www.GlobalPatentSummit.com • 1-800-882-8684 • enquiryiqpc@iqpc.com

Media Partners:Sponsors:

Patent StrategieS

LITIGATION, MONETIZATION & REFORM

EXPLORING PATENTS THROUGH

Featured SpeakerS include

Join uS in order to:

march 12th & 13th, 2015

hilton Santa claraSanta clara, ca

• Develop in-house expertise to facilitate smart decision-making

• Understand, and respond to, changes in the patent reform landscape and recent SCOTUS rulings

• Take a deep dive into the International space through sessions focused on the EU’s Universal Patent Court plan & an update on the Patent space in India/China

Kevin Curran, Esq. Global Patent

Counsel, Diabetes Care Global IP

Bayer Healthcare

Bill Harmon Former- Assistant General Counsel, Patent Litigation

Microsoft

Dan Wan Senior Counsel,

Patents and Litigation CBS Interactive

Demarron Berkley Patent

Litigation Counsel Google

“Fascinating topics, from knowledgeable speakers.”Greenberg Traurig

Leah Poynter Waterland

Director, IP Litigation

Cisco

• Improve your company’s proficiency with regards to efficient & effective patent portfolio management

• Collaborate with outside counsel in order to maximize results while minimizing costs

• Empower your legal department with proactive strategies for shutting down Trolls

Benchmark your Patent Strategies against Patent Holding Heavyweights

Dear Colleague,

The Patent space is in a state of flux! From a recent deluge of Patent related Supreme Court cases, providing the industry with some incredible motivations in order to bring yourselves up to speed on the future of patent law – to – the Universal Patent Court system in the EU - to some of the most important strategies relating to Litigation, Outsourcing, and Monetization – IQPC’s Global Patent Strategies Summit taking place this March 12th & 13th, 2015 in San Jose, CA - will provide real perspectives and strategies for confronting some of your biggest Patent related challenges!

From the Alice v. CLS Bank decision to the Nautilus, Inc. v. Biosig Instruments, Inc., case – this summit will offer the opportunity to familiarize yourself with the ramifications of those, and other, recent cases and to understand how those decisions will affect the future of patent law.

Learn from distinguished industry ambassadors representing the Technology & Pharmaceutical industries. Hear from Bayer, Microsoft, eBay, C.R. Bard, Juniper Networks, GSK & many others – discussing issues as varied as Patent Litigation Strategies, Monetization & Licensing, an International Spotlight on trans-national issues, the ITC’s role, Risk Assessments & more!

Take this opportunity to reacquaint yourself with some of the most important issues at play in the industry today by participating in an interactive forum designed with engagement and open discussion in mind. Don’t miss out on the opportunity to learn and benchmark with your peers, receive an update on recent Supreme Court cases, and discover how best to monetize and protect your Intellectual Property!

Alex Chard Divisional Director IQPC

Take part in engaging and interactive workshops designed to

test your knowledge and challenge

your assumptions. See PAGE 3 for

more details!

countrieS/regionS:

Western US 50%

Mid Western US 15%

North Eastern US 10%

Southern US 10%

Canada 10%

International 5%

www.GlobalPatentSummit.com • 1-800-882-8684 • enquiryiqpc@iqpc.com 2

2015 Speaker Faculty:

Scott Coonan Senior Director of IP, Litigation & Strategy, Juniper Networks

Jacqueline Daspit Assistant General Counsel, C. R. Bard, Inc.

Mark Rachlin Senior Patent Counsel, GlaxoSmithKline

Howard Sherman Patent Counsel, eBay Enterprise

Owen Byrd Chief Evangelist & General Counsel, Lex Machina

Kimberly B. Chelo US Patent Administrator, Honeywell

Teddy Joe Senior Patent Counsel, Zynga Inc.

Gillian Thackray Senior Corporate Counsel, The Clorox Company

Jill Bowman Senior Intellectual Property Counsel, Intel Corporation

Melissa A. Scanlan Senior Director, Litigation and Antitrust, T-Mobile USA, Inc.

Asim M. Bhansali Partner, Keker & Van Nest LLP

And More!

don’t Forget your BuSineSS cardS, BecauSe you’ll Be networking with:

Patent StrategieS

LITIGATION, MONETIZATION & REFORM

EXPLORING PATENTS THROUGH

march 11th-13th

hilton Santa clara Santa clara, ca

• General Counsel• Deputy/Associate/Assistant General

Counsel• Patent Counsel• IP Counsel• Chief IP Counsel• Senior IP Counsel• Heads of Litigation• Legal Directors• Deputy Legal Directors• Directors of Corporate Patents• Patent Advisors• Chief Intellectual Property Officers (CIPO)• Chief Legal Officers (CLO)• And many more…

At the Global Patent Strategies Summit you will garner unique insight from professionals with differing perspectives from throughout the Technology, Medical Device & other industries! Hear from renowned Patent experts and IP professionals offering insight and strategies to deal with your most pressing patent related challenges!

need cle creditS? more inFormation on the regiStration PaGe!

