-fitted

website

Page 8: Personalized Email Marketing!

How to Make Personalized Marketing Work for Business!

Personalize email,

social media & snail mail marketing

conversations

Page 9: Personalized Email Marketing!

How to Make Personalized Marketing Work for Business!

Encourage shared

communications & marketing messages

Page 10: Personalized Email Marketing!

Create Pre-event Marketing Checklist

Page 11: Personalized Email Marketing!

Want to learn more about Email Marketing strategies?

Visit our site: to know the right strategies and tactics of email marketing all power-packed in this whole book! Explore a little more.