parthenon_healthcare seminar_new horizons in indian healthcare_april 22 2010

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  • 7/29/2019 Parthenon_Healthcare Seminar_New Horizons in Indian Healthcare_April 22 2010

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    THE PARTHENON GROUPBoston London Mumbai San Francisco

    New Horizons in

    Indian Healthcare

    Trends in healthcare sector investment

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    THE PARTHENON GROUP

    2

    Parthenon Global Healthcare Practice

    Worldwide healthcare trends and investment implications

    Indias healthcare market

    The Indian urban healthcare consumer

    New business models and investment opportunities

    Agenda

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    THE PARTHENON GROUP

    3

    The Parthenon Group

    Global Coverage

    = On The Ground Projects Completed

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    THE PARTHENON GROUP

    4

    Global Healthcare Practice

    Deep Understanding of Healthcare Value Chain

    Parthenons Global Healthcare Practice: Built up from over 10 years of project experience

    Covering all major sectors of health care

    Advising on corporate and business unit strategies; policy and systems design; performance improvement; mergers andacquisitions

    Laboratory

    equipment

    Informatics

    Medical publishingand education

    Revenue cycle

    management

    Temporary staffing

    Hospitals

    Primary care

    Specialist treatment

    centers

    Diagnostics and

    imaging

    Home health care

    Cosmetic surgery

    Dentistry

    Managed care

    Other health

    insurance

    Pharmacy benefitmanagers

    Stop loss

    Discount cards

    Healthcare funding

    Health policy and

    strategy

    Leveragedprocurement

    Public health

    Suppliers Life Sciences Providers Payers Government

    Pharmaceuticals

    Drug distribution

    Nutritional

    supplements

    Outsourced clinical

    research

    Medical devices

    Surgical implants

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    THE PARTHENON GROUP

    5

    Parthenon Global Healthcare Practice

    Worldwide healthcare trends and investment implications

    Indias healthcare market

    The Indian urban healthcare consumer

    New business models and investment opportunities

    Agenda

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    THE PARTHENON GROUP

    6

    Healthcare expenditure threatens to reach

    unsustainable levels in many developed countries

    Healthcare Expenditure vs. GDP per capita, 2006

    5%

    10%

    15%

    Source: WHO, OECD, IMF

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    THE PARTHENON GROUP

    7

    Current Model

    Performance

    Activity

    Treatment

    Inpatient

    Capital

    Specialty Focused

    Physician

    Policy trends are changing the healthcare

    landscape to try to bend the cost curve

    Sustainable Model

    Value

    Outcomes

    Prevention

    Outpatient

    Information

    Patient Pathway

    Basic Health Professionals

    Current Model Sustainable Model

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    THE PARTHENON GROUP

    8

    This is driving a shift in investment patterns and

    opportunities

    Divest Hold Invest

    Retail medicine / pharmacies

    Clinical labs

    Generic pharma

    Biotech

    Outsourced pharma services

    Contract research

    Contract manufacture

    Single speciality hospitals

    Medical Tourism

    Mental Health

    Homecare

    Care extenders (location,

    methods, protocols)

    TeleHealth

    Wellness and prevention

    Obesity

    Smoking cessation

    Healthcare IT

    Decision support

    Revenue cycle management

    Outsourced Provider Services

    General and multispecialty

    hospitals

    Long term residential care

    Durable medical equipment and

    devices

    Branded pharma

    Diagnostic imaging

    Note: The segments in bold are of particular interest to the Indian market

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    THE PARTHENON GROUP

    9

    Parthenon Global Healthcare Practice

    Worldwide healthcare trends and investment implications

    Indias healthcare market

    The Indian urban healthcare consumer

    New business models and investment opportunities

    Agenda

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    THE PARTHENON GROUP

    10

    Indias healthcare spending is growing well ahead

    of GDP

    Rs.0B

    Rs.1,000B

    Rs.2,000B

    Rs.3,000B

    2000

    Rs.893B

    2001

    Rs.1,027B

    2002

    Rs.1,155B

    2003

    Rs.1,281B

    2004

    Rs.1,486B

    2005

    Rs.1,729B

    2006

    Rs.1,943B

    2007

    Rs.2,231B

    2008

    Public

    Private

    Rs.2,574B

    4.3% 4.6% 4.8% 4.8% 4.9% 5.0% 4.9% 4.9% 4.9%

    T

    otalExpenditure

    on

    Healthcare

    (Rs

    .B)

