next4billion ch5 transportation

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Chapter 5: The Transportation Market The Next 4 Billion Four billion low-income consumers, a majority of the world’s population, constitute the base of the economic pyramid (BOP). New empirical measures of their aggregate purchasing power and their behavior as consumers suggest significant opportunities for market- based approaches to: • better meet their needs, • increase their productivity and incomes, and • empower their entry into the formal

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Charts from The Next 4 Billion: Market Size and Business Strategy at the Base of the Pyramid -- Chapter 5: The Transportation Market

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Page 1: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Four billion low-income consumers, a majority of the world’s population, constitute the base of the economic pyramid (BOP).

New empirical measures of their aggregate purchasing power and their behavior as consumers suggest significant opportunities for market-based approaches to:

• better meet their needs,• increase their productivity and incomes, and • empower their entry into the formal economy.

Page 2: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

The Transportation Market

The Next 4 Billion: Market Size and Business Strategy at the Base of the Pyramid

http://www.wri.org/thenext4billion

Page 3: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 4: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 5: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 6: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 7: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 8: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 9: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 10: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 11: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 12: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 13: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion

Page 14: Next4billion Ch5 Transportation

Chapter 5: The Transportation MarketThe Next 4 Billion