open innovation in italy- survey 2015-2016

Copyright 2015, NineSigma – CONFIDENTIAL – Not to distribute without prior consent 1

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June, 27th 2016

OPEN INNOVATION in ITALY

Startup is the key 2015 – 2016 SURVEY

Renzo Provedel Business development NineSigma Italy


IN ITALY KEY STAKEHOLDERS THINK “STARTUP IS THE KEY STRATEGY TO TO ENTER OPEN INNOVATION PARADIGM & ERA” THE SURVEY IN ITALY, OVER ABOUT 40 BUSINESS CASE, LED TO THE ABOVE CONCLUSION.


O.I. IN ITALY MEANS: 1.  STARTUP is the “CORE” SOURCE OF OPEN INNOVATION …

OI=STARTUP

2.  THE “HIT PARADE” OF INITIATIVES IN OI FIELD ARE:

§  AWARDS VIA CONTEST in order TO SCOUT IDEAS &

STARTUPs;

§  INCUBATORS & ACCELERATORS to BREED & NURTURE

STARTUPs

§  FUNDING STARTUPs & SMEs;

§  JOINT DEVELOPMENT TO INNOVATE WITH STARTUPs;

§  ACQUISITION OF STARTUPs

3. SOME INITIATIVES TO SEED ECO-SYSTEMS OF INNOVATION (E.G.

DIGITALIZATION OF A SECTOR, AIR FLIGHT BUSINESS)


CONCLUSION 1: A VISION FROM TODAY TO FUTURE IS A 4 MILESTONES JOURNEY

Fonte: Politecnico di Milano, 2015

The visual which gives the best OI state of the art and trends was developed by Accenture:

Their 4 steps visual illustrate 4 interpretations and trends as seen by the key stakeholder: large companies, entrepreneuers of SMEs and START-Uppers, local governments, Bridgemakers.


CONCLUSION1: THE JOURNEY OF OPEN INNOVATION


v  CORPORATE VENTURES, declining importance in the future OI means: the large companies BUY equities of private high potential business and hi-tech contents, both to de-risking and in-sourcing new tech/disruptive innovations. Entrepreneurs are searching financial support.

v  INCUBATORS & ACCELERATORS, moderate growth of importance OI means: captive or outsourced incubators&accelerators for START-UP, to in-source know-how, related to key tech and innovation, considered as priority needs. Entrepreneurs are searching financial support, an environment to nurture business competences, an alignment of their priorities to large enterprises needs.

v  JOINT INNOVATION, high rate of importance growth OI means: co-creation with innovative start-up Entrepreneuers are searching opportunities to go to the market, to co-branding, to IP agreements, and alignment of their priorities to large enterprises needs.

v  ECOSYSTEM INNOVATION OI means: creation of an eco-system of innovation, also through a digital platform. to solve big challenges. Entrepreneuers searching long term programs, pooling and sharing IP, complementary solutions.


CONCLUSION 2 DIGITIZE PRODUCTS AND PROCESSES IS A TOP CHALLENGE


The innovation (digital) is experienced more and more as an open process by enterprises, aware that new innovation sources are needed, to leverage roles and competences often not available inside the company itself. digitalization of products and processes is the challenge


EXEMPLARY CASES.

q  FONDAZIONE RICERCA & INNOVAZIONE q  TELECOM ITALIA q  ENEL q  H-FARM q  BANCA INTESA SANPAOLO q  GOVERNMENT INITIATIVES:

o  INNOVATIVE START UP– Legislation o  EQUITY CROWD SOURCING


FONDAZIONE RICERCA&IMPRENDITORIALITA’. OI=LARGE ENTERPRISE NEEDS DRIVING SCOUTING AND FINANCING STARTUP AND SMES

http://corriereinnovazione.corriere.it/2015/11/30/parte-genova-fondazione-ricerca-imprenditorialita-call-startup-pmi-4d725eae-9732-11e5-921c-1e256576138f.shtml




The founders:

And more partners as: •  Ericsson; •  Siemens; •  Esaote; •  D’Appolonia •  Fincantieri




