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CREATIVE DIRECTOR / PORTFOLIO 2020 Portfolio: paularmstrong.pro / Email: [email protected] / Tel: + 44 (0) 7794 056 899 Paul Armstrong

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Page 1: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

CREATIVE DIRECTOR / PORTFOLIO 2020

Portfolio: paularmstrong.pro / Email: [email protected] / Tel: + 44 (0) 7794 056 899

Paul Armstrong

Page 2: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

I’ve learned that people will forget what you said, people will forget what you did,

...

DR. MAYA ANGELOU American poet, singer, memoirist,

and civil rights activist.

PAUL ARMSTRONG / CREATIVE DIRECTOR / P2

Page 3: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

I’ve learned that people will forget what you said, people will forget what you did,

but people will never forgethow you made them feel .

DR. MAYA ANGELOU American poet, singer, memoirist,

and civil rights activist.

PAUL ARMSTRONG / CREATIVE DIRECTOR / P3

Page 4: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

AT A GLANCE

My

WorkPAUL ARMSTRONG / CREATIVE DIRECTOR

PAUL ARMSTRONG / CREATIVE DIRECTOR / P4

Page 5: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

CAMPAIGN: Dual campus programAGENCY: BbpGLION

PAUL ARMSTRONG / CREATIVE DIRECTOR / P5

Page 6: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

A Bespoke new business gift, sent to Donatella Versace prior to a meeting.

A custom bult website demonstrating what a partnership with Glion might look like. To be shared with the Fendi Sisters after an initial meeting. AGENCY: Bbp

GLIONPAUL ARMSTRONG / CREATIVE DIRECTOR / P6

Page 7: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

CAMPAIGN: Video meetings just got a lot better.PRODUCT: Zone wireless headset and webcam bundle.AGENCY: BBP

LOGITECH

PAUL ARMSTRONG / CREATIVE DIRECTOR / P7

Page 8: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

CAMPAIGN: Video meetings just got a lot better.PRODUCT: Rally - A video conferencing system for medium and large rooms.AGENCY: BBP

LOGITECH

PAUL ARMSTRONG / CREATIVE DIRECTOR / P8

Page 9: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

CAMPAIGN: Video meetings just got a lot better.PRODUCT: Logitech and Zoom, the perfect partnership for seamless video conferencing in rooms of all sizes.AGENCY: BBP

LOGITECH

PAUL ARMSTRONG / CREATIVE DIRECTOR / P9

Page 10: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

Printers thatwork as hardas you do...You can expect much more than printing from

the Canon imageRUNNER 1750i. It’s the

all-in-one, black and white business solution

that’s as multifunctional as you. It’s fast, net-

work-ready and always set for even more work.

It’ll save you so much time, you’ll remember

what lunch is all about.

For more information visit canon.co.uk or:

you can

Printers thatwork as hardas you do...Jess Martin will tell you that at 5pm the day

before a show, her design house is as frantic

as any fast-growing business. It’s at times

like these that you expect your team to go

beyond the routine of work. And with Canon,

you can expect more from your printer. When

the pressure’s on, PIXMA MX895 will go the

distance with you too.

For more information visit canon.co.uk or:

you can

CAMPAIGN: Printers that work as hard as you doAGENCY: BbpCANON

PAUL ARMSTRONG / CREATIVE DIRECTOR / P10

Page 11: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

The

FabricSkinKeyboard Folio

Beautifully crafted to complement both you and

your iPad®. The Logitech® FabricSkin Keyboard

Folio is a sleek, protective keyboard folio with

full-size keys seamlessly integrated into the

liquid-repellent FabricSkin surface.

Other style options available

One icon deserves another.

Logitech_Icon_R3_5.5.indd 4 16/04/2013 10:54

The

FabricSkinKeyboard Folio

Beautifully crafted to complement both you and

your iPad®. The Logitech® FabricSkin Keyboard

Folio is a sleek, protective keyboard folio with

full-size keys seamlessly integrated into the

liquid-repellent FabricSkin surface.

Other style options available

One icon deserves another.

Logitech_Icon_R3_5.5.indd 5 16/04/2013 10:54

CAMPAIGN: FabricSkin Keyboard FolioAGENCY: BbpLOGITECH

PAUL ARMSTRONG / CREATIVE DIRECTOR / P11

Page 12: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

PROJECT: Brand strategy, identity and website designAGENCY: Unrattled

PAUL ARMSTRONG / CREATIVE DIRECTOR / P12

Page 13: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

VIA 3 IN-DEPTHCASE STUDIES

A DEEPER

LookPAUL ARMSTRONG / CREATIVE DIRECTOR

PAUL ARMSTRONG / CREATIVE DIRECTOR / P13

Page 14: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

Find out why space and aerospace businesses are gravitating towards CornwallAerospace Cornwall and Spaceport Cornwall wanted to attend the Farnborough International Air show and show the world why Cornwall is becoming the best place in Europe for aerospace and space businesses to grow.

