NUCE –Milan, September 25, 2012

1

Is unbalanced nutrition a social disability?

Carlo Alberto Rinolfi

and

Franca Castellini

mondoHonline

Differences that create solutions

An overview of MondoHonline:

when differences may provide new

proactive solutions

mondoHonline

2

Differences that create solutions

3

mondoHonline

• Disability leads to a new vision of life and a

different approach to problems and people’s

difficulties

• The unlimited opportunities offered by the Internet

allow to establish connections, to organize

proactive –networks and to stimulate relations.

Differences that create solutions

Differences that create solutions

4

mondoHonline

Three priority areas of social

handicap have been identified:

• Nutrition

• Health

• Learning

5

mondoHonline

TOWN

SUPPLY

CHAINS

OPEN

AND LINEAR

NATURE

CYCLES OF

REPRODUCTION

- CLOSED

- OPEN

ENVIRONMENTAL

RESOURCES

WASTE

POLLUTION

NEGATIVE EXTERNAL

FACTORS

NUTRI

TION

mondoHonline

6

HANDICAP

AND

FAMINE

CULTURAL

DOMINATION

OF NATURE

WARS

TECHNOLO-

GY

FINALIZED

TO

BUSINESS

POLLU-

TION

GROWING

POPULATION

Food shortage

Unhealthy food

anomia

Elaboration of

G. Bateson ‘s scheme

A presumptuous attitude towards nature is the

«original sin»

Of the civilized world

mondoHonline

ECOLOGICAL FOOD

IMBALANCE

7

Safety

Quality

DIgnity GOOD

FOOD

ETICA

ECO

LOGICA

COOPE-

RATION

SUSTAINABLE

TECHNO-

LOGIES

RENEWAL

OF

RESOURCE

SUSTAINABLE

POPULATION

GROWTH

INTERACTION

WITH NATURE

mondoHonline

Culture may include the consequences of human actions on environment

THE NUTRITIONAL

BALANCE

8

TO RESET THE SYSTEM IN EQUILIBRIUM

• A new step forward to a cultural development in all areas

of knowledge.

• The challenge: to switch over from aggression against

nature and environment to interactive and conscious

relationship with them, being aware of the consequences

of human actions.

• To reach this equilibrium, MondoHonline is acting on two

different levels:

Cultural: “the manifesto of a conscious nutrition”

Operational: “the technological platform of nutrition»

mondoHonline 9

Nutrizione e rigenerazione delle città

metropolitane - “una sfida necessaria”

Museo della storia naturale - Milano – Corso Venezia 55 – Aula Magna

4 maggio 2012

Il manifesto e la piattaforma nutrizionale

Direttivo Mondohonline

mondoHonline

10

THE TOOLS

THE ‘MANIFESTO’ AND THE PLATFORM FOR NUTRITION

mondoHonline 11

THE KEY IS «INNOVATION»

• The energy needed for the change is already inside our

mind

• The mental map governing our relationship with nature is

based on visions that can be modified.

• We are committed to stimulate and to spread the change

through the implementation of the :

“ manifesto of a conscious nutrition”

mondoHonline 12

Nutrition, Culture, Dignity

Manifesto for a conscious nutrition

1 Recognize Nature’s strength and respect the limits of Nature upon

human life

In its own progression

In harmony with the paces and ways of evolution

Controlling the effects of human influences

2. Make cities hospitable and liveable

Stop uncontrollable expansion

Ensure alimentary safety

Guarantee economical access to food

3. Regenerate resources

Lower down the ecologic footprint of metropolitan areas

Develop renewable energies

Activate production that saves resources

mondoHonline 13

4. Promote and improve rural areas

Promote youth entrepreneurship

Foster the distribution chain from nearby farmlands

Repopulate uncultivated and badly cultivated lands

5. Give value to differences

Acknowledge peculiarities of places of origin

Favour the local productive specializations

Facilitate the exchange from territories with the rest of the world

6. Accept and integrate peoples’ nutritional cultures

Start from the value of traditions

Promote nutritional alterations

Respect for the needs of autonomy

Nutrition, Culture, Dignity

Manifesto for a conscious nutrition

mondoHonline

14

7. Search for and give recognition to quality

Make consumers and producers Interact

Save original flavours

Respect seasonal rhythms

8. Support basic and applied research

Provide financial support for research

Thoroughness in experimentation

Seriousness in applying safety measures

9. Fight strongly against waste

Use only what is necessary

Restrict useless purchases

Stop the destruction of farm production

Nutrition, Culture, Dignity

Manifesto for a conscious nutrition

mondoHonline 15

Quality

Resources

Research

Nature Cultures Traditions

Metropolitan

cities

Waste

Country

Nutrition, Culture, Dignity Manifesto for a conscious nutrition

mondoHonline 16

AN EXTRAORDINARY OPPORTUNITY

• Milano has the professionalities, the competences, the

technologies needed to develop new services, new

behaviours, sustainable productions of new food processes

that have positive impact on enterprises and employment.

• We are committed to the creation of a ‘bridge’ to connect, to

spread and to exchange innovation in nutrition among world

countries

“the platform for nutrition”

mondoHonline 17

THE PLATFORM FOR NUTRITION

Agrofood

development

Environmental

equilibrium

Production, processing,distribution, consumption,

post-consumption

Cities, researchers, operators

information

researchers

Projects

transfer

exchange

know-how

Food safety

Food quality

mondoHonline 18

The road map to 2015

19

mondoHonline

MondoHonline: a professional, international

network that aims to improve and progressively

change Human Being lifestyle by increasing its

Wellness and Welfare.

Thank you.

www.mondohonline.it

20

Differences that create solutions