panel: corp vs career channels · 2018-01-26 · panel: corp vs career channels audra knight,...
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Panel:CORP VS CAREER CHANNELS
Audra Knight, Steven Kosakow, Lindsay Parks, & James Ellis
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Meet Audra
Likes:
1. Rock n Roll2. MARMITE3. hockey
Dislikes:
1. High heels2. dresses3. BUD LIGHT
#SRSC @media2knight
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Meet Steven
Likes:
1. BIOFREEZE2. carpooling3. Pickled eggs (well done)
Dislikes:
1. Orange faced presidents 2. Parties wITHoUT wine3. Cats that frown
#SRSC @ESElkay
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Meet Lindsay
Likes:
1. Long walks on the beach2. Dog drool3. Kale smoothies
Dislikes:
1. tinkle on the couch 2. Ear wax3. Trump hair
#SRSC @lparks2387
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Meet James
Likes:
1. Talking to myself 2. Thinking in analogies3. Coffee 24/7
Dislikes:
1. Country music2. Twitter President3. Following rules
#SRSC @thewarfortalent
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FACTORS TO CONSIDER
Budget
Time
Team Size
Relationship with Marketing
Legal Constraints
#SRSC
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LINKEDINWho owns the company updates?
#SRSC
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FacebookFollowers, Company Size, Getting Marketing on Board
#SRSC
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TWITTERFollowers, Events, Hashtags
#SRSC
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INSTAGRAMCulture, Photos, Hashtags
#SRSC
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youtubeVideo, Budget, SEO
#SRSC
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Q&ABring it.
#SRSC
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STEVEN KOSAKOW@ESElkay
LinkedIn/skosakow/
LINDSAY PARKS@lparks2387
LinkedIn/in/lindsay-parks/
JAMES ELLIS@TheWarForTalentLinkedIn/saltlab
JamesEllis.us