We crafted bold messaging and a powerful visual presence that would command attention and create intrigue at the show. We then teamed up with our strategic partners at Formation Live to develop a futuristic event stand that would make our clients impossible to ignore.

CASE STUDY 1JOINT CLIENT: Aerospace Cornwall & Spaceport CornwallAGENCY: Unrattled

CORNWALL

FIND OUT WHY

AEROSPACEBUSINESSESARE GRAVITATING TOWARDS

SPACE AND

PAUL ARMSTRONG / CREATIVE DIRECTOR / P14

Page 15: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the
Page 16: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

PLAY THE VIDEO OVERVIEW

COPY AND PASTE LINK INTO BROWSER:https://unrattled.co.uk/work/aerospace-cornwall/

COPY AND PASTE LINK INTO BROWSER: http://unrattled.co.uk/casestudies/CDC.pdf

DOWNLOAD THE UNRATTLED CASE STUDY

PLEASE NOTE: You will require internet access to preview the Case study video or to download the PDF version. If you can’t access by clicking in the PDF, please copy and paste the links directly into your browser.

CASE STUDY 1JOINT CLIENT: Aerospace Cornwall & Spaceport CornwallAGENCY: Unrattled

PAUL ARMSTRONG / CREATIVE DIRECTOR / P16

Page 17: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

A brand refresh, positioned to solve the most complex challenges within the construction industry.JBDS are a subdivision of the renowned J Browne Group of companies offering specialised developer and site enabling services to property developers.

Unrattled devised a new brand positioning and identity system for them, representing the complexity of the projects they are known to take on and the simplicity of the solutions they provide.

CASE STUDY 2CLIENT: JBDS - J Browne Developer ServicesAGENCY: Unrattled

PAUL ARMSTRONG / CREATIVE DIRECTOR / P17

Page 18: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the
Page 19: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

PLAY THE VIDEO OVERVIEW

COPY AND PASTE LINK INTO BROWSER:https://unrattled.co.uk/work/jdbs/

COPY AND PASTE LINK INTO BROWSER: http://unrattled.co.uk/casestudies/JBDS.pdf

DOWNLOAD THE UNRATTLED CASE STUDY

PLEASE NOTE: You will require internet access to preview the Case study video or to download the PDF version. If you can’t access by clicking in the PDF, please copy and paste the links directly into your browser.

CASE STUDY 2CLIENT: JBDS - J Browne Developer ServicesAGENCY: Unrattled

PAUL ARMSTRONG / CREATIVE DIRECTOR / P19

Page 20: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

Defining a visual flavour for the worlds first Cornish Clotted Cream gin.The Wrecking Coast Distillery were in need of enhancing their current identity, brand perception and product label design.

This resulted in developing the brand guidelines, identity usage and rolling it out across various channels. All whilst ensuring that it delivers a clear message... that it’s a handmade craft but premium brand.

CASE STUDY 3CLIENT: The Wrecking Coast Distillery AGENCY: Unrattled

PAUL ARMSTRONG / CREATIVE DIRECTOR / P20

Page 21: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the
Page 22: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

PLAY THE VIDEO OVERVIEW

COPY AND PASTE LINK INTO BROWSER:https://unrattled.co.uk/work/the-wrecking-coast-distillery/

COPY AND PASTE LINK INTO BROWSER: http://unrattled.co.uk/casestudies/TheWreckingCoast.pdf

DOWNLOAD THE UNRATTLED CASE STUDY

PLEASE NOTE: You will require internet access to preview the Case study video or to download the PDF version. If you can’t access by clicking in the PDF, please copy and paste the links directly into your browser.

CASE STUDY 3CLIENT: The Wrecking Coast Distillery AGENCY: Unrattled

PAUL ARMSTRONG / CREATIVE DIRECTOR / P22

Page 23: Paul Armstrong - UNRATTLED · PAUL ARMSTRONG / CREATIVE DIRECTOR / P22. Thank you If you’d like to learn more about me and my journey so far, please get in touch. I’ve found the

Thank youIf you’d like to learn more about me and my journey so far, please get in touch.

I’ve found the best relationships always begin over a good brew and a quick chat.

Paul Armstrong Tel: + 44 (0) 7794 056 899 / Email: [email protected] Portfolio: paularmstrong.pro