our brands around the world - nestle-waters.com...pakistan nestlé pure life 16 qatar nestlé pure...

MAY 2014 > JUNE 2015

Our brands around the world

EUROPE

AUSTRIAINestlé Aquarel 16

BELGIUMI Charmoise 07Nestlé Pure Life 16Valvert 23

CZECH REPUBLICI Nestlé Pure Life 16

FRANCEI Contrex* 07Hépar 12Nestlé Pure Life 16Perrier* 18Quézac 19Vittel* 24

GERMANYI Nestlé Aquarel 16Nestlé Pure Life 16

GREECEI Korpi 13

HUNGARYI Nestlé Aquarel 16

ITALYI Acqua Panna* 04Levissima 14Nestlé Vera 17Recoaro 20S.Pellegrino* 21

LUXEMBOURGINestlé Aquarel 16

MALTA I Nestlé Vera 17

NETHERLANDSI Nestlé Aquarel 16

POLANDI Nałęczowianka 15Nestlé Pure Life 16

SPAINI Nestlé Aquarel 16Viladrau 24

SWITZERLANDI Cristalp 08Henniez 12Nestlé Vera 17

UNITED KINGDOMI Buxton 06Nestlé Pure Life 16

ASIAOCEANIA

AFRICA

ALGERIA

Nestlé Vie Pure 16

BAHRAIN

Al Manhal 05Nestlé Pure Life 16

CHINA

Da Shan YunNan Spring 08Deep Spring 09Nestlé Pure Life 16Waterman 25

EGYPT

Baraka 06Nestlé Pure Life 16

INDONESIA

Nestlé Pure Life 16

IRAN


IRAQ

Reni 20

JORDAN

Ghadeer 11Nestlé Pure Life 16

LEBANON

Nestlé Pure Life 16Sohat 22

NIGERIA


PAKISTAN Nestlé Pure Life 16

QATAR


RUSSIA


SAUDI ARABIA

Al Manhal 05Nestlé Pure Life 16Springs 23

SOUTH AFRICA


SOUTH KOREA

Pulmuone Saemmul by Nature 19Nestlé Pure Life 16

THAILAND

Minéré 15Nestlé Pure Life 16

TURKEY

Alaçam 04Erikli 10Nestlé Pure Life 16

UNITED ARAB EMIRATES


UZBEKISTAN


VIETNAM

La Vie 14

NORTH AMERICA

CANADAIMontclair 15Nestlé Pure Life 16

UNITED STATESI Arrowhead 05Deer Park 09Ice Mountain 13Nestlé Pure Life 16Ozarka 17Poland Spring 18Zephyrhills 25

LATIN AMERICA

ARGENTINA Eco de los Andes 10Glaciar 11Nestlé Pureza Vital 16

BRAZIL Nestlé Pureza Vital 16Petrópolis 18Santa Bárbara 21São Lourenço 22

CHILE Cachantun** 06Manantial** 14Nestlé Pure Life 16Porvenir** 19

CUBA Ciego Montero 07Nestlé Pureza Vital 16

MEXICO Gerber*** 11Nestlé Pureza Vital 16Santa Maria 22

OUR BOTTLED WATER BRANDS 04

OUR READY-TO-DRINK TEA BRANDS 26

OUR BRANDS AROUND THE WORLD 28

A MATTER OF TASTE Still waters 32Sparkling waters 34

*Distributed internationally

**The brand is owned, bottled and distributed by the ‘Aguas CCU-Nestlé’ joint-venture company.

***Gerber is a Nestlé global infant nutrition brand. The Gerber water range in Mexico is bottled and distributed by Water Partners Mexico under agreement with Nestlé Nutrition.

I CONTENTS

ALAÇAM

A value-price brand with a smooth taste off ering consumers a healthy choice.

PRODUCT TYPE

Still drinking water

DISTRIBUTION CHANNEL

Home & offi ce delivery

ACQUA PANNA

In a vast natural reserve situated in the heart of Tuscany, lies the source of the wonderfully balanced Acqua Panna mineral water. With its rare ability to please all discerning palates, Acqua Panna brings a taste of Toscana to your table.