    15%

    13%

    00-0814%

    CAGR

    % ofGDP

    Healthcare Spending in India, 2000-2008

    Source: World Health Report 2009, Primary Research

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    THE PARTHENON GROUP

    11

    Provider

    Rs.617B Rs.1,732B Rs.168BRs.57B

    Private

    Payer

    Out of pocket payment and private provision

    dominate Indias healthcare system

    0%

    20%

    40%

    60%

    80%

    100%

    Primary

    Public

    Private

    Rs.203B

    Secondary & Tertiary

    Public

    Private

    Rs.1,597B

    Pharma & Biotech

    Private

    Rs.623B

    Private

    Private

    Private

    CRO

    Rs.24B

    MedicalEquipment&

    Devices

    Rs.78B

    Other

    Rs.49B

    Public Out of Pocket

    NGO & Social

    Security Contrib.

    PMI&

    Other

    Pvt.Sources

    Source: World Health Report 2009, IBEF Healthcare Report 2009, Analyst Reports, Parthenon Analysis, Primary Research

    Total = Rs.2,574B

    Total = Rs.2,574B

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    THE PARTHENON GROUP

    12

    India Private Healthcare Service Provision by Segment, 2009

    0%

    20%

    40%

    60%

    80%

    100%

    PMI MarketShare

    OtherIFFCO TOKIO

    Cholamandalam

    Reliance

    Bajaj Allianz

    Oriental

    StarHealth

    National

    UnitedIndia

    ICICI

    Lombard

    New India

    Rs.66B

    PMI 2009

    The private market is highly fragmented and

    focused on acute care and pharmaceuticals

    0%

    20%

    40%

    60%

    80%

    100%

    Other

    Rs.1,003B

    Other

    Piramal Healthcare

    GSK

    Cipla

    Rs.556B

    PrimaryCare

    Rs.27B

    Secondary & Tertiary Care

    Manipal

    Wockhardt

    Apollo

    Fortis

    Pharma & Biotech

    Zydus Cadila healthcare

    Aurobindo pharma

    Dr. ReddySun Pharma

    Ranbaxy

    MedicalDevices &

    Equipment

    Rs.70B

    CRO

    Vimta

    Advinus

    SaiAdvantium

    GVK

    Piramal

    Veeda

    Jubilant

    Biocon

    SiroClinpharm

    Rs.22B

    Other

    Rs.43B

    Total = Rs.1,720B

    Source: Assocham Healthcare Report 2009, Analyst Reports, Health Insurance India, IBEF Healthcare Report 2009, Primary Research

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    THE PARTHENON GROUP

    13

    0

    10

    20

    30

    40

    50

    WHO

    recommended

    All-India

    10

    Tier I LowIncome

    7

    Tier I LowerMiddle

    Income

    15

    Tier I UpperMiddle

    Income

    18

    Tier I HighIncome

    45

    HospitalBeds

    Per10K

    Population

    Note: Tier I is the average of Mumbai, New Delhi, and BangaloreSource: WHO, Primary Research

    Hospital Beds per 10,000 Members of The Population

    Vis-a-Vis WHO Benchmarks, All-India and Tier I Cities

    Acute care provision is highly concentrated at the

    high income end of Tier I cities

    Price Point Single Room - Rs 4K

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    THE PARTHENON GROUP

    14

    0.0X

    0.5X

    1.0X

    1.5X

    2.0X

    High Income Low Income

    India - Urban

    UK

    Healthcare expenditure in India has many of the

    characteristics of a luxury good

    Healthcare Expenditure byIncome Segment Indexed, Top Income Segment =1

    Income Level

    Source: Fiscal Studies, Indicus Analytics, National Bureau of Statistics of the Peoples Republic of China, ONS