Bando per PMI e Startup Hanno partecipato 60 soggetti; selezionati 10: 5 Pmi e 5 startup Candidati: startup e PMI Innovative ad elevato potenziale, con piani di sviluppo in definiti campi tecnologici, lavorando in sinergia con i partner del programma. Il Programma è articolato su due iniziative: i. programma Regionale Sviluppo Startup, rivolto allo sviluppo di nuove idee e soluzioni dedicato esclusivamente ad attori della Regione Liguria; ii. programma Nazionale Sviluppo PMI Innovative, rivolto a realtà tech-based che intendono accrescere competenze e capacità anche con il supporto delle grandi imprese Partner della Fondazione, aperto a soggetti nazionali che intendono stabilizzare una collaborazione industriale sul territorio ligure-genovese. Alle prime cinque imprese vincitrici verranno erogati contributi in denaro e sarà offerto un percorso qualificato di accelerazione, da svolgersi con l’ausilio delle diverse competenze e capacità aggregate nella Fondazione




Ten winners: 1.  Adromed Microturbines: microturbines 30 watt, a coin dimension; 2.  aGRISU: B2C; 8 environment emissions monitoring box; 3.  Camelot: ultrasounds ablation of cancer; HIFV technology; 4.  Hot Black Robotics: energy monitoring in server farms; 5.  Infibra Technologies: temperature measurements along optical fibres; 6.  Dual Cam: drons identification thru’”volumes” sensors; 7.  Artys: raining measures thru’ satellite signal attenuation; 8.  D-Hearts: electrocardiogram via i-phone; 9.  PEDIUS: phone call for deafs; 10. Smart Track: indoor geopositioning system.


TELECOM ITALIA. OI=CONTEST FOR START UP PLUS ACCELERATOR/INCUBATOR

http://www.wcap.tim.it/it




OI è un sistema integrato d’incubazione di start-up, con possibilità di finanziamento della stessa TIM.


TELECOM ITALIA KEY FIGURES

2009-2015 •  8.000 startup/ideas participating; •  260 selected projects; •  10 startup financed by Telecom Italia; •  25 startup went to market/260; •  215 employees created.


Enel Hub of Innovation


ENEL. INCENSE PROGRAM OI=JOINT DEVELOPMENT WITH SELECTED STARTUPS

http://www.economyup.it/startup/3790_london-startup-day-enel-debutta-nell-ecosistema-londinese.htm


ENEL. INCENSE PROGRAM OI=JOINT DEVELOPMENT WITH SELECTED START-UP

http://www.economyup.it/startup/3685_open-innovation-ecco-le-28-startup-premiate-da-enel-in-europa-e-israele.htm


H-FARM: INNOVATION SERVICES OI=INCUBATOR

http://www.h-farm.com/h-farm/


H-FARM: INNOVATION SERVICES OI=INVESTING IN STARTUP



H-FARM: INNOVATION SERVICES OI=STARTUP HOUSE



H-FARM: INNOVATION SERVICES OI=INNOVATION CONSULTANCY TO BIG COMPANIES



H-FARM: INNOVATION SERVICES OI=BROKER FOR LARGE COMPANIES



BANCA INTESA SANPAOLO OI= SCOUTING + INVESTORS BROKER+ ACQUISITION FOR STARTUP

http://www.startupinitiative.com/en/index.html


BANCA INTESA SANPAOLO OI= SCOUTING + FUNDING BROKER + ACQUISITION FOR STARTUP



ITALIAN INSTITUTION’S INITIATIVE: INNOVATIVE STARTUP OI=PROMOTION AND FUNDING OF ITALIAN STARTUP

KEY ISSUES: •  GOVERNMENT INITIATIVE, 2012; •  CONSOB REGULATIONS, 2014, •  EQUITY CROWD FUNDING, 2015 •  DIGITAL PLATFORMs: 8, today


INNOVATIVE STARTUP_ CONSOB (STOCK AUTHORITY) OI=EQUITY CROWD FUNDING

http://www.starsup.it/

http://www.consob.it/main/trasversale/risparmiatori/investor/crowdfunding/index.html


INNOVATIVE STARTUP- PLATFORM FOR EQUITY OI=PLATFORM FOR EQUITY CROWDFUDING

http://www.starsup.it/


INNOVATIVE STARTUP- RESULTS OI=EQUITY CROWD FUNDING

Fonte: BancaIntesa SanPaolo


WEAKNESSES

q  OI “identified” with Startups: solutions come only from startups

q  Scouting boundaries: o  one italian Region, o  some italian Regions; o  No internationality.

q  Very few contests (most “hackethon - like”) q  No landscape, no grand challenge q  Poor financing in Italy


STRENGTHS

q  Big companies defining strategic needs (close to gallery concept)

q  Big companies offers laboratories and joint development q  Incubators/accelerators to develop soft competences:

o  business plan; o  market analyses;


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RENZO PROVEDEL Tel: + 39 393 983 893 9 BUSINESS DEVELOPMENT ITALY email: [email protected] NineSigma Europe