PRODUCT TYPE

Still natural mineral water


Horeca, retail

ITALY TURKEY

04 I OUR BOTTLED WATER BRANDS I

ARROWHEAD

Since 1894, Arrowhead has been synonymous with mountain freshness for people in the West. Born Better® Only from Carefully Selected Springs.

PRODUCT TYPE

Still 100% mountain spring water, sparkling, fl avoured or unfl avoured


Retail, out of home, home & offi ce delivery

AL MANHAL

The leader in the Saudi Arabian, Qatari, and Bahraini markets.

PRODUCT TYPE



Retail, out of home,home & offi ce delivery

MIDDLE EAST UNITED STATES

I OUR BOTTLED WATER BRANDS I 05

EGYPT UNITED KINGDOM CHILE

CACHANTUN

In the Mapudungun Indian dialect, Cachantun means “beautiful skin”. Throughout its history, which began in 1920, this natural mineral water has leveraged its rich heritage to become number one on the Chilean market.

PRODUCT TYPE

Still or sparkling (strongly or lightly carbonated), natural mineral water, plain or fl avoured (Cachantun MAS)


Retail, out of home

The brand is owned, bottled and distributed by the ‘Aguas CCU-Nestlé’ joint-venture company.

BARAKA

The country’s pioneering bottled water brand and leading local player. Baraka is the number one bottled water in Egypt.

PRODUCT TYPE

Still or sparkling


Retail, out of home

BUXTON

Buxton fl ows naturally, full of vitality, to the surface after having fi ltered for 5,000 years through the ancient limestone of the Peak District.

PRODUCT TYPE

Still or sparkling natural mineral water


Retail, out of home


BELGIUM CUBA FRANCE

CONTREX

Recognised as the ideal water for the weight conscious since 1954, Contrex is enjoyed in over 35 countries around the world.

PRODUCT TYPE

Still natural mineral water, plain or fl avoured


Retail

CHARMOISE

A value-price brand, mainly distributed through wholesalers for out of home consumption.

PRODUCT TYPE

Still spring water


Out of home

CIEGO MONTERO

Market leader and highly reputed premium water from the Cienfuegos region.

PRODUCT TYPE



Retail, out of home


DA SHAN YUNNAN SPRING

From a natural source in the mountains of Yunnan, Da Shan is untouched, natural and contains healthy minerals. It off ers a light and pleasant taste.

PRODUCT TYPE

Natural spring water (retail), natural mineral water (home & offi ce delivery)


Retail, home & offi ce delivery

CRISTALP

Cristalp comes from the heart of the Swiss Alps, close to the small village of Saxon in Valais.

PRODUCT TYPE



Retail, out of home

SWITZERLAND CHINA


DEER PARK

Since 1873, people have enjoyed the crisp taste of Deer Park.Born Better® Only from Carefully Selected Springs.

PRODUCT TYPE

Still 100% natural spring water, sparkling fl avoured and unfl avoured


Retail, club, mass, out of home, home & offi ce delivery

DEEP SPRING

Coming from a depth of 250 metres, Deep Spring is enriched with essential minerals such as calcium and magnesium.

PRODUCT TYPE

Natural mineral water


Retail

CHINA UNITED STATES


ARGENTINA TURKEY

ECO DE LOS ANDES

The spring originates in the Andes in Mendoza.

PRODUCT TYPE



Retail, out of home

ERIKLI

Turkey’s leading brand, whose unique taste originates from the peak of Uludag mountain.

PRODUCT TYPE

Still natural spring water




MEXICO JORDAN ARGENTINA

GLACIAR

A water with very low sodium content and a strong functional image, endorsed by the Argentine Cardiologist Association.

PRODUCT TYPE

Still or sparkling purifi ed water


Retail, out of home

GERBER

Gerber, the water specially developed for babies.

PRODUCT TYPE

Purifi ed water


Modern trade

Gerber is a Nestlé global infant nutrition brand. The Gerber water range in Mexico is bottled and distributed by Water Partners Mexico under agreement with Nestlé Nutrition.

GHADEER

Jordan’s favourite natural mineral water comes from the heart of the Sharah mountains, from a deep well in the desert. Available in 1.5-litre, 0.7-litre Sports and 0.5-litre bottles.

PRODUCT TYPE



Retail & out of home


HÉPAR

An exceptional mineral water, with the highest natural magnesium content among still mineral waters in French retail. Hépar facilitates intestinal transit.

