nichole holzum: social media portfolio
DESCRIPTION
Current social media portfolio.TRANSCRIPT
Social !Media !Portfolio!Nichole [email protected]!
One week National Pretzel Day campaign strategy
Saturday April 25th
Increase sales on National Pretzel Day
In combination with an EDDM, boost Facebook posts and use #stlpretzelday
Result: 33% higher sales from previous year
Moss campaign started May 5th with 274 likes. Goal: to increase younger demographic
Allen Moss Circuit Court Judge 3 month Facebook strategy
May $5/day Facebook ads Reach younger demographics and increase page likes Post relevant content with a younger, fun voice and include family photos.
June $10/day Facebook ads Begin politically driven posts. Maintain acquired likes. Showcase professional experience. **PSA about registering to vote
July $15/day Facebook ads Increase engagement Post new commercial, community events, etc
***Star?ng Page Likes: 274
Allen’s mother had a stroke and tragedy struck a cord with the audience. He received an outpouring of support from community members.
Auto Spa Car Washes 2 month strategy
July Promote Harvester location Dog Wash
Theme: pet care. Posts about grooming, pet health, and adoption stories.
August Promote Park Hills location carpet cleaner
Theme: carpet care. Posts include carpet cleaning, lifetime of carpet, and wear and tear.
