panda security in indochia
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PANDA SECURITY IN VIETNAMPANDA SECURITY IN VIETNAM
Truong MinhTruong Minh YENYEN ((Mr.)Mr.)MobileMobile: +84903100039: +84903100039EmailEmail:: [email protected]@std.net.vn
VIETNAM ANTIVIRUS MARKETVIETNAM ANTIVIRUS MARKET
•• PotentialPotential:: 300,000300,000 licenses perlicenses per month (EU), 1M USD/yearmonth (EU), 1M USD/year(Corporate)(Corporate)
•• Market shareMarket share:: KasperskyKaspersky 50%,50%, BkavBkav 30%, Norton 5%, Trend Micro30%, Norton 5%, Trend Micro5%, Panda 3%, other (5%, Panda 3%, other (PCtoolsPCtools,, AviraAvira,, EsetEset, McAfee, McAfee……) 7%.) 7%.
•• Retail priceRetail price: KIS,: KIS, BkavBkav IS, NIS ~ USD15. Panda IS: USD10, PandaIS, NIS ~ USD15. Panda IS: USD10, PandaCloud Antivirus Pro: USD10Cloud Antivirus Pro: USD10
•• Customer behaviorCustomer behavior: Buy because of belief: Buy because of belief
PANDATECH OFFICE & STAFFPANDATECH OFFICE & STAFF –– PANDA SECURITY INDOCHINAPANDA SECURITY INDOCHINA
PANDA SECURITY IN VIETNAM 2010PANDA SECURITY IN VIETNAM 2010
The first launching party retail) in 05/2010
PANDA SECURITY IN VIETNAM 2010PANDA SECURITY IN VIETNAM 2010
The first launching party (Corporate) in 09/2010
PANDA SECURITY IN VIETNAM 2010PANDA SECURITY IN VIETNAM 2010 –– MARKETING ACTIVITIESMARKETING ACTIVITIES
PANDA SECURITY IN VIETNAM 2011PANDA SECURITY IN VIETNAM 2011
The third launching party (Retail) in 11/2011
PANDA SECURITY IN CAMBODIA 2011PANDA SECURITY IN CAMBODIA 2011
Launching party (Retail) in 11/2011- In Cambodia
PANDA SECURITY IN VIETNAM 2011PANDA SECURITY IN VIETNAM 2011 –– MARKETING ACTIVITIESMARKETING ACTIVITIES
PANDA SECURITY ONPANDA SECURITY ON GoogleGoogle –– 2,030,0002,030,000
More than 300 dealers in Vietnam
Link: http://cloudantivirus.vn/partner
TRƯƠNG MINH YÊN (Mr.) – Cell phone: +84903100039
• Used to work for Kaspersky distributor in Vietnam as Business DevelopmentManager nearly 2 years
• Handled Panda as Country Manager (Vietnam, Laos and Cambodia) from2010.
• Have large knowledge and experiences about antivirus market in Vietnam
• Used to work for a lot of foreign company last 10 years.