PRODUCT TYPE



Retail

HENNIEZ

Henniez originates from the hills of La Broye, a protected natural reserve located in the French-speaking region of Switzerland, near Lausanne. It is known as the preferred mineral water of the Swiss population.

PRODUCT TYPE

Still or sparkling natural mineral water, plain or fl avoured


Retail, out of home

SWITZERLAND FRANCE


KORPI

Korpi, with its unique mineral composition, originates from the untouched area of the Acarnanian Mountains, in western Greece. It has been known regionally for centuries for its benefi cial health properties.

PRODUCT TYPE



Retail, out of home

ICE MOUNTAIN

100% Natural Spring Water since 1984. Number one branded bottled water in the Midwest. Born Better® Only from Carefully Selected Springs.

PRODUCT TYPE




UNITED STATES GREECE


VIETNAM ITALY CHILE

MANANTIAL

Created in 1995, Manantial is the Home & Offi ce Delivery industry leader in Chile. It was acquired in December 2012 by the CCU-Nestlé bottled water JV company (ACCUN).

PRODUCT TYPE

Purifi ed still water, sodium free; 12-litre and 20-litre containers




LA VIE

In early 2012, the La Vie labels and packs were redesigned for all units in Vietnam, for a new premium active look.

PRODUCT TYPE




LEVISSIMA

An extremely pure, natural mineral water that comes from the protected and untouched Alpine mountain peaks. Thanks to its unique and untouched origin, Levissima is a gift of Nature that continuously renovates and regenerates itself.

PRODUCT TYPE



Retail, out of home


THAILAND CANADA POLAND

NAŁĘCZOWIANKA

A natural mineral water source of vitality. Contains 7 unique minerals from Nałęczów and has low sodium. Helps to keep your body and mind in good condition.

PRODUCT TYPE

Still or sparkling natural mineral water, plain or fl avoured


Retail

MINÉRÉ

Minéré has been the leading brand in the natural mineral water segment in Thailand since its launch in 1992.

PRODUCT TYPE



Retail, out of home

MONTCLAIR

One of Canada’s oldest bottled water brands, with a rich heritage dating back to the early 1900s.

PRODUCT TYPE



Retail, out of home and food service


NESTLÉ PURE LIFE

Present in 32 countries spanning fi ve continents, Nestlé Pure Life is the biggest bottled water brand in the world in value. It off ers the whole family a subtle and smooth-tasting water.

PRODUCT TYPE

Still or sparkling, natural* spring/mineral or purifi ed* water



*sales denomination depending on the legislation of the market

Nestlé Pure Life is also available as :- Nestlé Vie Pure in Algeria- Nestlé Pureza Vital in some

Latin America countries

NESTLÉ AQUAREL

Present in three countries in Europe, this natural spring water off ers fresh and light taste to the whole family.

PRODUCT TYPE

Still or sparkling natural* spring or mineral water



*sales denomination depending on the legislation of the market

NORTH AMERICAAOA

EUROPE

LATIN AMERICAEUROPE


OZARKA

Originating from the south of the United States, Ozarka has embodied the spirit of what’s real, natural and authentic since 1905. Born Better® Only from Carefully Selected Springs.

PRODUCT TYPE

Still 100% natural spring water



NESTLÉ VERA

The smart choice for healthy family hydration, off ering quality and good value for everyday consumption.

PRODUCT TYPE



Retail, out of home

ITALY UNITED STATES


FRANCE BRAZIL UNITED STATES

POLAND SPRING

Dating back to 1845, Poland Spring is the number-one bottled water in the north-eastern United States. Born Better® Only from Carefully Selected Springs.

PRODUCT TYPE




PERRIER

The ultimate refreshment to quench all thirsts. The strength of Perrier’s bubbles has conquered the world.

PRODUCT TYPE

Sparkling mineral water, plain or fl avoured


Retail, out of home

PETRÓPOLIS

Originating from the ancient capital Petrópolis City, Petrópolis has a leading position in Rio de Janeiro, located 60 kilometres away.

PRODUCT TYPE



Retail, out of home


CHILE SOUTH KOREA FRANCE

QUÉZAC

Originating in the Cévennes-Causses region, near to the small village which gave it its name, Quézac is a source of authentic pleasure every day. A legendary water that brings together tradition, know-how and nature.

