nti marketing may 2010

Channels and

ProductsMay 2010

Agenda• Corporate Snapshot • Customers & Channels• Product Portfolio

© NTI Corporation 2010 - CONFIDENTIAL

Corporate Snapshot•Founded in 1993, California corporation

1995

•Initial developer of consumer CD burner software

•Industry leader: digital media & backup software

•Stable product line with long lifecycle

•Award winning apps for more than a decade


Offices and Personnel

Guangzhou, ChinaEngineering, R+D

Taipei, TaiwanQA, Prod Mgrs, FAE

Irvine, CAProd Mgrs, QA, Engineering, Sales andMarketing, Tech Support


Solid Experience, Proven Results

More than 20 million copies of NTI software are distributed annually around the world!

Consumer, OEM, and Corporate Solutions

Monthly contact: Approx. 1 million double opt-in users


e.g.; RealNetworks is really“NTI Inside”


Multimedia Software•Roxio, Corel, Cyberlink, Nero- Acquisitions and Fixed Design & Business Model

Backup Software•Acronis, Norton

- Fixed Design and Business Model

NTI is the same 1 company for >15 years

Flexible: Design, Customization, Business Model

NTI Primary Competition


Software Products & Services

• Over 15 years of in-house development

• Retail and OEM Custom Designs

• Localized versions – up to 29 languages

• All popular storage drives supported - e.g.: Flash, CD, DVD, Blu-ray, Hard Drives, USB

• International engineering, Q/A, and support

“....software close to perfection.”

- John C Dvorak


NTI Solutions Fill the GapApplications and customization from NTI creates out of box and ongoing experiences that differentiate hardware products.

Netbooks &Ultra-Portables

Storage Devices:

SSD, HDD, USB, Flash Media

Desktops & Laptops

Optical DrivesCamerasStill /Video

EnterpriseDrives, NAS

Go-To-Market

Channel Alignment

Retail, e-Commerce, & Direct Sales- banner ads, etailer promo/emails, direct email (1M/month), affiliate programs (e.g.: Commission Junction, Avangate, Intel Reseller)

Distribution, Resellers, Outbound Sales Calls- Ingram Micro, MA Labs, D & H

OEM: PCs, Hard Drives, USB, Flash Media


Award Winning Consumer Brands

Dragon Burn

Media MakerPremium and Suite

Custom Development

and more!NTI Ninja

ShadowWindows and

Mac

Backup NowStandard and Advanced

Backup Now EZ2010 Edition


NTI Backup Now EZ (Consumer)

Consumer-Focused Backup Features:• Incremental backups for both complete system image and file/folder backups• Supports a wide range of destinations including hard drives, flash drives, CD/DVD/Blu-ray, and NAS• Supports data compression and 256-bit data encryption for security

Restore Features:• Boot from USB SSD or HDD or CD/DVD in an emergency situation• One-click restore automatically prepares your replacement hard drive and restores your data fast• Multiple restore points to restore your computer when it last worked great


NTI Backup Now 5.5 (Corporate) Secure -Trusted by the Fortune 500 Simple - Uses “1-2-3” Backup WizardScalable – Modular Upgrade Features

Industry -Leading Backup & Archival Software SolutionTrusted and provenBackup Now works for corporate and consumers


NTI Shadow Sync - Continuous and/or ScheduledReal-time - Backup and SyncSimple - “Set it and Forget it”Multiplatform - Mac and Windows

The Netbook Companion

ShadowWindows and Mac


NTI Media Maker Complete - Photo, Video, Music, Data Easy - Editing & Backup Utilities Simple - Easy to use User Interface

The All-In-One Multimedia Companion One suite that touches

all digital interests


THANK YOU!

nti marketing may 2010

Technology

channels andproductsmay2010

customers channels

agenda corporate snapshot

product portfolio