outstanding in the field event proposal

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By: Loren Dean, Fiona Cullen, Jack Elder, Katie Conroy, Hayden Bronken and Connor Griffith

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Page 1: Outstanding in the Field Event Proposal

By: Loren Dean, Fiona Cullen, Jack Elder, Katie Conroy, Hayden Bronken and Connor Griffith

Page 2: Outstanding in the Field Event Proposal

Outstanding in the Field is a Culinary Experience

2Video source: fyi.tv

Page 3: Outstanding in the Field Event Proposal

Outstanding in the Field Info

3Photo source:www.facebook.com/outstandinginthefield

Page 4: Outstanding in the Field Event Proposal

Past Events

Markegard Family Grass-fed, Half Moon Bay, CAPorter Creek Vineyards, Healdsburg, CA

4Photo source: Southsonomacountylife.com

Page 5: Outstanding in the Field Event Proposal

Day of Event (location)

● What Outstanding in the Field is looking

for● Spectacular Views● Off the Beaten Path

5Phot source: http://www.vv-ranch.com/journal

Page 6: Outstanding in the Field Event Proposal

Day of Event at VVR

● 4pm guest arrive and mingle● 5:00-5:30pm Tour● Tour: highlights and history

of the farm ● 5:30-9:00pm dinner & dessert ● Tickets can range from

$190-$250

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Photo Source: http://www.vv-ranch.com/journal

Page 7: Outstanding in the Field Event Proposal

Why Outstanding in the Field for VVR?

● A well established company, that has been advertised in many magazines

● Strengthen VVR brand● VVR has to do very little

“Outstanding in the Field brings the story of food. The story of place. An event to taste and savor.Where substance and story meet grace and generosity.”

7Photo source; outstandinginthefield.com

Page 8: Outstanding in the Field Event Proposal

Social Media Reach

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Page 9: Outstanding in the Field Event Proposal

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Social Media Reach

Page 10: Outstanding in the Field Event Proposal

Demographics- Rancho Murieta

Total Population in Rancho Murieta, California: 5,488

10Source: Citydata.com

Page 11: Outstanding in the Field Event Proposal

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Total Population in Folsom, California: 75,361

Folsom Demographics

Source: Citydata.com

Page 12: Outstanding in the Field Event Proposal

Consumer Spending

12Source: Point2homes.com (2016)

Page 13: Outstanding in the Field Event Proposal

How VVR Makes Money

$4,500+ potential gross profit

● Selling Beef○ $4,500

● Return business ○ Priceless

● Venue Rental● Percentage of sales

13Source: VV-Ranch.com

Page 14: Outstanding in the Field Event Proposal

Requirements from VVR

14Photo Sources: Outstandinginthefield.com, VV-Ranch.com

HOST LAND BEEF

Page 15: Outstanding in the Field Event Proposal

Contact Outstanding in the Field

New Public Venue Evaluations November-January

*Recommend contacting in October

Events Director: Anna Gelb

[email protected]

Mailing Address:

Outstanding in the Field

PO Box 2413

Santa Cruz, CA 95063-2413

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Page 16: Outstanding in the Field Event Proposal

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Questions?

Page 17: Outstanding in the Field Event Proposal

SourcesA Family Owned Ranch Since 1856. (n.d.). Retrieved May 28, 2016, from http://www.vv-ranch.com/journal

City Data. (2016). Retrieved May 30, 2016, from http://www.city-data.com/city/Folsom-California.html

FAQ. (n.d.). Retrieved May 29, 2016, from http://www.outstandinginthefield.com/faq

Outsanding in the Field (2016). Retrieved May 29, 2016, from outstandinginthefield.com

Point2 Homes. (2016). Retrieved May 30, 2016, from http://www.point2homes.com/US/Neighborhood/CA/Rancho-Murieta-Demographics.html

VV-Ranch.com (2016) Retrieved MAy 30, 2016 from VV-Ranch.com

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