    H

    ealthcare

    ExpenditureIn

    dex

    Health Expenditure

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    THE PARTHENON GROUP

    15

    Parthenon Global Healthcare Practice

    Worldwide healthcare trends and investment implications

    Indias healthcare market

    The Indian urban healthcare consumer

    New business models and investment opportunities

    Agenda

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    THE PARTHENON GROUP

    16Note: *48 districts out of 135 districts in Tier I, II or II I are sampledSource: Primary Research, Parthenon Analysis, Indicus Analytics

    0%

    20%

    40%

    60%

    80%

    100%

    Tier I

    300-500K

    1000K

    500-1000K

    13M

    Tier II

    300-500K

    1000K

    9M

    Tier III

    300-500K

    1000K

    500-1000K

    6M

    PercentofHouseholds

    500-1000K

    Tier I, Tier II & Tier III City Household Distribution

    By Annual Household Income Segments, 2008

    In urban India, the highest income segment

    accounts for les than 5% of households...

    Total = 28M *

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    THE PARTHENON GROUP

    17Note: Income is annual disposable household incomeSource: Primary Research and Analysis, Indicus Analytics

    Tier I, Tier II & Tier III City Healthcare Spending Distribution

    By Annual Household Income Segments, 2008

    ...but more than 40% of all healthcare spending

    0%

    20%

    40%

    60%

    80%

    100%

    Tier 1

    300-500K

    1000K

    500-1000K

    Tier 2

    300-500K

    1000K

    500-1000K

    Tier 3

    300-500K

    1000K

    500-1000K

    Rs.4.5K

    Rs.6.4K

    Rs.18K

    Rs.69K

    Average SpendPer Household

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    THE PARTHENON GROUP

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    0%

    20%

    40%

    60%

    80%

    100%

    Tier 1

    >1000K

    500-1000K

    300-500K

    1000K

    500-1000K

    300-500K

    1000K

    500-1000K

    300-500K

    20%

    Populat ion

    Growth

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    THE PARTHENON GROUP

    19

    Percent of Respondents Who Spent Money

    on Different Healthcare Categories

    0%

    20%

    40%

    60%

    80%

    Blood/UrineTest

    Pe

    rcentSpentMoney

    74%

    X-ray/Ultrasound

    62%

    SpecialistVisit

    51%

    Antibiotics

    51%

    AyurdevicMedicine

    48%

    Vaccination

    44%

    SmallSurgical

    Procedure

    25%

    HospitalStay for

    Infection

    22%

    GP Visit

    21%

    PlannedLarge

    SurgicalProcedure

    14%

    EmergencyLarge

    SurgicalProcedure

    10%

    Q: Have you or your family spent money in the last three years on the following healthcare categories?Source: Parthenon Healthcare Survey (n=105)

    Urban consumers purchase a wide range of

    healthcare services

    PercentofRespondents

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    THE PARTHENON GROUP

    20

    Dissatisfaction levels with hospital care are high,

    particularly with smaller and government hospitals

    Q: On a scale of 1-7 where 1 = Not at all satisfied and 7 = Extremely satisfied; how satisfied were you with your hospital stay?Source: Percent lower than 4, Parthenon Healthcare Survey (n=105)

    0%

    10%

    20%

    30%

    40%

    50%

    GovernmentHospital

    Percent

    Unsatisfied

    50%

    PrivateSmall Hospital

    (200 Beds)