8:00 AM Registration & Networking Breakfast

9:00 AM Chairperson’s Welcome & Opening Remarks

9:15 AM PANEL DISCUSSION: Patent Litigation Strategies: Technology Industry

Given that litigation strategies differ from industry to industry; this session will explore the best practices taken within the technology industry from the perspective of industry insiders and experts.

Moderator: Owen Byrd, Chief Evangelist & General Counsel, Lex Machina

Howard Sherman, Patent Counsel, eBay

Melissa A. Scanlan, Senior Director, Litigation and Antitrust , T-Mobile USA, Inc.

Dan Wan, Senior Counsel, Patents and Litigation, CBS Interactive

Demarron Berkley, Patent Litigation Counsel, Google

10:00 AM CASE STUDy: Patent Licensing in Light of Recent Damages/Injunctive Relief Trends

This session will be a discussion of data and anecdotal evidence of how, or how not, the perceived trends in law away from high damages/injunctive relief for licensing entities.

10:45 AM Morning Networking Break & Ice Breaker Session

11:30 AM PRESENTATION: Legal Analytics for Patent Strategy

This session will explore the use of Legal Analytics, which enables patent lawyers to make data-driven decisions about IP litigation and transactions.

Owen Byrd, Chief Evangelist & General Counsel, Lex Machina

12:30 PM Networking Luncheon

1:30 PM PANEL DISCUSSION: Patent Portfolio Strategies: Setting up your Portfolio for Future Value Extraction

This session will explore licensing issues and techniques for increasing your portfolio’s value over the long-term.

Teddy Joe, Senior Patent Counsel, Zynga Inc.

2:15 PM INTERNATIONAL SPOTLIGHT: The Single Patent Procedure & Universal Patent Court – 2 Tier structure between the EU and Member Nations

This session will explore and examine the potential development of a single patent procedure and Universal Patent Court within the EU – in order to; understand the changes and developments that would engender and to develop strategies in order to prepare your organization for a sea change in European IP law.

Kevin Curran, Global Patent Counsel, Diabetes Care Global IP, Bayer Healthcare

Jacqueline Daspit, Assistant General Counsel, C.R. Bard, Inc.

3:00 PM Afternoon Networking Break

3:45 PM SCOTUS: Summary & Update on Recent Supreme Court Rulings

From the Alice v. CLS Bank decision to the Nautilus, Inc. v. Biosig Instruments, Inc., case – there have been numerous rulings handed down from the Supreme Court of the US. This session will offer information, perspective and understanding with regards to those various rulings and how they will affect the Patent law space in the years to come.

Asim M. Bhansali, Partner, Keker & Van Nest LLP

Melissa A. Scanlan, Senior Director, Litigation and Antitrust, T-Mobile USA, Inc.

4:30 PM ROUNDTABLE DISCUSSION: Patent Strategies Best Practices: In-House Roundtable

This open discussion, designed for interactivity with summit attendees is dedicated to distributing information regarding best practices in the patent litigation space across industries and services. Attend the session in order to further understand how your patent strategies match up to some of the most influential companies in the world.

Teddy Joe, Senior Patent Counsel, Zynga Inc.

Leah Poynter Waterland, Director, IP Litigation, Cisco Systems

5:00 PM Main Summit Day One Adjourns – See you in the Morning!

www.GlobalPatentSummit.com • 1-800-882-8684 • enquiryiqpc@iqpc.com 3

Stay up to Date Visit www.GlobalPatentSummit.com for the latest resources including whitepapers, speaker interviews, and presentations. All content is free, available 24/7 and new content is added regularly. If you have something you would like to contribute to the Resource Center, email: Carrie.Simon@iqpc.com. For complimentary articles, click here www.globalpatentsummit.com/MediaCenter.aspx

main-Summit day one

Thursday, March 12th, 2015

8:00 AM Registration & Networking Breakfast

9:00 AM Chairperson’s Welcome & Opening Remarks

9:15 AM PANEL DISCUSSION: Patent Litigation Strategies: Pharmaceuticals Industry

Mark Rachlin, Senior Patent Counsel, GlaxoSmithKline Kevin Curran, Global Patent Counsel, Diabetes Care Global

IP, Bayer Healthcare

10:00 AM PANEL DISCUSSION: Restricted Budgets: Strategies for Cost Effective Enforcement, Protection & Litigation

This session will investigate the essential points for structuring a sound and cost effective patent portfolio strategy; from Enforcement to Protection to Litigation.