PRODUCT TYPE

Sparkling natural mineral water


Retail, out of home

PORVENIR

Porvenir originates in Valle de Casablanca, near Valaparaiso, where some of the best Chilean wines are produced. Nourished by these rich soils since 1910, Porvenir has established itself as the local standard in fi ne dining.

PRODUCT TYPE

Still or sparkling natural mineral water, plain only


Retail, out of home


PULMUONE SAEMMUL BY NATURE

The new premium natural mineral water with a well-balanced mineral content that gives it a light and refreshing taste. It is carefully bottled to deliver untouched purity.

PRODUCT TYPE



Retail, home & offi ce delivery


RENI

Natural spring water.

PRODUCT TYPE

Still


Retail, out of home

RECOARO

Leading brand in north-eastern Italy, from the heart of the spectacular Small Dolomites.

PRODUCT TYPE

Still, lightly sparkling or sparkling natural mineral water


Retail, out of home

IRAQITALY


SANTA BÁRBARA

Santa Bárbara is a light balanced water named after the Santa Catarina natural spring source that is located in a protected area, and to which the water owes its pureness. Santa Bárbara respects the delicate balance of its environment.

PRODUCT TYPE




S.PELLEGRINO

S.Pellegrino is the sparkling mineral water preferred by top restaurants all over the world and an icon of Italian lifestyle.

PRODUCT TYPE

Sparkling natural mineral water


Horeca, retail

ITALY BRAZIL


MEXICO BRAZIL LEBANON

SOHAT

Originating from the Falougha mountains (at an altitude of 1,710 metres), Sohat is the most renowned natural mineral water in Lebanon and the surrounding region.

PRODUCT TYPE



Retail, out of home

SANTA MARIA

A premium natural spring water originating from the famous IztaccihuatI volcano in central Mexico.

PRODUCT TYPE



Retail, out of home

SÃO LOURENÇO

São Lourenço is a prestigious brand distributed in hotels, cafes and restaurants. Also available in the Modern Trade channel.

PRODUCT TYPE



Retail, out of home


SAUDI ARABIA BELGIUM

VALVERT

Valvert gushes from the heart of 3,500 hectares of protected forest in the Gaume region, the green belt of Belgium.

PRODUCT TYPE



Retail

SPRINGS

Leading regional bottled water brand in the Saudia Arabian eastern province.

PRODUCT TYPE





VITTEL

Originating from the Vosges region in the east of France, Vittel provides vitality for the whole family.

PRODUCT TYPE



Retail, out of home

VILADRAU

The unique composition and balanced taste of Viladrau contributes to our vitality. It originates fromMontseny Natural Park, in the heart of Catalunya, a country that never stops moving.

PRODUCT TYPE



Retail, out of home

FRANCESPAIN


** *

ZEPHYRHILLS

Dating back to 1964, Zephyrhills is now the number-one bottled water in the Florida region. Born Better® Only from Carefully Selected Springs.

PRODUCT TYPE




WATERMAN

Purifi ed drinking water with* or without minerals**.

PRODUCT TYPE

Purifi ed drinking water



CHINA UNITED STATES


NESTLÉ VERA BELTÈ

Beltè is a light and thirst-quenching tea made from Nestlé Vera natural mineral water enriched with a tasty fruit infusion. It’s the fresh choice for the healthy families because it has half the sugar and calories than other iced teas on the market.

PRODUCT TYPE

Ready-to-drink tea beverage made from natural mineral water with fruit infusion


Retail and out of home

NESTEA

Nestea® – the refreshingly cool iced tea full of fruit fl avours that has been splashing you back to life since 1948.

PRODUCT TYPE

Ready-to-drink iced tea


Retail, take home, out of home

ITALY

ECUADORBRAZILMEXICO

VENEZUELA

ISRAELTURKEY

SOUTH AFRICA

PHILIPPINES

UNITED STATES

26 I OUR READY-TO-DRINK TEA BRANDS I

SWEET LEAF

Sweet Leaf® Iced Tea is made responsibly using premium tea leaves, and 5 of our unique fl avour combinations are certifi ed organic.

