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Jason Nichols 3/1/15 Fundamentals of Web Design Project Week 4 Mobile Presentation

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Page 1: Nichols_Jason_Mobile_Presentation

Jason Nichols3/1/15

Fundamentals of Web DesignProject Week 4

Mobile Presentation

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Mobile Presentation

“it's no longer a case of asking whether mobile marketing important, we know it is!”

Photo by bloggingpro.com

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How much mobile and tablet usage has grown and estimated future usageIn 1998 Blackberry offered their users

“specially formatted pages that offered news, weather and stock market data.”

“Tablets actually began decades before the iPad was launched in 2010.”

Mobile Presentation

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Since 2007 mobile usage has been on a massive rise

This can only be expected to continue to rise.

Mobile Presentation

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Search“Google has led the way in building a set of

results optimized for mobile phones and tablets.”

Mobile Presentation

Photo by plus.google.com

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How mobile and tablet usage has impacted web designWeb Sites

“Mobile sites no longer need to be cut down in size and information.”

AppsInterfaces used by businesses to display content

with greater ease to the user.

Mobile Presentation

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How mobile and tablet usage has impacted web designE-Commerce

Users with the best and newest technology are more inclined to spend money via E-Commerce sites 

Mobile Presentation

Photo by harapartners.com

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What current technologies can be used to make websites accessible on all devicesSome of the accessibility options are:

Screen Reader SoftwareBraille TerminalsScreen Magnification SoftwareSpeech Recognition SoftwareSubtitled or Sign Language Videos

Mobile Presentation

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1-2 bad examples of websites that don’t work well on mobile/tablet devices

Mobile Presentation

Hardee’s Johns Hopkins

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1-2 good examples of websites that do work well on mobile/tablet devices

Mobile Presentation

Abercrombie & Fitch Caribou Coffee

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What you recommend the business you're examining should specifically do to make sure their website can be accessed and used on mobile and tablet devicesMobile Optimized websiteMobile Friendly websiteResponsive Web Design

Mobile Presentation

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Thank You!

Mobile Presentation

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Fiedel, G. (2013). Responsive Web Design: Is Your Website Viewable On Mobile? Fat Eyes Blog. Retrieved from: http://www.fateyes.com/responsive-web-design-is-your-website-viewable-on-mobile/

Marsden, D. (2012). How Mobile Devices Have Impacted Digital Marketing. Koozai.com. Retrieved from: http://www.koozai.com/blog/search-marketing/mobile-search/how-mobile-devices-have-impacteddigital-marketing/

Bosomworth, D. (2015). Mobile Marketing Statistics 2015. SmartInsights.com. Retrieved from: http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/

N/A. (2014). Blackberry Timeline: A Tech Titan’s Roller Coaster Ride. CBCNews.com. Retrieved from: http://www.cbc.ca/news2/interactives/timeline-rim/

N/A. (2013). The History of the Tablet. BusinessInsider.com. Retrieved from: http://www.businessinsider.com/history-of-the-tablet-2013-5?pundits_only=0&get_all_comments=1&no_reply_filter=1#comment-51ac74fe69bedd1035000006

References