Bill Harmon, Former-Assistant General Counsel, Patent Litigation, Microsoft

10:45 AM Morning Networking Break

11:30 AM PANEL DISCUSSION: Indemnification of Customers: Who is Liable and When?

This session will examine who is liable and when during intense legal challenges; the ‘seller’ or their ‘supplier’?

Scott Coonan, Senior Director of IP, Litigation & Strategy, Juniper Networks

Jill Bowman, Senior Intellectual Property Counsel, Intel Corporation

Lisa Collins, IP Litigation and Indemnity Counsel, BakerHostetler

12:15 PM Networking Luncheon: Roundtable Discussions

1:15PM Patent Strategy vs. Execution: Preserving a Global Patent Portfolio: Strategies for Managing IP Internationally - HQ and International Subsidiaries

Exploring international monetization and licensing from the perspective of a multinational organization with global subsidiaries will answer the question: Who does that patent belong to?

Gillian Thackray, Senior Corporate Counsel, The Clorox Company

Kimberly Chelo, US Patent Administrator, Honeywell

2:00 PM Afternoon Networking Break

2:30 PM FRAND – Fair, Reasonable & Non-Discriminatory Discussion

Of all the companies to share their perspective with regards to FRAND standard licensing terms – Ericsson’s perspective is one to behold.

Attend This Session to Learn:• This session will explore Ericsson’s perspective, practices and

potential• Compare your licensing process with Ericsson and gain additional

perspective on FRAND standards Bill Harmon, Former-Assistant General Counsel, Patent

Litigation, Microsoft

3:30 PM Summit Adjourns – Safe Trip Home!

3:30 PM Workshop Registration

4:00 PM Workshop: Patent Litigation Strategies: Collaborating with Outside Counsel

The collaboration process between In-House and Outside Counsel is one of the most important relationships in order to ensure sound, structured litigation efforts. This Workshop will offer a deep dive into that best practices developed by GSK in order to ensure comprehensive cooperation with regards to litigation. Attend This Workshop to Learn:• About how to work closely with your Outside Counsel• Discuss your challenges in an open, discussion based format in

order to compare and contrast perspectives Mark Rachlin

Senior Patent Counsel GlaxoSmithKline

5:30 PM Workshop Adjourns

SponSor

www.GlobalPatentSummit.com • 1-800-882-8684 • enquiryiqpc@iqpc.com 4

main-Summit day two

Friday, March 13th, 2015

BakerHostetler • Website: www.bakerlaw.com In today’s global economy, patents, trademarks, copyrights, and other intellectual property (IP) are among the most valuable assets of market leaders and rising businesses. BakerHostetler has the hands-on knowledge necessary to help clients secure and use IP assets for maximum competitive advantage. Our clients include businesses and individuals that are global, national, regional, and local leaders in their market segments—many are household names. We strive to build long-standing, successful relationships with our clients. While doing this, we have been able to provide our clients with the best value and quality of service they have come to expect of BakerHostetler.

Keker & Van Nest LLP • Phone: 415-391-5400 • Website: www.KVN.com Results matter. For more than thirty years, we have tried and litigated complex, high-stakes civil and criminal cases throughout the nation, obtaining the best possible results for our clients. We take the tough cases, the make or break cases where companies, products, careers are riding on the result. It’s in the nature of tough cases to end up in court where our expertise and deep bench of trial lawyers shines. Indeed, we have found our eagerness to try cases often helps them settle. Our clients are individuals, as well as some of the most successful companies in the world, including Electronic Arts Inc.; Genentech, Inc.; Comcast Cable Communications, LLC; HTC; Intel Corp.; Medtronic, Inc., McKesson Corporation; and Taiwan Semiconductor Manufacturing Company.

Lex Machina • Website: lexmachina.com Lex Machina is defining Legal Analytics, a new category of legal technology that fundamentally changes how companies and law firms compete in the business and practice of law. Delivered as Software-as a-Service Lex Machina creates structured data sets covering judges, lawyers, parties, and patents out of millions of pages of legal information. This allows law firms and companies for the first time ever to predict the behaviors and outcomes that different legal strategies will produce, enabling them to win cases and close business.Lex Machina is used by established companies such as Microsoft, Google, and eBay and law firms like Wilson Sonsini, Fish & Richardson, and Fenwick & West. The company was created by experts at Stanford’s Computer Science Department and Law School. In 2014, Lex Machina was named one of the “Best New Legal Services” by readers of The Recorder, American Lawyer Media’s San Francisco newspaper.

