new ways of (web) content management
DESCRIPTION
The improvements made to managed metadata services, managed navigation, search and the new content by search web part and product catalog provide new ways for building internet and even intranet sites. In this session we’ll show you how and what this means to your information infrastructure. Daniel WesselsTRANSCRIPT
SHAREPOINT AND PROJECT CONFERENCE ADRIATICS 2013
ZAGREB, NOVEMBER 27-28 2013
New Ways of (Web) Content Management
DANIEL WESSELS, DEROSO SOLUTIONS GMBH
sponsors
Agenda
Managed Navigation
SharePoint 2013WCM Platform Improvements
Product Catalog
WCM Platform Improvements• SharePoint 2013 unifies SharePoint 2010 platforms• FAST Search Server 2010 for Internet Sites• SharePoint Server 2010 for Internet Sites
• WCM as a Search-Based Application• Use traditional “authored content” (SharePoint 2010)• Consume & integrate indexed content into Publishing site
SharePoint 2013 Content ModelS
hare
d M
eta
data
Authored Content
Item Catalog
Item Catalog
Reusable Content
External Content
Product PageRollup Page
Indexed ContentFederated Content
Agenda
Managed Navigation
SharePoint 2013WCM Platform Improvements
Product Catalog
ü
Taxonomies in SharePoint 2013• Taxonomies introduced in SharePoint Server 2010• SharePoint 2013– Building & delivering on SP2010• Improvements & Additions:• Added concept of “intended use”• New management pages
(so Term Store Manager isn’t req.)• UI for management of custom properties on terms
Site Navigation & Topic Pages• Navigation based on taxonomy• Enables clean URLs (www.contoso.com/careers)• Enables multilingual URLs
• Allows for easy reorganization of content by modifying the term set• Automatic generation of term-driven page• “Home page” for a term » contains search results for a term• Template can be customized by designers & developers
MANAGED NAVIGATION
SEO OptimizationsSharePoint 2010 SharePoint 2013
Clean URLs http://www.contoso.com/Pages/cars.aspx http://www.contoso.com/cars
Home Page Redirects HTTP 302 HTTP 301
Country code top-level domains
http://www.contoso.com/en-us/Pages/cars.aspxhttp://www.contoso.com/es-es/Pages/cars.aspx
http://www.contoso.com/carshttp://www.contoso.es/cars
XML Sitemaps Auto generated & referenced in robots.txt
SEO Properties <title> & <h1> must be identical Browser titleMeta descriptionMeta keywords
Webmaster Tool Integration Assists with ownership verification
Managed Navigation
Agenda
Managed Navigation
SharePoint 2013WCM Platform Improvements
Product Catalog
ü
ü
Cross Site Publishing & Catalogs• New list functional characteristic: Catalog• Flagged in search for pre-defined search queries• Enables content to be “published” across
site collections• Facilitates real content reuse• Content surfaced throughout site collections via Content
by Search Web Part (CBS)
Cross Site Publishing & Catalogs
Content by Search Web Part• Similar to Content by Query Web Part• Exposes results as JSON on page• Customize search results rending• Easier to customize than CBQ styles• Client-side solution using returned results as JSON• Server side via custom Display Templates
• Content is only editable at the source, not in different presentations (presentation = search results)
Combine static and dynamic content
Adaptive and personalized pages
PRODUCT CATALOG
Agenda
Managed Navigation
SharePoint 2013WCM Platform Improvements
Product Catalog
ü
ü
ü
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SHAREPOINT AND PROJECT CONFERENCE ADRIATICS 2013
ZAGREB, NOVEMBER 27-28 2013