    24%

    Corporate/TrustHospital

    21%

    PercentofRespondents

    Percent Dissatisfied with Hospital Experience by

    Hospital Type

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    THE PARTHENON GROUP

    21

    Hygiene and staff quality dominate concerns at the

    low end; pricing and admin at the high end

    Q: What were the three most important reasons for not being satisfied with your hospital stay?Source: Parthenon Healthcare Survey (n=105)

    0%

    20%

    40%

    60%

    80%

    100%

    Government

    Hospital

    Waiting Times

    Hygiene in the

    Hospital

    Quality of theNursing Staff

    n=6

    Private Small

    Hospital

    (200 beds)

    Other

    Quality of theFood

    Price of the

    Room per

    Night

    Billing and

    Admin. Process

    Waiting Times

    Hygiene in the Hospital

    Quality of thePhysician

    n=20

    Corporate/

    Trust Hospital

    Quality of the

    Food

    Price of theRoom per

    Night

    Billing and

    Admin. Process

    Waiting Times

    Hygiene in the

    Hospital

    n=10

    Most Important Reasons for Not Being Satisfied by Hospital Type

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    THE PARTHENON GROUP

    22

    HighIncome

    MiddleIncome

    LowerIncome

    Source: Parthenon Analysis

    Tier II Tier IIITier 1

    Opportunity

    Attractiveness High Low

    Tier 2 and middle income markets offer attractive

    opportunities alongside the traditional high end

    focus

    Expanding from High Income Tier 1 provision and to include Middle Income acrossother major urban areas, provides ~2.2X market opportunity

    also allowing a move away from highly competitive Tier 1 dynamics

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    THE PARTHENON GROUP

    23

    Parthenon Global Healthcare Practice

    Worldwide healthcare trends and investment implications

    Indias healthcare market

    The Indian urban healthcare consumer

    New business models and investment opportunities

    Agenda

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    THE PARTHENON GROUP

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    Several business models offer attractive growth

    and lower capital intensity

    Business Model Investment Thesis India Examples

    Specialist hospitals Lower capital and operating costs than general

    hospital models

    Superior outcomes due to experience curve

    effects

    Patient acquisition can be an issue in Indian

    context

    Day surgeries Lower capital and operating costs than general

    hospital models

    Superior outcomes due to patient selection and

    lower risk for hospital acquired infection

    Financial model can be designed to create

    superior incentives for all stakeholders Hub & Spoke Potential for better leverage of CapEx and star

    physicians by effectively extending the

    catchment area of the hospital

    Satellite hospitals have a lower CapEx structure;

    In addition referrals pattern to hub is locked in

    http://www.novamedicalcenters.com/
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    THE PARTHENON GROUP

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    Business Model Investment Thesis India Examples

    Diagnostic clinics Potential for consolidation for highly fragmented

    market with top 5 organized chains constituting

    between 7-10% of the market

    Chains are growing at 3x the pace of the rest of

    market through acquisitive expansion

    Patient acquisition can be an issue in Indian

    context

    Primary care

    networks

    Broader offering and potential for cross-selling

    through integration of primary care, diagnostic,

    pharmacy and wellness services

    Potential for franchise model resulting in a lower

    capital base and leveraging existing referral

    networks

    Global CROservices

    Low cost trial capacity

    Cross-country capacity

    Access to patients and speed of recruitment

    High quality physicians and administrators

    Strong regulatory capabilities

    Several business models offer attractive growth

    and lower capital intensity

    http://www.theapolloclinic.com/home.asphttp://www.veedacr.com/index.asp
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    THE PARTHENON GROUP

    India healthcare is an attractive growth market

    It shares many of the characteristics of a luxury good, driven strongly by increases

    in disposable income

    While its traditional focus has been on the high income segment in the metro areas,

    competition there is becoming more fierce

    In Tier II / III, high end and mid market offer attractive potential but challenges

    around scale / price points make traditional high capital solutions difficult

    Business models providing lower cost, improved CapEx leverage, greater operating

    efficiency and / or addressing untapped markets are potential new horizons for

    attractive healthcare investments

    Conclusion