MultiLing • Website: www.multiling.com MultiLing is the innovative leader in specialized IP translation and related support services for foreign patent filings by Global 500 legal teams. According to statistics released in 2013 by the world’s five largest patent offices (EPO, JPO, KIPO, SIPO and USPTO), the number of patents filed worldwide reached nearly 2 million during the previous year. Founded in 1988, MultiLing defined and continues to drive the industry’s best practices for foreign patent filings. Our translation teams, comprising in-country native linguists, scientists, engineers and legal specialists, collaborate closely through processes and technologies that increase quality, consistency and on-time delivery at a fair price. Clients such as Procter & Gamble, Yokohama Rubber and Dow Corning realize improved efficiencies that continually result in increased patent filings, decreased office actions, reduced invalidation risk and faster time to grant. Find out how your enterprise can expand its global reach by partnering with MultiLing.

pricing, regiStration & location regiSter online, By email, phone, Fax or mail

End User: Patent Holding Companies & Investigation Firms

Vendors: Including Law Firms, Consultants, Patent Search Firms, etc.

Web: www.GlobalPatentSummit.com

Email: enquiryiqpc@iqpc.com

Phone: 1.800.882.8684

Fax: 646-378-6025

Mail: IQPC 535 5th Avenue, 8th Floor New york, Ny 10017

MAKE CHECKS PAyABLE IN U.S. DOLLARS TO: IQPC* CT residents or people employed in the state of CT must add 6% sales tax.

TEAM DISCOUNTS: For information on team discounts, please contact IQPC Customer Service at 1-800-882-8684. Only one discount may be applied per registrant.

SPECIAL DISCOUNTS AVAILABLE: A limited number of discounts are available for the non-profit sector, government organizations and academia. For more information, please contact customer service at 1-800-882-8684.

DETAILS FOR MAKING PAyMENT VIA EFT OR WIRE TRANSFER:JPMorgan Chase - Penton Learning Systems LLC dbaIQPC: 937332641

*Discounts apply to registrations submitted together, at the same time. Cannot be combined with any other discount

location & lodging inFormation

Hilton Santa Clara4949 Great America PkwySanta Clara, CA 95054www.hiltonsantaclara.com

Group Rate: $249 plus 11.57% occupancy taxes per night

Please identify you are part of the IQPC - Global Patent Strategies event to ensure the special rate. Note that you are eligible for this rate three days prior and three days post the event based on availability.

Reservations Telephone 1-800 HILTONS

Please make your reservation before February 23, 2015 in order to ensure you are eligible for the group rate.

Package Standard Price

Main Conference $1,999

All Access: Main Conference + Workshops $2,899

Individual Workshop $549

Package Standard Price

Main Conference $2,995

All Access: Main Conference +Workshop

$4,095

Individual Workshop $549

Number of Attendees Savings

3 to 4 10%

5 or more 15%

aBout the organizer

Team Discounts*

ABA/Routing #: 021000021Reference: Please include the name of the attendee(s) and the event number: 23124.002

PAyMENT POLICy: Payment is due in full at the time of registration and includes lunches and refreshment. Your registration will not be confirmed until payment is received and may be subject to cancellation.

For IQPC’s Cancellation, Postponement and Substitution Policy, please visitwww.iqpc.com/cancellation

SPECIAL DIETARy NEEDS: If you have a dietary restriction, please contact Customer Service at 1-800-882-8684 to discuss your specific needs.

*All access pass includes summit + all workshops. Please note multiple discounts cannot be combined.

A $99 processing charge will be assessed to all registrations not accompanied by credit card payment at the time of registration.

www.GlobalPatentSummit.com • 1-800-882-8684 • enquiryiqpc@iqpc.com 5

Legal IQ, a division of IQPC, provides useful training courses,

conference and expositions for media executives to network and learn the latest legal issues impacting organizations today. Legal IQ focuses on establishing an interactive experience featuring practical, objective and up to date insight from legal industry leaders. www.legaliqonline.com

IQPC has a dedicated team which processes requests for CLE Credits. Please note that event accreditation is subject to the rules, regulations and restrictions dictated by each individual state. For any questions pertaining to CLE Credits please contact: Alyse.Mazziotta@iqpc.com

Event sponsorship is an excellent opportunity for your company to showcase its products and services to senior level, targeted decision makers attending the Global Patent Strategies Summit. IQPC & Legal IQ help companies like yours achieve important sales, marketing and branding objectives by setting aside a limited number of event sponsorships

– all of which are tailored to assist your organization in creating a platform to maximize its exposure at the event. For registration information visit www.GlobalPatentSummit.com or call +1 (800) 882-8684.

For sponsorship opportunities, please contact Ilias Frighelis at +1 (914) 630-2697 or email him at sponsorship@iqpc.com.

SponSorShip and exhiBition opportunitieS: