nutreco’s approach to precision farming - tn hifeed€¦ · ruud eits • 1997-2007 r&d...

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Ruud Eits NutriOpt: the Trouw Nutrition approach to precision farming

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Page 1: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Ruud Eits

NutriOpt: the Trouw Nutrition approach to precision farming

Page 2: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Ruud Eits

• 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now Manager East-Africa

Page 3: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Program of today

Nutri-Opt What is Nutri-Opt?

Nutri-Opt implemented in Nanta

Visit: Splitfeeding farm

Page 4: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

NutriOpt components: NIR Measurements

NIR Reality check

Page 5: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

NutriOpt Global NIR Network

• Over 150 calibration lines

• Over 200 NIR instruments

• Over 500,000 analysis to support the calibration lines

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• Internal ring tests • External ring tests • Quality certification

Page 6: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Example of information you will get from NutriOpt NIR:

Page 7: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

NutriOpt NIR: poultry nutrients

Page 8: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Benefits of Nutri-Opt NIR

Key Benefits of NutriOpt NIR:

● 1-3% cost saving on your annual raw materials purchase!

● more consistency in performance of your diets : support image, less complaints

● purchase of NIR machines from FOSS with large discount

NutriOpt NIR package for Trouw Nutrition customers:

− All calibration lines for raw materials and finished feeds

− Outliers (deviating samples) can be sent to our lab in The Netherlands, which

will then chemically analysed and added to the calibration database free-of-

charge.

− Advice and support by specialised NIR NutriOpt team in the Netherlands.

Page 9: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

• Least Cost formulation (LCF) systems • online

• NIR data analysis and import into LCF

• Advice and training

• Special nutritional concepts • Phytase + NSP enzyme application • New: AME starch

NutriOpt Nutrition & Feed Formulation

Page 10: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

NutriOpt Innovations

• Poultry

o Split-feeding o Broiler feed structure o Ca-P-phytase concept o Economic broiler model o …..

• Swine • Ruminants

• Latest science and innovation from Nutreco R&D • Plugs into LCF system • Enhances animal performance and reduces costs through increased efficiency

Page 11: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Economic and animal modeling: POULTRY

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ECONOMIC CONSIDERATIONS

• Raw material costs • Market conditions • Revenue generated

from live animals, carcasses and cut-ups

TECHNICAL CONSIDERATIONS

• Sex • Age • Breed • Environment

OUTPUT Feeding strategies for optimum broiler growth based on sound economic principles to maximize profitability

Broiler economic model saves on average, € 3 - € 6 per mton feed

Page 12: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

NutriOpt: Nutreco’s approach to precision farming

Integrated package of services and tools

To optimise your animal nutrition

through precise real-time analysis, modeling and calculation

Page 13: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Nutri-Opt commercial arrangement

• Customer specific

Discuss with area-manager

• NutriOpt services always combined with products supply

• Fee: “sharing the created value”

Page 14: Nutreco’s approach to precision farming - TN Hifeed€¦ · Ruud Eits • 1997-2007 R&D poultry nutrition • 2007-2014 Business Development / Nutri-Opt partnerships • 2014-now

Optimising nutrition - improving profitability