OPERATING MISSION AND PHILOSOPHIES OF B-SCHOOLS

Anup Kumar Singh

PROFESSIONAL SCHOOL

Selective in recruiting students (Experienced and bright students)

Focus on practice Learning by doing Integrated school (Education, training,

research & consulting) Connectivity with industry Education Cost: High Primordial example: Indian Institute of

Management

SOCIAL SCIENCE SCHOOL

Selective in recruiting students (Bright students)

Focus on theories and management models Instructional delivery Disconnect with industry Stress on education and research Education Cost: Low Primordial example: Government University

Business School

FINISHING SCHOOL

Mass recruitment (Fresher students; good to below average caliber)

Focus on developing employability skills and business, social and personal etiquettes

Focus on personality development and co-curricular activities along with academic focus

Stress on education, mending and finishing Selective connectivity with industry Education Cost: Low to moderate Primordial example: Private B-school in Metro

cities

B-SCHOOL AS A PROFESSIONAL SCHOOL

P SchoolSS SchoolF School

B- SCHOOL AS A FINISHING SCHOOL

P SchoolSS School3rd Qtr

CHOOSING A STRATEGY

Each school has to choose its dominant mode: Professional, social science or finishing

Based on strategic choice, the school has to work on marketing, academic and corporate interface strategies

Alignments of academic processes with strategic choice is critical for organisational success

THREE TACTICAL ISSUES

Efficiency (Focusing on financial numbers)

Effectiveness (Balancing competing goals and demands)

Excellence (Outperforming others on chosen dimensions)

A MATRIX OF B-SCHOOL STRATEGY ORIENTATION AND TACTICAL FOCUS

Strategic Orientation/Tactical Focus

Professional Orientation

Social ScienceOrientation

FinishingOrientation

Efficiency Focus SP Jain Gorakhpur Amity

Effectiveness Focus

MDI FMS BIMTECH

Excellence Focus IIMA Jamna Lal ???

A COMPARISON OF THREE PROTOTYPE B-SCHOOLS

Professional Social Science Finishing

Faculty

Students

Industry interface

Cost

Pedagogy

Research

Consulting