NON FINANCIAL SERVICES IN ZAKOURA FOUNDATION
FOR MICRO CREDIT MOROCCO
Fondation Zakoura Micro credit
A private non-profit organization created in 1995 to contend with poverty to develop and promote a sense of civic responsibility
449 branches through the country
1 566 full time employees (more than 1000 loan officers)
WHO ARE WE ?
Fondation Zakoura Micro credit
OUR MISSION To significantly improve the quality of life of
some of the poorest Moroccans in the urban, peri-urban and rural areas with financial services that would allow them create or develop a micro enterprise
To tackle poverty alleviation issue through women as the most powerful leverage against poverty (84 % of ZAKOURA beneficiaries as of today)
Fondation Zakoura Micro credit
OUR ACHIEVEMENTS
2 040 805 loans distributed since creation
421 024 active loans
130 millions US$ outstanding portfolio
99.79% reimbursement rate
Mix Market transparency evaluation5 diamonds
Rating : Micro Rate A -
Fondation Zakoura Micro credit
OUR GOALS
To develop a large scale program enabling:
to provide 1 000 000 active clients with our services by the end of 2010
to invest in the rural less developed areas in Morocco
to adapt existing products/services and develop new others to meet the demand
Fondation Zakoura Micro credit
MEETING THE NEEDS
Service Amount Duration Pre-requisite
Solidarity group loans
From 120 USD to 2400 USD
6 to 9 months with semi monthly payments
3 to 5-member group and basic business know-how
Individual loans for micro enterprise, rural tourism and well- drilling
From 600 USD to 6000 USD
6, 9, 12, 18 24 or 36 months
Developing business
know-how
Individual Housing loans
From 500 USD to 6000 USD
6 to 36 months To be an existing Zakoura client
Fondation Zakoura Micro credit
NON FINANCIAL SERVICES
Since its creation, Zakoura foundation has accompanied its beneficiaries by providing them awareness-raising sessions related to the rights and dues, health, solidarity, education and illiteracy... ensured by the credit officer during weekly repayment meetings and loan releases.
Zakoura Foundation has created two new means for this:
MOUFIDA, the audiovisual department of Zakoura Foundation
ZAKOURA journal, a monthly newspaper
Fondation Zakoura Micro credit
MOUFIDA
MOUFIDA (which means: « useful »)
is the audiovisual department
of the Zakoura Foundation
for Microcredit. Its mission is
to produce short awareness-raising
TV programs, scheduled
to be broadcast for the Zakoura
Foundation’s microentrepreneurs
and for other players
in the social activism field.
Fondation Zakoura Micro credit
Programs produced in Moroccan Arabic, so as to be accessible to all Moroccans. They should be available in Berber, by the end of the year.
Programs which are at the same time educational, informative and entertaining.
Programs which reflect the daily reality of Moroccans’ lives.
TV PROGRAMS CLOSE TO VIEWERS
Fondation Zakoura Micro credit
Make people aware of health and nutrition issues
Initiate TV viewers to environmental protection
Develop a taste for entrepreneurship and for initiative spirit
Contribute to the formation of responsible and democratic
citizens
Improve the daily life of the Foundation’s beneficiaries
Give micro entrepreneurs basic management skills
Help the Foundation’s beneficiaries know about other trades
ITS GOALS
Fondation Zakoura Micro credit
Al Mouhim houa assahha : this program deals with all the questions related to health and prevention, andgives to the TV viewers information and practical advice.
Horouf Ezzine : this module presents beauty recipes based on natural products, showcases specific Moroccan products while offering some hygiene tips.
Bessahha oua arraha : this module presents the nutritional virtues of various fruits or vegetables and gives some tips for the preparation and conservation of food
Fidni N’fidek : this module informs citizens on their rights and their dues and explains to them the role of the country’s institutions.
ITS PROGRAMS (1)
Fondation Zakoura Micro credit
Tarik Annajah : this module shows examples of individual success stories based on the spirit of initiative, hard work, sustained efforts and integrity. Once a month, the program also presents associations, through which engaged citizens can participate in the development of a better society.
Yaqoulou al Matal : Moufida proposes the discovery of a proverb from the Moroccan popular culture. The sayings chosen have a moral scope which underlines the values of work, honesty, solidarity, etc.
Hsseb or rbah : this module helps the beneficiaries of micro-loans to better manage their project by training them to the basic rules of management.
ITS PROGRAMS (2)
Fondation Zakoura Micro credit
ITS PROGRAMS (3)
Biâa Soulouk: this program aims at correcting bad habits of citizens in environmental protection and make them understand the importance and the stake of these subjects.
Hyrafiates: this program makes discover to the televiewers, handicraft jobs, through detailed reports.
2007 DABA: 2 programs:
• A program which aims at encouraging women to participate in political life by voting and integrating political parties.
• A program which explains all about parliament elections.
Fondation Zakoura Micro credit
Written in simplified Arabic, vowelled, and in large fonts, the Zakoura Journal has asserted itself after four years of publication not only as a pedagogical Tool, but also as a communication platform between its readers who participate in its editing.
By creating this “Journal”, Zakoura aims at supportingthe thousands of women taking literacy classes, at encouraging them and at bearing testimony to their success.
Sold for 1 Dirham (0,12 US $) in the most areas of Morocco, it is distributed via the Zakoura Foundation’s branch offices, and through various associations, firms and ministries.
ZAKOURA NEWSPAPER
Fondation Zakoura Micro credit
The Newspaper’s columns:
Law, obligations Civism Success (shed light on women who have assumed their destiny
by taking some initiative) Health Beauty Cooking Culture Presentation of works « Life history » (novels) Crosswords & jokes
Monthly circulation : 42,000 copies
ZAKOURA NEWSPAPER