PRODUCT TYPE

Specialty iced tea


Retail, away from home, direct

TRADEWINDS

Tradewinds® signature, slow-brewed taste is derived from our unique brewing process. We use giant tea bags and specially designed kettles to slowly and gently steep the tea leaves, driving maximum fl avour.

PRODUCT TYPE

Ready-to-drink iced tea


Take home, away from home, ready refresh

UNITED STATESUNITED STATES

I OUR READY-TO-DRINK TEA BRANDS I 27

EUROPE AUSTRIA

Nestlé Aquarel

BELGIUM

CharmoiseNestlé Pure LifeValvert

CZECH REPUBLIC

Nestlé Pure Life

FRANCEI

Contrex*HéparNestlé Pure LifePerrier*QuézacVittel*

GERMANY

Nestlé AquarelNestlé Pure Life

GREECE

Korpi

HUNGARY

Nestlé Aquarel

ITALY

Acqua Panna*LevissimaNestlé VeraRecoaroS.Pellegrino*

LUXEMBOURG

Nestlé Aquarel

MALTA

Nestlé Vera

NETHERLANDS

Nestlé Aquarel

POLAND

NałęczowiankaNestlé Pure Life

SPAIN

Nestlé AquarelViladrau

SWITZERLAND

CristalpHenniezNestlé Vera

UNITED KINGDOM

BuxtonNestlé Pure Life

*Distributed internationally

28 I OUR BRANDS AROUND THE WORLD I

ASIAOCEANIAAFRICA ALGERIA

Nestlé Vie Pure

BAHRAIN

Al ManhalNestlé Pure Life

CHINA

Da Shan YunNan SpringDeep SpringNestlé Pure LifeWaterman

EGYPT

BarakaNestlé Pure Life

INDONESIA

Nestlé Pure Life

IRAN

Nestlé Pure Life

IRAQ

Reni

JORDAN

GhadeerNestlé Pure Life

LEBANON

Nestlé Pure LifeSohat

NIGERIA

Nestlé Pure Life

PAKISTAN

Nestlé Pure Life

QATAR

Nestlé Pure Life

RUSSIA

Nestlé Pure Life

SAUDI ARABIA

Al ManhalNestlé Pure LifeSprings

SOUTH AFRICA

Nestlé Pure Life

SOUTH KOREA

Pulmuone Saemmul by NatureNestlé Pure Life

THAILAND

MinéréNestlé Pure Life

TURKEY

AlaçamErikliNestlé Pure Life

UNITED ARAB EMIRATES

Nestlé Pure Life

UZBEKISTAN

Nestlé Pure Life

VIETNAM

La Vie

I OUR BRANDS AROUND THE WORLD I 29

NORTHAMERICA CANADA

MontclairNestlé Pure Life

UNITED STATES

ArrowheadDeer ParkIce MountainNestlé Pure LifeOzarkaPoland SpringZephyrhills

30 I OUR BRANDS AROUND THE WORLD I

LATIN AMERICA ARGENTINA

Eco de los AndesGlaciarNestlé Pureza Vital

BRAZIL

Nestlé Pureza VitalPetrópolisSanta BárbaraSão Lourenço

CHILE

Cachantun**Manantial**Nestlé Pure LifePorvenir**

CUBA

Ciego MonteroNestlé Pureza Vital

MEXICO

Gerber***Nestlé Pureza VitalSanta Maria

**The brand is owned,

bottled and distributed

by the ‘Aguas CCU-Nestlé’

joint-venture company.

***Gerber is a Nestlé global

infant nutrition brand.

The Gerber water range

in Mexico is bottled and

distributed by Water Partners

Mexico under agreement

with Nestlé Nutrition.

I OUR BRANDS AROUND THE WORLD I 31

BELGIUM Nestlé Pure Life - Acacias

BRAZIL Nestlé Pureza Vital - Fonte Levissima CHILE Nestlé Pure Life

EGYPT Nestlé Pure Life

MEXICO Nestlé Pureza Vital

PAKISTAN Nestlé Pure Life FRANCE Vittel - Bonne source ITALY Acqua Panna Nestlé Vera - In boscoNestlé Vera - UlmetaRecoaro

LEBANON Sohat

POLAND Nałęczowianka Nestlé Pure Life - Dab

SAUDI ARABIA Al Manhal

SPAIN Nestlé Aquarel - Herrera Nestlé Aquarel - Los Abetos

TURKEY Erikli

UNITED STATES Arrowhead Deer ParkNestlé Pure Life VIETNAM La Vie (both sources)

These waters have pure and bright sensations, and a lot of balance. They are soft, with a low mineral and salt content. Their freshness and fluidity is appreciated due to the feeling of purity and the regenerative eff ect they provide. They are ideal for children due to their soft and gentle taste.

