pacdeff 2009 generational culture and generations y and z or how are we going to get the message...
TRANSCRIPT
PACDEFF 2009
Generational Culture and Generations Y and Z
or How are we going to get the
message across ?
What is Culture ?
Culture can be defined as the beliefs, symbols, rituals and behaviours that we share with others that help define us as a group.
“the way we do things around here”
The Hofstede Model
Personality
Culture
Human Nature
• Unique personal mental programs• Personal
experiences• Inherited
traits
• What we humans have in common• Inherited• Basic physical and biological functions
• Collective programming of the mind• Learned not inherited
• Learned not Inherited
• Social environment, not from genes
• There is no correct culture
• All cultures are viewed relative to another.
Attributes of Culture
•National and Regional•Organisational – Just and
Safety•Professional•Religious and Ethnic•Gender•Social Class•Generational (BB, X, Y and Z)
Layers of Culture
Difference between men and women
Influence Baby Boomers
Generation X
Generation Y
Generation Z
Role Models Men of character
Men/Women of character
Character ??
Television I Love Lucy Happy Days Jerry Springer
Music Icons Elvis Presley Madonna Eminem
Music Mediums Vinyl LPs Cassettes, CDs
Ipod, MP3 On-line
Computer Games Pong Pacman Counterstrike Wii and NDSi
Money Earn it Not everything
Give it to me Careful with it
Employer Loyalty Work to the top
Shortcut to top
Give me Saturday off or I’ll quit
You have to earn it
Respecting Elders
Automatic Polite Whatever !
Sex After Marriage On the backseat
On line
Change Resist it Accept it Want it
Technology Ignorant of it Comfortable Feel it in their gut
What technology ?
Justice Always Prevails
Up to the courts
If you can afford it
Social justice important
Home Ownership Own your home
Investment property
Never afford a house
50 year mortgages ?
Information Accept it Believe it Prove it Everywhere
Baby Boomers: 1946 - 1964 Generation X: 1965 - 1978 Generation Y: 1979 - 1994 Generation Z: 1995 - Now
Influences Baby Boomers Generation X• Vietnam war
• Stay at home mothers
• Women’s liberation
• Television
• Cold war
• Latch key kids
• High divorce rate
• Challenger disaster
• MTV
• Ease of travel
Generation Y Generation Z• Technology emerging (www)
• WTC attacks
• Princess Diana
• Working mothers
• Economic prosperity
• Technology everywhere
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Learning Styles Baby Boomers• Body language is important
• Expect to be asked for detail
• Auditory learners
• Respect their experience
• Likes classrooms, lectures, workshops, books and manuals
• Make learning activities personally challenging
• Make information readily available
• Dislikes role playing
• Likes taking notes
• Likes to be in charge of their own learning
Learning Styles Generation X• Prefers hand on learning
• Likes role playing
• Expects proof, not just the facts
• Does not like hype in the classroom
• Learning is supposed to be fun
• Learn through exploration
• Experts must earn respect
• Humour is important
• Likes visual learning
• Prefer to work independently
Learning Styles Generation Y and Generation Z• Training needs to be relevant
• Prefers flexible learning
• Interaction with colleagues is desired
• Learning needs to be personalised and entertaining
• Likes media centric, technology based learning
• Prefer flexible learning, not all ‘chalk and talk’
• Credibility of teacher important
• Social issues important
• Mobility of learning is important
Where to from here ? Blackboard
Whiteboard
Conference calls
Laptops
CD-ROMs
DVDs
Webinars
PDAs
iPods
SMS
Blogs
Podcasts
Youtube
Powerpoint
Textbooks
Virtual Reality
Is generational culture a problem ?
What can we do about it ?
Should we do something about it ? What does it mean for aviation ?
PACDEFF 2009
Generational Culture and Generations Y and Z