non financial services in zakoura foundation for micro credit morocco

NON FINANCIAL SERVICES IN ZAKOURA FOUNDATION

FOR MICRO CREDIT MOROCCO

Fondation Zakoura Micro credit

A private non-profit organization created in 1995 to contend with poverty to develop and promote a sense of civic responsibility

449 branches through the country

1 566 full time employees (more than 1000 loan officers)

WHO ARE WE ?


OUR MISSION To significantly improve the quality of life of

some of the poorest Moroccans in the urban, peri-urban and rural areas with financial services that would allow them create or develop a micro enterprise

To tackle poverty alleviation issue through women as the most powerful leverage against poverty (84 % of ZAKOURA beneficiaries as of today)


OUR ACHIEVEMENTS

2 040 805 loans distributed since creation

421 024 active loans

130 millions US$ outstanding portfolio

99.79% reimbursement rate

Mix Market transparency evaluation5 diamonds

Rating : Micro Rate A -


OUR GOALS

To develop a large scale program enabling:

to provide 1 000 000 active clients with our services by the end of 2010

to invest in the rural less developed areas in Morocco

to adapt existing products/services and develop new others to meet the demand


MEETING THE NEEDS

Service Amount Duration Pre-requisite

Solidarity group loans

From 120 USD to 2400 USD

6 to 9 months with semi monthly payments

3 to 5-member group and basic business know-how

Individual loans for micro enterprise, rural tourism and well- drilling


6, 9, 12, 18 24 or 36 months

Developing business

know-how

Individual Housing loans


6 to 36 months To be an existing Zakoura client


NON FINANCIAL SERVICES

Since its creation, Zakoura foundation has accompanied its beneficiaries by providing them awareness-raising sessions related to the rights and dues, health, solidarity, education and illiteracy... ensured by the credit officer during weekly repayment meetings and loan releases.

Zakoura Foundation has created two new means for this:

MOUFIDA, the audiovisual department of Zakoura Foundation

ZAKOURA journal, a monthly newspaper


MOUFIDA

MOUFIDA (which means: « useful »)

is the audiovisual department

of the Zakoura Foundation

for Microcredit. Its mission is

to produce short awareness-raising

TV programs, scheduled

to be broadcast for the Zakoura

Foundation’s microentrepreneurs

and for other players

in the social activism field.


Programs produced in Moroccan Arabic, so as to be accessible to all Moroccans. They should be available in Berber, by the end of the year.

Programs which are at the same time educational, informative and entertaining.

Programs which reflect the daily reality of Moroccans’ lives.

TV PROGRAMS CLOSE TO VIEWERS


Make people aware of health and nutrition issues

Initiate TV viewers to environmental protection

Develop a taste for entrepreneurship and for initiative spirit

Contribute to the formation of responsible and democratic

citizens

Improve the daily life of the Foundation’s beneficiaries

Give micro entrepreneurs basic management skills

Help the Foundation’s beneficiaries know about other trades

ITS GOALS


Al Mouhim houa assahha : this program deals with all the questions related to health and prevention, andgives to the TV viewers information and practical advice.

Horouf Ezzine : this module presents beauty recipes based on natural products, showcases specific Moroccan products while offering some hygiene tips.

Bessahha oua arraha : this module presents the nutritional virtues of various fruits or vegetables and gives some tips for the preparation and conservation of food

Fidni N’fidek : this module informs citizens on their rights and their dues and explains to them the role of the country’s institutions.

ITS PROGRAMS (1)


Tarik Annajah : this module shows examples of individual success stories based on the spirit of initiative, hard work, sustained efforts and integrity. Once a month, the program also presents associations, through which engaged citizens can participate in the development of a better society.

Yaqoulou al Matal : Moufida proposes the discovery of a proverb from the Moroccan popular culture. The sayings chosen have a moral scope which underlines the values of work, honesty, solidarity, etc.

Hsseb or rbah : this module helps the beneficiaries of micro-loans to better manage their project by training them to the basic rules of management.

ITS PROGRAMS (2)


ITS PROGRAMS (3)

Biâa Soulouk: this program aims at correcting bad habits of citizens in environmental protection and make them understand the importance and the stake of these subjects.

Hyrafiates: this program makes discover to the televiewers, handicraft jobs, through detailed reports.

2007 DABA: 2 programs:

• A program which aims at encouraging women to participate in political life by voting and integrating political parties.

• A program which explains all about parliament elections.


Written in simplified Arabic, vowelled, and in large fonts, the Zakoura Journal has asserted itself after four years of publication not only as a pedagogical Tool, but also as a communication platform between its readers who participate in its editing.

By creating this “Journal”, Zakoura aims at supportingthe thousands of women taking literacy classes, at encouraging them and at bearing testimony to their success.

Sold for 1 Dirham (0,12 US $) in the most areas of Morocco, it is distributed via the Zakoura Foundation’s branch offices, and through various associations, firms and ministries.

ZAKOURA NEWSPAPER


The Newspaper’s columns:

Law, obligations Civism Success (shed light on women who have assumed their destiny

by taking some initiative) Health Beauty Cooking Culture Presentation of works « Life history » (novels) Crosswords & jokes

Monthly circulation : 42,000 copies

ZAKOURA NEWSPAPER

non financial services in zakoura foundation for micro credit morocco

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