™

TaTT stes great

These waters have a slightly higher mineral content than the “light & pure” family, and have more structure. The taste of these waters is enhanced and revealed by a touch of savouriness. The main characteristic of these waters is the complementary role played by their sweetness and their savour. These waters are appreciated for their inherently consistent mouth-feel. They are ideal to accompany meals.

™

TaTT stes great

PURE&LIGHT &RICH

REVITALISING

32 I A MATTER OF TASTE I 32 I Still waters

ARGENTINA Eco de los AndesGlaciar

BRAZIL Petrópolis Santa Barbara São Lourenço

CANADA Nestlé Pure Life - Hope

CHINA Nestlé Deep Spring Nestlé Pure Life

FRANCE Nestlé Pure Life - Hêtres Vittel - Grande source

GERMANY Nestlé Aquarel - Birken

GREECE Korpi

HUNGARY Nestlé Aquarel - Cédrus

ITALY LevissimaNestlé Vera - S Rosalia

MEXICO Santa Maria

SAUDI ARABIA Nestlé Pure Life

SPAIN Viladrau

SWITZERLAND Cristalp Henniez

THAILAND Nestlé Pure Life

UNITED KINGDOM Buxton Nestlé Pure Life

UNITED STATES Ice Mountain - Evart OzarkaPoland SpringZephyrhills

ARGENTINA Nestlé Pureza Vital

CANADA Nestlé Pure Life - Ontario

EGYPT Baraka

FRANCE Contrex Hépar

THAILAND Minéré

TURKEY Nestlé Pure Life

UNITED STATES Ice Mountain - Sanctuary

These waters have a high-mineral content and salinity. They are full-bodied and have a velvety, sometimes almost an oily texture. They are appreciated for their “gustatory” qualities and due to the sense of “nourishment” associated with their taste profile. They have a strong personality and are mostly consumed on their own.

™

TaT stes great

DISTINCTIVE&BOLD

I A MATTER OF TASTE I 33Still waters I 33

34 I A MATTER OF TASTE I 34 I Sparkling waters

BRAZIL São Lourenço

GERMANY Nestlé Aquarel - Birken (lightly sparkling)

HUNGARY Nestlé Aquarel - Cédrus

UNITED KINGDOM Buxton

SWITZERLAND Henniez(lightly sparkling)

These sparkling waters have very soft carbonation. The bubbles are so thin and delicate that they seem almost ethereal. The bubbles delicately tickle the tongue before disappearing quickly. These waters show a lot of finesse, are supple and their texture is quite soft. Due to the soft and elegant nature of the bubbles, these waters are able to wash the palate, thus they are ideal to accompany meals.

™

TaTT stes great

These waters have lively and long-lived bubbles, which feel creamy on the palate. They have a lot of presence of the palate and a slightly salty taste. This salinity is well-balanced with acidity to give an overall refreshing, thirst-quenching feel. These waters can be consumed perfectly during meals or on their own.

™

TaT stes great

ELEGANT&SOFT THIRST-

QUENCHING&LIVELY

CHILE Cachantun

FRANCE Perrier Fines Bulles Quézac

GREECE Korpi

ITALY Recoaro S.Pellegrino

POLAND Nałęczowianka Nestlé Pure Life - Dab

SWITZERLAND Cristalp

FRANCE Perrier

GERMANY Nestlé Aquarel - Birken

SWITZERLAND Henniez

These waters have a lot of personality ; their bubbles are very wild and peppery. These waters have a lot of movement and can wake up every part of the mouth. There is a tangy freshness associated with their strong carbonation. These waters are typically consumed on their own or may be used as a “mixer” to create other drinks.

™

TaTT stes great

&VIVACIOUS

ENERGISING

I A MATTER OF TASTE I 35Sparkling waters I 35

our brands around the world - nestle-waters.com...pakistan nestlé pure life 16 qatar nestlé pure...

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